Examining Micro-Level (SQL) Curriculum-Oriented and Promotional Is Enrollmentstrategies
Examining Micro-Level (SQL) Curriculum-Oriented and Promotional Is Enrollmentstrategies
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https://doi.org/10.1080/08874417.2016.1180650
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ABSTRACT
Maintaining enrollments in information systems programs capable of meeting industry
demands is an ongoing challenge. While significant research has been conducted
examining macro-level strategies (e.g., promoting MIS activities), very few studies have
examined micro- level strategies (e.g., promoting Structured Query Language). The
purpose of this study is to empirically examine both curriculum-oriented and promotional
interventions by introducing SQL into foundation information systems curricula. Based
on the Theory of Reasoned Action (TRA), 180 students completed a survey to measure
attitude, behavior norms, and plans to enroll in a database class in the future.
Additionally, both the hands-on SQL instruction and the promotional SQL intervention
played a moderating role on the impact attitude had on plans to take a database course.
These results add to our pedagogical understanding of enrollmentdecisions as well as
provide practical solutions educators may use to keep pace with enrollment demands.
KEYWORDS: Information Systems (IS) education, structured query language
(SQL), course enrollments, database management, theory of reasoned action, TRA
Original Articles
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https://doi.org/10.1080/08874417.2014.11645738
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Abstract
To meet the challenge of stable low enrollments in the Management Information System
(MIS) programs, the renewal of the MIS curriculum and the pedagogies is imperative.
While he MIS renewal strategies vary depending upon the university programs, the
redesign MIS major courses for all business majors can be a feasible approach to
increasing the enrollment of MIS courses in the business programs where many
business majors demand advanced information technology courses. This paper
presents a case of redesign of the information systems analysis and design course for
all business majors. It explains the motivation of redesign, the major consideration of
redesign, and the implementation of redesign of this course. Our preliminary study for
the assessment of the redesigned course has indicated that the information systems
analysis and design course can be a valuable MIS elective course for all non-MIS
majors.
Keywords:Curriculum, course redesign, information systems, analysis and design
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https://doi.org/10.1080/08874417.2016.1153898
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ABSTRACT
Information system (IS) programs are facing two challenges: (a) to prepare the next
generation of business professionals for the big data era; (b) to increase
the enrollments in IS courses in the business programs. This paper presents a case of
redesign of the database course for all business majors to meet these two challenges. It
explains the motivation of redesign, the major consideration of redesign, and the
implementation of redesign of this course. Our preliminary assessment of the
redesigned course has indicated that the database technology course can be interesting
to all business majors.
Keywords: Big data, database technology, IS curriculum, course redesign