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Business Communication - I

This document outlines a 4 credit hour course on Business Communication-I offered at Riphah International College. The 16 week course aims to help students improve their business communication, report writing, presentation, and negotiation skills. Key learning objectives include understanding effective business communication, improving correspondence skills, and learning to write reports, proposals and resumes. Students will be evaluated based on quizzes, assignments, a presentation, midterm, and final exam.

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Areeba Akhtar
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52 views

Business Communication - I

This document outlines a 4 credit hour course on Business Communication-I offered at Riphah International College. The 16 week course aims to help students improve their business communication, report writing, presentation, and negotiation skills. Key learning objectives include understanding effective business communication, improving correspondence skills, and learning to write reports, proposals and resumes. Students will be evaluated based on quizzes, assignments, a presentation, midterm, and final exam.

Uploaded by

Areeba Akhtar
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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RIPHAH INTERNATIONAL COLLEGE

Associate Degree Program


Course Title : Business Communication-I
Course Number :
Credit Hours :4
Course Pre-requisite : English-II
Course Duration : 16 Weeks

Course Description:
This course is intended for the striving executives and leaders. As successful professionals,
individuals often have to communicate with others at several levels. This course is to help you
become effective and confident Communicators and Negotiators. This course will enable you to
learn Business Communication, Report Writing and Presentation as professional.

Course Objectives:
This course will help students to:
 Understand the significance of effective Business communication skills.
 Improve interpersonal and professional correspondence.
 Compose clear and well drafted written assignments, oral and online presentations.
 Learn to understand writing Business Reports and Proposals
 Complete Resume professionally to find the ideal opportunity in Market

Learning Outcomes:
After studying this course, students should be able to:
 Reflect better interpersonal skills.
 Learn to conduct meetings, work in groups and communicate with a wide variety of people
outside the class room.

Educational Methodology to be used:


1. Interactive Lecture
2. Group Discussion
3. Presentation

Assignments / Projects Criterion:


a. Submission on time
b. Free of spelling and grammatical errors
c. Appropriate length
d. Appropriate presentation (font type and size, margin, stapled)
e. Identical or partially identical assignments / projects will get a Zero in the assignment.
The repetition of such kind may lead to an “F” grade in the course
f. Plagiarism of any sort will not be tolerated

General Classroom Norms:


Class attendance is mandatory. You may miss up to 25% (8 out of 32 sessions) class sessions but
save it for emergency only. In case you exceed this level, you will be withdrawn from the course.
As a courtesy to the instructor and other students, be prepared to arrive at class and be in your seat
on time. In addition, please note that each class lasts for 90 minutes (1.5 Hours).
Also keep in mind some general rules in the class as given below:
 Cell phones should be powered off.
 Eatables are not allowed in the class.
 The teacher will not tolerate any disruptive behavior in the class.
 The University Dress Code has to be observed, no warnings will be given, and violators
will be asked politely to leave the class and consequently will be marked absent.

Participation:
Students are required to attend all classes and read all the assigned material in advance of class
(although not necessarily with perfect comprehension). Advanced preparation and class
participation are crucial for proper conceptual understanding. During discussion sessions, the
instructor generally keeps track of the insightful and useful comments students make. (Irrelevant
and Unproductive contribution is not rewarded)

Technology / Equipment / Models / Physical Support:


1. Multimedia
2. White Board
3. Movies
4. Audio Visual Lab
5. Websites
6. CDs
Grading Criteria

Evaluation Type Percentage (%) Activities


Quizzes 10 Minimum 4
Assignments 10 Minimum 4
Presentation 10 Minimum 1
Mid Term 30
Final Term 40
Total Points 100
Course Contents:

Week Contents Activities


01 Communicating in the Digital Age Work Place

02-03 Planning Business Messages Assignmnet#1

04-05 Organizing and Drafting Business Messages Quiz#1

06 Revising Business Messages Assignmnet#2

07 Short Workplace Messages and Digital media

08 Positive Messages Quiz#2

Mid Term
10 Negative Messages

11 Persuasive Messages Assignment #3


Quiz #3
12-13 Professionalism at Work: Business Etiquette, Ethics, Teamwork
And Meetings
14-15 Business Presentations
16 The Job Search and Resumes in the Digital Age Assignment#4
Quiz#4
17 Interviewing and Following Up Presentation
Final Term

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