0% found this document useful (0 votes)
1K views

Oppo - Wikipedia

Oppo is a Chinese electronics company known for smartphones and other consumer devices. It is headquartered in Dongguan, China and is a subsidiary of BBK Electronics. Oppo produces smartphones, audio devices, Blu-ray players, and other electronics. It has become one of the largest smartphone manufacturers in China and is expanding globally through partnerships with sports teams and events.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
1K views

Oppo - Wikipedia

Oppo is a Chinese electronics company known for smartphones and other consumer devices. It is headquartered in Dongguan, China and is a subsidiary of BBK Electronics. Oppo produces smartphones, audio devices, Blu-ray players, and other electronics. It has become one of the largest smartphone manufacturers in China and is expanding globally through partnerships with sports teams and events.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 16

Oppo

Guangdong Oppo Mobile


Telecommunications Corp., Ltd, stylized
as oppo, is a Chinese consumer
electronics and mobile communications
company headquartered in Dongguan,
Guangdong. It is a subsidiary of BBK
Electronics Corporation along with
OnePlus, Vivo, and Realme. Its major
product lines include smartphones, audio
devices, Blu-ray players, and other
electronic products.
OPPO

Native name
Chinese 广东欧珀移动通信有
限公司

Mandarin Guǎngdōng Ōupò


Yídòng Tōngxìn
Yǒuxiàn Gōngsī

Literally Guangdong Opper


Mobile
Communication Co.,
Ltd.

Type Subsidiary

Industry Consumer electronics

Founded 2001
Founder Tony Chen (陈明永)
Headquarters Dongguan,
Guangdong, China
Area served Worldwide
Key people Tony Chen (陈明永)
(founder & CEO)
Products Hi-fi, home theatre,
audiovisual,
smartphones
Parent BBK Electronics

Website www.oppo.com

History
The brand name OPPO was registered in
China in 2001 and launched in 2004.[1]
Since then, they have expanded to all parts
of the world.

In June 2016, OPPO became the biggest


smartphone manufacturer in China,[2]
selling its phones at more than 200,000
retail outlets.[3] OPPO was the top
smartphone brand in China in 2019 and
was ranked No. 5, in market share,
worldwide.[4]

Branding

OPPO logo used until March 19, 2019 in China and


August 2019 in other countries
Korean boy band 2PM prepared a song
known as "Follow Your Soul" in a
promotional deal with OPPO for launching
its brand in Thailand in 2010.[5] In June
2015, the company signed an agreement
with FC Barcelona to sponsor the Spanish
football club.[6][7][8]

In 2016, the Philippine Basketball


Association tied up with this company as
its official smartphone partner, beginning
with the 2016 PBA Commissioner's Cup
which began on 10 February.
OPPO hires celebrity endorsers in
Vietnam. Sơn Tùng M-TP endorsed three
smartphone units: Neo 5, Neo 7, and F1s.
OPPO made a sponsorship to one of
Vietnam's top-rated reality shows, The
Face Vietnam.

In 2017, OPPO won the bid to sponsor the


India national cricket team which allows
their logo to be used on the team's kits
from 2017 to 2022.

In 2019, OPPO became a sponsoring


partner of the French Open Grand Slam
tennis tournament held in Roland-Garros,
Paris. The same year, they also became a
sponsoring partner of The Wimbledon
Championships for 5 years as the first
official smartphone partner.[9]

Products

Phones …

Headphones and amplifiers …

In 2014, OPPO released a number of high


end headphones and amplifiers. The
flagship PM-1 and PM-2 headphones
along with the HA-1 desktop amplifier
have been heavily promoted in the audio
community. One blogger declares the PM-
1 is "near to perfect".[10]
Released in 2015, the HA-2, was a portable
version of the HA-1 amp/DAC which
featured a battery pack option as well as a
stitched leather casing. The phone played
music in real-time to the HA-2 (via the
included Android micro USB cable or iOS
lightning cable, or USB cable if from PC). It
also can be charged using an included
"rapid charger" charging kit. The battery
pack feature can only be used
simultaneously while the HA-2 is used to
play music if the playing (source) device is
an Apple iOS device. In October 2016 an
updated version was released with a new
DAC chip and now named HA-2SE.
Otherwise, it was the same as the HA-2.
Smartwatches …

Oppo launched its first smartwatch Oppo


Watch in 2020 in its home market in China.

Controversies
In March 2017, the company saw a protest
over an insult to the Indian national flag:
while on an inspection of the unit, Suhahu,
a Chinese and senior official of the
company, allegedly tore apart posters of
the flag and put them in the dustbin.[1] [2]
It was followed by a mass resignation of
the Punjab service unit.[11]
See also
Oppo Digital, similarly named to OPPO
but an independent company under
parent BBK Electronics which designed
and markets audio and video
equipment.
Realme, formerly a brand of OPPO, but
was incorporated as a member of the
BBK Electronics family in May 2018. It is
unclear whether the corporation is still
owned by OPPO, or if ownership was
transferred directly to BBK.
OnePlus, a corporation founded in 2013
that is a subsidiary of OPPO.
Vivo, another major phone company
owned by BBK Electronics.

References
1. "About Us - OPPO Global" .
www.oppo.com. Retrieved 26 July
2017.
2. "TECHNOXMART | OPPO Becomes the
Leading Smartphone Brand in China in
June 2016" . www.technoxmart.com.
Archived from the original on 28 July
2016. Retrieved 25 May 2019.
3. Upstarts on top / How OPPO and Vivo
are beating Apple, Xiaomi and the
gang. Economist, February 4th-10th
2017, page 56.
4. "Q2 smartphones: Samsung grows,
Huawei slows and Apple flows" .
telecoms.com. Archived from the
original on 1 August 2019. Retrieved
7 August 2019.
5. Hotmaster121 (25 May 2019). "[M/V]
TECHNOXMART" . Retrieved 25 May
2019 – via Web Url.
. "Launched OPPO F7 with Bezel-Less
Display and 25 Megapixel Camera in
India; Price, Specification" .
technoxmart.com. Retrieved 25 May
2019.
7. "OPPO phones" . technoxmart.com.
Retrieved 25 May 2019.
. "OPPO Reno Series Launch on May 28
in India: Check Prices, Reno 10X Zoom
Edition Models, Reno Specifications" .
technoxmart.com. Retrieved 25 May
2019.
9. "Oppo signs up as first Asian sponsor
of Wimbledon Championships" . The
Drum. Retrieved 9 June 2020.
10. "OPPO PM-2 Headphone Review" .
www.AudiophileON.com. Archived
from the original on 29 May 2015.
Retrieved 28 May 2015.
11. shivam, dubey (25 May 2019). "OPPO
A7 4GB Ram Variation, OPPO R17 Pro
Cost in India Cut by Up to Rs. 10,000
Statement - technoxmart Blog" .
technoxmart Blog. Retrieved 25 May
2019.

External links
Official website
Retrieved from
"https://en.wikipedia.org/w/index.php?
title=Oppo&oldid=972157823"

Last edited 4 hours ago by The Grid

Content is available under CC BY-SA 3.0 unless


otherwise noted.

You might also like