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Pharma College Post Graduate Program Course Guide Book For Business Research Methods

This document provides information about a Business Research Methods course offered at Pharma College, including the instructor's contact details, course description, learning outcomes, teaching strategies, assessment criteria, course outline, textbook, and guidelines for assignments. The course is designed to provide students with an understanding of research processes and skills in business research. It will cover quantitative, qualitative and mixed methods approaches. Students will complete an individual literature review assignment, and work in a group to develop a research proposal on a business topic, which may form the basis of their master's thesis. Groups will present their proposals and be assessed on individual/group assignments and a final exam.

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Adugna Girma
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172 views4 pages

Pharma College Post Graduate Program Course Guide Book For Business Research Methods

This document provides information about a Business Research Methods course offered at Pharma College, including the instructor's contact details, course description, learning outcomes, teaching strategies, assessment criteria, course outline, textbook, and guidelines for assignments. The course is designed to provide students with an understanding of research processes and skills in business research. It will cover quantitative, qualitative and mixed methods approaches. Students will complete an individual literature review assignment, and work in a group to develop a research proposal on a business topic, which may form the basis of their master's thesis. Groups will present their proposals and be assessed on individual/group assignments and a final exam.

Uploaded by

Adugna Girma
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOC, PDF, TXT or read online on Scribd
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Pharma College

Post Graduate Program


Course Guide Book for Business Research Methods

Instructor: Tariku Kolcha (Assistant Professor)


Contact: Cell Phone: 0910320766
Email: [email protected]

Course Description
This course is designed to provide students with a sound understanding of the use of
scientific approach in business research fields. It introduces students to the research process
and skills with particular reference to business research.

Learning outcomes
The aim of the course is to assist students in developing a broad understanding of the research
process, and research skills in particular.
Upon successful completion of this course, students should be able to:
 Possess adequate skills in three approaches to research, namely, the quantitative,
qualitative and mixed methods approaches;
 Identify and develop a research problem and discuss its relevance;
 Identify the purpose of a study and develop appropriate research questions/ hypotheses;
 Describe the elements of a literature review and conduct an annotated bibliography on a
specific research topic;
 Identify the combination of research skills which are relevant to a specific research topic;
 Develop a research proposal; and
 Analyze and report research findings.

Teaching strategy
This course uses lecture and discussions as major modes of delivery. There will be a three
hour lecture together with discussions per day and all students are expected to attend all the
classes.

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Assessment criteria and methods
Students will be assessed for this module through individual and group assignments and
presentation.
The final mark for this module will be on the basis of:
a. Assignment (individual) 30%
b. Preparation and presentation of a research proposal (group) 40%
c. Final Exam (Conceptual and includes all chapters) 30%

Course outline
Chapter One: Introduction
1.1. Definition of Scientific Research
1.2. Goals of Scientific Research
1.3. Characteristics of Scientific Research
1.4. The research method and research methodology
Chapter Two: Elements of inquiry
2.1. Knowledge claims
2.2. Strategies of inquiry
2.2.1. Quantitative research approach
2.2.2. Qualitative research approach
2.2.3. Mixed methods research approach
2.3. Methods
2.4. Criteria for selecting an approach
Chapter Three: Research process
3.1. Identifying a research problem
3.2. Reviewing the literature
3.3. Specifying the purpose and research questions or hypotheses
3.4. Making a choice of methodology
3.5. Writing a research proposal
3.6. Collecting data
3.7. Data analysis and interpretation
3.8. Writing a research report
Chapter Four: Ethical considerations
Text Book
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John W. Creswell, Research design: Qualitative, quantitative and mixed methods approaches,
(2nd or 3rd edition), Sage publications, London, UK

Additional information about assignments and important dates

Assignment (individual) (Weight 30%)


For this assignment students are required to choose a theme in the area of business and
prepare the literature review section of a study. Let the instructor know your choice of
theme by two weeks after the course starting date.
Tips: Before you start writing, please read about what a literature review is and what
it should contain.
Submission due date: Class end
Weighting: 30%
Page limit: 10 -15 pages

Research Proposal (group) (Weight 40%)


For this work students are expected to form groups (each group having five members). This
requires every group to choose a theme in the area of his intended master’s specialization,
which is most likely to be ones’ Master thesis topic and prepare a research proposal. Select a
topic and let the instructor know your choice by three weeks after the course starting date.
Presentation of the proposal will be in the week after submission of the proposal (specific
time will be announced later)
Tips: Before deciding on the title, please read and make yourself comfortable with the
subject;
Read about what a research proposal is, what it should contain and what each
component should look like.

Submission due date: Course Completion date


Weighting: Weight 40% (including the presentation)
Page limit: 20-25 pages

Assignment preparation guidelines


The following guidelines are offered as a general indication of what is expected in terms of
presentation of both the assignment and research proposal in this course.
Margins
Use the following margins:
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Left margin – 3.5cm
Right margin – 3.5cm
Top margin – 2.5 cm
Bottom margin – 2.5 cm
These margins are used to allow room for comments. Please do not alter these margin
settings.
Headings/ Table of contents
Headings should be typed in bold. Only capitalize the first letter of the heading. Do not
capitalize the entire heading. If you have written a long essay with many parts, a table of
contents should be used. Otherwise, do not include one.
Style of presentation
Your assignment and research proposal should use Times New Roman, 12 points font and
1.5 line spacing. You should number each page of your work.
Referencing
You should follow a standard referencing style preferably the Harvard style of
referencing.

THE END

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