Week 11, Lesson 8 - The Material Economic Self PDF
Week 11, Lesson 8 - The Material Economic Self PDF
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[The Material / Economic Self]
“For the old critics of luxury, the human self was something pure that existed
apart from the material world. For champions of the new outlook,
possessions ceased to be something invasive and corrosive. On the contrary,
material things were an essential part of the human self.”
- Frank Trentmann: The Self
People had a “material self”, in the words of William James, the Harvard
psychologist and giant of the American intellectual scene in the late nineteenth
century. A “man’s Self is the sum total of all that he CAN call his”, James wrote
in 1890. This included his body, family and reputation but also his “clothes and
his house… his lands and horses, and yacht and bank-account.” If they grew, their
owners felt triumphant. If they faded, people felt a part of themselves was dying.
It was this “material self” that also pushed people to acquire homes and fill them
with possessions. William James and his younger brother Henry, the novelist,
wrote during a boom in home decorating and collecting. In The Spoils of Poynton
(1896) Henry followed the intimate (and ultimately destructive) power that
cabinets, chairs and other treasures had over the main character. In real life,
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furniture and possessions were means for families to cultivate and demonstrate
their character.
In some ways, the embrace of a “material self” in the West was not all that ground
breaking. After all, Shinto and Buddhism envisages a flow between spirit and
objects. Things can take on divine qualities – hence the great commerce in gifts in
Asian countries. Where the West was different was in its glorification of novelty –
the pursuit of new trinkets, gadgets and products. This gave it a much greater
drive and dynamism than, say, China, which in the late Ming period (1590-1644)
also saw a rise in commerce but ultimately prized antiquities over novelty. Taste,
here, remained more exclusive and backward looking.
That the West moved from a fear of being possessed to a cult of possession did
not mean that suddenly “anything goes”.
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