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STRAT MGT CCSA MID EXAM Paler

1. Environmental scanning is important for several reasons: It allows a company to recognize its strengths and weaknesses, identify threats from the external environment, and optimize its resources. Scanning helps companies focus on building their strengths and addressing weaknesses. 2. If pursuing international expansion, the recommended global strategy would be a multi-domestic strategy. This allows a company to tailor its marketing mix to local requirements in different markets while still benefiting from economies of scale. 3. One advantage of divestiture is that it can refocus a company on its core competencies. Diversifying into unrelated industries can distract from a company's strengths. Divesting non-core business units restores the focus on

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307 views5 pages

STRAT MGT CCSA MID EXAM Paler

1. Environmental scanning is important for several reasons: It allows a company to recognize its strengths and weaknesses, identify threats from the external environment, and optimize its resources. Scanning helps companies focus on building their strengths and addressing weaknesses. 2. If pursuing international expansion, the recommended global strategy would be a multi-domestic strategy. This allows a company to tailor its marketing mix to local requirements in different markets while still benefiting from economies of scale. 3. One advantage of divestiture is that it can refocus a company on its core competencies. Diversifying into unrelated industries can distract from a company's strengths. Divesting non-core business units restores the focus on

Uploaded by

Karlo Paler
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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CHRISTIAN COLLEGES OF SOUTHEST ASIA

Ma-a, Davao City

MIDTERM EXAMINATION IN STRATEGIC MANAGEMENT


1ST SEMESTER
by Elizabeth G. Pasion, PhD Candidate

NAME OF STUDENT: Karlo Dave Paler Section: ____ Date:Oct 16,


2020

I. Multiple Choice. Select the most appropriate out of the various alternatives
given in each of the following questions (1 point each correct answer).

1. It is a continuous process of strategy creation


A. Marketing management
B. Strategic management
C. Production management
D. Creativity and innovation

2. It defines the current purpose of an organization


A. Vision
B. Goals
C. Target
D. Mission statement

3. The type of strategy that differentiate the company’s product or service from rivals in
ways that will appeal to a broad spectrum of buyers..
A. Focused low cost strategy
B. Low-cost provider strategy
C. Broad differentiatio strategy
D. Focused differentiation strategy

4. The study and inetrpretation of the forces existing in the internal and external
environment:
A. Environmental scanning
B. Political analysis
C. Marketing analysis
D. Biologocal scanning

5. These are social forces that influences organizational direction.


A. Changing social structures
B. Cross-cultural diversity
C. Sophisticated lifestyle of people
D. All of these

6. These are some of the economic forces of externl environment, except :


A. Globalization
B. Competitors and suppliers
C. Communication technology
D. Emerging markets

7. Environmental forces includes :


A. Climate change
B. Environment waste and management
C. Preservation of rainforest and marime life
D. D. All of these
8. Its primary concern is building competitive advantage in a single business unit of a
diversified company
A. Business strategy
B. Corporate strategy
C. Supplier’s strategy
D. Customer’s strategy

9. It is a mode of strategy adopted by organization to achieve its main objectives of in


creasing in volume and turnover.
A. Competitive strategies
B. Life cycle strategies
C. Stability Strategies
D. Growth strategies

10. A share paradigm started to make its impact on corporate strategy.


A. Boston consulting groth model
B. General electric model
C. Global strategies
D. None of these

11. The most common structure that divides the organization to its main activities.
A. Vertical structure
B. Horizontal structure
C. Functional structure
D. Multi structure

12. One of the store strategy mix that provides one service or product line to attract
same line of customers.
A. Variery store
B. Convenience store
C. Conventional supermarket
D. Specialty store

13. This consist mainly of public warehouses that provide great flexibility in performing
the tasks.
A. Advertising agencies
B. Order processing agencies
C. Storage agencies
D. Financial agencies

14. It provides the channel manager with a means for shifting some of the risks inherent
in any business venture.
A. Third party logistics
B. Insurance companies
C. Order processing agencies
D. Marketing research firm

15. The most obvious and persistent category of variables affecting all members and
participants in the channels.
A. Economic environment
B. Competitive environment
C. Technological environment
D. Legal environment

1
Test II. True or False. Write the word TRUE if the statement is correct and write the
CORRECT ANSWER if it is FALSE/WRONG (1 point each correct answer).

1. FALSE A strategy is a comprehensive plan guiding resource allocation to achieve


long-term organization goals.

2. TRUE A corporate strategy sets long-term direction for the total enterprise

3. TRUE Expansion occurs by entering new business areas in a diversification


strategy

4. TRUE Retrenchment strategies changes operations to correct weaknesses.

5. FALSE Restructuring reduces the scale or mix of operations.

6. TRUE Legal environment consists of legislation that has been passed such as
environmental protection, worker safety, etc.

7. TRUE Technical component consists of new approaches to producing goods and


services including new procedures as well as new equipment.

8. FALSE External environment has an immediate impact on the firm’s operations


and profitability.

9. TRUE Labor is made up of the factors that influence the supply of workers that are
available and able to perform specific organizational tasks.

10. TRUE Objectives are measurable targets to track the growth of the business.

III. ESSAY. Read and understand well the question below before answering and explain
in your own words.

Content Development (5)


Organization of Ideas (5)
Control of Mechanics (5)
TOTAL (15)
1. Why environmental scanning is important (15 points)
It makes a difference to recognize the qualities of the organization. The
quality of the trade suggests the capacity of the firm to have an advantage over
its competitors. The examination of the inside trade environment makes a
difference to highlight the control of the firm. After recognizing the quality, the firm
must endeavor to construct on or maximize its advantage by making changes in
its prompt plans, techniques, and assets It Makes a difference to recognize the
Organization’s Shortcomings.

Recognizing the shortcoming of an organization implies uncovering the


confinements of the firm. Surveying the inner environment makes a difference to
highlight not as it were the quality but too the impediments of the firm. A firm may
be firm in particular regions but may be powerless in others. For ceaseless
development and extension, the shortcoming ought to be highlighted and
rectified as before long as conceivable. It makes a difference to Distinguish
Dangers. Commerce is open to dangers from competitors and a few
components. Environmental scanning makes a difference them to find a danger
from the outside environment. When dangers are identified early, it is nice
because it makes a difference to dispense with them without much stretch.
Environmental Scanning Makes a difference Organizations to Optimize
Resources An perfect natural filtering makes a difference to create utilize of an
organization’s human, normal, and capital assets. Appropriate environmental
scanning makes a difference to constrain wastage and optimize all other
accessible assets.

2. If you are part of the top management and you want to pursue international
expansion, what global strategies will you recommend and why? (15 Points)

My choice would be the multi domestic, because it showcase concept


centers on maximizing the company’s adequacy and productivity in abusing
economies of scale, involvement and expertise in showcasing, production and
logistics. A company embracing such an introduction expect that remote
advertise openings are as vital as domestic showcase openings.

In any case, the company takes the see that the contrasts between its
universal markets are so intense that adjustment to meet advertise needs is
fundamental to hold competitive use in nearby markets. In this way the company
basically takes after a separated promoting methodology with diverse promoting
blends in numerous of their world markets.

A firm employing a multi domestic strategy penances productivity in favor


of emphasizing responsiveness to neighborhood prerequisites inside each of its
markets.

3. Given the three types of retrenchment strategies (restructuring, downsizing and


divestiture), what are the advantages and disadvantages implementing
liquidation and divestment?

One of the disadvantage of liquidation is Debt written off. Once its


resources are sold, the company is sold. The liquidator will utilize the proceeds of
the resource deal to pay the company’s lenders as distant as is conceivable but
any unpaid obligations are at that point composed off. By and large talking the
chiefs are not by and by mindful for the reimbursement of these unless they have
given individual guarantees. The disadvantage would be overdrawn directors’
current account and ensures called in. If the directors owe cash to the company
within the shape of an overdrawn director’s current account they will be actually
obligated for the reimbursement of this once it is liquidated. If any of the
executives have given individual ensures they will at that point gotten to be by
and by mindful for the reimbursement of these obligations after the company is
liquidated.

One of your growth strategies may be to differentiate your company's


operations by showcasing modern items exterior the scope of your unique ones
or indeed beginning up an auxiliary commerce in a totally diverse industry. Trade
proprietors now and then discover that this broadening, whereas permitting the
company to extend income, takes the center off of the company's center
competency -- the quality the company had that empowered it to construct its
competitive advantage. Divestiture of the commerce units disconnected to this
center competency can reestablish center to the organization. Your team's
endeavors are totally given to leveraging your center competency to construct
advertise share and productivity. This advantage of a divestiture is especially
clear in circumstances where the commerce unit to be sold has been battling and
taking up an unbalanced share of the owner's and his team's time.

A divestiture made for reasons such as short-term cash needs may have
longer-term negative results. On the off chance that the commerce unit to be sold
has been battling, an elective to offering it is to reorganize the unit's operations.
In the event that there's a chance the unit can be resuscitated, offering it
eliminates the opportunity to require advantage of long haul development
potential that's there, but not however realized since of incapable techniques or
wasteful operations. One reason a company differentiates is to adjust out cash
stream vacillations due to regularity variables one commerce unit's tall income
season may be the opposite of the other's. Together they smooth out the
company's cash stream amid the year. Evacuating one of the units implies the
company will have to be bargain with expanded cash stream changes.

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