Bharathidasan University, Tiruchirappalli - 620 024: - Revised Course Structure Under CBCS
Bharathidasan University, Tiruchirappalli - 620 024: - Revised Course Structure Under CBCS
Unit - II
Unit - III
Unit - IV
Unit - V
Business Cycle – Role of Economic Forecasting in Business - Gross Domestic Product &
Gross National Product : Concepts and their relevance in economic growth – Methods of
Measurement – Trends in National Income estimates and utility – Concepts related to
liberalization, privatisation and globalization.
Unit I
Managing with Information – Communication and Information Data Vs Information –
Types of Information – System concept and Information Systems.
Unit II
Introduction to Computer Software – Operating System – Programming Languages –
General Software Features and trends.
Unit III
Database Management Systems – Data Processing – Introduction to Database
Management System – Database design.
Unit IV
Communication in IT Age – Computer Networks – IT in Business Communication
(Facsimile transmission, Tele fax, Photocopies, Microfilm, Viewdata, CD’s DVD’s
Floppy / zip discs] – Tele conferencing, Video conferencing. Message Handling Services
– Voice mail, E-Commerce – impacts of IT:- Positive and Negative aspects of IT on
Business organizations – Information Technology Act 2000.
Unit V
System Analysis and Design – System planning – System implementation and system
maintenance – Computer Based Auditing.
Unit II
Leverage : Operating Leverage, Financial Leverage, Total Leverage.
Sources of Long-term Finance : Equity, Preference Capital, Debentures, Term Loans and
Deferred Credit, Government Subsides, Sales Tax Deferments and Exemptions, Leasing
and Hire purchase.
Cost of Capital : Cost of debentures, Term Loans, Equity and Retained Earnings,
Weighted Average cost of capital, systems of weighting.
Unit IV
Corporate Valuation : Discounted Cash flow Approach, Adjusted book Value Approach,
Approaches to Facilitate Value Based Management: Marakon Approach, Alcar
Approach, McKinsey Approach, Agency Consideration and Minimising agency Costs.
Unit V
Unit-I
Definition and Meaning of marketing and Marketing Management-Scope of Marketing
Management-Nature and Importance of Marketing Management- Problems of Marketing
Management - Difference between Sales Management and Marketing Management –
Functions of Marketing Management – Principles of Marketing Management - Marketing
Organisation Structure.
Unit-II
Product Development – New Product Planning and Development – Steps in New Product
Development – Management of Product Life Cycle – Product Line and Product Mix
Strategies –
Pricing – Objectives of Pricing Decisions – Factors influencing Pricing Decisions –
Process of Price determination – Kinds of Pricing.
Unit-III
Channels of Distribution – Meaning - Basic channels of distribution - Selection of a
suitable channel - Factors Influencing Selection of a channel-middlemen in distribution-
Kinds –Functions - Elimination of Middlemen - Arguments in favour of and against.
Unit-IV
Sales promotion-meaning and definition-objectives and importance of sales promotion
Causes for sales promotion activities-types of sales promotion programmes-salesmanship
and
personal selling-steps in selling-essentials of salesmanship-importance of salesmanship-
qualities
of a good salesman.
Unit-V
Meaning and Definition of Advertising - Advertising and Publicity - Objectives of
Advertising – Functions - Advantages of Advertising - Advertisement copy - Qualities of
a goodcopy - Elements of an Advertising copy - Objections against Advertisement copy -
Media of Advertisement - Factors governing the selection of the Media-Advertising
Agencies - Meaning
and Definition - Benefits or Services of an Advertising Agency.
Note: Question paper shall cover 100% theory
UNIT - I
Fundamentals of information systems – Concept of Information – Concept
of System, Sub-system, system approach – Information system – Tools for
information System - Meaning and Definition of MIS - MIS design, Development,
Implementation and Maintenance.
UNIT - II
Information Technology – Concepts – Architecture - Computer Hardware &
Trends in computer Hardware & Computer peripherals - Computer software –
system software – Application software – Database management – File
management – Database models, Database management system – Client server
computing.
UNIT - III
Role of communication -Trends in communication - Telecommunications
and Networks – communication direction, synchronization, channels and media –
Network Technology. – Tele communications Alternatives – DTP – Image
processing – Electronic communication system – electronic meeting system.
UNIT - IV
Information system applications: Information system for management
functions – Information system for Business functions- Accounting, Finance,
Manufacturing and Inventory control, Marketing - Human resource Information
System and Geographic information system – Applications of Information
Technology in E-Business.
UNIT - V
Strategic and managerial implication of Information system – Managing
information system resources – Other information system, Information system
models - TPS – Office automation – Decision support system – Executive
information System – Artificial Information system – Enterprise Resource
Planning.
Anx.56.A -M.Sc (FCA) - CBCS Page 7 of 16
TEXT BOOK
James O’Brien,“Management Information Systems”, TataMcGraw Hill Publishing Co.Ltd.
BOOKS FOR REFERENCE
1. L.M.Prasad & Usha Prasad, “Management Information Systems”, Sultan
Chand & Sons
2. A.K.Gupta, “Management Information Systems”, S. Chand & Co. Ltd.
3. Kenneth C. Laudon & Jane P. Laudon, “Management Information Systems”,
Prentice Hall of India (P) Ltd.
SEMESTER - II
CORE COURSE – VI –QUANTITATIVE TECHNIQUES FOR
BUSINESS DECISIONS
Credit Allotted: 5 Max. Marks: 75
Objectives : To make the students to understand the various techniques of statistics used
in business for taking decisions.
Unit - III
Transportation Problems – Initial Basic Feasible Solutions by North west corner Rule –
Matrix Minima method - Vogel’s Approximation Method – Optimization test by Modi
Method - Assignment problems.
Unit II
Unit III
Unit IV
Unit V
UNIT II
Electronic Commerce and World Wide Web: Architectural Frame work for E-Commerce
– WWW Architecture – Hypertext Publishing – Consumer Oriented Applications –
Mercantile Process Models – Consumer’s Perspective – Merchant’s Perspective –
Electronic Payment Systems (EPS) – Types - Designing EPS - Smart Cards and EPS –
Credit Cards and EPS.
UNIT III
Electronic Data Interchange (EDI) : Applications – Security and Privacy Issues –
Software Implementations – Value Added Networks – Internal Information System –
Work-flow Automation and Coordination – Customization – Supply Chain Management .
UNIT IV
Marketing on the Internet: Advertising on the Internet – Charting the On-Line Marketing
Process – E-Commerce Catalogs or Directories – Information Filtering – Consumer-Data
Interface: Emerging Tools.
UNIT V
Multimedia and Digital Video: Concepts – Digital Video and E-Commerce – Video
Conferencing – Frame Relay – Cell Relay – Asynchronous Transfer Mode – Mobile
Computing Frame Work – Wireless Delivery Technology – Mobile Information Access
Devices – Cellular Data Communication Protocols – Mobile Computing Applications.
Unit I
Networking of computers – Types – LAN – WAN – Internet and Intra net – E-mail – rise
of on-line – banking technology in banking services.
Unit II
Electronic payment system : Automatic teller machine merits and demerits – installation
and security aspects a of ATM, MICR equipment – precautions in handling MICR
instrument – benefits and limitations.
Unit III
Unit IV
Electronic clearing services – SWIFT – types of message in SWIFT (society for world
wide interbank financial telecommunication) – message format in SWIFT – bank
information code – message flow in SWIFT system – advantages and structure of
SWIFT.
Unit V
Unit II
Word – Creating Word Documents – Business Letters using wizards – Editing – Inserting
Objects – Formatting – Spelling and grammar check – Word Count, Thesaurus, Auto
Correct – Working with tables – Mail Merge – Introduction to Spread Sheet (MS –
Excel) – Introduction to spread sheets – entering and editing text, numbers and formulae
– Inserting rows and columns Building Worksheets – Creating and formatting charts –
Application of Financial and Statistical functions.
Unit III
MS Power Point Creating a simple presentation – Creating, inserting and deleting slides –
Saving a Presentation.
(Practicals 40 marks)
Unit IV
Word – Personal, Official letters – Circulars and templates – Use of Wizards – Resumes
– Preparation of Bio data – Creating Greetings – Clip Art – Bullets and Numbering –
Insertion of charts and diagrams - Tables – Mail merge – Excel – Entering information in
worksheet – Sum functions - Align data cells – Changing column width and row height –
Pay bill – mark sheet – Electricity bill – Pay slip.
Unit V
PowerPoint – Simple presentations – creating slide show – animation – inserting and
deleting slides.
Books for Reference:
1. Microsoft Office for Windows – E.D. Jones and Derek Sutton Publication.
2. MS Office 2000 – Sanjay Saxena, Vikas Publishing House.
3. Computer Applications in Business – S.V. Srinivasa Vallabhan, Sultan Chand and
Sons, New Delhi.
4. Computer Applications in Business – TD Malhotra, Kalyani Publications.
5. PC Software for Windows made simple – Taxali, Tata Mcgraw Hill Publishing
Company Limited.
SEMESTER III
CORE COURSE – X – COST AND MANAGEMENT ACCOUNTING
Credit Allotted: 5 Max. Marks: 75
UNIT – I
Cost Accounting – meaning – objectives – Nature and Scope – methods of
costing – techniques of costing - classification and coding of costs - inventory
control – stock levels – inventory systems - methods of pricing material issues.
UNIT – II
Labour costs – Direct and indirect – importance –Remuneration method –
labour performance reports – labour turnover and stability – Overheads –
Importance – allocation and apportionment of overheads - overhead cost control -
absorption costing.
UNIT – III
Job and batch costing – accounting system under job costing – treatment of
spoilages, defectives under job costing
UNIT – IV
Management Accounting – Nature & Scope – Tools and Techniques - Ratio
analysis – marginal costing– cost-volume profit analysis – Break-even analysis –
utility and limitations of cost volume profit analysis – Financial and profit planning
– objectives.
UNIT – V
Budget administration – types of budget – advantages – budgeting and
budgetary control.
Note : Question Paper Shall covers 50% Theory and 50% Problems
UNIT – II
UNIT – III
Research Process – Steps in the process of Research, Data Collection and Measurement:
Sources of Secondary data – Methods of Primary data collection – Questionnaire
construction - Attitude measurement and Scales – Sampling and Sampling Designs –
Pilot Study & Pretesting
UNIT – IV
Data presentation and Analysis – Data Processing – Methods of Statistical analysis and
interpretation of Data – Testing of Hypothesis and theory of inference
UNIT – V
UNIT – II
Oracle 8 : An overview - Personal Databases – Client / Server Databases -
Table Creation & Modification : Data types – Constraints – Creating an Oracle
Table - Working with tables: Data Management and retrieval .
UNIT – III
Multiple Tables : Join – Set Operators - Sub-Query - Advanced Features :
Objects, Transactions and Control – Views – Sequences – Synonyms – Index –
Controlling Access – Object privileges.
Anx.56.A -M.Sc (FCA) - CBCS Page 6 of 16
UNIT – IV
PL/SQL : Programming Language Basic – History of PL/SQL –
Fundamentals of PL/SQL – Data types – Variable declaration - SQL and Control
structures in PL/SQL.
Unit – V
Cursors and Exceptions – Procedures, Functions and Packages.
TEXT BOOK:
1. Nilesh Shah , “ Database Systems Using Oracle “ , Prentice – Hall of
India private Ltd.
Unit II
Importance of Desktop publishing – Page Maker – DTP – Menu – File, Edit, Utilities,
Layout, Story, Type, Element, Window, Help – Working with Page Column – Indent.
Unit III
Importance of Photo creation and editing – Photoshop – The Photoshop Screen – Using
the Toolbox – Document and Scratch Sizes – The Info Palettee – Saving and loading
custom settings – Opening and saving files – Images – Layers – Channels and Mask –
Colour Correction Techniques – Animation.
Unit V
Creating files – Photoshop – Saving and loading custom settings – Creating new file –
Use of painting tools – Copying and pasting selections – Moving selections – Grow and
Similar command – Editing Points – Use of Colour Balance Dialogue box.
Reference Books:
1. Photoshop 6 in easy steps – Robert Shufflebotham, Dreamtech Press.
2. Page Maker 6.5 Vishnu Priya Singh, Meenakshi Singh, Asian Publications Limited.
3. MS Office 2000 (Access only), Sanjay Sexana, Vikas Publishing House.
4. Computer Applications in Business, (Access only) Srinivasa Vallabhan, Sultan Chand
& Sons, New Delhi.
5. Desk Top Publishing, SK Yadava, Yatin Publishers, Delhi.
ELECTIVE COURSE III – NETWORKING AND INTERNET
(THEORY AND PRACTICALS)
Credit Allotted: 4 Max. Marks: 75
Unit II
Introduction to Internet – A Brief History of Internet – Uses of Internet – The connection
to the Internet – Web pages – Web Pages come from the Web server – Web sites – The
normal Modem – ISDN, ADSL, CABLE Modems – Animation – Frames: Several Web
pages at once – Several Windows simultaneously – Printing.
Unit III
Internet Basics : Evolution – Basic Terminology – Getting into the net – Browsers –
Applications of Internet – Introduction to internet protocols – Language of Internet – E-
mail and Voice mail – Creating mail address – Meaning of Net Meeting and Chatting –
Tool bar.
(Practical – 40 marks)
Unit IV
E-mail address – creation – browsing – search engines – downloads.
Unit V
Visiting business places, libraries, Railway and Airline reservation centers online, online
chatting.
UNIT – II
New Issues Market – Methods of Issuing – Parties involved in the new issue market –
Secondary market – Stock Exchanges – NSE and BSE – Trading mechanism – online
trading – SEBI and Investors production.
UNIT – III
Security Analysis – Risk and Return – Fundamental Analysis – Technical Analysis –
Dow Theory – Market Indicators - Efficient Market Hypothesis.
UNIT – IV
Portfolio Construction – Traditional and Modern approach – Rationale of Diversification
of Investments – Markovitz theory – Sharpe Index Model - Capital Asset Pricing Model.
UNIT – V
Investment companies in India – Types Mutual Fund Operations in India – UTI – SEBI
and RBI Guidelines for Mutual Funds.
UNIT- II
ERP – Manufacturing Perspective – Materials Requirement Planning –
Distribution Requirements Planning – JIT – CAD/CAM – Product Data
Management – ERP Modules: - Plant Maintenance – Quality Management –
Materials Management.
UNIT - III
Benefits of ERP: Reduction of Lead Time – Reduction of Cycle Time –
Improved Resource Utilization – Reduced Quality Costs – Increased Flexibility –
Improved Information accuracy and Decision making capability.
UNIT - IV
ERP Implementation Lifecycle: Introduction – Per-evaluation screening –
Project Planning – Gap Analysis – Reengineering – Configuration –
Implementation – Testing – Training – Maintenance. Vendors, Consultants and
Users: Inhouse Implementation-Pros and Cons – Vendors – Consultants – Endusers.
UNIT - V
Future Directions in ERP: New Markets – New Channels – Faster
Implementation Methodologies – Business Models – Application Platforms – new
business segments – Web-enabling – Market Snapshot.
THEORY 2 hours
Unit I
Unit II
Simple Input / Output Facilities – Header Files – Functions – Formatted I/O functions –
Scanf() – Printf() – Writing C Program.
Unit III
Control constructs – If – else – if else if – do while – while – nested loops – break
statement – continue, switch case – storage classes – Arrays – Functions – Pointers –
Structure – Union – Files.
Practical Programs
Unit IV
Program to print pay bills; Result processing – Electricity bill preparation; Telephone bill
preparation – Bank Transactions; Income Tax Calculations – Admission list preparation;
Driving License Application – Medical Diagnosis.
Unit V
Calculation of simple interest and compound interest – Reverse a float; string; If , Else if,
Do while, While loops – Nested loops; Property Tax Calculation – Profit and Loss
Account; Balance Sheet.
Books Recommended :
1. Programming in C – Balagurusamy.
2. C for All – S Thamarai Selvi and R Murugesan.
ELECTIVE COURSE V – JAVA BASED BUSINESS APPLICATION
(THEORY & PRACTICAL)
Credit Allotted: 4 Max. Marks: 75
Unit - II
Classes – Objects and Methods – Define a class – Create a class – Constructors –
Function overloading – Inheritance – String Handling and Vectors
Unit – III
Interfaces: Implementing Multiple Inheritance – Packages – Creating and
Accessing Packages – Threads – Creation of threads, thread methods – Exceptions –
Types of Exceptions – Try, catch, throw, throws statements – Managing Input/Output
statements
Unit – V
Exceptions – Try catch statements – Graphics Programming – Input and Output
files – Abstract Window Toolkit (AWT) – Applet
Reference Book:
1. C. Xavier – Programming with Java 2 – SCITECH Publications
2. E. Balagurusamy – Programming with Java – Second Edition
3. John R. Hubbard – Programming with Java – McGraw Hill International Edition
JAVA PROGRAMMING LAB
List of Practicals:
8. Exception Handling
Unit III: Definition of Hypothesis – Types of Hypothesis – Type I Error – Type II Error –
t test – F test – ANOVA – Chi – Square test.
Unit IV: Transportation problem – Initial Basic feasible solutions by North West Corner
rule – Minimization method – Maximize method – Vogel’s approximation method –
optimization test by Modi method – Assignment methods.
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