SYMBIOSIS CENTRE FOR MANAGEMENT STUDIES, NAGPUR

Constituent of Symbiosis International (Deemed University), Pune

(Established under Section 3 of the UGC Act of 1956 vide
notification number F - 9 - 1 2 / 2 0 0 1 -U - 3 of the Government of India)

STUDENT HANDBOOK
BACHELOR OF BUSINESS ADMINISTRATION
Semester: III & IV
Batch: 2019-2022
Academic Year: 2020-21
 INDEX
CONTENT PAGE NUMBER

SIU Vision and Mission 2

Holiday list 3

Academic Calendar 4

Program Objectives 5

Specializations 6

Program Structure 7 - 12

Syllabus – Semester 3 13 - 32

Syllabus – Semester 4 33 - 58

SIU Code of Conduct 59 - 65

Institute Code of Conduct 65-76

Placement Assistance Committee (PAC) 77 - 81

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 SYMBIOSIS CENTRE FOR MANAGEMENT STUDIES- NAGPUR
Constituent of Symbiosis International (Deemed University) Pune

SIU Vision:

Promoting international understanding through quality education.

SIU Mission:

• to inculcate spirit of 'Vasudhaiva Kutumbakam' (the world is one family)

• to contribute towards knowledge generation and dissemination
• to promote ethical and value-based learning
• to foster the spirit of national development
• to inculcate cross cultural sensitization
• to develop global competencies amongst students
• to nurture creativity and encourage entrepreneurship
• to enhance employability and contribute to human resource development
• to promote health and wellness amongst students, staff and community
• to instill sensitivity amongst the youth towards the community and
environment
• to produce thought provoking leaders for the society

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 Holiday List

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 Academic Calendar 2020-21
Date Event
July 2020
1st Commencement of Semester III
25 to 31st
th Internal Continuous Assessment – Component 1
Aug
4th to 12th Internal Backlog Exams - Semester I
15th Independence Day – Holiday
20th to 31st Internal Continuous Assessment – Component 2 (Mid-Semester Test)
Sept
7 to 12th
th Guest Lectures and Industrial Visits
17th to 26th Internal Continuous Assessment – Component 3
Oct
2nd Mahatma Gandhi Jayanti - Holiday
14th to 21st Internal Continuous Assessment – Component 4
22nd Finalizing attendance for the semester
22nd to 30th External Backlog Exam – Semester II
30th Last teaching day
Nov
2 to 11th
nd External End Semester Exams –III
External Backlog Exams – Sem I
12th to 16th Diwali Vacation

Nov 30th Commencement of Semester IV

Dec
18th to 24th Internal Continuous Assessment – Component 1
27th to 30th Guest lectures and Industrial Visits
Jan 2021
13th to 22nd Internal Continuous Assessment – Component 2 (Mid-Semester Test)
26th Republic Day – Holiday
Feb
4th to 6th College Fest
8th to 20th Internal Backlog Exams – Semester I, II & III
22nd to 27th Internal Continuous Assessment – Component 3
Mar
15 to 20th
th Internal Continuous Assessment – Component 4
20th Finalizing attendance for the semester
20 to 31st
th External Backlog Exams – Semester I & III
31st Last teaching day
Apr
5 to 17th
th External End Semester Exam – Semester II & IV
External Backlog Exams – Semester II
Note: All dates are tentative and subject to change at short notice.
It is mandatory to attend guest lectures and industry visits.

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Programme Objectives (POs)

PO1: Provide core business knowledge so that students should be able to

conceptualize, organize, and resolve complex business problems or issues by
using the resources available under their discretion.

PO2: Develop critical thinking skills so that Students should be able to develop fully
reasoned opinions on contemporary issues.

PO3: Develop team building capability so that students should be able to

determine the effectiveness with which goals are defined and achieved in team
environments, to assess the contributions made by themselves as well as by their
peers within those environments, and to identify and resolve conflicts.

PO4: Inculcate ethical behavior and social responsibility so that students should
take decisions ethically.

PO5: Students should be able to demonstrate their ability to assess and evaluate the
dynamic internal and external elements of the competitive global environment.

PO6: Create holistically developed management graduates ready to meet the

challenges of the future domestically and at global level.

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SPECIALIZATION OFFERED

The BBA Programme at SCMS, Nagpur is a well thought out structure that offers the
following specializations:

1. Marketing Management
2. Financial Management
3. Human Resource Management

Additional Specializations shall be offered after approval by the University.

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 Symbiosis Centre for Management Studies, Nagpur
Bachelor of Business Administration
Programme Structure 2019-22

Catalog
Course Internal External Total
Course Course Title Credits
Code Credits Credits Marks
Code
Semester 1
Generic Core courses
Basics of Management Information
T3218 021321101 4 40 60 100
Systems
T2465 021321102 Fundamentals of Marketing 4 40 60 100
T2264 021321103 Human Resource Management 4 40 60 100
T6375 021321104 Business Communication 4 40 60 100
T6156 021321105 Principles of Microeconomics 4 40 60 100
T1029 021321106 Law of Contract 4 40 60 100
T2092 021321107 Financial Statement Analysis 3 30 45 75
T2202 021321108 Business Mathematics 2 20 30 50
Total 29 290 435 725
Semester : 2
Generic Core Courses
T2205 021321201 Business Statistics 4 40 60 100
T2484 021321202 Core Environmental Studies 4 40 60 100
T2451 021321203 Introduction to Costing 4 40 60 100
T2263 021321204 Organizational Behaviour 4 40 60 100
T6148 021321205 Principles of Macroeconomics 4 40 60 100
T2384 021321206 Introduction to International Business 3 30 45 75
T2135 021321207 Sales and Distribution Management 3 30 45 75
T2474 021321208 Project Business Development 2 50 0 50
Total 28 310 390 700
Generic Elective Courses Group
T6191 021321209 French A-1 - Paper 1 4 40 60 100
T6197 021321210 German A-1 - Paper 1 4 40 60 100
Total Required Credits 4 40 60 100
Notes:
1. All Generic Core courses are compulsory.
2. In Semester 2, students may opt for any one foreign language from the General Elective Courses
Group.

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 Semester: 3
Catalog
Course Internal External Total
Course Course Title Credit
Code Credits Credits Marks
Code
Generic Core Courses
T2781 021321301 Global Business Environment 4 40 60 100
T2112 021321302 Indian Banking and Financial System 4 40 60 100
T2207 021321303 Operations Research 4 40 60 100
Total 12 120 180 300
Specialization Core Courses : Marketing Management
T2119 021321304 Consumer Behaviour and Insights 3 30 45 75
T2468 021321305 Fundamentals of Rural Marketing 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Human Resource Management
T2270 021321306 Industrial Relations 3 30 45 75
T2268 021321307 Training and Development 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Financial Management
T2100 021321308 Financial Regulatory Environment 3 30 45 75
T2088 021321309 Management Accounting 3 30 45 75
Total 6 60 90 150
Generic Elective Courses Group
T6192 021321310 French A-1 - Paper 2 4 40 60 100
T6198 021321311 German A -1 Paper 2 4 40 60 100
Total Required Credits 4 40 60 100
Open Elective Courses
T2119 021321304 Consumer Behaviour and Insights 3 30 45 75
T2468 021321305 Fundamentals of Rural Marketing 3 30 45 75
T2270 021321306 Industrial Relations 3 30 45 75
T2268 021321307 Training and Development 3 30 45 75
T2100 021321308 Financial Regulatory Environment 3 30 45 75
T2088 021321309 Management Accounting 3 30 45 75
Total Required Credits 3 30 45 75
Notes:
1. Students must complete both Specialization core courses from the chosen specialization.
2. Students must select Paper 2 of the same foreign language chosen in the previous semester.
3. Students may opt to complete any one Open elective course from the six courses offered in this
group. This course must be distinct, and over and above the specialization core courses already
opted for in Point 1 above.

Semester: 4
Catalog Course Course Title Credit Internal External Total
Course Code Credits Credits Marks
Code
Generic Core Courses
T2158 021321401 Fundamentals of Quality Management 4 40 60 100
T2208 021321402 Research Methodology 4 40 60 100

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 T1134 021321403 Company Law 3 75 0 75
T2266 021321404 Industrial Psychology 3 75 0 75
T2802 021321405 Project II 2 50 0 50
T2802 021321406 Project I 2 50 0 50
T8000 021321407 Service Learning 2 50 0 50
Letter
T4005 021321408 Integrated Disaster Management * 0 0 0
Grade
Total 20 380 120 500
Specialization Core Courses : Marketing Management
T2471 021321409 Introduction to Digital Marketing 3 30 45 75
T2744 021321410 Services Marketing 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Human Resource Management
T2274 021321411 Performance Management System 3 30 45 75
T2782 021321412 Workforce Planning 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Financial Management
T2099 021321413 Direct Taxation 3 30 45 75
T2036 021321414 Financial Management 3 30 45 75
Total 6 60 90 150
Generic Elective Courses Group
T6193 021321415 French A-1 - Paper3 4 40 60 100
T6199 021321416 German A-1 Paper 3 4 40 60 100
Total Required Credits 4 40 60 100
Open Elective Courses
T2471 021321409 Introduction to Digital Marketing 3 30 45 75
T2744 021321410 Services Marketing 3 30 45 75
T2274 021321411 Performance Management System 3 30 45 75
T2782 021321412 Workforce Planning 3 30 45 75
T2099 021321413 Direct Taxation 3 30 45 75
T2036 021321414 Financial Management 3 30 45 75
Total Required Credits 3 30 45 75
Notes:
1. Students must complete both Specialization core courses from the chosen specialization.
2. Students must select Paper 3 of the same foreign language chosen in Semester 2.
3. Students may opt to complete any one Open elective course, over and above the specialization
core courses already opted for in Point 1 above.
4. Completion of Integrated Disaster Management course is mandatory for award of BBA degree.

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 Semester: 5
Catalog Course Course Title Credit Internal External Total
Course Code Credits Credits Marks
Code
Generic Core Courses
T2783 021321501 Corporate Governance and Ethics 2 20 30 50
Project-Customer Relationship
T2802 021321502 2 50 0 50
Management
T2530 021321503 Supply Chain Management 2 20 30 50
Total 6 90 60 150
Specialization Core Courses : Marketing Management
T2467 021321504 Fundamentals of Brand Management 3 30 45 75
T2614 021321505 Integrated Marketing Communication 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Human Resource Management
T2275 021321506 Compensation Management 3 30 45 75
Organizational Development and
T2269 021321507 3 30 45 75
Change
Total 6 60 90 150
Specialization Core Courses : Financial Management
T2089 021321508 Auditing 3 30 45 75
Security Analysis and Portfolio
T2044 021321509 3 30 45 75
Management
Total 6 60 90 150
Open Elective Courses
T2467 021321504 Fundamentals of Brand Management 3 30 45 75
T2614 021321505 Integrated Marketing Communication 3 30 45 75
T2275 021321506 Compensation Management 3 30 45 75
Organizational Development and
T2269 021321507 3 30 45 75
Change
T2089 021321508 Auditing 3 30 45 75
Security Analysis and Portfolio
T2044 021321509 3 30 45 75
Management
Total Required Credits 3 30 45 75
Notes:
1. Students must complete both Specialization core courses from the chosen specialization.
2. Students may opt to complete any one Open elective course, over and above the specialization
core courses already opted for in Point 1 above.

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 Semester: 6
Catalog Course Course Title Credit Internal External Total
Course Code Credits Credits Marks
Code
Generic Core Courses
T2340 021321601 Business Entrepreneurship 4 40 60 100
T2569 021321602 Strategic Management 3 30 45 75
Total 7 70 105 175
Specialization Core Courses : Marketing Management
T2719 021321603 Elementary Retail Marketing 3 30 45 75
T2466 021321604 Fundamentals of B2B Marketing 3 30 45 75
Total 6 60 90 150
Specialization Core Courses : Human Resource Management
T2276 021321605 Cross Cultural Management 3 30 45 75
Emotional Intelligence for Personal
T2273 021321606 3 30 45 75
Growth
Total 6 60 90 150
Specialization Core Courses : Financial Management
T2105 021321607 Mergers and Acquisitions 3 30 45 75
T2107 021321608 Working Capital Management 3 30 45 75
Total 6 60 90 150
Open Elective Courses
T2719 021321603 Elementary Retail Marketing 3 30 45 75
T2466 021321604 Fundamentals of B2B Marketing 3 30 45 75
T2276 021321605 Cross Cultural Management 3 30 45 75
Emotional Intelligence for Personal
T2273 021321606 3 30 45 75
Growth
T2105 021321607 Mergers and Acquisitions 3 30 45 75
T2107 021321608 Working Capital Management 3 30 45 75
Total Required Credits 3 30 45 75
Notes:
1. Students must complete both Specialization core courses from the chosen specialization.
2. Students may opt to complete any one Open elective course, over and above the specialization
core courses already opted for in Point 1 above.

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 Symbiosis Centre for Management Studies, Nagpur
Bachelor of Business Administration
Programme Structure 2019-22
Summary
Semester Internal Credits External Credits Total Credits Total Marks
Marketing Management
Semester 1 0 29 29 725
Semester 2 2 30 32 800
Semester 3 0 25 25 625
Semester 4 12 21 33 825
Semester 5 2 13 15 375
Semester 6 0 16 16 400
Total 16 134 150 3750
Human Resource Management
Semester 1 0 29 29 725
Semester 2 2 30 32 800
Semester 3 0 25 25 625
Semester 4 12 21 33 825
Semester 5 2 13 15 375
Semester 6 0 16 16 400
Total 16 134 150 3750
Financial Management
Semester 1 0 29 29 725
Semester 2 2 30 32 800
Semester 3 0 25 25 625
Semester 4 12 21 33 825
Semester 5 2 13 15 375
Semester 6 0 16 16 400
Total 16 134 150 3750

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 SYLLABUS
SEMESTER 3

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 Sub Committee for Curriculum Development
Faculty of Management
Course Name: Global Business Environment

(UG/PG): UG

Course Code: T2781

Number of Credits: 4

Learning Objective(s):
1) Understanding of Political, Economic, Social, Legal, Technical factors of the Global
Business Environment.
2) Understanding the importance of Ethics in a Diverse Multicultural Perspective.

Pedagogy: Lectures, Case Studies, Group Discussion, Presentations

Learning Outcomes: Getting an overview of components that affect a Firm’s global

strategy.

Pre-learning: Nil

Course Outline:

Unit Contents Hours

I Introduction 09
Concept
Nature and elements
Importance of study of Global Business Environment
Environmental Analysis
Techniques, Stages and Benefits of Environmental Analysis
II The Political Environment 12
The Global Political system
Macro-Level Environments and Uncertainties
Political Risk and the International Firm
Framework for assessing political risk
Managing International Political Risk
III The International Legal Environment 10
Understanding Laws in the International Context
Risk of Intellectual Property Theft
Ethical Dilemmas in International Firms

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 - CSR and Ethics in International decision making
- International Ethical Codes of Conduct
- Integration of Ethics and Business Conduct
IV The Cultural Environment 13
Meaning and Dimensions of Culture
Culture and Management Styles in Selected Countries
Communicating across borders and cultures
Cross border –
- Negotiation and Decision Making
- Work Motivation
- Leadership
V Technology and Knowledge Environment 10
Understanding Technology
Technology Transfer in the Global Scenario
Process of Knowledge Management
Managing the Knowledge Life Cycle
The Learning Organisation
VI The Global Macroeconomic Environment 06
A New Global Economy
GATT and WTO
Country Level Economic Integration & Effects.
Major Regional Economic Agreement

Total 60

Books Recommended :
1. Hill, Charles W, Global Business Today, Tata McGraw Hill Edition.
2. Aswathappa,K, Essential of Business Environment, Himalya Publishing House.
3. Fernando,A.C, Business Environment, Pearson
4. Saleem, Shaikh, Business Environment, Pearson
5. Phatak, Bhagat and Kashlak , International Management , Tata McGraw-Hill Edition.

Sub Committee for Curriculum Development

Banking & Finance Specialization

Course Title: Indian Banking and Financial System

Course Code: T2112

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Credits: 4

Learning Objectives:

1. To explain the nature, functioning and issues related to money, banks and non- bank
financial institutions in India to the students.
2. To acquaint the students fully with the changing role of financial institutions in the process
of growth and development.
3. To understand the structure of the Indian Banking System
4. To study the trends in the Indian Banking sector from 1991 onwards
5. To review various reforms introduced in the Banking sector since 1969
6 To Study the challenges of the Indian Banking sector

Teaching Pedagogy:

1. Lectures
2. PPTs
3.Newspaper
4.Article reviews

Course Outline:

S.No. Topic Hours

Nature and Role of Financial System: Introduction- Components of
Financial system, The structure of the financial system – Functions
1 of the financial sector – Indicators of financial development
economy, Financial system and the economy- relationship 5
between financial development and economic growth.

Financial Assets & Financial Markets: Meaning of financial asstests

& types, Role and structure of money market and capital market –
Call money market, Treasury bill market, Commercial bill market
including commercial paper and certificate of deposits, Discount
2 market – Government securities market – Debt Market – Industrial
Securities Market – Markets for derivatives; futures and options, 25
and other derivatives; types, uses and pricing of derivatives –
Primary and secondary market for securities; SEBI: its impact on
the working of capital market in India; IRDA and its role in financial
markets; Foreign Exchange Market.

3 Non-bank Financial Intermediaries: Definition and types of non-

10
bank financial institutions; their growth and impact on India's

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 economic development, Measures taken to control their
operations

Mutual Funds and Insurance Business in India: Mutual Fund –

Evolution –types – advantages – goals – mutual fund industry –
NAV – the future of mutual funds; Insurance – insurance companies
- new product development – reforms – liberalization of
4 insurance; IRDA – economic change – insurance revolution – 15
reform proposals – constitution of IRDA – objectives of IRDA –
duties and powers of IRDA – new regulations – policy holders
interest – the case for interdependence – banc assurance in India.

Financial Services: Venture funding, Merchant banking and

5 investment banks. 5

Total 60

References:
1. Bhole, L. M., Financial Institutions and Markets
2. Suraj B Gupta , Monetary Economics Institutions, Theory and Policy
3. Bhole, L. M. (2000), Indian Financial System, Chugh Publications, Allahabad.
4. Edminster, R. O. (1986), Financial Institutions, Markets and Management,McGraw
Hill, New York.
5. Goldsmith, R. W. (1969), Financial Structure and Development, Yale, London.
6. Hanson, J. A. and S. Kathuria (Eds.) (1999), India : A Financial Sector for the Twenty-
first Century, Oxford University Press, New Delhi.
7. Khan, M. Y. (1996), Indian Financial System, Tata McGraw Hill, New Delhi.
8. Machiraju, M. R. (1999), Indian Financial Systems, Vikas Publishing House, NewDelhi

Sub Committee for Curriculum Development

QS &A Specialization

Course Name: Operations Research

Course Code: T2207
Number of Credits: 4
Learning Objectives:

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1. To provide a historical perspective of the growth of Operations Research
(OR) and its potential in businesses
2. To understand the characteristics of decision making problems that necessitate the use
of scientific approaches
3. To learn the use of optimization techniques in decision making
4. To enable students to formulate mathematical models for managerial decision situations
and to use computer software packages to obtain a solution wherever applicable

Pedagogy:
1. Lectures
2. Tutorials
3. Laboratory Exercises for understanding the use of software package
4. Case studies

Pre-learning:
Mathematics (Level 1) and Statistics (Level 1)

Course Outline:
S. No. Topic Hours
1. Introduction to Operations Research 2
Historical Development, Definitions of OR, Nature and scope of Study,
Phases of OR, Classification of OR model, Methodology of OR,
Application areas of Operations Research
2. Linear Programming 10
Introduction to Linear Programming and its applications in business
problems, Assumptions of Linear programming, Mathematical
formulation of LPP (Product Mix and Marketing Mix Problems etc.),
Graphical and simplex method of solving LPPs, Big-M method and Two-
phase method, Duality and Sensitivity analysis (emphasis on economic
interpretation)
3. Transportation Problem and Assignment Problem 12
Introduction to transportation and assignment problems, Formulation
of transportation and assignment problems as Linear Programming
Problems, Finding initial basic feasible solution for transportation
problem by using North West Corner Method, Least Cost Method, and
Vogel’s Approximation Method, Finding optimal solution for
transportation problem by MODI Method, Finding optimal solution for
assignment problem by Hungarian method
4. Game Theory 10
Introduction to game theory, Basic definitions and terminology, Two-
person zero-sum game, Pure and Mixed Strategy Games, Saddle Point,
Solving pure strategy games using Maximin-Minimax principle,

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 Dominance principle and Graphical Method for solving Mixed Strategy
Games
5. Decision Theory 10
Introduction to Decision Analysis, Decision making environments,
Decision making under uncertainty (Maximin Criterion, Minimax
Regret Criterion, Maximax Criterion), Decision making under risk
situations (EMV Criterion, EOL Criterion), Decision tree approach and
its applications
Introduction to Markov Decision Process(brand switching problems)
6. Sequencing Models 5
Sequencing models, Solution of Sequencing Problem – Processing n
Jobs through 2 Machines – Processing n Jobs through 3 Machines –
Processing 2 Jobs through m machines – Processing n Jobs through m
Machines.
7. Queuing Theory 5
Applications of Queuing Theory, Elements of a Queuing Model,
Operating Characteristics, M/M/1 queueing models, Assumptions and
Limitations of Queuing Models
8. Introduction to Simulation 6
Applications of Monte Carlo Simulation and Discrete Event Simulation
in managerial problems (Simulation of inventory control problems,
Simulation of queueing problems, Simulation of investment and
budgeting problems,)
Total 60

Books Recommended:
1. Vohra, N.D., Quantitative Techniques in Management, TMH
2. KantiSwarup, Operations Research
3. Kapoor, V.K., Quantitative Techniques for Management, Sultan Chand & Sons
4. J.K.Sharma, Quantitative Techniques for Managerial Decisions, McMillan
5. TahaHamdy, Operations Research - An Introduction, PHI
Hiller, Frederick, Lieberman Gerald J., Nag B., and Basu, P., Introduction to Operations
Research, TMH

Sub Committee for Curriculum Development

Marketing Specialization

Course Name: Consumer Behaviour & Insights

Course Code: T2119

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Number of Credits: 3
Learning Objective(s): At the end of the course the student will be able to:
1. Develop the insights of consumer buying behavior.
2. Analyze the impact of various factors on consumer decision making process.
3. Examine how consumer behavior affects marketing strategies

Pedagogy:
• Case Studies.
• Industry / Field Visits.
• Assignments.
• Projects.
• Workshops.

Course Outline
S.No Topic Hours
1 Introduction to Consumer Behavior 2
• Need, scope, overview of consumer decision process,
Consumer buying process
2 Consumer Motivation 5
• Classification of Motives -Theories of Motivation
• Techniques of Motivational Research.
3 Personalityand Consumer Behavior 5
• Theories of Personality-The Concept of Self and self image
• Consumer personality vs brand personality

4 Perception: 5
• Process of Perception.
• Consumer Imagery
• Perceived risk.
5 Learning: 6

• Behavioral Learning Theories

• Cognitive Learning Theories
• Brand Loyalty and consumer learning-
• Measures of consumer learning
6 6
Consumer Attitude
• Models of attitude -Formation of Attitudes
• Attitude change strategies

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 7 Influence of culture and society: 5
• Culture and social class
• Family & household influences,
• Group influence
8 Consumer decision making: 6
• Models of consumer decision making: Consumer and
organizational buying behavior.
• Diffusion of innovation
• Post purchase behavior
9 Contemporary topics: 5
• Impact of social media on consumer behavior.
• Consumer behavior in services
Total 45

Books Recommended :
1. Schiffman and Kanuk [2010] Consumer Behavior, 10/e – Prentice Hall.
2. Blackwell Roger/Miniard Paul [2002] Consumer Behavior – Thomson
3. Kardes Frank [2005] – consumer Behavior and managerial decision making Pearson
Education.
4. Assael Henry [2005] – Consumer Behavior: a Strategic Approach – Biztantra Publication.
5. Hawkins / Best / Coney [2004] Consumer Behavior 9thed Tata Mcgraw Hill Publisher.
6. Consumer Behavior and Marketing Strategy, 7e, Peter and Olson, TMH
7. Consumer Behavior in Action:Real-life Applications for Marketing Managers By
Lantos,Geoffrey.P Chennai/Yes Dee Publishing Pvt Ltd/
8. Consumer Behavior:Concepts,applications and Cases By Raju,M.S. & Xardel,Dominique
Noida/Vikas Publishing House
9. CONSUMER BEHAVIOUR IN INDIAN PERSPECTIVE. BY NAIR, SUJA. R.
10. CONSUMER BEHAVIOR BY LOUDEN AND BITTA
11. Consumer Behaviour: Building Marketing Strategy, Hawkins, Mothersbaugh And
Mookerjee, Mcgraw Hill, 2010
12. Consumer Behaviour, Blackwell, Miniard And Engel, Cengage Learning 2011
13. Consumer Behavior: A Strategic Approach, Henry Assael, Biztantra Publication, 2005

Suggested Evaluation Methods: Group Project, test, assignment, MCQ

Sub Committee for Curriculum Development

Marketing Specialization

Course Name: Fundamentals of Rural Marketing

Course Code: T2468
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Number of Credits: 3
Level –3
Learning Objective(s):
1. To understand the present level of penetration of products and services in Rural Markets and its
potential.
2. To familiarize with the changing profile of the rural consumer and at its consumption pattern.
3. To be exposed to the innovative marketing strategies developed by Indian firms as well as MNCs
for the Rural Markets.
4. To gain insight on designing product, price, distribution and promotional strategies for different
classes of product targeted at Rural Consumers

Pedagogy:
Case Studies
Projects
Articles/ Research Articles

Pre-learning: Marketing Management

Course Outline
Sr No. Subject Hours
1 Introduction to Rural Market Marketing 3
2 Rural Economy 3
3 Rural Market Environment and structure of Indian Agriculture 3
4 Rural Consumer Behavior 3
5 Rural Segmentation, Targeting & Positioning 3
6 Rural Product & Pricing 2
7 Rural Distribution Strategies 2
8 Rural Communication 3
9 Role of Agri retail Innovation in Rural India 2
10 Future Direction of Rural Marketing 3
11 Transformation of Indian Agriculture, Vision2020 3
12 Project work 15
Total 45

Books Recommended
1. KashyapPradeep / RautSiddharta [2008] Rural Marketing : Text and Practice – Biztantra.
2. Varma /Jiloka/Mandal [2006] Rural Agricultural and marketing Deep and Deep Publisher Pvt Ltd.
3. Badi R.V /Badi NV [2004] Rural ,Marketing Himalaya Publisher .
4. Rajago Pal [1998] Rural Marketing Rwat Publication.
5. Velaydhan S.K [2007] Rural Marketing 2nded Response Books.
6. KrishnamaCharyulu C.S.G / Ramakrishnan [2002] Rural Marketing Text nad cases Pearson
Education

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 7. Rural marketing- Thrust and Challenges by Anjali Saxena, Samiuddin, Harsh Dwivedi and M
Rahman, Rawat Publications, 1997
8. Marketing Management: New Paradigms by Batra and Dangwal, Deep and Deep Publications,
1991
9. Marketing Management and Rural Marketing by BalramDogra, Commonwealth Publications,
New Delhi, 1990
10. Rural Marketing in India by K S Habeeb-ur-Rehman Himalaya Publishing 2003
11. Velayudhan, Sanal Kumar, Rural Marketing: Targeting the Non-Urban, Sage Publications.
12. Gopalaswamy, T.P. Rural Marketing .Wheleer Publishing
13. Varma /Jiloka/Mandal [2006] Rural Agricultural and marketing Deep and Deep Publisher Pvt Ltd.

Suggested Evaluation Methods:

Projects should be part of Evaluation

Sub Committee for Curriculum Development

Human Resource Management

Course Name: Industrial Relations

Course Code: T2270
Number of Credits:3
Learning Objective(s):

1) To understand the importance of Industrial Relations since the Industrial revolution

2) To understand the concepts of Collective Bargaining causes of conflict and process
of resolving: Conciliation – Arbitration – Adjudication.

Pedagogy:
1. Case Study
2. Group Discussion
3. Lecture with PPT
4. Role Play
5. Group Discussion

Pre-learning: Basic Concepts of Human Resource Management

Course Outline

S.No. Topic Hours

1 Introduction to subject 4

SCMS NGP Batch {2019-2022} Page 23

 Impact of Industrial Revolution – Industrial Relations : Concept
- Importance of Industrial Relations – Scope and Aspects of
Industrial Relations – The Management – The Government
Factors Affecting Industrial Relations – Perspectives /
Approaches to Industrial Relations
Organization for Industrial Relations – Dimensions of Industrial
Relations Work – Prerequisite Successful Industrial Relations
Program
2. The history of Industrial Relations in India 3
3 Role of key persons Foreman, Personnel Manager, IR Manager 5
4. Importance of employment relations in IR 6
5. Settlement Machinery 4
6. Industrial Relations & Related Legislation 6
7. Trade union history and the role and scope of unions 4
8. The role of government and management in IR 6
Current Trends in IR (Case discussion & Relevant articles from
10. 3
magazines)
11. Future of IR 4
Total 45

Books Recommended

1. Industrial Relation by Arun Monappa, TATA McGraw Hill

2. Industrial Relations by C S Venkataranam, Publisher: Oxford University Press
3. Industrial Relations - Text and cases by Ajit Kr.Ghosh, Publication Manas
Publications
4. Essentials of HRM & Industrial relations by P Subba Rao, Himalaya Publishing House
5. Industrial Relations, Trade Unions & Labour Legislation (Paperback) by P R N Sinha
Indu Bala Sinha Seema Priyadarshini Shekar Publiser : Pearson (2203).

Suggested Evaluation Methods:

Case Study, Class Test, Quiz, Project

Sub Committee for Curriculum Development

Human Resource Management

Course Name: Training and Development

Course Code: T2268
Number of Credits: 03

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Learning Objective(s):
1. To describe the basic concepts of training and development
2. To outline the importance and methodology of Training Needs Assessment process
3. To illustrate and differentiate between thevarious methods of training followed in
diverse organizations
4. To recognize the importance of Employee Development
5. To analyze the feasibility of using various training methods for multiple training
programs
6. To select an appropriate model of training evaluation

Pedagogy:
1. Lectures
2. Caselet
3. Case Study
4. Class discussion and presentations
5. Experiential Learning

Pre-learning: Nil

Course Outline:
Sr. No. Topic Hours
Basic Concepts of Training 06
Definition of Training
Training Design Process
1
The Forces influencing working and learning
The Strategic Training and Development Process
Organizational Characteristics that Influence Training
2 Training Needs Assessment 09
Definition and purposes of Training Needs Assessment
Needs Assessment Techniques
Process of Needs assessment
Person Analysis
Task Analysis
Organization Analysis
Training Methods and Transfer of Training 10
Traditional Methods: Presentation Methods, Hands-on-
3 methods and Group Building Methods
Modern Methods: E-Learning and Use of Technology
T.T. Baldwin Model of The Transfer Process of Training
Models of Evaluation of Training Programs 10
4
Kirkpatrick Model

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 CIRO Model
Kaufman’s Five Levels of Evaluation
CIPP Model
Phillips Five-Level ROI Framework
Employee Development 5
Meaning
5 Importance
Approaches
Process
6 Comparisons of Training practices in organizations.(Project) 5
Total 45

Books Recommended
1. Employee Training & Development: Raymond, A. Noe. Tata Mc. Graw Hill
2. Effective Training Systems, Strategies & Practices: P. Nick Blanchard & James W.
Thacker. Pearson Prentice Hall.
3. Training Instruments in HRD & OD: Udai Pareek . Tata Mc.Graw Hill.
4. Developing and Training HR in Organizations : Wexley and Latham
5. The ASTD Training & Development Handbook –Robert L Craig. McGraw Hill
Professional.
6. Effective Planning in Training & Development. – Leslie Ray. Kogan Page.
7. Managing Transitions: The HRD Response —Udai Pareek. Tata McGraw Hill
8. Training for Organizational Transformation (Part I– The New Training for
Development) Lynton, Rolf P && Pareek Udai , Sage Publication.

Suggested Evaluation Methods:

1. Written Tests
2. Quiz
3. Class Presentation
4. Assignments

Sub Committee for Curriculum Development

Banking & Finance Specialization

Course Name: Financial Regulatory Environment

Course Code: T2100
Number of Credits: 3
Learning Objective(s):

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1. To understand the Indian financial system:
2. To understand the roles and various services offered by financial institutions

Pedagogy:
1. Lecture/PPT
2. Newspaper clippings

Pre-learning: Basics of Accounting

Course Outline
S.No. Topic Hours
1. Function of Central Bank, Lending disclosure and deposits
Disclosure, Anti-Money Laundering, Financial and Personal 8
Information Privacy, KYC and Investor/Depositor Protection.
2. Housing Finance: Introduction: Prudential norms for housing finance
companies, Types Regulation and prospects of consumer finance in 7
India
Merchant Banking: Role, Services provided by merchant banks, SEBI
3. Regulations, Code of Conduct, Self-regulation (AMBI) by merchant 8
banks, Underwriting: Concept, Registration, SEBI guidelines
Credit Rating: Meaning, Significance, Rating Methodology,
4. Drawbacks, SEBI regulations for credit rating, Credit Rating 7
Agencies in India: CRISIL, ICRA & CARE
Insurance: Standard clauses in Insurance contract, Essential
5. elements of Insurance contracts, principle of insurance, insurable 8
interest, indemnity. IRDA –role and functions
Trading of Securities, Market Regulation by Companies Act
,Securities Contracts Regulation ,SEBI :role and responsibilities,
6. 7
Stock Exchanges – Depositories, insider Trading transactions and
Investor Protection
Total 45
Books Recommended
1. Global Financial Markets :Regulatory Challenges (Author Venkatesh TR Publisher
:ICFAI 2007)
2. Financial Services by MY Khan.

Suggested Evaluation Methods:

• Written Examination
• Assignment
• Presentations

SCMS NGP Batch {2019-2022} Page 27

 Sub Committee for Curriculum Development
Banking & Finance Specialization

Course Name: Management Accounting

Course Code: T2088
Number of Credits: 3
Learning Objective(s):
1. To understand the concepts and fundamentals of cost accounting.
2. To apply the concepts in managerial decision making.

Pedagogy:
• Class Lectures
• Problem Solving
• Practical Applications

Pre-learning: Basic Mathematical Skills

Course Outline

Sr.No. Topic Hours

1 Introduction to Management Accounting 10
Meaning, Advantages, Disadvantages and Functions of Management
Accounting
Financial Statement Analysis (Meaning and Technique)
Comparative Analysis-Common Size and Trend Analysis
Ratio analysis-Meaning, Importance, Limitation and Classification of
Ratios
Predictive power of Financial Ratios
Meaning, Advantages, Disadvantages and Classification of Ratios
2 Statement showing the changes in financial position 6
Funds Flow Statement
Cash Flow Statement (as per AS 3)
3 Marginal Costing for decision making 8
Meaning and Behavior of Fixed Cost and Variable Cost, Break Even
Analysis, Marginal Cost Statement, Problems on Marginal Cost.
Budgetary Control: Cash and Flexible Budget

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 4 Standard Costing 8
Concept, Process, Variance Analysis.
Types of Variances
Material (MCV,MPV,MUV,MMV,MYV)and Labour
Variances(LCV,LRV,LEV, Idle time Variance)
5 Budgets & Budgetary Control 8
Introduction, Definitions, Various types of budgets, preparation of
budgets and system of budgetary control.
6 Introduction to Financial System in India 05
Total 45

Books Recommended
1. Pardeshi P.C (2002) Management Accounting,1st Edition, Nirali Prakashan ,Pune
2. Rajendran C (2009) Management Accounting,1st Edition,Regal Publications,New Delhi
3.Pillai R.S.N & Bagavathi(1996), Management Accounting,8th Edition,S.Chand &co ltd,
New Delhi
4. Pandey I. M,(2008),Management Accounting, 3rd Edition, Vikas Publicating House Pvt
Ltd, Noida
5. Rao . A .P (2006), Management Accounting, 7th Edition, Everest Publishing House ,
Pune

Suggested Evaluation Methods:

1. Class Test
2. Assignment
3. Group Activity

Sub Committee for Foreign Languages

Curriculum Development for Faculty of Humanities & Social Sciences

Course Name: Foreign Languages - Minor-French A1 -Paper 2

Course Code: T6192

Number of Credits: 4 (60 hours)

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Learning Objectives:
1. Students will be able torecognize, construct, understand and use simple sentences.
They should also be able to communicate and deal with various situations in daily life
( e.g. at the airport, in a supermarket, at the Hotel etc)
2. Students should be able to introduce themselves and others and talk about others and
themselves e.g. their hobbies and personal details where do they come from etc.
Likes/ dislikes, acceptances / refusals etc
3. Students will develop text comprehension of medium difficulty level texts and
application of the learnt language. Can communicate in a simple manner. Can respond
to simple and uncomplicated speech.
4. Students will develop intercultural and communicative skills.

Pedagogy:

Stress will be on direct teaching methodology. There will be minimum usage of English or
any other Language. The students are motivated to speak and understand the foreign
language with the help of visual aids. The teacher enacts at times in the class or takes help of
visual aids for the same. Role plays and games are conducted to evaluate and help the
students apply the knowledge acquired. Cultural sensitization is done with the help of
various activities such as discussions, songs or reading material etc. There are a lot of activity
based tasks with little help from the first or second Language.

Pre-requisites: French Minor Paper 1

Course Outline
S.No. Topic Hours
Telling and asking for time. Telephonic conversation, taking
1. 12
appointments, rescheduling or cancelling the same
Describing ones daily routine. Understanding one’s time schedule
2. 12
, planning a day ,
Orientation: Asking directions. On the road , in a Supermarket or
3. 12
in an office. , giving directions
Writing short emails, postcards, letters. Short essays. Short
4. 12
messages,
Talking and discussing immediate future plans , related grammar ,
5. 12
planning a weekend , a picnic , a day –out
Total 60

Books Recommended
1. Jumelage / Echo A1

Suggested Evaluation Methods:

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 Continuous Assessments (CA): At least 4 components to be conducted through the
semester
• Regularity of attendance
• Extent of class participation
• Teach a class
• Written assessments eg. short answers, essay question
• Surprise quiz
• Movie / news & article review

Sub Committee for Language

Curriculum Development for Faculty of Humanities & Social Sciences

Course Name: Foreign Languages - Minor-GermanA1 -Paper 2

Course Code: T6198

Number of Credits: 4 (60 hours)

Learning Objectives:

1. Students will be able torecognize, construct, understand and use simple sentences.
They should also be able to communicate and deal with various situations in daily life
( e.g. at the airport, in a supermarket, at the Hotel etc)
2. Students should be able to introduce themselves and others and talk about others and
themselves e.g. their hobbies and personal details where do they come from etc.
Likes/ dislikes, acceptances / refusals etc
3. Students will develop text comprehension of medium difficulty level texts and
application of the learnt language. Can communicate in a simple manner. Can respond
to simple and uncomplicated speech.
4. Students will develop intercultural and communicative skills.

Pedagogy:

Stress will be on direct teaching methodology. There will be minimum usage of English or
any other Language. The students are motivated to speak and understand the foreign
language with the help of visual aids. The teacher enacts at times in the class or takes help of
visual aids for the same. Role plays and games are conducted to evaluate and help the
students apply the knowledge acquired. Cultural sensitization is done with the help of

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various activities such as discussions, songs or reading material etc. There are a lot of activity
based tasks with little help from the first or second Language.

Pre-requisites: German Minor Paper 1

Course Outline
S.No. Topic Hours
Describing an Apartment. Talking about an individual or
1. 12
things. Vocabulary: Furniture items.
Time. Fixing appointments. Describing ones daily routine.
2. Excusing oneself for being late for an appointment or 12
postponing an appointment.
Orientation: Asking directions. On the road in a Supermarket
3. 12
or in an office.
Professions and activities. Describing a daily routine or an
4. 12
activity at the work place. Comparing statistical data.
Talking about an Excursion. Describing a journey. Writing
5. 12
postcards etc
Total 60

Books Recommended

1. Studio D

Suggested Evaluation Methods:

Continuous Assessments (CA): At least 4 components to be conducted through the
semester
• Regularity of attendance
• Extent of class participation
• Teach a class
• Written assessments eg. short answers, essay question
• Surprise quiz
• Movie / news & article review

SCMS NGP Batch {2019-2022} Page 32

 SYLLABUS
SEMESTER 4

SCMS NGP Batch {2019-2022} Page 33

 Sub Committee for Curriculum Development
Operations Management Specialization

Course Name: Fundamentals of Quality Management

Course Code: T2158

Number of Credits: 4

Learning Objective(s):
3. To define the concepts of Quality Management.
4. To discuss different approaches for achieving quality in a business organization
5. To explain the tools of quality management
6. To apply the concepts of quality management in a business organization

Pedagogy:
1. Lectures
2. Guest sessions by executives working in Quality departments

Pre-learning:

NIL

Course Outline:

S.No. Topic Hours

Quality-History and definitions, A brief history of quality movement,
old and New Definitions of quality, product quality, quality in-
1 services. Economic Issues – Quality and Price – Quality and Market 5
Share – Quality
and Cost
Concepts and Principles of Total Quality (TQ) & TQM-TQ and
2 3
Traditional Management Practices.
Quality standards: BIS, Agmark Quality Council of India,
3 International organization of Standardization 5
Quality assurance,
Inspection- Functions and Objectives
4 4
Sampling Inspection, Acceptance sampling plans

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 Statistical thinking for Quality Management: Types of statistical
5 tools, basics of probability and statistics, introduction to Control 5
Charts
Frameworks for Quality and Performance Excellence :
Deming Philosophy
6 Juran Philosophy 9
Crosby philosophy
Comparisons of quality philosophies
Quality Management awards & frameworks:
7 The Deming Prize 7
The Malcolm Baldrige Award
8 ISO 9000 Series of Standards 7
9 Japanese Quality tools 7
10 Introduction to Six sigma 3
Quality in Manufacturing, Services, Health care, Education, Small
11 5
businesses, public sector
Total 60

Books Recommended
1. Quality Management by Evans & Lindsay
2. Quality management by Kanishka Bedi
3. The Power of Ultimate Six Sigma by Keki Bhote
4. Quality management by Howard Gitlow, Alan & Rosa Oppenheim & David Levine

Suggested Evaluation Methods:

Assignments, tests, case study, MCQ, project work

Sub Committee for Curriculum Development

QS &A Specialization

Course Name: Research Methodology

Course Code: T2208
Number of Credits:04
Learning Objective(s):
1. To enable students comprehend research issues
2. To enable students to identify research questions and formulate research hypothesis
3. To equip students with various techniques of research design and data collection

SCMS NGP Batch {2019-2022} Page 35

4. To enable students to synthesize qualitative and quantitative data crunching techniques

Pedagogy:
1. Cases
2. Live Projects

Pre-learning:
Basic Statistics

Course Outline:
S.No. Topic Hours
01 Introduction to Research
• Types of research 08
• Research Process
02 Literature Review
• Literature review basics 08
• Primary and Secondary data and exploration
03 Theoretical Framework and Hypothesis Formulation
• Types of variables
12
• Exogenous and Endogenous variables
• Formulation of Hypothesis and Research question
04 Research Design
• Types of Research design
• Instrument design, Scale formation 12
• Sampling Design
• Data Collection methods
05 Data Analysis& Interpretation
• Descriptive Analysis
• Normality tests 12
• Outlier tests
• Hypothesis testing
06 Referencing
• APA format
• Harvard Style 04
• IEEE format
• MLA format
07 Report Writing 02
08 Ethical Practices in Research
• Plagiarism
02
• Introduction to plagiarism software
• Legal, Governmental and other norms
Total 60

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Books Recommended
1. Adler, Stier and Clark, How it’s done: An Invitation to Social Research
2. Becker, Writing for Social Sciences: How to start and finish your thesis, book, or
article
3. Cooper, Schindler , Social Sciences Research Methods:
4. Salkind, Exploring research

Suggested Evaluation Methods:

• Case Theory Mix
• 20% cases, 80% Theory
______________________________________________________________________________

Sub Committee for Curriculum Development

Faculty of Law
Course Name: Company Law
Course Code: T1134
Number of Credits: 3
Learning Objective(s):
1) To give an insight into the regulatory practices relating to Company Law
2) To provide the students with knowledge and appreciation of Company management
and protection of interests of various stakeholders.
3) To explain to the students the legal provisions regarding various fund raising
mechanisms available for Corporates.
4) To provide students with an awareness of current policy trends and developments in
Company Law and market regulation.
Pre-learning: Nil
Course Outline:

Unit Contents Hours

I Basic Concepts about Companies
Definition and different types of Companies
5
Supervision and Regulating authorities under the
Companies Act( MCA, ROC, Tribunal)
Formalities for Incorporation of Companies.

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 II Capital Structure of a Company
Different methods of raising capital. Owned Capital Vs
10
Borrowed Capital
Share Capital-meaning nature and types.
Debentures- meaning, types and Charges
Public Deposits-Provisions
Issue of shares:
IPO, FPO, Rights Issue, Bonus Issue, Private Placement. SEBI
Regulations regarding issue of shares. Provisions of
Companies Act with respect to subscription-allotment, calls,
forfeiture, surrender, transfer and transmission.
Shareholders
Acquisition of membership, Rights of shareholders.
Provisions relating to Share certificate and share warrant.
III Company Management
Board of Directors-Appointment, qualifications and
10
disqualifications, powers and duties
Managing Director- Appointment, qualifications and
disqualification.
Managerial remuneration-Provisions.
Auditor –Qualifications, appointment, rights and duties
Role of a Company Secretary in Company Management.
IV Company Meetings
Different types of meetings and provisions regarding the
05
same. Requisites of a valid Meeting.
V Dividend- Declaration of dividend-Meaning and
ascertainment of dividend-payment of dividend-interim
05
and final dividend-meaning and difference-provisions
regarding unpaid, unclaimed dividend and Investor
Education and Protection Fund.
VI Trading in securities and regulation
Dematerialization- Process, advantages
10
Role of stock exchange in the capital market-functions Role
of SEBI in monitoring the stock exchanges
VII Winding Up
Meaning of winding up. Winding up and dissolution. Modes
05
of winding up and their procedure-Powers of the
Liquidator.
Total 45

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Recommended Books:
1) Bagrial K Ashok, ‘ Company Law’ Vikas Publishing House (Pvt) Ltd, Ed. 12th
Revised
2) Majumdar A.K.and Kapoor G.K, ‘ Taxman’s Company Law, Excel Books, Ed
11th (2008)
3) Bansal C.L ‘Business and Corporate Laws’ Excel Books(2006)
4) Gulshan S.S, Kapoor G.K ‘Business Law including Company Law, New Age
International Pvt Ltd(2009)

Sub Committee for Curriculum Development

Human Resource Management Specialization

Course Name: Industrial Psychology

Course Code: T2266

Number of Credits: 3

Learning Objective(s):

1. To define the basic concepts, functions, scope of Industrial Psychology.

2. To state & explain the impact of human capital on business.
3. To recognize the principle of individual differences at work place.
4. To distinguish between various aspects of employee selection.
5. To appreciate the importance of occupational health and wellbeing of employees.
6. To understand the changing profile of industrial workforce and role of trade unions in
India.

Pedagogy:
1. Lectures
2. Caselet
3. Presentations
4. Group Activities

Pre-learning: NIL

Course Outline:

SCMS NGP Batch {2019-2022} Page 39

 Unit Topic Hours
Introduction to the subject-
I Definition, Nature, Understanding the field of Industrial Psychology, 5
brief history and scope, research methods in industrial psychology.
Individual Differences at work place-
Perception-Nature & Importance of Perception, Sub-processes of
Perception, Factors influencing Perception at workplace
Attribution- Attribution theory,
II 5
Impression Management-the process of Impression management,
Employee impression management strategies
Role of Attitudes, Values, Personality and Emotions in determining
work behavior
Employee Selection and Recruitment
Employee Selection
Occupational Information
Job analysis
Job Description, Job Specification, Job evaluation
Aspects of Employee selection
Application blanks, Life history, work history, reference and
III 15
recommendation letters
Interviews-Types of selection interviews, Interview process,
Advantages and Disadvantages of selection interviews, Skills of an
interviewer.
Psychological testing
Psychological tests-nature, Importance of testing, construction, types,
advantages and disadvantages, Roles of assessment centres.
Human performance and wellbeing
Concept of human engineering, Motion and Time Studies, Principles of
human performance, work fatigue and its effects on performance,
Boredom and monotony at work place, environmental factors affecting
human performance
Occupational health & employee well-being
IV Employee wellbeing – definition and nature, Healthy working 12
conditions and health and wellness programmes
Industrial accidents causes and prevention, strategies for industrial
safety, occupational hazards and diseases.
Occupational stress: causes and its effects, managing work stress and
strategies for promoting wellbeing and welfare .
Employee Counselling -Definition, Objectives, Need and techniques

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 Labor Relations
Employer-employee relations, changing profile of industrial workforce,
V 8
changing role of trade unions in India, industrial disputes, conflicts
strikes, lockouts, psychological aspects in labor issues, labor welfare.
Total 45

Books Recommended
1. Aamodt, M.G. (2007) Industrial/Organizatinal Psychology: An Applied
Approach(5thEdition) Wadsworth/Thompson:Belmont, C.A.
2. Ghosh, P.K. And Ghorpade, M.B.(2008) Industrial Psychology, Himalaya Publishing
House.
3. Miner J.B. (1992) Industrial/Organizational Psychology. N Y : McGraw Hill.
4. Blum & Naylor (1982) Industrial Psychology. Its Theoretical & Social Foundations
CBS

Recommended Website
http://www.siop.org/

Suggested Evaluation Methods:

1. Test
2. Case Presentation
3. Quiz

Sub Committee for Curriculum Development

Name of the Course Integrated Disaster Management (IDM)

Credit Value 1 Credit

Level: 3
Description and Rational :
The Disaster Management module is designed to introduce the subject to the students of
SIU who will form Disaster Management teams, government counterpart agencies, NGO’s
& participate in Social Activities as well as part of the corporate .This module includes
broad view of Disaster Management, First Aid Management & Occupational .Health &
Safety Management.

SCMS NGP Batch {2019-2022} Page 41

Course Objectives :
1. To impart awareness of various aspects of disasters, its preparedness and management.
2. To instill a knowledge on reducing disaster risks and vulnerability and capacity building
through community participation
3. To provide knowledge on First aid during an emergency and hands on training on
Cardiopulmonary resuscitation.
4. To create a role of resource personnel on the campus.
Prerequisites/Pre learning (if any) : Nil

Learning Outcomes :
1. Understanding various types of disasters and its management.
2. Participating actively in disaster management.
3. Performing First aid and CPR in an emergency.

Teaching Pedagogy:
Lectures aided by power point presentations, discussions, demonstrations, hands on
training and assignments.

Sr.No. Evaluation Total

Parameters Marks
Scheme Marks
Disasters & Management of disaster
10
Through 3Phases
Emergency methods for carrying of
casualty-lecture
10
Rescue operation in different types of
1. Assignment Emergencies 70
Fire –Home Safety, Workplace Safety 20
Accident Prevention, Reporting,
10
Registration Investigation
Role of Community in Disaster 10
Environmental laws, Rules and Audit 10
First – Aid
i) Introduction
Written Test ii) Handling of Medical Emergencies
2. 30 30
iii) Handling of Injury Emergencies
iv) CPR,AED machine –Introduction
v) Hands on Training
Total Marks 100

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 Syllabus, Teach Plan & Session Plan
Sl. No. Details Hrs allotted
1. Disasters & Management of disaster Through 3Phases 2

2. Emergency methods for carrying of casualty-lecture

2
Rescue operation in different types of Emergencies
3. Fire –Home Safety, Workplace Safety 2
4. Accident Prevention, Reporting, Registration Investigation 2
5. Role of Community in Disaster 2
6. Environmental laws, Rules and Audit 2
First – Aid:
i. Introduction
7. ii. Handling of Medical Emergencies
6
iii. Handling of Injury Emergencies
iv. CPR,AED machine –Introduction
v. Hands on Training
Total 18

Sub Committee for Curriculum Development

Marketing Specialization

Course Name: Introduction to Digital Marketing

Course Code: T2471
Number of Credits:3

Learning Objective(s):
1. Learn the concepts related to digital marketing and understand how they are used
by marketers.
2. To know the major online advertising approaches.

Expected Outcome(s):

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 1. Students will develop a good understanding of the various approaches used in
digital marketing
2. Students will be able to comprehend how the strategies related to digital marketing
are practiced by marketers

Pedagogy:
1. Lectures
2. Interactive discussions on customer relationship management strategies
3. Case study discussions

Pre-learning:
Fundamentals of Marketing

Course Outline:

S.No. Topic Hours

The internet as a medium of communication and how the digital
1. 4
media differs from traditional mass media.

2. Approaches used for developing a digital marketing plan 4

Web Site Best Practices - Navigation & Usability, Design &

Presentation, Content, E-commerce. The issues related to
3. 6
creating, branding and maintaining a website in an effective
manner

Social Media, Conversations, Community & Content - What

is Social Media? Marketing Through Social Media: Blogs,
4. 6
Podcasts, Wikis, Video; Social Networks, Online Communities &
Virtual Worlds

The Importance & Power Of Search - Search Engine Visibility -

5. 4
Search Engine Marketing

What Is Online Advertising? 'Traditional' online ads - Banners,

Buttons and Pop-Ups; Rich Media advertising; Pricing Models &
6. 6
Delivery Options; Targeting the right customer using suitable
online methods

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 Mobile and email marketing campaigns – developing customer
7. engagement strategies to target the right customers with suitable 4
offers

Viral, Buzz Marketing & Word-of-Mouth; Media Allocations;

8. 4
Cross-channel Marketing strategies

9. Case studies 7

Total 45

Suggested Books / Reading Material:

1. Digital Marketing : Strategy, Implementation and Practice, Dave Chaffey, Fiona Ellis-
Chadwick, Pearson Publication, 5th Edition Jul 2012
2. Understanding Digital Marketing: Marketing Strategies for Engaging the Digital
Generation by Damian Ryan , Calvin Jones, Publisher: Paperback, 2nd edition 2012

Suggested Evaluation Methods:

1. Assignments
2. Case presentations

Sub Committee for Curriculum Development

Marketing Specialization

Course Name: Services Marketing

Number of Credits: 3
Course Code – T2744

Learning Objective(s): After the completion of this course a student shall be able to
1. Analyse and apply the knowledge of Service Marketing concepts, and growing
importance of Service Industry.
2. Compare, discuss and ably utilize the tools and techniques used in services marketing.
3. Analyze and apply services marketing concepts to business situations.

Pedagogy:
• Predominantly case based discussions.
• Industry / Field Visits.
• Projects.
• Workshops.

SCMS NGP Batch {2019-2022} Page 45

Pre-learning: None

Course Outline:
S.No. Topic Hours
1 Foundations of Services Marketing 3
• Concept of services & its importance
• Difference between goods and services.
• Goods & Services marketing,
• Emergence and Reasons for growth of service sector : Global
& Indian Scenarios
2 Introduction of services concept 3
• Characteristics of services,
• Classifications of services,
• Environment of Service Marketing ( Micro as well as Macro).
3 Elements of Services Mix 3
• Product differentiation, product levels
• Pricing concepts, pricing strategies for services, use of
differential pricing.
• Distribution of Service, components of service delivery
system, potential management, problems associated with
services delivery.
• Sales Promotion & Personal Selling in service industry.
Advertising,
4 Extended Marketing Mix 3
• Importance of people in service marketing. role of various
people involved.
• Concept of Physical Evidence, importance, types of Physical
Evidence in various services
• Role of process in various services
5 Understanding Customers 6
• Consumer Behaviour, Expectations and Perceptions in
Services
• Segmenting, Targeting & Positioning various services.
• Customer satisfaction
o Service quality models
o Handling complaints effectively
o Service Failure & Recovery
o Moments of truth-Service Encounters
6 Service Design and Delivery 10

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 • Service Delivery Process
• Service Blueprints
• Service Mapping
• Physical evidence and Servicescape
• Role of employee in services delivery
• Role of customer in services delivery
7 Delivering services through Intermediaries and Electronic 5
Channels.
• Distribution Strategies for Services
• Challenges in Distribution of Services
8 Role of Pricing and Promotion 6
• Advertising and Sales Promotion in Service Industry,
• Objectives and foundations of pricing of services, Managing
Demand and Capacity in Services
• Integrated Services Marketing Communication
• Profitability and Service Profit Chain
9 Service Models 3
• Service quality Gap Model
• Gronross Model of service quality (Internal marketing,
external marketing and Interactive marketing).
10 Sectoral Perspective 3
• Application of Service Marketing to Hospitals, Educational
Institutions, Tourism Industry.Financial Sector and Telecom.
• Challenges in Marketing of services
Total 45

Books Recommended
Sr. No. Title of the book Author of the Publisher Year of
book Publication
1 Services Marketing: Valarie A
Integrating Customer Focus Zeithaml
Across the Firm
2 Services Marketing : People, Christopher Pearson 2011
Technology & Strategy Lovelock
3 Services Marketing Valarie A Tata 2011
Zeithaml and McGraw
Bitner Hill

Reference Books and Reading Material

Sr. No. Title of the book Author of the Publisher Year of
book Publication

SCMS NGP Batch {2019-2022} Page 47

 1 Essence of Services Payne Adrian
Marketing
2 Services Marketing Ravi Shanker
3 Strategic Services Boyle
Management
4 Excellence in Services Balachandram
5 Services Marketing S M Jha

6 Services marketing Hoffman and

Bateson

Suggested Evaluation Methods:

Group Projects
Presentation

Sub Committee for Curriculum Development

Human Resource Management Specialization

Course Name: Performance Management System

Course Code: T2274
Number of Credits: 3
Learning Objective(s):
1. To understand the concepts and key constituents of PMS.
2. To understand the importance of PMS in business context.
3. To Define the performance standards and develop performance objectives for
business scenario
4. To apply appropriate measurement techniques for evaluation

Pedagogy:
1. Lectures
2. Case Study
3. Presentations
4. Role Play

Pre-learning: Basics of Human Resource Management

Course Outline:

S.No. Topic Hours

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 1 Performance Management : Nature and Systems 3
Components of PMS,Defining and Identifying
2 4
Performance Indices: KPAs and KRAs for various job holders
3 Impact of improper objective on organizational performance 3
4 Performance Measurement Techniques 6
4 Balance Score Card 4
5 Performance Management Execution, feedback system 4
6 Performance Coaching and Mentoring : Frameworks 4
7 Performance Decisions: Reward decisions 4
Performance Decisions: Rewarding individual, group and
8 teams 4

Effective Performance Design: Relations between PMS and

9 compensation, Job Description and Training and Development 4

10 PMS Audit : Indicators, audit process and outcome 3

11 Current Trends in Performance Management Systems 2
Total 45

Books Recommended
1. Performance Management – Herman Aguinis, Pearson
2. Performance management – A strategic and Integrated Approach to achieve
success Michael Armstrong and Angela Baron, Jaico Books.
3. Performance Management: Measure & Improve the Effectiveness of your
Employees. Richard Luecke, Brian J Hall –Harvard Business School.
4. Performance Management: Concepts, Skills & Exercise. –Robert LCardy. M.E.
Sharpe Inc.
5. From Cost to Performance Management – Catherine Stenzel& Joe Stenzel Wiley.
6. Niven, P. R. (2008). Balanced scorecard step-by-step: maximizing
Performance and maintaining results (2nd ed.). New Jersey: John Wiley.
7. Richard, L., & Brian, J. H. (2006). Harvard business essentials:
Performance management: measure and improve the effectiveness of
Your employees (2nd ed.). Boston: HBS Press.

Suggested Evaluation Methods:

1. Test
2. Case Presentation

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 3. Class participation

Sub Committee Format for Curriculum Development

Human Resource Management Specialization
Course Name : Workforce Planning

Course code : T2782

Number of Credits : 3

Learning Objective(s):
1. To develop a basic understanding of the theory, practice and concepts of Human
Resource Planning, Recruitment & Selection process
2. To apply basic HR forecasting tools
3. To prepare various templates required for recruitment and selection
4. To understand succession planning process

Pedagogy:
1. Lectures and Class Discussion
2. Case Studies
3. Student Presentations
4. Practice Exercises
5. Group Projects
6. Role Play
7. Mock Interview

Pre-learning: Course on Human Resource Management

Course Outline:

S.no Topic Hours

Introduction to the concept of HR Planning
• Meaning and definition of HR Planning
• Objectives & benefits of HR Planning
1 • Types & levels of HR Planning 4
• Process of HR Planning
• Factors affecting HR Planning
• Challenges faced in Human Resource Planning
2 Forecasting Demand & Supply, Quantitative & Qualitative methods 8

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 • Managerial Judgment
• Delphi Method
• Work Study Method- time & motion study
• Ratio trend analysis
• Regression analysis for forecasting human resources
Managing Human Resources Surplus and Shortages- Workforce
reductions and laws governing it, downsizing approaches,
3 transfers and promotions, outplacement services, job rotations, 7
Types of employee turnover, causes & analysis of turnover, ways to
retain employees
Current trends in HR Planning-alternative staffing, temporary
4 4
staffing, outsourcing, off shoring, alternate/innovative sourcing
Human Resource Planning & Technology-Role of Human Resource
5 3
Information System (HRIS) in HRP
Recruitment- Recruitment yield pyramid, design of recruitment or
6 employment Ads, organizing a Walk-In, designing campus 4
recruitment process, designing employee referral schemes
Selection Process: Selection Methods- Designing interview
questionnaires, preparing behavioural event questions, preparing
7 interview assessment sheets, avoiding mis-hires, competency 6
based selection interviews, preparing offer and appointment
letters
Current Trends in Recruitment & Selection –Use of technology in
recruitment &selection-Skype, video conferencing, job sites and
8 process of uploading and searching CVs on Job sites, Use of social 4
&professional networking media like professional associations-
linkedin, online HR groups
Succession Planning Process, Methods used in Succession
10 Planning-Assessment &Development Centres- Preparing 5
Individual Development Plans
Total 45

Books Recommended:
1. Strategic Staffing by Phillips, Jean & Gully, Stanley, Pearson Publications
2. Human Resource Planning by D K Bhattacharya, Excel Books, 2nd edition
3. Human Resource Management by Gary Dessler, Pearson Publications
4. Human Resource Management by Robert L. Mathis and John H. Jackson, 10th edition,
Thomson South-Western
5. Capitalizing on Capabilities byUlrich, Dave, Smallwood, Norm, Harvard Business Review

Suggested Evaluation Methods:

SCMS NGP Batch {2019-2022} Page 51
Quiz, Presentation, Individual and Group Projects, Written Test, Role Play

Sub Committee for Curriculum Development

Banking & Finance Specialization
Course Name: Direct Taxation

Course Code: T2099

Number of Credits: 3

Learning Objective(s):
1. To understand basic concepts in direct taxes;
2. To apply these concepts in computing tax liability;
3. To apply tax concepts in tax planning.

Pedagogy:
1. Lectures and PPTs
2. Use of technology in Tax reporting and planning

Pre-learning: Basic knowledge of financial accounting is advisable.

Course Outline:

S.No. Topic Hours

Basic Concepts& Definitions:
Tax systems in India,Assessment Year, Previous Year, Person and
1 Assessee, Gross Total Income and Total Income, Residential Status,
Scheme of exemptions and deductions, Overview, and basic
6
definitions under the Income Tax act, 1961.
Income Exempt from Tax:
Basis of charge, rates of taxes, organizational structure of income
2 6
tax, CBDT etc, Various incomes exempt from tax and its effect on
total income, Residential status and its effect on total income.
Computation of Income under different Heads of Income:
Overview of computation, computation and tax planning of salary
3 income, house property, Business income: important deductions, 25
disallowances and exemptions , Capital gains, Capital gains , Income
from Other Sources.

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 Clubbing of Income, Deductions, Set off and Carry forward of
losses:
4 8
Provision of clubbing of income and various deductions under
Income Tax Act, Set Off and Carry forward of losses
Total 45

Books Recommended
1. Systematic Approach to Income Tax. Ahuja, G K & Gupta, Ravi, Allahabad, Bharat
Law House,
1999.
2. Law of Income TaxIyengar, A C. Sampat. ALLAHABAD, Bharat Law House.1981.
3. Income Tax.Kanga, J B and Palkhivala, N A, Bombay, Vol.1-3, N.M. Tripathi.
4. Corporate Taxation: A Handbook. 2nd ed., Ranina, H P. ,New Delhi, Oriental Law
House, 1985.

Suggested Evaluation Methods:

1. Class test
2. Assignment based on real world situation

Sub Committee for Curriculum Development

Banking & Finance Specialization
Course Name: Financial Management
Course Code: T2036
Number of Credits: 3
Learning Objective(s)
The student will be able to:
1. Develop an analytical/practical approach to corporate fin decision making
2. Apply & analyse the concepts in real life situations.
3. Evaluate various theories related to different concepts.
Pedagogy:
1. Classroom sessions
2. Lectures
3. Cases
4. Newspaper clippings, articles, research papers

Pre-learning:
1. Basic Financial Accounting course is a pre-requisite for this course

Course Outline

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 Sl. No. Topic Hours
1 Financial Environment of Business 6
a. Capital Markets and Institutions (Overview of different
markets)
b. Regulatory framework
2 Introduction to Financial Management 1
a. Objectives and Functions
Understanding the firm through analysis (application of financial 2
statement analysis)
Long term and Short term financial planning 2
3 Investment Decisions
a. Time Value of Money (including concepts of annuity, perpetuity 4
etc.)
b. Valuation of Stocks and Bonds 2
c. Capital Budgeting and Analysis 4
d. Risk and Return 4
(Definition of risk, return, measurement of risk and return, CAPM)

e. Cost of Capital (WACC) and its implications 2

4 Financing Decisions
Long term financing 2
Capital Structure Decision 2
a. Modigliani-Millar proposition I and II
b. Capital structure theories
c. Interface with cost of capital
Short term Financing 2
5 Financing and Investment (Linkage between Financing and 2
Investment decisions with special emphasis on valuation)
6 Working Capital Management – (estimation of working capital 4
requirement, cash management, inventory management, receivables
management)
7 Dividend Decisions 3
8 Other Topics 3
Financial Distress
Mergers and Acquisitions
International Financial Management
Leverage
Total 45

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Books Recommended
• Stephen A. Ross, Randolph W. Westerfield, Jeffrey Jaffe (2010), Corporate Finance,
McGraw-Hill
• Stephen A. Ross, Randolph W.Westerfield, Jeffrey Jaffe &Ram kumar Kakani, (2009)
Corporate Finance, McGraw-Hill
• Aswath Damodaran, Corporate Finance: Theory and Practice, John Wiley and Sons
• Richard A. Brealey, Stewart C. Myers, Franklin Allen, Principles of Corporate Finance,
11/e McGraw-Hill, Latest Edition
• Richard Brealey, Stewart Myers, Franklin Allen, Pitabas Mohanty, (2012) Principles of
Corporate Finance, Mc Graw-Hill
• Jonathan Berk, Peter De Marzo and Ashok Thampy, Financial Management, Pearson

Suggested Evaluation Methods:

Quiz
Class Test
Case Analysis
Assignments
Problem sets
Project
Exam

Sub Committee for Foreign Languages

Curriculum Development for Faculty of Humanities & Social Sciences

Course Name: Foreign Languages – Minor – FrenchA1 -Paper 3

Course Code: T6193
Number of Credits: 4 (60 hours)
Introduction
This course has been created for beginners and is intended to enable basic communication
using the four skills: reading, writing, listening and speaking. Students learn to read and
write German alphabets, words and sentences and build up a basic vocabulary.

Learning Objectives:

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 1. Students will be able to construct, understand and use simple sentences. They
should also be able to communicate and deal with various situations in daily life (
e.g. at the airport, in a supermarket, at the Hotel etc)
2. Students should be able to introduce themselves and others and talk about others
and themselves e.g. their hobbies and personal details like where they come from
etc. Likes/ dislikes, acceptances / refusals etc
3. Students will develop text comprehension of medium difficulty level and
application of the learnt language. Can communicate in a simple manner. Can
respond to simple and uncomplicated speech.
4. Students will develop intercultural and communicative skills.
5. On successful completion, students will be eligible for international certification.

Pedagogy:

Stress will be on direct teaching methodology. There will be minimum usage of English or
any other Language. The students are motivated to speak and understand the foreign
language with the help of visual aids. The teacher enacts at times in the class or takes help of
visual aids for the same. Role plays and games are conducted to evaluate and help the
students apply the knowledge acquired. Cultural sensitization is done with the help of
various activities such as discussions, songs or reading material etc. There are a lot of activity
based tasks with little help from the first or second Language.

Pre-requisites: French Minor Paper 1 and Paper 2

Course Outline:

S.No. Topic Hours

Talking about weather , seasons , buying the vegetables , grocery,
article partitif, ordering menu in a restaurant , related vocabulary ,
1. 20
French gastronomy , manners and etiquettes at the table ,
understanding a recipe
Shopping: In a Supermarket, etc. Asking for prices/ quantities /size
2. /tissue / coulours etc Vocabulary: related to shopping and related 20
grammar (adjectives , imperative)
buying the tickets at the station , arriving at the hotel , reserving the
3. room and related grammar ( passé recent , future tense , possessive 20
adjectives , Demonstrative adjectives)
Total 60

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Books Recommended
1. Jumelage / Echo A1

Suggested Evaluation Methods:

Two components of Evaluations per semester
Continuous Assessments (CA): At least 4 components to be conducted through the semester
• Teach a class
• Written assessments eg. short answers, essay question
• Movie / news & article review
• Presentations etc.

Sub Committee forLanguage

Curriculum Development for Faculty of Humanities & Social Sciences

Course Name: Foreign Languages - Minor-GermanA1 -Paper 3

Course Code: T6199

Number of Credits: 4 (60 hours)

Introduction

This course has been created for beginners and is intended to enable basic communication
using the four skills: reading, writing, listening and speaking. Students learn to read and
write German alphabets, words and sentences and build up a basic vocabulary.

Learning Objectives:

1. Students will be able toconstruct, understand and use simple sentences. They should also be able
to communicate and deal with various situations in daily life ( e.g. at the airport, in a supermarket,
at the Hotel etc)
2. Students should be able to introduce themselves and others and talk about others and themselves
e.g. their hobbies and personal details like where they come from etc. Likes/ dislikes, acceptances
/ refusals etc
3. Students will develop text comprehension of medium difficulty level and application of the learnt
language. Can communicate in a simple manner. Can respond to simple and uncomplicated
speech.
4. Students will develop intercultural and communicative skills.
5. On successful completion, students will be eligible for international certification.

SCMS NGP Batch {2019-2022} Page 57

Pedagogy:

Stress will be on direct teaching methodology. There will be minimum usage of English or
any other Language. The students are motivated to speak and understand the foreign
language with the help of visual aids. The teacher enacts at times in the class or takes help of
visual aids for the same. Role plays and games are conducted to evaluate and help the
students apply the knowledge acquired. Cultural sensitization is done with the help of
various activities such as discussions, songs or reading material etc. There are a lot of activity
based tasks with little help from the first or second Language.

Pre-requisites: German Minor Paper 1 and Paper 2

Course Outline:

S.No. Topic Hours

Germany in a blink. Vacation. Tourist attractions. Describing things
1. 15
in the past
Shopping: In a Supermarket, etc. Asking for prices/ quantities etc.
2. Understanding a recipe. Vocabulary: Grocery/ shopping. Eating 15
habits and etiquettes in Germany
Clothing, talking about the weather. Shopping in a Mall.
3. 15
Orientation in a mall.
Body parts, illnesses. Visiting a Doctor. Taking appointments,
4. 15
insurance etc.
Total 60

Books Recommended

1.Studio D

Suggested Evaluation Methods:

Continuous Assessments (CA): At least 4 components to be conducted through the Teach
a class
• Written assessments eg. short answers, essay question
• Movie / news & article review
• Presentations etc.

SCMS NGP Batch {2019-2022} Page 58

 CODE OF CONDUCT
SYMBIOSIS INTERNATIONAL UNIVERSITY

Article 1: PREAMBLE

The student code of conduct (Code) is established to foster and protect the core missions of
the Symbiosis International University, Nagpur, to foster the scholarly and civic development
of the University's students in a safe and secure learning environment, and to protect the
people, properties and processes that support the University and its missions. However, the
establishment and maintenance of a community where there is freedom to teach and to learn
is dependent on maintaining an appropriate sense of order that allows for the pursuit of these
objectives in an environment that is both safe and free of invidious disruption. Rules and
regulations are necessary to mark the boundaries of this needed order.

Article 2: APPLICABILITY

The Code is applicable to all students, which includes all persons taking programmes at
various constituent institutes of the University, either fulltime or part-time, pursuing
undergraduate, graduate, professional studies. Persons who withdraw after allegedly
violating the Code, who are not officially enrolled for a particular semester or term, but have
a continuing relationship with the University, or who have been notified of their acceptance
for admission are considered as “students”. The Code applies to all locations of the University.

Article 3: JURISDICTION

The Code applies to the on-campus conduct of all students at all the location / campus of the
University.
The code also applies to the off-campus conduct of students in direct connection with:
A. Academic course requirements or any credit-bearing experiences, such as internships, field
trips, study abroad / student exchange;
B. Any activity supporting pursuit of a degree, such as research at another institution or a
professional practice assignment;
C. Any activity sponsored, conducted, or authorized by the university or by registered student
organizations;
D. Any activity that causes substantial destruction of property belonging to the university or
members of the university community or causes serious harm to the health or safety of
members of the university community; or

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 E. Any activity in which a police report has been filed, a summons or indictment has been
issued, or an arrest has occurred for any act or omission.
Students continue to be subject to the laws of the land while at the university, and violations
of those laws may also constitute violations of the code. In such instances, the university may
proceed with university disciplinary action under the code independently of any criminal
proceeding involving the same conduct and may impose sanctions for violation of the code
even if such criminal proceeding is not yet resolved.

Article 4: RESPONSIBILITIES OF STUDENTS

Students are members of the University community and citizens of the state. As citizens,
students are responsible to the community of which they are a part, and, as students, they
are responsible to the academic community of the University.
Admission to the university carries with it the presumption that students will conduct
themselves as responsible members of the academic community. As a condition of
enrolment, all students assume responsibility to observe standards of conduct that will
contribute to the pursuit of academic goals and to the welfare of the academic community.
They are expected to practice high standards of academic and professional honesty and
integrity and also to respect the rights, privileges, and property of other members of the
academic community and the Society. They should refrain from any conduct that would
interfere with university functions or endanger the health, welfare, or safety of other persons.
As a citizen of State, a student should not discriminate on the basis of race, color, creed, age,
religion, gender, national or ethnic origin, marital status, sexual preference, physical
disability, or any other legally protected status. They should at all times conduct themselves
in a manner, which is not prejudicial to any law of the land. Their conduct should aim to
achieve the meaning, mandate and manifestation as enshrined in the Constitution of India.

Article 5: DISCIPLINARY MISCONDUCT [DMC]

Any student found to have committed or to have attempted to commit the following
misconduct is subject to appropriate disciplinary action under this Code. The instances of
misconduct are not to be interpreted as all–inclusive of situations in which disciplinary action
will be invoked. These instances are illustrative, and the University reserves the right to take
disciplinary action in appropriate circumstances not set out in this article.

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 The illustrative list of misconduct is as follows (Not exhaustive):
DMC 1: Academic Misconduct: Academic Misconduct means plagiarizing; cheating on
assignments or examinations.
DMC 1[a]: Cheating: The act of obtaining or attempting to obtain credit for work by use of
dishonest, deceptive, or fraudulent means.
DMC 1[b]: Plagiarism: The act of taking ideas, words, or specific substances of another and
offering them as one's own.
DMC 2: Disruptive Conduct - Conduct that intentionally and substantially obstructs or
disrupts teaching or freedom of movement or other lawful activities on university premises
or in connection with any university-sponsored event or activity;
DMC 3: Discrimination - Engaging in verbal or physical behavior directed at an individual or
group based on origin, race, creed, gender, religious beliefs, or sexual orientation that,
according to a person of reasonable sensibilities, is likely to create an intimidating or
demeaning environment that impedes the access of other students, faculty and staff to the
educational benefits available to them. It also includes wearing articles of clothing with
derogatory, racist, discriminatory, patently offensive, profane, sexually explicit, or graphic
messages either in words or pictures, which demonstrate bias or discrimination against any
individual or group within the University.
DMC 4: Falsification - Falsification means willfully providing University offices or officials with
false, misleading, or incomplete information; forging or altering official University records or
documents or conspiring with or inducing others to forge or alter University records or
documents.
DMC 5: Refusal to Identify - Refusal to identify or falsely identifying one's self when
requested by an authorized University official.
DMC 6: Illegal or Unauthorized Possession or Use of Weapons - Illegal or unauthorized
possession or use of weapons means possessing or using weapons or articles or substances
usable as weapons, including, but not limited to, firearms, incendiary devices, explosives, and
dangerous biological or chemical agents.
DMC 7: Illegal or Unauthorized Possession or Use of Drugs or Alcohol, Smoking – Symbiosis
strongly supports the goals of "Drug Free Campuses". It is policy of Symbiosis that no student
shall distribute, possess, or use illegal drugs, a controlled substance, on its premises.
Possession of paraphernalia associated with the illegal use, possession, or manufacture of a
controlled substance is also prohibited. It is also the Policy of University that smoking is
prohibited in all the campuses of Symbiosis.
DMC 8: Unauthorized Access and Use - Unauthorized access means accessing, without
authorization,the University property, facilities, services, or information systems, or
obtaining or providing to another person the means of such unauthorized access, including,

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 but not limited to, using or providing without authorization keys, access cards, or access
codes.
DMC 9: Act of Violence, Threatening, Harassing, or Assaultive Conduct - Act of Violence,
Threatening, harassing, or assaultive conduct means engaging in conduct that has caused
injury to other residents of the campus, endangers or threatens to endanger the health,
safety, or welfare of another person, including, but not limited to, threatening, harassing, or
assaultive behaviour.
DMC 10: Theft, Property Damage, and Vandalism - Theft, property damage, and vandalism
include theft or embezzlement of, damage to, destruction of, unauthorized possession of, or
wrongful sale or gift of property.
DMC 11: Recording of Images without Knowledge - Using electronic or other means to make
a video or photographic record of any person in a location where there is a reasonable
expectation of privacy without the person's prior knowledge, when such a recording is likely
to cause injury, distress, or damage to reputation. This includes, but is not limited to, taking
video or photographic images in shower/locker rooms, residence hall rooms, and restrooms.
The storing, sharing, and/or distributing of such unauthorized records by any means is also
prohibited.
DMC 12: Causing Disrepute to other students – Engaging or inciting other students to engage
by any means whatsoever and performing or attempting to perform an act, which bring
disrepute to other students / faculty of the University.
DMC 13: Failure to comply with university or any other authority - Failure to comply with
legitimate directives of authorized university officials, law enforcement agency in the
performance of their duties or violation of the terms of a disciplinary sanction.
DMC 14: Ragging – Any act which amounts to ragging in any form as defined under the
Maharashtra Prohibition of Ragging Act, 1999 and also under the UGC Prohibition of Ragging
Regulations, 2009.
DMC 15: Contracts - Students are prohibited from entering into verbal or written agreements
or contracts that purport to bind, obligate, or create liability of any kind for University. The
University will hold all such students individually liable for any financial or legal consequences
or damages that may result from such unauthorized actions.
DMC 16: Abuse of Electronic Communication - Using University or personal
telecommunications, data communication networks for illegal or improper purposes or in
violation of University regulations and policies, or related laws.
DMC 17: Media Contact - Students are expressly prohibited from speaking on behalf of, or
for, University with any media organization or publication, or from inviting the same to any
University-owned or operated property, facility, or event without the express written
permission of the Office of University Communications.

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 DMC 18: Organization and Event Registration – A Student or group of Students shall not form
any organization, society or organize any event or collect any fund or subscription without
the specific written permission of the University.
DMC 18: Presenting False Testimony - Knowingly making false statements regarding a
disciplinary matter before, during or after the disciplinary adjudication process.
DMC 19: Violation of University rules - Violation of other published university regulations,
policies, or rules, or violations of law. These university regulations, policies, or rules include,
but are not limited to, those rules, which regulate dress code, which regulate submission of
assignments, which regulate examinations, which prohibit the misuse of library, misuse of
computing resources, misuse of laboratory, which regulate acts which amounts to sexual
harassment, rules for student and hostel rules and regulations.

Article 5 (a): GRIEVANCE CELLS OF EVERY INSTITUTE:

Every institute shall form Grievance Committee to address grievances of students. The
students should be informed about the existence of such a committee, the members and the
procedure of submitting grievances.
Constitution of Grievance Committee:
i. Director/Deputy Director.
ii. Senior Faculty nominated by the Director.
iii. One member of teaching faculty who will necessarily be a female member.
iv. Registrar/ Office Superintendent. (Convener of the meetings)
Procedure:
• The aggrieved student would submit in writing his/her grievance to the Registrar/
Office Superintendent.
• The Registrar/ Office Superintendent would convene a meeting of members within
ten days of receiving the complaint.
• Where the Director is not a member of the committee, the report of the committee
must be submitted to him/her within 5 working days of the meeting.
• The decision taken would be communicated to the student within 3 further working
days.
• Further the student can appeal to the University Grievance Committee (appellate
authorities) within 5 working days.

Article 6: HEARING AND APPEALS

Any student charged with violation of the Code shall have the opportunity to receive a fair
hearing. To safeguard the rights of students, the Vice Chancellor shall ensure that there is an

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 appeal procedure to govern the alleged violations of this policy. The appeals procedure shall
provide both substantive and procedural fairness for the student alleged to have violated the
Code and shall provide for resolution of cases within a reasonable period of time.

Composition:
• The Vice – Chancellor-Chairman
• The Associate Dean-SIRI
• The Associate Dean - Student affairs
• The Registrar
• The Faculty Member (Female) other than the institute from where the student submit
grievance.
• The Campus Administrator – Lavale Campus.

Article 7: PUNISHMENT AND PENALTIES

One or more of the following programmes of action may be taken when a student has been
found to have violated the student code of conduct:
1. Warning: A written letter of reprimand resulting from a student's misconduct.
2. Suspension: Suspension is a sanction that terminates the student's enrollment at the
university for a specified period of time.
3. Monetary Fines: Monetary Fines is a sanction in which a student is required to deposit
amount as penalty or any amount deposited by him is forfeited or adjusted, resulting from
misconduct. It also includes Restitution which means making compensation for loss, injury,
or damage.
4. Confiscation: Confiscation means confiscation of goods used or possessed in violation of
University regulations.
5. Restriction of Privileges: Restriction of privileges means the denial or restriction of specified
privileges, including, but not limited to, access to student facilities, placement programmes,
university events for a defined period of time.
6. Withholding of Diploma or Degree: Withholding of diploma or degree means the
withholding of diploma or degree otherwise earned for a defined period of time or until the
completion of assigned sanctions.
7. Dismissal: Dismissal is a sanction which permanently separates a student from the
university without opportunity to re-enroll in the future.
8. Other sanctions: Other appropriate sanctions may be imposed by the Competent Authority
of the University singularly or in combination with any of the above-listed sanctions.

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 INSTITUTE CODE OF CONDUCT
SYMBIOSIS CENTRE FOR MANAGEMENT STUDIES, NAGPUR

This code of conduct is drawn in line with Symbiosis International University guidelines and the
students are required to comply with it in letter and spirit.

1) Dress Code
As per the guidelines of Symbiosis International University the student dress should befit the
institute that they represent and reflect the stature and the class of Symbiosis. They shall not be
permitted to wear revealing clothes. The following will be the dress code to be followed by the
students:
1. Monday to Thursday: Formals* / Uniform prescribed by Institute
2. Friday & Saturday: casuals (Excluding Bermuda, slippers and shorts)
3. Events, Guest Lecture, Presentation and Viva: Uniform prescribed by Institute
4. Uniforms will be mandatory during examinations.

*Formals means a light colored full sleeved shirt and dark colored trousers. The shirt must be
either plain or with narrow stripes and worn with sleeves buttoned at the wrist. Checked shirts
are not allowed on formal days. Similarly, formal trousers shall mean trousers of a formal
material either cotton or blended or any natural / synthetic material in sober shades
contrasting with the shirts. Pockets shall be at the side or slightly angled. Trousers can be
pleated. Jeans style stitched trousers and chinos will not constitute formals. Jeans styled
stitching includes semi - circular pockets and two deep back pockets, with a coin pocket built in
within the right side front pocket. It is further clarified that formals will include either black or
brown leather shoes. Sports shoes and slippers are not permitted. For Girl Students, formals
include the above. Indian formals are permitted. All must ensure that they are decently dressed.

Students not adhering to above will not be allowed to attend classes & will forfeit the attendance
for the classes missed.
For repeated violations after 3 warnings students will be suspended from attending classes for 3
days and the parents will be informed.

2) Attendance
It is expected that the students should attend all lectures. However, to take care of medical
cases, family functions, other emergencies and needs etc., a maximum of 25 % latitude will be
granted in attendance. Only any case which is genuinely extra-ordinary like hospitalization etc.

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may be considered for additional remission provided the same is recommended by SCHC,
Nagpur. Students are advised to note and follow SCHC rules. No ex-post facto approval will be
given for any medical leave requested. Every student must have physically attended a minimum
75% of the total number of lectures conducted in the class by the faculty. The student will not be
eligible to appear for the external as well as internal examination if he/she fails to put in the
required attendance. Students seeking placements should have a minimum of 90% attendance.
Students are expected to monitor their attendance on a daily weekly basison the Learning
Management System(LMS) portal which will be activated shortly.
*No separate intention will be given of attendance or shortfall thereof to students or parents.
Any student who does not fulfill attendance norms shall automatically be NOT GRANTED TERMS
(TNG) and no appeal will be considered or entertained except in genuine cases of emergency as
stated above and provided the proper procedure has been followed. These will be at the sole
discretion of the Director. No medical certificates will be considered once the TNG lists have
been declared.
Leave On Medical Grounds
a) The student must report about the sickness to the institute on telephone.
b) For leave up to 3 days: If the person takes treatment from a private doctor, then he/she
has to submit the leave application with medical certificate to SCMS, The Director, may,
in his discretion accept it or require the student to have it authenticated from SCHC, or
accept the application; or grant the same.
c) For Local students: In case the medical leave is likely to extend for a period of more than
three days, then it is mandatory for the students to be present in person or to inform on
telephone to SCHC as the case may be about the sickness. Sanction of leave for more than
three days will have to be obtained before the fourth day itself and not at the time when
the student comes back to college. Continuation of sick leave beyond three days will have
to be notified to SCHC, and endorsed by SCHC.
d) For outstation students: In case the student is admitted to a hospital or has fallen sick
during his visit home or is so incapacitated, it is obligatory for him/her to send a medical
certificate issued by the doctor treating him/her and giving details of his/her medical
condition by fax. This may be addressed to the medical officer; SCHC (Fax 0120-2405066)
indicating the possibility of medical leave extending beyond three days.
e) Please note that except in the case of hospitalization authenticated by SCHC, absence on
medical grounds beyond 25% shall not be condoned i.e. the student is still required to
have 75% attendance.
f) In case of hospitalization duly authenticated by SCHC, absence beyond 25% may be
condoned as per the advice of the doctors at SCHC and at the discretion of the Director.
However, for no reason including hospitalization will the student be permitted to appear

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 for the semester end examinations, if his/her attendance has fallen below 50% for the
semester. The decision of the Director shall be final in all such matters.
g) No back dated medical leave will be granted to the students on any ground whatsoever.
h) On no account will students be allowed to remain absent for any mid-semester, term-end
examination conducted by the institute or continuous assessment conducted by faculty
in class. The student will be entirely responsible for such absence. This may be detrimental
to the overall performance and results of the student.
i) No student should leave the station without the prior permission (written) of the
concerned authority. Students will also have to take prior permission to remain absent
from any activity of SCMS, Nagpur.
j) The students should be punctual in attendance and must be in his/her seat at the
commencement of lectures.
k) Dates of Internal Written Test shall be communicated well in advance. Test, if missed by
students for any reason whatsoever, shall not be re-conducted.

Note: The total number of lectures missed on the grounds mentioned above should not in any
case exceed 25%. Grant of permission does not mean that the absence has been condoned for
the purposes of computing attendance. However, cases under hospitalization may be exceptions.

Leave Travel Concession

Since Railway rules prescribe that travel concession will be allowed only for designated vacations,
such concession forms will not be made available for travel in between vacations whatever be
the reason.

Absence from the Guest lecture, Workshops and Seminar

Attendance for Guest lectures, Workshops and Seminars is compulsory.

a) Students are required to strictly observe the uniform code prescribed and wearing the
Identity cards is compulsory.
b) Students should be punctual in attendance and must be in his/her seat at the
commencement of seminars and workshops.
c) Students are expected to maintain the decorum in the institution and interact
meaningfully with the faculty.

3) Identity Card Purpose:

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Symbiosis International University urges students to understand the spirit of wearing of identity
cards and to comply with this rule as it is;
i) A symbol of belonging to a premier institution.

ii) A means of identification in the event of accidents, medical and other emergencies.

a) Every student of the programme must have an identity card. He/She should always wear
it on person while on campus and should produce it whenever called upon to do so by
the concerned authorities.

b) At the beginning of the year, each and every student of the college should take his/her
Identity Card and Library Card for Home Lending, from the Library. This will be available
two days after he/she produces his/her Identity Card size photographs along with
Admission Receipt and the correctly filled in prescribed form available in the Library.

c) A student is required to collect his/her I- Card within 15 days from the date of admission.

d) The loss of library card and I-card should be reported immediately to the coordinator with
an application. The librarian must also be given the copy of the same and Rs.500/- will be
charged for duplicate library card and Rs. 500/- for duplicate I-card (including tag and
holder).

e) At the time of issuing a book, the Identity Card must be presented along with the Library
card. Without I- Card the reader may be refused the use of the Home Lending facility.

f) Every student entering the Library must present his/her own Identity Card as well as
Library card, otherwise the use of the Library will be denied.
4) Discipline
Any act of indiscipline/insubordination or misbehavior by any student will attract severe
penalties / punishment.
a) Use of mobile phones in the academic block of the institute is strictly prohibited. Violation
of the rule will result in confiscation of the SIM card and phone handset.
b) Loud/impolite talk/use of un-parliamentary language which offends the listener would be
dealt with seriously.
c) Damage to institute & campus property due to negligence/lack of care would attract
punishment and compensation for loss caused.
d) Instigating or abetting collective insubordination including mass bunking will be viewed
very seriously.

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 e) No society or association of the students will be started without written permission of the
concerned authority.
f) No person shall be invited to address or entertain the students of the college, without the
previous written permission of authorities.
g) Consumption or possession of alcohol / drugs and being under their influence while on
campus or at functions is prohibited.
h) Theft, gambling, sexual harassment, physical fights / bouts with each other, smoking on
Symbiosis campus, indecent behavior in public places will be dealt with severely by the
Head of the institute. Any other offence not included in this list will be dealt with on a
case to case basis by the Head
i) Ragging: - Anyone found indulging in ragging in any form within or outside the campus,
shall be instantly expelled from the Symbiosis International University. The directions of
Honorable Supreme Court shall be followed in this respect.
a. Ragging within or outside any educational institute is prohibited.
b. Penalty for ragging: Whoever directly or indirectly commits, participates in, abets
or propagates ragging within or outside any educational institution shall, on
conviction, be punished with imprisonment for a term which may extend to two
years and shall also pay fine of thousand rupees.
c. Dismissal of student: Any student convicted of an offence under penalty for
ragging shall be dismissed from the educational institution and such other
educational institution for a period of five years from the date of order of such
dismissal.
j) Eatables and chewing gum are not permitted in classrooms, computer lab, library and
office area.
k) Use of net connectivity for non-academic purpose is not permitted during institute hours.
l) Littering in the campus will attract either monetary or non-monetary punishment.
m) The behavior of the students at all times, within or outside the campus must be above
board and must reflect a sense of responsibility.
n) The admission of a student who had been admitted to the programme / institute based
on any form of misrepresentation of facts, will be cancelled as soon as such
misrepresentation comes to surface no matter at what stage of the programme he / she
is studying in. Further, he / she will forfeit the tuition fees paid for the programme.
o) Any student misbehaving in class and behaving arrogantly towards the faculty & staff or
fellow students will be severely punished. The nature of punishment will depend upon
the severity of the offence and will be decided by the Director on a ‘case-to-case’ basis.
p) Use of Laptops/I Pads etc. in the class is strictly prohibited unless authorized by the
faculty.

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5) Communication to students
a) Any changes affecting the students or class schedule will be communicated to the
students via the Notice Boards / official email / LMS. It is important that the students
keep themselves abreast of any changes of timetable details and other announcements.
b) It is the responsibility of students to update themselves with these communications
made from time to time, irrespective of whether they are attending or not attending
sessions.
c) Official email id should be used only for academic purpose and it cannot be used for any
kind of social communication. Any malicious communication sent to or from the official
email id shall be severely taken and appropriately punished.
d) A portal ( LMS ) is being put up wherein all details of notices, attendance, marks etc.
shall be available to students on a regular basis. The same shall also be made available
to parents. Students are advised to monitor the same on a regular basis. Uploading on
the portal shall be deemed to mean that the same has been communicated to the
students. No separate communication in respect of any such matter shall be sent to the
students.

6) Grievance Cell
Constitution of Grievance Committee:
The committee shall comprise
i) Director/ Deputy Director.
ii) Senior Faculty nominated by the Director.
iii) One member of the teaching faculty who will necessarily be a female member.
iv) Registrar / Office Superintendent. (convener of the meetings)

Procedure:
a) The aggrieved student would submit in writing his /her grievance to the Registrar / Office
Superintendent.
b) The Registrar / Office Superintendent would convene a meeting of members within ten
days of receiving the complaint.
c) Where the Director is not a member of the committee, the report of the committee must
be submitted to him / her within 5 working days of the meeting.
d) The decision taken would be communicated to the student within 3 further working days.
e) Further the student can appeal to the University Grievance Committee (appellate
authorities) within 5 working days.

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7) Appeals and Redressals
Every aggrieved student has a right to appeal. Such appeals will be made in writing to the Vice
Chancellor.

8) Examination
a) Students are required to strictly observe the dress code prescribed and carrying
Identity cards is compulsory. Students will be sent back if this is not adhered to.
b) Students are expected to carry Hall tickets during examination.
c) Students are required to carry the required stationary for writing examination.
d) Mobile phone should not be carried to the examination hall even in switched off
mode. Such occurrence shall be treated as an attempt to indulge in unfair practices.
e) Students should not resort to any unfair practices. Symbiosis International University
views unfair practices during examination very seriously.

Allowed to Keep Term Rules (ATKT):

A student will attend classes of all the years with his/her batch. The following rule will be
applicable as per the total number of semesters in a programme:
• He/she cannot appear for end Semester-5 exams if he /she has CGPA less than 4.00 upto
Semester -2 irrespective of number of backlogs in Semester-I.
• He/she cannot appear for end Semester-6 exam if he /she has CGPA less than 4.00 upto
Semester-3 irrespective of number of backlogs in Semester-II.

9) Terms Not Granted

Terms of the students shall not be granted under the following circumstances:
a) Physical attendance in the classroom less than 75%. (At any given point of time during the
term and at the end of the term).
b) Physical attendance for guest lectures/ workshops/ any other formal functions less than
90%.
c) Misconduct i.e. violation of the rules and regulations, code of conduct, undertaking given
by the students, not following the instructions, notices put up on the notice boards, oral
instructions given from time to time, violation of the dress code etc.
d) Misconduct during summer placements, live projects or and any other formal
assignments etc.
e) Any other criteria prescribed from time to time.

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Note: Medical reason, execution of summer training or live projects grounds cannot be
considered for exemption in attendance unless justified and accepted by the Director. (Medical
certificate submitted by the students should be acceptable to Symbiosis Health Centre otherwise
it will not be considered for attendance purposes). In addition to the above any rules or
regulations made by the SIU shall also apply.

10) Smoking/Consuming Alcohol / Objectionable material

a) Smoking and consumption of alcohol, drugs, and chewing tobacco is not permitted on
campus.
b) Any student found smoking on the campus would be asked to leave the campus for 7
days. The institute will not be responsible if his/her attendance is not met or he/she has
to forego his/her exams or test. The definition of campus is as desired by the Faculty and
the administration. The definition of campus extends to the SCMS, Nagpur campus,
including the residential areas.
c) It is also mandatory that the SCMS, Nagpur student does not smoke in the canteen.
d) Any student found in a state of intoxication on campus will be asked to leave the campus
for 7 days. He/she shall lose his attendance or even right to sit for exams during such days.
The decision of the college in ascertaining his state of intoxication shall be final.
e) The above rules are also being made applicable during outbound programs, seminars,
workshops or any official event outside the campus.
f) Smoking, consuming alcohol or objectionable material on Symbiosis campus, Indecent
behavior in public places will be dealt with severely by the Director of the institute. Any
other offence not included in this list will be dealt with on a case to case basis by the
Director.

11) Library rules

The following persons will be eligible for making use of the college library.
a) Students of Symbiosis Centre for Management Studies – SCMS.
b) All members of the Teaching staff and Non-teaching staff of the Symbiosis Institutions.
c) Members of Symbiosis Society.
d) Others: - (Only in exceptional cases) The Director and the Librarian may in their personal
discretion allow some other persons to use the Library.

Home Lending Facility

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 a) Home Lending Facility is available to the members of the Teaching and Non-Teaching
staff and students.
b) The Library Book must be returned on or before the last date stamped on the Due
Date slip, pasted on the first page of the book.
c) On failure of returning books on due dates a fine of Rs.5/- per day will be charged. A
fine of Rs.50/- per day will be charged in case of reference material issued for reading
is taken away by the student.
d) Students should use their own library card, and I-Card. The students should not lend
their library card, and I-Card to others. If they do they will have to suffer the losses
incurred in process of loss, damage, fine etc.
e) Reference Books of biographical/ philosophical general nature can be issued to the
student for a week on request

General Rules

a) The Library Attendants at the entrance and the counter are authorized to examine
everything that passes into or out of the library.
b) Students are required to present their own Identity Card and are advised not to keep any
personal items in their Identity Card.
c) Readers are responsible for any damage caused to the reading materials or any other
property of the Library, and shall be required to replace such books/property as has been
damaged or injured or be required to pay the full value there of as determined by the
Library Authorities.
d) Smoking, spitting, eating, loud conversation and similar objectionable practices are
forbidden in or near about the Library or anywhere else within the campus.
e) CD’s or any other accompanying material available with books may be viewed/ used only
in the library.Readers shall not write or mark (by underlining, putting brackets, etc.) on
the reading materials or the Library, property or furniture of the library are to be handled
with utmost care. Every student has to register by filling library membership form. The
form can be collected from the library Help Desk.
f) The student will receive a welcome email from the Library with a personalized Login ID and PWD.
g) Personal property or books other than those belonging to the Library must be deposited
at the entrance gate. Do not leave any valuables items at the Check Point. The library is
not responsible for any loss of personal belongings.
h) Students must carry their ID card while accessing the library premises and must show
their ID card when asked for.

i) Library system generates Email alerts on registered email/mobile number, ensuring

successful transactions.
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 j) The books must be returned on or before the due date of the return of the book. Overdue
reminders will be generated by the library system on registered email ID. In case of delay
in returning of books, overdue fine of Rs. 5/- per day will be charged on each book.
k) Book Bank facilities are available for first year students only.
l) Library books should be used with utmost care. Tearing or folding or cutting of Library
books or making any mark on first-year them is not permitted and shall lead to
disciplinary action. Any defect noticed at the time of borrowing books must be brought
to the notice of the Library staff immediately, otherwise the borrower shall be required
to replace the book by a new copy or pay double the cost of the book. In case of loss of
book, the student is required to pay double cost of books along with overdue fine (if any).
,
m) The library has followed open access mechanism for arrangements of books on my
bookshelf. Therefore, students are advised to leave the book on the table after
consultation or otherwise there are chances to misallocate the book on the shelves
n) Library cards are non-transferable and student should be kept securely otherwise the
borrower shall be held responsible for the books issued against cards.
o) Before leaving the Library, a student should ensure whether he/she has received alter E-
mail from the library system for getting the books properly issued/return if not, must
report this to library staff at the Help Desk
p) Reference Books, Journals and Magazine are not issued at all.
q) The loss of library books or borrowers ID card must be immediately brought to the notice
of the Library in charge in writing.
r) Polite and courteous behaviour inside the library is expected from all the users and
silence must be observed inside the reading rooms.
s) Use of Mobile phone is strict behavioral prohibited inside the library.
t) Food and drinks are not allowed in the library.
u) Students must follow the Library rules and regulations for availing library facilities and
services.
v) Currently we shall be hosting the library departmentally in SIBM. The same shall be
shifted to the Central Library on campus, it is expected that the same will be shifted in
the next 3 months.

Readers’ suggestions
Readers’ suggestions will be appreciated and welcome. Readers desirous of proposing any title
or others types of additions to the materials of library may do so by filling the details of the “Books
Suggestion Form” available with the Librarian.

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Note: For the smooth functioning of the Library and for the collective convenience the
Head/Librarian holds the power to suspend the use of the Library to the readers who are found
negligent regarding any of these rules or who fail to cooperate with the Library staff.
Important notices and information regarding the library as well as changes, if any, will be notified
from time to time on the Library Notice Boards.

12) Computer Lab

Users are expected to abide by the guidelines listed below for acceptable use of technological
resources including the Internet.

a) Net connectivity in the computer lab for e-mailing, chatting, browsing or downloading for
personal use during working hours will be considered as misconduct and punitive
measures including monetary or other penalty will be invoked if found guilty.
b) The computer lab has extremely delicate equipment and is a restricted area where entry
is granted with permission from the authorities.
c) Students need to remove footwear before entering the lab and handle the equipment
with caution.
d) Any damage caused due to negligent or unprofessional behavior will result in punitive
action as decided by the institute.
e) All students should produce their identity cards during practical.
f) The students without identity cards will not be allowed to enter the lab.
g) The students coming for the practical 10 minutes later than their batch time will not be
allowed to enter the lab.
h) The students who wish to do extra practical should take prior permission of the lab
faculty.
i) The students are not allowed to move, attach, detach the hardware equipment (printer,
cable, monitor, mouse, etc. or carry any belongings of the lab outside it.
j) The students should use their own login IDs only.
k) The students are not allowed to do any personal work besides their regular practical.
l) The students should maintain silence in the lab. They should not roam around in the lab.
m) The students should keep their mobiles switched off during practical sessions.
n) They are not allowed to use Walkman / iPod during the sessions.
o) Caps, chewing gums, etc. are not allowed in the lab
p) Illegal activities, including violation of copyright or other contracts, and unauthorized
access including hacking, are strictly forbidden.
q) Respect the rights of copyright owners and do not plagiarize work that you find on the
Internet.

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 r) Do not post private information about another person or post personal communications
without the author's consent.
s) Do not send any material that is likely to be offensive or objectionable to recipients.
t) Do not trespass into any else's files, folders, or work.
u) Do not share your personal account with anyone or leave the account open or
unattended.
v) Do not use an account assigned to another user.
w) Promptly disclose to the administration or designee any message you receive that is
inappropriate or makes you feel uncomfortable.
x) Please note that any tampering with any audio-visual equipment in any classroom /
convention hall or computer lab will be dealt with strictly.

13) Rules Towards Co-Curricular Activities

a) Students should take active part in game, debates, dramatics and such other co-curricular
activities, as they are absolutely essential for the development of the student.
b) Any student allowed to represent the institute in any activity will not do anything, which
will adversely affect the prestige and reputation of the institute. Any student found doing
so will be punished severely and decision given by the Head will be binding and no
justification to any effect will be entertained.
c) Any advance taken by a student towards any activity of the college should be settled with
the accounts assistant/faculty- in -charge within four days from the completion of the
activities. To substantiate the expenses proper receipts must support the statement.
d) Students will not be granted attendance for practice sessions.

Important Rules:
a) The students are bound by all the rules and regulations made by the institute from time
to time. Any matter not expressly provided for in these rules shall rest at the absolute
discretion of the concerned authority, who also reserves the right of modifying these rules
as and when felt necessary.
b) All disputes pertaining to sale of prospectus, conduct of examinations and admission to
the Centre/institute are subject to the jurisdiction of Pune, Maharashtra only.

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 Placement Assistance Committee - PAC
Rules and Regulations

Eligibility & Registration

• All students who are seeking placement/internship through the university should register
their names in google doc available on the curiosity portal within the given deadline. In case the
student fails to register for the on campus placement/internship process, the university will not
be liable for the same.
• Registration of students will be done during the month of July only.
• An active team comprising of Faculty and Student placement team members will be
formed during the beginning of the session.
• Students are advised to read the placement/internship announcements made through
notices put up on Notice boards and curiosity portal and confirm their application for the same.
• Students shall prepare their Resume under the supervision of the faculty, highlighting
their achievements, Summer Projects and anything beyond the curriculum which enhances the
employability of the students.
• The students will have to fulfil the eligibility criteria of the company where she/he is
selected in terms of attendance, marks & other credentials.

Pre-Placement Talks/ Internship Briefing

• Notices of the Pre-Placement Talks (PPT)/Internship Briefing (IB) by the respective

company will be published on the Notice Board & Curiosity portal. Students should occupy the
venue 15-mintues before the scheduled start of the PPT/IB by the Company.
• Students registered must attend its Pre-Placement Talks (PPT)/IB without fail.
• Attendance will be taken and only those students who have attended PPT/IB will be
allowed to sit for further process of the said company.
• Students must clarify queries/doubts if any related to package/stipend, job profile, place
of work; bond details etc. with the HR officials of the Company during Pre-Placement Talks (PPT)
/ Internship Briefing (IB).

Placement Process/ Internship Briefing (IB)

• It is the responsibility of the student to check Announcements/Notices/ updated

information/shortlisted names etc. displayed on the notice boards and curiosity portal. Students
are expected to be on time as per the announcements.

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• Failure to read the notice board / emails / curiosity portal will not be accepted as an
excuse for not participating.
• Students not meeting the eligibility criteria mandatorily asked by the company, would not
be allowed to sit for the same.
• Students are advised to be dressed in Formals for every Recruitment Drive and must carry
a Folder comprising of:

a) Multiple copies of Resume

b) Passport size colored Photographs
c) Photocopy of all the Certificates (10th, 12th, all applicable Mark sheets and certificates etc.)
d) College ID card
e) Govt. ID & Address Proof (viz; Driving License, Passport, Pan card, Aadhar Card, Voter ID etc.)

Attendance &Punctuality:
Late coming during the Placement Process/ Internship Briefing shall result in the student not
being allowed for the process for the day.

DISCIPLINE:
• Students should maintain discipline and show ethical & decent behavior in every action
they make during the placement process/ internship briefing. Any student found violating the
protocol set by the company or defaming the Institute’s name would be debarred from the
placements/ internship for the rest of the academic year and it could lead to strict disciplinary
action by the Institute.
• Students found cheating or misbehaving in the selection process (PPT/Internship Briefing
/Test/GD/Interview) will be disqualified from the placements/internships for the rest of the
academic year.

Job Offers:

• If a student receives more than one offer owing to delays in the announcements of results
by the companies, the student is bound to accept the job/internship offer whose results are
declared earlier.
• If the results are declared on the same day, the student may choose from the offers in
hand and inform the placement committee (PAC) of his choice, within 24 hrs of announcement
of results.
• Every student who is selected by a company is out of placement/internship thereafter i.e.
deregistered from the placement/ internship process.

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• If a student has been selected by a company, the concerned student will not be allowed
to appear for any other interview for placement/internship arranged by the college.

Offer Letters:

Offers received from companies must be collected from the Placements Office as per timings in
notice. The responsibility of going through the offer letter and taking further actions such as
signing and accepting and sending it back to the Company lies entirely on the student and the
same has to be communicated to the PAC.

Miscellaneous

Joining Status:
• In case, a student decides not to join where he got selected, he should inform the
company in writing with reasons at earliest and also required to submit a copy of that letter/mail
to the PAC.
• Once the student accepts the offer from the company, she/he will not be allowed to make
any further cancellations. If the student will not join after accepting the offer, she/he will be
debarred for the coming academic year and their final project will not be evaluated.

Dress Code:
Students must be formally dressed whenever they participate in any Placement activity. The
company reserves the right to refuse permission to a student to attend the same, if their attire is
unsatisfactory.

Identity Cards:
Students must wear their identity cards with them whenever they go through a placement
process in campus or off campus

Groundson which STUDENT/S could be DEBARRED from PLACEMENT/INTERNSHIP:

• Student may be debarred from the placement/internship if s/he is found involved in any
Indiscipline activity or engaged in fraudulent practices
• Any student, less than 80 % attendance in Training Classes organized by the Institute
will not be allowed to participate in Placement Activity/Internship Briefing or such other
attendance yardstick as may be given by the Institute.
• Any Eligible student who is consecutively absent in 2 recruitment drives without prior
information to the PAC will be debarred from the placement/internship process.

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• The details of the resume have to be genuine and any student found violating this rule
will be debarred from the placements/internships for the rest of the academic year
• Student cannot drop out from selection process once he/she has been shortlisted.
• All students are required to submit their appointment letters of reputed companies on
company letter head with all terms and conditions. This rule is also mandatory for students who
have not taken assistance from the university for placement/internship.
• All students are required to submit a weekly progress report signed by their company’s
mentor and faculty supervisor. The standard format of the Progress Report is available on the
curiosity portal.
• All deadlines regarding placements/internship, progress report and final project
submission will be mentioned on the curiosity portal and must be adhere to. Non-compliance will
lead to deduction in marks and non- acceptance of final project report.
• All students need to follow the standard format of the final project report available on
Curiosity portal. A TURNITIN report with the similarity index of less than 25% is mandatory.

Note: For all matters not covered by the above stated, the Management of the Institute will use
its own discretion to take appropriate decisions from time to time and case to case

Prof. (Dr.) Shrirang Altekar

Professor and Director

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