The ITC Profile
The ITC Profile
ITC Ltd
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It's original name is 'Imperial Tobacco Company of India Limited'. Later it got registered as ITC India Ltd. and known
by this name only. However, it is unfortunately understood as Indian Tobacco Company/Corporation. There is no
company of such name., Hotels, Paperboards & Specialty Papers, Packaging, Agri-Business, Packaged Foods &
Confectionery, Information Technology, Branded Apparel, Greeting Cards, Safety Matches and other FMCG products.
Presently, ITC has a market capitalisation of nearly US $ 15 billion and a turnover of over US $ 4.75 billion. It employs over
21,000 people at more than 60 locations across India. ITC has been rated among the World's Best Big Companies, Asia's
'Fab 50' and the World's Most Reputable Companies by Forbes magazine, among India's Most Respected Companies by
Business World and among India's Most Valuable Companies by Business Today.
ITC was incorporated on August 24, 1910 under the name of 'Imperial Tobacco Company of India Limited'. ITC had a
humble beginning and in the initial days it used to operate from a leased office on Radha Bazar Lane, Kolkata. On its 16th
birthday on August 24, 1926, ITC purchased the plot of land situated at 37, Chowringhee, (now renamed J.L. Nehru Road)
Kolkata. Two years later company's headquarter building, 'Virginia House' came on that plot. Progressively the ownership of
the company Indianised, and the name of the Company was changed to I.T.C. Limited in 1974. In recognition of the
Company's multi-business portfolio encompassing a wide range of businesses, the full stops in the Company's name were
removed effective September 18, 2001 and the Company was rechristened as 'ITC Limited'.
Cigarettes: ITC is the market leader in cigarettes in India and has a wide range of popular brands such as Insignia, India
Kings, Classic, Gold Flake, Silk Cut, Navy Cut, Scissors, Capstan, Berkeley, Bristol and Flake in its portfolio.
Packaging: ITC's Packaging & Printing Business is the country's largest convertor of paperboard into packaging. It was set
up in 1925 as a strategic backward integration for ITC's Cigarettes business. It offers a variety of value-added packaging
solutions for the food & beverage, personal products, cigarette, liquor, cellular phone and IT packaging industries.
Hotels: ITC entered the hotels business in 1975 with the acquisition of a hotel in Chennai which was rechristened Hotel
Chola. Today ITC-Welcomgroup with over 70 hotels is one of the foremost hotel chains in India.
Paperboards: In 1979, ITC entered the Paperboards business by promoting ITC Bhadrachalam Paperboards. ITC's
Paperboards business has a manufacturing capacity of over 360,000 tonnes per year and is a market leader in India across
all carton-consuming segments.
Greeting, Gifting & Stationery: ITC's stationery brands "Paper Kraft" & "Classmate" are widely distributed brands across
India. The Paperkraft designer stationery range consists of notepads & multi subject notebooks in hard, soft covers &
multiple binding formats including spirals, wiros etc. ITC's Greeting & Gifting products include Expressions range of greeting
cards and gifting products.
Safety Matches: ITC's brands of safety matches include iKno, Mangaldeep, VaxLit, Delite and Aim. The Aim is the largest
selling brand of Safety Matches in India. ITC also exports premium brands to markets such as Europe, Africa and the USA.
Aggarbattis: ITC has launched Mangaldeep brand of Aggarbattis with a wide range of fragrances like Rose, Jasmine,
Bouquet, Sandalwood, Madhur, Durbar, Tarangini, Anushri, Ananth and Mogra. Mangaldeep is also being exported to USA,
UAE, Bahrain, Nepal, Singapore, Malaysia, Oman and South Africa.
Lifestyle Retailing: ITC entered the Lifestyle Retailing business with the Wills Sport range of international quality relaxed
wear for men and women in 2000. The Wills Lifestyle chain of exclusive stores later expanded its range to include Wills
Classic formal wear (2002) and Wills Clublife evening wear (2003). In 2002, ITC entered into the popular segment with its
men's wear brand, John Players. In 2005, ITC introduced Essenza Di Wills, an exclusive line of prestige fragrance products.
Food: ITC made its entry into the branded & packaged Foods business in August 2001 with the launch of the "Kitchens of
India" brand. In 2002 it expanded into Confectionery, Staples and Snack Foods segments. ITC's brand in Food category
include: Kitchens of India, Aashirvaad, Sunfeast, Mint-O, Candyman, and Bingo!.
Agri Exports: ITC's International Business Division (IBD) is the country's second largest exporter of agri-products. ITC
exports Feed Ingredients (Soyameal), Foodgrains (Rice, Wheat, Pulses), Coffee & Spices, Edible Nuts, Marine Products,
and Processed Fruits.
e-choupal: The e-Choupal model of ITC has been very effective in tackling the challenges posed by the unique features of
Indian agriculture, characterised by fragmented farms, weak infrastructure and the involvement of numerous intermediaries,
among others. ITC's e-Choupal won the Stockholm Challenge 2006 award is for using information technology for the
economic development of rural communities.
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