Tesla Workbook
Tesla Workbook
Audi
Select income statement data
Total Revenue ($ millions) 72,200
Revenue Growth (5 year compound average growth rate) 4.3%
Gross Profit ($ millions) 12,110
Research and Development Expenditure ($ millions) 4,311
Operating Income ($ millions) 6,625
EBITDA ($ millions) 9,514
Net Income ($ millions) 4,269
Other data
Total Employees 91,231
2016 Total vehicle production (thousands of units) 1,903
Share of US car and light truck market 1.2%
Market Capitalization on June 29, 2018 ($ millions) 36,920
Notes:
1) Daimler includes Mercedes-Benz brand
2) Fiat Chrysler includes Chrysler, Dodge, Fiat, and Jeep brands
3) Ford includes Ford, Lincoln, and Mazda brands
4) GM (General Motors) includes Buick, Cadillac, Chevrolet, and GMC brands
BMW Daimler Fiat Chrysler Ford GM Honda Nissan
Manufacturer Suggested Retail Price (MSRP) and average purchase price for 2017 model year bought new (US$)
2016 (New) 2017
MSRP Average price MSRP
Tesla Model X 75D 84,200 84,200 80,700
Tesla Model S 90D 90,700 90,700 90,700
Audi A7 Premium Plus 69,225 63,444 69,750
Audi A8 L3.0T 82,425 74,149 83,450
BMW 7-Series 740i 82,295 73,942 82,495
Jaguar XJ R-Sport 75,395 69,438 75,395
Lexus LS 460 73,470 67,092 73,515
Mercedes-Benz S-Class S550 96,575 85,584 97,595
Porsche Panamera 4 83,850 75,305 90,650
Source: Manufacturer suggested retail price and average price paid in zip code 02139 from www.kbb.com
Data Source CR CR CR
Source 1: CR = Consumer Reports, a non-profit organization providing reviews of consumer products based o
Source 2: USNWR = US News and World Report, which bases its rtings on published reviews of cars and reli
Note: Consumer Reports owner satisfaction = percentage of car owners surveyed who would definitely purcha
2014 2015 2016 2017
16,698 25,202 29,421 27,060
8,133 7,721 6,558 4,810
5,904 4,990 4,149 3,127
8,647 8,146 3,950 3,355
9,744 9,292 12,918 9,276
4,329 3,611 3,834 2,721
8,559 7,165 5,514 4,094
7,595 6,152 2,571 1,839
24,524 21,934 18,803 15,888
5,740 4,985 4,403 6,731
39 from www.kbb.com
Critics Overall
Rating Score
10 10
9.1 9.1
9.6 9.4
9.2 9.1
8.9 8.5
8.2 8.3
9.1 8.7
8.1 7.9
8.1 8.3
8.5 8.4
9.6 9.2
9.3 9.1
USNWR USNWR
consumer products based on large sample surveys and independent tests of vehicles
ed reviews of cars and reliability data from third parties.
ho would definitely purchase the same car again
Data on Five Automotive Component Suppliers: 2017
Products
Headquarters Country
Germany
93,739
8,722
10,576.4
98,307
-
51,200
19%
46%
33%
2%
2.3%
Continental
Advanced driver assistance systems, electronic brakes,
stability management systems, tires, foundation brakes,
chassis systems, safety system electronics, telematics,
powertrain electronics, injection systems, gasoline
turbochargers, interior modules, instrumentation,
technical elastomers
Germany
52,845
3,727
7,284.9
44,957
46,677
39,500
26%
50%
21%
3%
1.8%
Magna International
Body, chassis, exterior, seating, powertrain, electronic,
vision & closure & roof systems & modules
Canada
38,946
Not available
4,154.0
25,393
21,142
34,300
56%
34%
9%
1%
1.5%
DENSO Corporation
Thermal, powertrain control, electronic & electric
systems, small motors & telecommunications
Japan
40,602
Not available
5,146.3
46,195
37,866
31,900
24%
13%
62%
1%
1.4%
ZF Friedrichshafen Source
Transmissions, chassis omponents & systems, steering
systems, clutches, dampers & active & passive safety
systems
Source
Germany
43,761 CapitalIQ
2,679 CapitalIQ
4,306.0 CapitalIQ
33,421 CapitalIQ
- CapitalIQ
25,400 IBIS
27% PWC
48% PWC
22% PWC
3% PWC
1.1% IBIS
TESLA MOTORS: SELECT FINANCIAL AND OPERATING DATA ($ million and units)
2011
Q1 Q2 Q3 Q4
INCOME STATEMENT
Revenues
Automotive 34 39 43 33
Other 15 19 14 7
Total revenues 49 58 58 39
Cost of Revenues
Automotive 27 31 33 25
Other 4 9 8 6
Total cost of revenues (COGS) 31 40 40 32
Gross profit/(loss) 18 19 17 8
WORKING CAPITAL
Accounts receivable 20 23 18 10
Inventory 51 54 49 50
Prepaid expenses and other current assets 12 10 11 9
Accounts payable 50 57 54 56
Sources:
Financial data from Tesla Motors financial reports and CapitalIQ database
Delivery and production data from Tesla Motors quarterly press releases
U.S. automobile stock market data from MSCI
Notes:
Automotive revenues include auto sales and leasing
Other revenues include energy generation and storage, and services
2012 2013 2014
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
68 75 62 69 55 52 56 68 82 108
31 36 38 46 47 60 77 101 118 134
99 111 100 115 102 112 133 170 199 242
(89) (106) (108) (91) (6) (12) (31) (13) (44) (29)
0 0 0 (0) 0 0 1 1 1 1
14 11 9 27 46 114 48 49 72 97
55 67 159 269 238 255 348 340 451 597
7 7 8 8 11 14 27 28 49 62
64 79 162 303 304 262 302 304 376 444
4 4 8 13 18 22 28 38 44 55
(55) (58) (62) (64) (58) (41) (77) (89) (141) (176)
(4) 3 2 (18) (19) (67) 66 (2) (23) (24)
(5) (11) (92) (109) 31 (17) (93) 7 (110) (146)
2 0 (1) (1) (3) (3) (14) (0) (21) (13)
8 14 83 141 1 (42) 40 2 72 68
37.24 31.29 29.28 33.87 37.89 107.36 193.37 150.43 208.45 240.06
3,868 18,516
-10% 73%
-
2015 2016
Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
800 1,076 893 878 853 1,117 1,026 1,182 2,149 1,994
52 (119) 47 77 84 97 121 88 150 291
852 957 940 955 937 1,214 1,147 1,270 2,298 2,285
553 801 632 666 629 896 779 909 1,517 1,544
47 (106) 48 75 77 99 115 86 145 305
600 695 680 742 705 996 895 995 1,662 1,849
252 262 260 213 231 219 252 275 637 435
136 140 167 182 179 190 182 192 214 246
155 197 195 202 236 289 318 321 337 456
291 337 363 384 415 479 501 513 551 702
(29) (28) (26) (24) (29) (38) (41) (46) (47) (65)
(3) (1) (22) 13 (15) (17) 10 (5) (9) 115
(71) (104) (151) (181) (228) (315) (278) (290) 30 (217)
4 4 3 3 2 5 4 4 8 12
2,371 1,906 1,510 1,151 1,426 1,197 1,442 3,246 3,084 3,393
3,363 3,199 2,921 2,629 2,999 2,792 3,240 5,204 5,172 6,259
5,438 5,849 6,120 6,468 7,547 8,092 9,192 11,869 12,592 22,664
1,840 2,107 2,192 2,384 2,554 2,816 3,188 3,766 4,082 5,827
1,787 1,807 1,889 1,988 1,966 2,040 2,484 2,620 2,443 5,860
958 912 826 716 1,315 1,089 970 2,520 2,680 4,752
157 227 200 139 120 169 318 179 327 499
752 954 1,055 1,212 1,294 1,278 1,302 1,610 1,605 2,067
65 95 136 106 134 125 154 145 133 195
649 778 732 772 825 916 1,013 1,115 1,606 1,860
7,785 9,834 10,045 11,532 11,574 17,192 12,420 9,745 15,800 12,700
208 2,400 4,625 8,700 9,500
7,785 9,834 10,045 11,532 11,574 17,400 14,820 14,370 24,500 22,200
7,785 11,627 11,160 12,807 13,091 14,037 14,820 18,345 25,185 24,882
242.68 222.41 188.77 268.26 248.40 240.01 229.77 212.28 204.03 213.69
27,954 31,543 34,420
10% 7% -16%
2017 2018
Q1 Q2 Q3 Q4 Q1 Q2
25 16 (0) (9) 6 14