AN INTERNSHIP REPORT ON THE WORKING OF THE

ORGANIZATION
AT
NEW KAILASH TYRE WORKS
Submitted as part of MBA I year Course Requirement
By
GIRISH RAMESH
RA1952001040115

Under the guidance of

Dr.Kiruthiga.V

FACULTY OF MANAGEMENT STUDIES

SRM INSTITUTE OF SCIENCE AND TECHNOLOGY
VADAPALANI, CHENNAI

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 BONAFIDE CERTIFICATE

This is to certify that Girish Ramesh (RA1952001040115) is a Bonafide student of

Department of Management Studies, SRMIST, Vadapalani, Chennai. He is in the I
year of Master Degree Program in Business Administration (MBA). He has done this
project under my guidance and supervision towards part fulfillment of I year MBA
Course.

Project Guide: Dr. Kiruthiga.V

HOD

Date:

Place:

Signature of the internal Examiner Signature of the External Examiner

DEPARTMENT SEAL

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 DECLARATION

I, Girish Ramesh (RA1952001040035) is studying in I year MBA program at

Department of Management Studies, SRMIST, Vadapalani, Chennai. Hereby declare
that this project is an original work of mine and I have not verbatim copied/
duplicate any materials from sources like internet or from print media , expecting
some vital company information / statistics , which are provided by the company
itself.

Girish Ramesh
Signature of the student

Date:
Place: CHENNAI

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 ACKNOWLEDGEMENT

It’s my privilege in writing this acknowledgement to thank all those who gave
their views and suggestions for helping in the completion of my internship at
NEW KAILASH TYRE WORKS.I would like to take up this opportunity to
convey my deep sense of gratitude to HOD Dr. S. KESAVAN for providing
an opportunity to do this project and internship. I ardently thank Mr.Banshul
Vyas, Head of Human Resource for having devoted some of their precious time
and for their guidance. I also thank them for the rich experience that I have
derived by working on this project under their guidance. The project would not
have been successful without the constant guidance and support of my
institutional guide Dr. Kiruthiga.V , who took keen interest in my project to
make it a beneficial exercise . I also extend my thanks to all the staffs of the
company. Last but not the least my thanks to my beloved friends who have
helped me a lot during the project for the successful completion

-GIRISH RAMESH

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 ABSTRACT

A detailed study on the various functions of all the departments at “NEW

KAILASH TYRE WORKS” by understanding their organization structure,
mode of functioning and understanding the organizational needs of the service
sector, by working alongside with Marketing department as an Online
Marketing intern, by assisting them with various tasks, reporting to the
management about the successful completion of tasks or the complications
involved in the completing the tasks to arrive at possible solutions.

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 TABLE OF CONTENTS

CHAPTER- 1 INTRODUCTION PAGE NUMBER

1.1 INTRODUCTION TO 8
THE NEW KAILASH
TYRE WORKS
1.2 OBJECTIVES OF THE 10
STUDY

1.3 NEED FOR THE 11

STUDY

1.4 SCOPE AND 12

SIGNIFICANCE
1.5 DEPARTMENTS IN 13
CONCERN

CHAPTER-2 PROBLEM AND PAGENUMBER

ANALYSIS
2.1 PROBLEM 19
IDENTIFICATION

6
 2.2 SOLUTION 20

CHAPTER- 3 SUGGESTIONS & PAGE NUMBER

CONCLUSION
3.1 SUGGESTIONS FOR 21
IMPROVEMENT
3.2 CONCLUSION 22

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 CHAPTER 1
1.1 INTRODUCTION TO THE NEW KAILASH TYRE
WORKS:
New Kailash Tyre Works in Kangra is one of the leading businesses in
the Tyre Dealers. It is also known for dealers in world famous tyre
manufacturers such as MRF, Apollo, Goodyear, Ceat, Bridgestone, and
much more.
A renowned tyre dealer, New Kailash Tyre Works in Nagrota Bagwan,
Kangra, Himachal Pradesh was established in the year 1985 by Kailash
Vasudeva and his sons. It was launched with a vision to offer quality
products and services to its valued customers. As a tyre dealer, it markets
a wide range of tyres for motorcycles, car alloy wheels, car accessories,
motorcycle accessories and related maintenance services. With a firm
belief of setting benchmarks in providing best customer experience
through innovative and unique ways, this establishment has continued the
legacy of excellence in service, year on year. It strives to create
benchmarks with their customer centric approach. They have earned
appreciation and praises from their clients for their impeccable products
and services. Undoubtedly it is one of the best tyre dealers in North India.

Products and services offered at New Kailash Tyre Works

The product portfolio of New Kailash Tyre Works in Nagrota Bagwan

includes a wide range of leading branded motorcycle tyres, alloy wheels,
car accessories and motorcycle accessories. Birla, CEAT, Continental,
Michelin, TVS and Pirelli are the leading tyre brands available. Air
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pressure gauge, hydraulic jack, brake oil, engine oil, gear oil, tubeless
tyre puncture kit are the essential car accessories available at this outlet.
Here, a customer can avail services for their automobiles such as tyre
fitting, wheel balancing, wheel alignment, puncture repair,tyre rotation,
oil change etc. A well-trained team of technicians carry out the services
with promptness.

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1.2 Objectives of the Study
The overall objective is to conduct a study on organizational structure of
The New Kailash Tyre Works.
The following are the specific objectives of the study.
 To understand about the functional areas of a company.
 To understand the organization structure of the New Kailash tyre works.
 To understand the Service profile of The New Kailash Tyre Works.
 To familiarize the common business practices and processes.

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1.3 NEED FOR THE STUDY

1. To study about the overall working structure and other

processes involved in the New Kailash Tyre Works.
2. To identify problems in The New Kailash Tyre Works and
suggest some improvements.
3. To understand the functions of human resource, finance and
marketing department.
4. To analyze the different levels of management, and to
acquire product and Service knowledge, and gain exposure in
the field of Human Resource Management, in order to
identify the limitations and scope of improvement, that can
be reported to the organization.

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1.4 SCOPE AND SIGNIFICANCE

The study is conducted to find how the business functions.

The objectives of the study are

 To understand and familiarize with the functions of the

various departments of the organization.
 To study the overall performance of the firm.
 To gain experience in the field of Marketing and other
departments
 To study how the marketing should be done involving
various techniques.

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1.5 Departments in Concern
HUMAN RESOURCE MANAGEMENT DEPARTMENT
Human Resource capability remains a key source of the
Company’s competitive advantage. The Company continues to
place emphasis on enhancement of skills and capabilities of its
people for meeting future challenges. The key areas of human
resource Developments are training, competency development and
skill enhancement. The Company continues to implement best
practices and innovative initiatives to meet the challenges in
acquiring and retaining talent against intense competitive
pressures. As the Company takes on projects with higher
complexities and expands its business, the need to reinforce the
human resource capabilities becomes more critical. The
Company’s focus on improved Employee Engagement and
adhering in a proactive work culture, through several enterprise
level initiatives has been noteworthy. Employee Contact Programs
have helped in obtaining valuable feedback and implement
appropriate action plans. The Company continues to place
emphasis on enhancement of skills and capabilities of its people
for meeting future challenges. The key areas of human resource
development are training, competency development and skill
enhancement. Career Development Plans have been evolved for
high potential managers. In addition, the Company continued to
impart training to its employees, with major focus on Leadership

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Development and Managerial Effectiveness. A number of Internal
and External training workshops, courses and seminars were
conducted and an elaborate induction-training programme for
fresh graduate engineers, at the entry level is
arranged. The feedback from the training programmes has been
very encouraging.

Responsibilities of HR:
· To carry out the activities related to HR
· To ensure that Competency and Skill Matrix are identified
· To ensure that Training needs are Identified, Planned and
Conducted
· To ensure that Training effectiveness is measured
· To ensure that systems to motivate and empower employees are
identified and implemented
· To control Quality records related to Quality System of their
functions.

Functions of HR:
· Recruitment.
· Training & development.
· Statutory wage & salary administration.
· Labor welfare, which includes canteen facilities, transportation,
and housekeeping Etc .

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FINANCE & ACCOUNTING DEPARTMENT:
· Book and Budget
· Sales & bills payable
· Costing & establishments
· Internal audit & price store ledger Book & Budget
· Collection of accounts from different sections
· Preparation of trial balance and final accounts
· Co-ordination with auditors
· Helping statutory auditor

Bill Payable
This section handles the payment to be made to the suppliers. This
includes the receiving of stores receipt vouchers, purchase order
and their verification in terms of quality and quantity. Once the
claims are found satisfactory, the payment is made as per the
terms.
Costing sets the cost that is used by commercial group to add
profit margin to set the price.

Establishment
This section handles all the payment to the employees such as
· Salary & provident fund
· Incentives
· Loans and advances
· Medical reimbursement
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Internal Audit
After preparing the balance sheet, the internal auditors will audit &
they send audited balance sheets to the government auditors to
audit the balance sheet.

Other Functions of Finance Department

· Payment of wages and salaries
· Payment to suppliers
· Foreign purchase payments.
· Cash management

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SALES DEPARTMENT:
Sales are the knack of selling a product or service. It is the art of
customer to buy a certain product or service. Various given the
definition of salesmanship.
According to national association of marketing teacher America,
“it is the ability to people to buy goods or services at a profit to the
sellers and fated little differently." It is the ability to induce others
to accept at a fair price, the benefit being the service rendered”
Functions:
1. Although each department is working for a common end, it
must cooperate with the other departments and must be self-
contained as much as possible so there is no fear of over-lapping
or of controversies arising as to which department is in charge of a
particular question.
2. The sales manager should be ready at any time to go the
assistance of a department manager, who needs advice, support or
relief.
3. He must see that all the activities and functions under his
control are working in harmony and in accordance with the trading
policy of the firm.
4. If the company's basic objectives have been accomplished, the
primary planning document in any organization is sales estimate or
dates forecast.

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5. The forecast is to estimate the future demand and hence it will
help us to understand the nature of demand.

MARKETING DEPARTMENT:
Marketing refers to the identification of customer's needs and
supplying them the services which can satisfy these needs and
want. Marketing is the back bone of any company. It maintains all
the details about the transactions between companies and tenders.
Marketing has an external interface with financial accounting
system and with inventory.

Functions:
1. Marketing research determines the needs and expectations of
consumers.
2. Planning and developing suitable product.
3. Setting the right appropriate prices.
4. Selecting the right channels of distribution

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 CHAPTER 2

2.1. PROBLEM IDENTIFIED

The company suffers from lack of experienced and skilled manpower.

Because of this there is depletion in productivity. Most workers
irrespective of their designations fail to meet their targets on time. As a
result this slows down the productivity of the company. Skilled labourers
are forced to leave due to a cut in their salaries that has worsened certain
people’s living conditions. They also didn’t have sufficient funds to
purchase high quality tyres and they also didn’t have proper marketing
techniques to sell their products in the nearby states. The company is
located in the sparsely populated area , so the customers won’t visit
regularly except for unavoidable circumstances.

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2.2 Solution

The company can establish a training Institute to train

Individuals or groups in such a manner that the company’s
requirements and targets are met. This applies to freshers and
experienced candidates. By providing stipends to these
individuals who are undergoing the training depending on the
time period. This can be for months together. The top level
management can ensure that their employees are well taken care
of by encouraging them, supporting them, by provision of
incentives, perks and other benefits, consideration of salary
hikes for deserving employees. This will allow the company to
keep its best and required employees thus leading to constant
production. The company had to develop the infrastructure such
as opening of new branches , building proper offices etc.

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 CHAPTER 3

3.1 SUGGESTION FOR IMPROVEMENT

By following the above solutions it can be noted that the company’s

productivity and potentiality will increase at a rapid which will benefit
the firm’s value and its employees. Healthy Relations with employees
boosts employee productivity. This in turn helps with the fulfilment of
the organizational goals. When Employees are taken care of,
automatically the clients are taken care of. The company can do it by
measuring and evaluating the productivity of each and every employee
regularly and give them suggestions so that they can improve their
performance and the overall productivity of the organization

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3.2 CONCLUSION

The Internship carried out at The New Kailash Tyre Works was
successful in achieving the objective. This internship helped in gaining
knowledge on functions of various departments in the organization. This
internship has helped me to enhance and develop my skills, abilities and
knowledge. Overall it was a good experience and memories as not only I
have gained experience, but also new friends and knowledge. It was a
good place to do internship since it provides numerous benefits and
advantages to the practical trainees. It also provided me with an
opportunity to understand the in depth functions of the human resource
department by working alongside with the human resource team and
engaging in the human resource functions under their guidance. The
internship also helped in analyzing and understanding the cumulative
functions of all the departments and also their correlation and
interdependence on each other to allow the firm as whole to function
effectively on day to day basis.

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