Jaylord Kevin Viernes

Bryan Jay Puntukan

Renz Bryan Alegado

Edmar Viloria

Jaynard Quime

Emmanuel Armas
 MEATS & MATCH

DESCRIPTION

Meats & Match is a full service restaurant serving meaty meals with saucy matches.
Meats & Match is a haven for meat lovers and flavour chasers! As an entrepreneur who is
thinking of opening a restaurant, it is important to consider the time, money, legalities and
commitment needed to start a food business. However, many of these considerations are often
forgotten. Many food businesses that start as an idea and quickly grow into a brick and mortar
venue without sufficient planning can often face hurdles in the future, such as cash flow
problems and even liquidation. It’s frustrating for any business owner to see their hard work
dissolve, so by seeking professional advice and investing in time to set up your business
properly, you have a better chance of running an effective and profitable restaurant. At our
restaurant we design our menus with the aim of challenging perceptions and educating diners
about the food in front of them.

Meats & Match is a great place to eat, combining a good ambiance with excellent,
interesting food. The mission is not only to have great tasting food, but have efficient and
friendly service because customer satisfaction is vital to consider to a successful restaurant
endeavour. We want to be the restaurant choice for all families and singles, young and old, male
or female, or the so called all walks of life.

Employee welfare will be equally important to success. Everyone will be treated fairly.
and with the utmost respect. We want our employees to feel a part of the success of Meats &
Match. As they say, happy employees make happy guests.
GOAL

A well-known Full Service Restaurant in Sanchez Mira, that focuses on providing the
best value for fresh and wholesome food, innovative menu selections and memorable service.

MISSION

To serve good tasting food from farm-fresh meat with high regards to food quality and
safety at affordable prices and offer unique customer experience and matches in our wide variety
of menus.

VISION

To serve satisfaction to the customers through delicious, quality meals and extraordinary
restaurant experience while working toward the greater good of our employees, community and
environment.

OBJECTIVES

 To provide good quality food to the customers.

 To provide better services to the customers.
 To provide better sitting facility to the customers.
 To provide better environment to the customers.
 To provide better waiting facility to the customer

CONCEPT

MEATS & MATCH revolves around several keywords: Quality, Innovation, Value,
Freshness and Service.

Meats & Match will be a full service restaurant that serves breakfast, lunch, and dinner
cum snack type fast food. It will be located at Callungan, Sanchez Mira, Cagayan opposite
Vince Darylle Apartment and about 300 meters away from a populated University. This new
restaurant will give the opportunity to offer nearby residents, visitors, business people, travellers,
tourists and students a unique and welcome alternative in casual dining. It will be equipped with
a combination of modern and old but refurbished wooden furniture and aim for cleanliness and
an open feeling. It will provide a wide parking area in order to accommodate diners that need
parking space. Meats & Match aims to offer its product at a competitive price to meet the
demands of standard -to-middle-income local market area residents and tourists.

Though there are existing restaurants in the locality, there is little competition on the
same category that serves foods for breakfast, lunch and dinner. The restaurant would further
distinguish itself with a menu of food items that are entertaining, innovative, top quality, fresh,
and “house made”/ homemade that will differentiate from the rest. Aside from the excellent
meals to be offered, the snack type fast food will entice youngsters to bring with them their
friends and families to hang on the restaurant. It will be open daily starting from 6 AM- 10 PM
under the management of the owners who are all graduate with a degree course in HIM and able
to gain experiences in culinary.

One of the primary goals of this new restaurant is to provide value to the customers.
Menu pricing will be set based on the objectives to have an average payment of P50.00 for
breakfast, P60.00 for lunch and P70.00 for dinner for the regular menu without sacrificing the
quality of food to be offered. Likewise, a budget meal at a price of P35.00 will also be offered to
cater students and other customers who cannot afford the regular price.

Emphasis will be placed on friendly service that will not only meet, but exceed guest’s
expectations. And while excellence is hard to define, often times others will define it for you. If
promoted/ advertised this on social media and circularize flyers, it will help to sell this new
venture, as will value combined with imagination. Meats & Match will be a place where you
always know you will get the best of everything. It will be the perfect place to stop to satiate
your craving and hunger.

Proper disposal of garbage will also be observed. Segregation of kitchen wastes and non-
biodegradable will be a way of life.
BUSINESS OFFERING AND JUSTIFICATION
 The business will offer the needs of the market, thus Meats and Match (M&M) is
conceptualized

The Business proponents are:

Jaylord Kevin Viernes

Bryan Jay Puntukan
Renz Bryan Alegado
Edmar Viloria
Jaynard Quime
Emmanuel Armas
OPERATIONS AND MANAGEMENT

ORGANIZATIONAL CHART

J
MANAGER

SUPERVISOR JANITOR/

JANITRESS

C
HEF COOK
CASHIER

ASSIST
ANT COOK
WAITER WAITER WAITER

DISHWASH
ER
 JOB DESCRIPTION

 MANAGER- a person who is responsible for controlling in administering all part of a

company or similar organization.

 SUPERVISOR- a person who supervises a person or an activity.

 CASHIER- is a person who handles the cash register at various location such as the
point of sales in a retail store.

 COOK- a person who prepare food for consumption.

 WAITER/WAITRESS- a man/woman whose job is to serve customers at their tables in

a restaurant.

 DISHWASHER- is mechanical device for cleaning dishware and cutleries. One who
wash dishes.

 JANITOR- a person employed as a caretaker of a building as a custodian.

TARGET MARKET

The target market is the group of customers that a restaurant will try to reach out to in the
form of advertising because they are the people most likely to buy the kind of foods the
restaurant sells. Our target market are mainly

 CSU- Sanchez Mira

 School teachers within the vicinity
 Staffs near school
 CAGELCO
 DENR
 DILG
  Travellers/Tourists
 Residents
 Individuals engaging business in the locality

SWOT ANALYSIS
Strengths Weaknesses

Availability of capital to initially establish Far from commercial center

the restaurant
No security guard
Availability of lot to construct the
restaurant Opportunities

Have the capability to establish linkage With wide parking lot

Has knowledge in running the business Availability of air conditioned facilities

Availability of internet access and Easy access of internet connection

television
Expansion of business
Good quality of products
Threats
Presence of skilled staff or employees
Competition with other restaurant
Educated employees with good owners
communication skills
Climate change
PIGGY-MIGGY Strength Weakness Difference

Appealing foods. The establishment is Our resto is easy

Trend setter. near gasoline station. to find and
Popular among students Not visible. accessible.
with money. Cannot accommodate Ours can
large number of accommodate
customers. more.
Our resto offers
more food
selection.

YSABEL Pioneering food No parking lot. We have more

MAXIMUS establishment. Can’t accommodate space.
They have regular large number. Wide parking lot.
customers. The portion of food We have friendly
Influence of the owner per order is less. staff.
Near a shopping center It’s not budget Budget friendly
friendly.
Low skill of
communication
ALEJANDREI’ Along the national road Too hot for diners. We have parking
S Have a variety of menus Prone from pollution. space
Near commercial center The dining area is We have friendly
open and near the staff
road Ours will be
equipped with air
conditioner
WOK AND Within commercial center No parking lot We have parking
ROLL Have variety of menus No budget meals for lot
Good ambiance students We have budget
 Along the national road The portion of food meals
per order is less Bigger portion of
food per order
BAGGAK Have swimming pool The establishment is We have budget
Have room accommodation near gasoline station meals
Appealing foods No budget meals for We don’t serve
Popular among travellers student alcoholic
with money Low communication beverage
skills We have friendly
staff

MARKETING STRATEGY

The strategy of the establishment is simple; it tends to succeed by giving people a

combination of excellent and interesting food in an environment that appeals to a wide and
varied group of successful people. It will also focus on maintaining quality and establishing a
strong identity in our community. The main focus in marketing will be to increase customer
awareness in the surrounding communities and to direct all of our tactics and programs
toward the goal of exploiting our identity to make a big impact in food industry, so that the
name of our business will be heard and known not only here in Sanchez Mira but also in the
neighboring towns and beyond.

An appealing and entertaining environment with unbeatable quality at an exceptional

price and an exciting and friendly restaurant will be the key to make our restaurant become
well-known. The word-of-mouth from a satisfied customer will be our main marketing force.
Therefore, the execution of our concept is the most critical element of our plan. All menu
items are moderately priced for the area. The establishment itself is not striving to be the
lowest-priced restaurant, but its aiming to be the value leader among other restaurants.

The target markets of this restaurant are varied customers such as the students and
employees of CSU campus at Sanchez Mira, students of SMILE, travelers, residents, tourists,
employees of the different agencies in the locality and people engaged in business in the area.
The restaurant will also offer different dishes to an appropriate costumer.

To popularize the restaurant and its services it will be advertised in tarpaulins, giving
flyers, and free taste on the different signature dishes on the opening date.

Upon entering the establishment there will be a good parking space for the customer.

The building also have free WIFI, a flat screen TV for them to feel entertained while
waiting for their order to be serve.

ANALYSIS OF THE COMPETITION

Meats and match has a potential to succeed to its goal, this restaurant will be considered
as a competitive food establishment because of the combination good quality and services.
Piggy Miggy, Ponsing’s Place, Ysabel Maximus, Alejandrei, Baggak and Wok and Roll are
the mainly competitors of this establishment similarity that its offer good food but not
everything considered as their advantage

Meats and Match is a closed restaurant wherein it has entertainment inside,

centralized air condition and a pleasant surroundings, the outside of the building has a perfect
ambiance where customers can also choose to stay as what they feel.
LOCATION

Our business will be located at CALLUNGAN, SANCHEZ MIRA, CAGAYAN between

VERENA LEI LODGE and COCA COLA in front of VINCE DARRYL APARTMENT that
will be initially allotted with P1,000,000.00. We choose this location because it is along the high
way which is visible and easy to recognize. And since MEATS & MATCH is the only casual
restaurant in our town, it will be more competitive, compare to other food industry here in our
town.
PERSPECTIVE VIEW

FRONT VIEW
BACK VIEW

LEFT SIDE
RIGHT SIDE

INTERIOR VIEW
FLOOR PLAN
SHARING CAPITAL

We the owners, Jaylord Kevin Viernes, Bryan Jay Puntukan, Renz Bryan
Alegado, Emmanuel Armas, Edmar Viloria and Jaynard Quime will be sharing equally
the capital needed to initially establish and operate the restaurant. However, half of
needed capital shall be loaned from the bank. The collateral of the money lend from the
bank is the lot that purchased from the half of capital which shared by every member of
the business.

PRODUCTS AND SERVICES

The menu is consisting of healthy, juicy meats with matches that are coated with a
secret combination of flavorings and zesty spices. The establishment offers mouth-
watering dishes that boost your appetite. MEATS & MATCH is a comfortable, inviting
restaurant designed to make our customers feel as if they are enjoying VIP services in a
world all to themselves.

The real power and energy of the restaurant comes from the attentive and
courteous service provided by our floor staff, and the indescribably delicious meats and
matches and other entrees caringly provided by our motivated kitchen team and will
carefully orchestrates the proper execution of the kitchen, so that all food that comes out
prepared perfectly, and on time. He/she also attends to the flow of the dining area, and to
facilitate outstanding customer service and satisfaction.

Meats & Match will also cater take-home dinners consist of the lunch entrees
packaged for the customers. All customers must leave happy about our services and food.
Any of the breakfast or lunch entrees can be premade, or prepared in two to three minutes
to insure rapid service and high customer’s satisfaction.
PHP
45
PHP 50

PHP 60

PHP 350

PHP 60
 PHP 130

PHP 500
PHP 80
PHP 75

PHP 30
PHP 90
 PHP 50

PHP 150
FINANCIAL TABLES

A. KITCHEN TOOLS AND EQUIPMENT

Kitchen Tools and Quantity Unit Price Total Price

Equipment
Spoon 300 12 3,600
Fork 300 12 3,600
Set of Knives 100 30 3,000
Set of Plates 300 40 12,000
Saucer 300 25 7,500
Cup 300 20 6.000
Set of Glass 300 30 9,000
Soup Bowl 300 35 10,500
Casserole 20 100 2,000
Steered 50 20 1,000
Spatula 50 20 1,000
Food Tong 50 20 1,000
Strainer 30 30 900
Ladle 30 40 1,200
Mixing Bowl 50 50 2,500
Measuring Cup(set) 10 75 750
Cheese grater 10 35 350
Chopping Board 20 50 1,000
Salt & Pepper Shaker 50 75 3,750
Frying Pan 15 300 4,500
Whip 10 150 1,500
Microwave Oven 2 15,00 30,000
Gas Stove 5 10,000 50,000
Burner 5 1,000 5,000
Serving Tray 30 100 3,000
Table Napkin 150 80 12,000
Tissue 200 30 6,000
Pot Holder 10 100 1,000
Apron 50 50 2,500
Air conditioner 2 50,000 100,000
Refrigerator 3 24,000 72,000
Generator 1 10,000 10,000
Faucet 7 250 1,750
Sauce Pan 10 400 4,000
Sauce Pot 10 400 4,000
TOTAL COST 377,900
B. FURNITURE AND FIXTURES

Furniture and Fixtures Quantity Unit Price Total Price

Counter Table 1 8,000 8,000
Sink (stainless) 7 5,300 37,100
Lightning’s 8 12,000 96,000
Curtains 4 5,000 20,000
Dining Tables( small) 13 5,000 65,000
(large) 2 10,000 20,000
Kitchen table 4 20,000 80,000
Chairs 150 300 45,000
Wifi (PLDT) 1 10,000 10,000
TV (wide screen) 1 50,000 50,000
Computer 2 40,000 80,000
Toilet Bowl 10 1000 10,000
TOTAL COST 547, 100

C. LABOR AND SALARY

Construction Worker Salary per Month

Engineer 35,000
Architecture 30,000
Foreman 20,000
Skilled Worker 18,000
Non Skilled Worker 10,000
Electrician 25,000
TOTAL COST 138,000
Manager 25,000
Supervisor 22,000
Cashier 15,000
Cook 10,000
Assistant Cook 7,000
Waiter/ Waitresses 5,000
Dishwasher 5,000
Janitor 5,000
Security 6,000
 TOTAL COST 96,000

D. TOTAL PROJECT COST

Expenditures Cost
A.KITCHEN TOOLS AND EQUIPMENT 377,900
B.FURNITURE AND FIXTURES 582,900
C.LAND AND CONSTRUCTIONS 935,450
D.LABOR AND SALARY 336,000
LAND COST 1,000,000
TOTAL COST 3,232,250

E. . LAND AND CONSTRUCTION

Quantity Items Particulars Unit Price Total Price

20 Sand Load 2,000 40,000
30 Gravel Load 1,500 35,000
300 Cement Pcs. 250 75,000
30 Nail 1”x1” Kls. 60 1,800
50 2”x2” Kls. 65 3,250
50 3”x3” Kls. 70 3,500
50 4”x4” Pcs. 80 4,000
50 5”x5” Kls.pcs. 85 4,250
30 Wood 2”x2”x200”x2 Pcs. 150 4,500
40 4”x4”x200” Pcs. 150 7,200
50 3”x1/2”x200” Pcs. 160 8,000
30 1”x1”x200” Pcs. 120 3,600
50 Fly wood (marine) Pcs. 500 25,000
1000 Granite 8”x12” Pcs. 260 260,000
500 10”x10” Pcs. 200 100,000
100 Still Bar #16 Pcs. 150 15,000
100 #12 Pcs. 130 13,000
100 #10 Pcs. 120 12,000
100 #9 Pcs. 100 10,000
100 #8 Pcs. 100 10,000
10 Paint enamel Container 1,000 100,000
10 Paint Latex Container 1,500 150,000
6 Door Knobs Pcs. 500 30,000
6 Lock Pcs. 350 2,100
10 Stick Well Pcs. 90 900
20 Pula White Pcs. 80 1,600
50 Varnish Pcs. 45 2,250
TOTAL 921,950
COST

MEATS & MATCH

BALANCE SHEET

FOR THE YEAR END DEC. 31 2020

ASSETS

CASH 795,421
LAND 1,000,000
EQUIPMENT 377,900
DEPRECIATION OF EQUITY. 31,491 346,409
FURNITURE AND FIXTURES 547,100
DEPRECIATION OF FURNITURE AND FIXTURES 45,591 501,559
BUILDING 921,950
DEPRECIATION AOF BUILDING 78,830 843,120
SUPPLIES 15,000
TOTAL ASSETS 3,000,000

LIABILITIES
LOANS PAYABLE 1,500,000
TOTAL OF LIABILITIES 1,500,000

OWNERS EQUITY
VIERNES CAPITAL 250,000
ALEGADO CAPITAL 250,000
QUIME CAPITAL 250,000
 ARMAS CAPITAL 250,000
PUNTUKAN CAPITAL 250,000
VILORIA CAPITAL 250,000
TOTAL OF LIABILITIES AND OWNER EQUITY 3,000,000
 MEATS & MATCH

INCOME STATEMENT

FOR THE YEAR END DEC. 31 2020

SALES 2,000,000
SERVICE INCOME
LESS EXPENSES
SALARY EXPENSE 1,152,000
UTILITY EXPENSE 120,000
TAXES AND LICENSE 5,000
INSURANCE EXPENSES 10,000
SUPPLY EXPENSE 15,000 1,302,000
698,000
30% PARTNERSHIP TAXES 209,400
NET INCOME 488,600
 MEATS & MATCH

BALANCE SHEET

FOR THE YEAR END DEC. 31 2021

INCOME 2,500,000

LESS EXPENSE
SALARY EXPENSE 1,152,000
UTILITY EXPENSE 120,000
TAXES and LICENSES 50,000
INSURANCE EXPENSE 15,000
SUPPLY EXPENSE 20,000 1,357,000
1,143,000
LESS 30% PARTNERSHIP TAXES 356,400
NET INCOME 786,600
 MEATS & MATCH

INCOME STATEMENT

FOR THE YEAR END DEC. 31 2022

SALES INCOME 2,500,000

SALARY EXPENSE 1,152,000
UTILITY EXPENSE 120,000
TAXES and LICENSES 5,000
INSURANCE EXPENSE 12,000
SUPPLY EXPENSE 17,000 1,198,000
944,000
LESS 30% PARTNERSHIP TAXES 283,200
NET INCOME 660,800