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Module 2, Assessment 1: Perceived Benefits of Goods and Services Instructions

This document provides instructions for an assessment in an Operations Management course. Students are asked to discuss an example where they compared the value, perceived benefits, and price of a good or service. Their assessment of value should then explain whether it led to a purchase or non-purchase decision. Examples given include comparing a higher-priced face mask to a lower-priced one, and booking a 3-star hotel versus a 5-star hotel.

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CJ Granada
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43 views

Module 2, Assessment 1: Perceived Benefits of Goods and Services Instructions

This document provides instructions for an assessment in an Operations Management course. Students are asked to discuss an example where they compared the value, perceived benefits, and price of a good or service. Their assessment of value should then explain whether it led to a purchase or non-purchase decision. Examples given include comparing a higher-priced face mask to a lower-priced one, and booking a 3-star hotel versus a 5-star hotel.

Uploaded by

CJ Granada
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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11/27/2020 Instructions - BSA3-B/BA311 - OPERATIONS MANAGEMENT - University of San Agustin

BSA3-B/BA311 - OPERATIONS MANAGEMENT


VALUE CHAINS

MODULE 2, ASSESSMENT 1: PERCEIVED BENEFITS OF GOODS AND SERVICES


Instructions
Instruction: Read, analyze, and satisfy the demand of the statement. Utilize the answer sheet here in NEO to answer.

Provide an example where you compared a good or service by its value and perceived benefits and price. How did your assessment of value lead to a
purchase (or non-purchase) decision? (15 points).

Example:

Buying a ₱1,000.00 face mask vs ₱65.00 face mask.


Booking: 3-star hotel vs 5-star hotel

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11/27/2020 Instructions - BSA3-B/BA311 - OPERATIONS MANAGEMENT - University of San Agustin

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