TECHNOLOGY FORCES

As time passed by, technology has been advancing and it really has something that can help our
business to be more successful and it will help us to be more competitive. Knowing how to use
technology can greatly affect the production and can improve sales and business processes.
Prior to buying machines, thinking about machine efficiency is essential when it comes in
printing the shirts since we are in a clothing line. Technology helps for faster and easier
production, this can also reduce cost on making and finishing goods, technology dictates the
many ways such things can be done. The existence of internet connectivity happens to be a
helpful tool when it comes to connecting with the customers, through technology, we can
easily reach them, we can easily promote and advertise our product line, and we will
immediately determine the market trends and the competitors.
Technological forces are one of many external factors that can affect business and strategic
plans, despite of its great contribution and bringing opportunities it can also be a risk or a
threat.

The influences that developments in technology have on consumers, business and society in
general are factors that are taken into account in this clothing line business plan. Some positive
technological forces considered by “Pintados” clothing line business includes increased leisure
time, improved communication and better management information systems Technology is a
great tool for businesses to grow at a much faster rate most especially due to its availability for
every potential consumers. From automated communication ad ChatBots to automated
marketing (usually used in Facebook and other social media sites), technology plays a big role in
helping a business grow. They help in boosting sales and generating more revenue.
Many technology trends that are buzzing these days are the use of Facebook page, Facebook
live and Facebook market place.
When it comes to social media, it is important that a business targets social media channels
that are aligned with the nature of the business. And in line with the current Covid 19
pandemic, “PINTADOS” clothing line are looking forward to maximize technological advances to
enhance business marketing and strategies.
Ecological forces are necessary to be taken into account in the “PINTADOS clothing line
business” since they impact the resources which are needed as inputs for the proposed
business. Also, environmental concerns have grown strongly in recent years most especially due
to the existing pandemic brought by Covid 19, which makes the ecological force a crucial factor
to be considered. For instance, world, air and water pollution are headlines every marketer
should be aware of, more over the restrictions in the local government and the constraints in
most of the business limits the accessibility of resources. In other words, part of the business
plan is to keep track of the trends in the ecological environment. Important trends in the
ecological environment are the growing shortage of raw materials and the care for renewable
resources. In addition, increased pollution, but also increased intervention of government in
natural resource management is an issue. Because of all these concerns and the increased
involvement of society in ecological issues, part of our business plan is to consider and
implement environmentally conscious practices in response to consumer demands for
environmentally friendly and responsible products.

Ecological factors influencing business are associated to activities and processes essential to
protect natural environment and in the same time it should maintain or increase efficiency of
the proposed clothing line business.

 Ecology is highly related to corporate environmentalism. This includes the following

 Creating image of responsible corporation. The plan is to coordinate with the local

The “Pintados” clothing line business plan also considers the several ecological factors
influencing management decision, business and environment goals.
Proper identification of natural environment and its influences during strategic analysis such as
STEEP analysis, SWOT analysis, TOWS analysis. These could lead to better strategic orientation
of company to ecosystem and local regulations.

Legal environment plays an important role to the success of business it helps the business to
adapt to legal issues in its environment and understanding the regulatory measures on the
location where the business is belong. Prior to running or processing a business it must be
through and needed to passed with the legal process especially when it is a big business. Legal
factors are simply the factors that affect businesses as a consequence of,or in direct relation to
governmental laws. Such laws are present to protect the business as well as the consumers of
products and services. Examples are laws regarding Securities; if a business is seeking to obtain
financing through different types of potential investors, it may be subject to legal issues such as
security law and every company issues securities. As it is, most small businesses should not
worry about business legal factors like federal and state security laws affecting them negatively.
However,the laws are not focusing only on the business itself but also with the consumers.
That's why Consumer protection law is playing a role to protect consumers from the businesses
that act unfairly towards them. It aims to ensure that the goods sold are done with a standard
equipment and in good condition since that it is clothing line, as peoplevare wearing their
prefered cloths as one way of showing their personality and their style of fashion. There are
lwas regarding of selling products with flaws or problems and any goods sold conforms to
standards as a businessperson we should give them what they deserve from investing time and
money.
Morever, employees also needs to be protected on their workplaces, discrimination should be
avoided and their health and safety must be consider. There must be a protection on machines
and chemicals since that we are on a clothing line. The environment inside the workplace
should be on a proper light and ventilation.
The business should understand that the legal forces are not usually meant to control the
business but to be a guide, it protects the business name and the brand it is important for the
government to know that our business is legal so that we can assure the safety of all the
stakeholders as well as the business can easily adjust whenever there are changes in bill/laws
regarding businesses to avoid illegal factors. The government taxes that are being imposed
among other regulatory measures help to promote economic growth not just generating profit
of our business.