Capital Cycle
Capital Cycle
2018 – 2019
Explaining capital cycle
Typically, capital is attracted to high-return businesses and leaves when returns fall below the
cost of capital. This process is not static, but cyclical – there is constant flux. The inflow of
capital leads to new investment, which over time increases capacity in the sector and eventually
pushes down returns. Conversely, when returns are low, capital exists and capacity is reduced,
over time, then, profitability recovers.
Capital cycle analysis looks at how the competitive position of a company is affected by
changes in the industry’s supply side.
High profitability loosens capital discipline in an industry. When returns are high, companies
are inclined to boost capital spending. Competitors are likely to follow – perhaps they are
equally hubristic, or maybe they just don’t want to lose market share. Besides, CEO pay is
often set in relation to a company’s earnings or market capitalization, thus incentivizing
managers to grow their firm’s assets. When a company announces with great fanfare a large
increase in capacity, its share price often rises. Growth investors like growth, momentum
investors like momentum.
Capital cycle turns down as excess capacity becomes apparent and past demand forecasts are
shown to have been overly optimistic. As profits collapse, management teams are changed,
capital expenditure is slashed, and the industry starts to consolidate. The reduction in
investment and contraction in supply paves the way for a recovery of profits.
China model
Rising prices for commodities were propelled by china, whose investment heavy economy was
experiencing consistent double digit annual growth. After the financial crisis, China’s
investment share of GDP rose even further to some 50 percent of GDP, a higher level than seen
before in any other economy. By 2010, China accounted for more than 40 percent of global
demand for a number of commodities, including iron ore, coal, zinc and aluminium. China’s
share of incremental demand for these commodities was even higher. The prices of the
commodities and several others were far above their historic trends, arguably at bubble levels.
As the prices of commodities rose, the profitability of global mining companies took off. Their
return on capital employed rose from around 7.5 percent at the turn of the century to peak at
nearly 35 percent in 2005, rebounding after the financial crisis to around to around 20 percent.
Even after the Lehman bust, most analysts extrapolated recent commodity demand growth into
the distant future on the grounds that China’s economy was destined converge with and
eventually overtake, the mighty US economy. This nation of high commodity prices, strong
profitability and robust expected future demand spurred the miners to increase production.
The commodity super-cycle appears to have turned in 2011, roughly co-incident with a
slowdown in China’s growth rate. By April 2015, the price of seaborne iron ore was down
roughly 70 per cent from peak. Thus, the great commodity super-cycle bears the hallmarks
of a classic capital cycle: high prices boosting profitability, followed by rising investment
and the arrival of new entrants, encouraged by overly optimistic demand forecasts; and
the cycle turning once supply has increased and demand has disappointed.
***
Capital cycle analysis focuses on supply rather than demand. Supply prospects are far less
uncertain than demand, and thus easier to forecast. Mean reversion is driven by changes on the
supply side which value investors who consider only quantitative measures of valuation are
inclined to overlook. When analysing the prospects of both value and growth stocks, it is
necessary to take into account asset growth at both the company and the sectoral level. Lower
asset growth, the better, lesser supply leads to pricing power.
From the investment perspective the key point is that returns are driven by changes on the
supply side. A firm’s profitability comes under threat when the competitive conditions are
deteriorating. The negative phase of the capital cycle is characterized by industry fragmentation
and increasing supply. The aim of capital cycle analysis is to spot these developments in
advance of the market. New entrants noisily trumpet their arrival in an industry. A rash of IPOs
concentrated in a hot sector is a red flag; secondary share issuance another, as are increases in
debt.
Carmakers have to decide not just the price, but also on specification, customer financing
terms, new model launches, service and warranty terms etc., leading to the paradoxical
conclusion that product differentiation can be an impediment to achieving supernormal returns,
Contrast this with the steel or paper producer, whose product is relatively undifferentiated.
The aim is to look for stocks which are selling below estimate their intrinsic value and have
strong competitive positions; such companies may benefit from network effects, occupy secure
niches, be firmly embedded an industry’s supply chain, or enjoy pricing power because their
products are sold through third parties more concerned with quality than price.
An understanding of competitive conditions and supply side dynamics also helps investors
avoid value traps such as US housing stocks in 2005-06.
Industry specialists are prone to taking the “inside view”. Having got lost in a thicket of detail,
industry specialists end up not seeing the wood for the trees. They may, for instance, spend too
much time comparing the performance and prospects of companies within their sectors and fail
to recognize, as a result, the risks that the industry as a whole is running.
• Most investors devote more time to thinking about demand than supply, yet demand is
more difficult to forecast than supply.
• Changes in supply drive industry profitability. Stock prices often fail to anticipate shifts
in the supply side.
• The value/growth dichotomy is false. Companies in industries with a supportive supply
side can justify high valuations.
• Management’s capital allocation skills are paramount, and meetings with management
often provide valuable insights.
• Investment bankers drive capital cycle largely to the detriment of investors.
• When policymakers interfere with the capital cycle, the market clearing process may
be arrested. New technologies can also disrupt the normal operation of the capital cycle.
• Generalists are better able to adopt the “outside view” necessary for capital cycle
analysts.
• Long term investors are better suited to applying the capital cycle approach.
Capital cycle analysts, like value investing, requires patience. It takes long time for an
industry’s cycle to play out. The NASDAQ started bubbling in 1995. Yet it wasn’t until the
spring of 2000 that the dotcom bubble finally burst. New supply comes with varying lags in
different industries. As we have seen, it can take nearly a decade for a new mine to start
producing.
“Instability within an industry can create the conditions for improved future returns”
The turn in the capital cycle often occurs during periods of maximum pessimism, as the
weakest competitor throws in the towel at point of extreme stress. When the pain of losses
coincides with a depressed share price, investors can find wonderful opportunities, particularly
if they are willing to take a multiyear view and put up with short-term volatility.
Investors should not expect earnings to grow in line with the economy. Rather, they should
look out for those rare examples of management who are prudent in their use of capital. The
starting point for company analysis is not the outlook for end demand but rather the supply
side, our goal is to find investments in depressed industries at positive inflection points in the
capital cycle and in sectors with benign and stable supply side fundamentals.
Energies, the UK alternative telecoms carrier, was bid up to a value of 10 times invested capital
during the ‘New Economy’ boom of the late 1990s due to the perceived growth potential for
broadband and data networks. After an excessive amount of money had been invested in the
sector, Energis’s shares were sold down to a tiny fraction of capital invested. The lesson here
recently is not only the slim dividing line between value and growth but also the danger of
‘value traps’ since Energis never turned out to be cheap however much the stock fell.
Our belief is stock should be viewed as ‘growth’ or ‘value’ opportunities, but rather from the
perspective of whether the market is efficiently valuing their future earnings prospects. From
time to time, what the short term guys are selling can turn out to be wonderful long term
investments.
Do agents matter?
In the upscale hearing aid market, a field dominated by European firms – Siemens – there is a
similar emphasis on continuous innovation. The fitters of hearing aids, like dentists are keen to
sell high-end products which earn them more money. Defining characteristic of the high-end
products is that they require a customized fitting, since everyone’s “ocular canal” is unique.
Their hearing aid costs around $1,000; on top of this, the fitter charges another $2,000 for
customized service. Innovation in hearing aid technology has been a boon for raising product
prices. Once again, the customer is not price-sensitive. The producers of hearing aids and dental
implants are helped by the fact that the markets into which they sell their products are so
fragmented. Charlie Munger is right. Customers will pay more when agents are involved. In
each of the cases – plumbing, dentistry, hearing aids or producing testing – involved value
being transferred from the person who pays to the agent, with the producer taking a large slice
of the pie. Each of these models has evolved over time and appears reasonably robust, even as
consumers become better informed in the internet age.
“Internet companies investing in their competitive positions can afford to ignore short-
term profitability”
The presence of intangible assets acts as a powerful barrier to entry. They are by nature durable,
difficult to replicate and tending to economies of scale. Importantly, these barriers often
strengthen over time, as high returns on capital throw off abundant free cash flow which is in
turn reinvested in the business. Companies that provide indispensable services to their
customers often prove to be excellent investments.
***
Management check:
There is always a danger that an analyst is “captured” by management. This risk rises
for specialist analysts who spend most of their time covering a small handful of
companies, whereas a generalist might cover a few hundred. Capture poses the threat
that an analyst lands up becoming the mouthpiece of management.
Management has a huge influence over the capital allocation of a business. Decisions
taken by senior executives are likely to be influenced by their incentives. executive was
primarily rewarded on the basis of earnings per share (EPS) growth – a metric which
can be boosted with acquisitions and by the use of leverage.
• Living in a cocoon.
“A great mystery of the corporate world is the tendency of management to buy high and
sell low”
The lure of cheap debt and apparently rosy growth prospects enticed many managements into
thinking that not only were their own shares cheap, but that the equity of other companies also
offered good value, particularly given the extremely low cost of capital at the time. This herd-
like behaviour was exacerbated by the private equity bubble, The inevitable appearance of
corporate excess at a high point in the cycle represents a significant drag on returns for investors
in public equities.
The best managers understand their industry’s capital cycle and invest in countercyclical
manner.
When an investor makes a long-term investment in a company, success or failure generally
turns on the investing skills of senior management. Over the medium term, return on capital is
generally determined by the CEOs decisions about capital expenditure, merger and acquisition
activity, and the level of debt and equity used to finance the business. In addition, the question
of whether to issue or buy back shares, and the stock price at the time of these decisions, can
have a huge impact on shareholder returns. When portfolio managers buy shares, they are
effectively outsourcing investment responsibilities to the incumbent management team. The
CEOs fund management skills can be just as important as his skills in managing day-to-day
operations.
Long term share ownership is probably the best way of concentrating the minds of management
on the true drivers of value. The manager’s instinct for wealth protection should guard against
excessive risk-taking.
***
“Family control can cause problems for outside shareholder, but it can also provide an
elegant solution to the agency problem”
The evils which arise at joint-stock companies where management and ownership are separated
are not of recent vintage.
“The directors of such companies ... being the managers rather of other people’s money rather
than of their own, it cannot well be expected that they should watch over it with the same
anxious vigilance with which [they would] watch over their own...Negligence and profusion,
therefore, must always prevail, more or less, in the management of the affairs of such a
company” (Wealth of Nations, 1776)
Aside from this, family businesses are often prone to nepotism and paralyzing family disputes.
Family-controlled companies must prepare to hand over the reins to the next generation.
What follows is a list of common family deficiencies, any one of which is liable to undermine
a company’s success.
When the success of the company is not tied to the family, but to the social and political
connections of the founder, minorities should brace themselves for occasional
whiplash. This has been a particular feature of Asian family-owned companies whose
fortunes have been built on the monopolies and concessions derived from political
connections, and where a lack of succession planning by octogenarian founders has led
to stock price weakness.
One can learn a lot from meeting with managers, providing the setting is right.
Does the CEO think in a long-term strategic way about the business? Understand how the
capital cycle operates in their industry? Seem intelligent, energetic and passionate about the
business? And interact with colleagues and others in an encouraging way? Appear trustworthy
and honest? Act in a shareholder-friendly way even down to the smallest detail?
What does your global competitive environment look like? In the last three years, what have
your competitors done to alter the competitive landscape? In the same period, what have you
done to them? How might they attack you in the future? What are your plans to leapfrog them?
“When a management team compliments a competitor, this can be like gold dust to investors”
Signs of humility – say a recognition of past mistakes – give us some confidence that the chief
executive has a grip on reality.
Corporate culture is constituted by a set of shared assumptions and values that guide the actions
of employees, and encourage workers to act collectively towards a specific goal. Cultures both
reflect the values, and are a prime responsibility, of management. Yet strong cultures can
persist long after the careers of those who put them in place. An obsession with growing
earnings occasionally results in outright fraud.
Cost-cutting is not the only successful cultural model. In fact, some firms have strengthened
their cultures by spending more, not less. The classic example is Costco, the North American
discount retailer. Bucking the conventional retail model, Costco pays its staff more than the
legal mini- mum wage – and far more than rivals. The average Costco employee makes in
excess of $20 an hour, compared to average US national retail pay of less than $12 an hour.
The company also sponsors healthcare for nearly 90 per cent of workers. Wall Street is
constantly pressuring Costco to cut its wage bill, with the cacophony reaching a peak during
the crisis of 2009. Instead, the company raised wages over the following three years. The return
for this munificence is that Costco employees stay on longer, thus saving on training costs.
Turnover for employees who have been with the company for more than one year is a paltry 5
per cent. Loyal employees are more likely to excel. Costco is regularly rated as excellent for
customer service.
The point is that a strong corporate culture constitutes an intangible asset, potentially as
valuable as a high-profile brand or network of customer relationships.
***
Earning a few extra basis points of spread each quarter, while losing sight of credit risk, namely
the chance that borrowers might never be in a position to repay the principal.
A number of European banks have lost billions investing in US subprime CDOs (UBS has
blown some $40bn in this manner), having foolishly relied on “experts” who told them that
these were riskless AAA rated credits, i.e., they outsourced the underwriting decision.
The fact that every bank was lending in the same market made it feel safe, and for a while the
virtuous cycle continued. Real estate markets around the world were similarly characterised by
the notion that asset quality was independent of credit conditions.
A recent expression of this common financial vice includes the widespread use of value-at-risk
models. Such models tend to be based on a limited amount of historic data, which in the years
before the crisis were relatively benign. True risk was understated.
When credit was cheap and animal spirits ebullient, the desire to press “go” on new capital
projects was hard to resist, particularly when peers were engaged in the same race and the stock
market was rewarding growth. Unfortunately, such “malinvestments” as were made during
boom times have proved hard to eradicate in a period when interest rates have remained low,
banks have been reluctant to call in bad debts to avoid losses, and politicians across the
eurozone have done their utmost to prevent unemployment moving even higher.
Given that credit is a commodity, capital cycle analysis is as relevant for banks as it is for any
other commodity business. There are, however, some differences. Because credit has no
physical constraints, its increase is limited only by the amount of equity a bank can accumulate
and the amount of leverage it can assume. This makes it easier for management to get carried
away in the upward phase of the cycle. When the banking cycle turns, there needs to be a catch-
up charge for the unrecognised sins of the past – that is, a spike in credit costs. Capacity also
needs to exit through deleveraging; this comes in the form of shrinking balance sheets and
mergers.
“The capital cycle ceases to function properly when politicians protect underperforming
industries”
With hindsight, our capital cycle approach has failed at times when we have underestimated
the impact on industries of political and legal interference, disruptive technologies and
globalisation. Capital cycle analysis tends to be more effectively applied to industries which
are largely domestic in nature or where the dominant players are inclined to Anglo-Saxon style
capitalism (as is the case in the global beer industry).
Living dead
In finance theory, a lower risk-free rate implies a lower cost of capital (unless the equity risk
premium rises to offset this). And a lower cost of capital means a higher market P/E is justified.
But it’s naïve to forget the reason why interest rates are so low in the first place, namely a weak
economy, high leverage and the memory of a near catastrophic financial collapse in the rear-
view mirror.
Overall, the continuation of extraordinary monetary policies should be a negative signal for
equity holders. It implies that the real economy remains challenged and unable to withstand
normal monetary conditions. This, in turn, suggests it is unlikely that the economy will be able
to grow fast enough to reduce aggregate leverage to a more sustainable level. Furthermore, the
increasing leverage of the public sector raises the risk of another debt crisis – this time a
sovereign one – at some future stage. Finally, the longer interest rates remain suppressed, the
greater the risk of distorted economic outcomes as falling hurdle rates for investment impact
on aggregate returns on capital. The danger is clear – we face a lost decade of growth, this time
in the Western world.
***
Considering the above signs could signal an upturn and beginning of a new cycle.