Advanced Statistical Techniques For Analytics (Course Handout, 2018H2)
Advanced Statistical Techniques For Analytics (Course Handout, 2018H2)
Course Description
This course will cover the statistical techniques which are very important in Data analytics. It
covers the models related to descriptive statistics, inferential statistics, predictive analytics and
applied multivariate analytics. And also this course introduces the important tools used in Data
Analytics in Particular R language.
Course Objectives
CO1 Understanding the data representation and analysis which is very important in Data Analytics
CO2 Understanding the predictive & inferential statistical models used in Data Analytics
Text Books
T1 Mathematical Statistics and Data Analysis,John A Rice,3rd Edition, Cengage Learning
T2 Applied Logistic Regression, Hosmer and Lemeshow,3rd Edition,Wiley
T3 Regression Analysis by Example, Samprit Chatterjee, Ali S. Hadi 5th Edition,Wiley
Reference Books
R1 Business Analytics: Methods, Models, and Decisions, 1st edition,James R. Evans,Pearson/PH
R2 Statistics for Business and Economics by Anderson, Sweeney and Wiliams, CENAGE learning
R2 R programming for Data Science, Roger D Peng,
Modular Content Structure
1. Descriptive Statistics
1.1 Data representation & Visualisation
1.2 Measures of Central Tendency
1.2.1. Mean, Median, Mode
1.2.2. Skewness and Kurtosis
1.3 Measures of Variability
1.4 Probability
1.5 Conditional probability
1.5.1. Bayes theorem
1.6 Probability Distributions
1.6.1. Binomial distribution
1.6.2. Poisson distribution
1.6.3. Normal distribution
2. Inferential Statistics
2.1 Sampling
2.2 Central Limit Theorem
2.3 Estimation
2.4 Type I, Type II errors
2.5 Testing of Hypothesis – Mean & Proportions
3. Predictive Analytics – 1(Linear Regression)
3.1 Covariance
3.2 Correlation
3.3 Sum of Least Squares of Errors of parameters
3.4 Simple linear regression
3.5 Maximum likelihood
3.6 Ridge Models &Lasso Model
3.7 Assumptions of linear regression and implications
3.7.1 Heteroscedasticity
3.7.2 Multicollinearity
3.7.3 Serial correlation
3.8 Model validation
3.9 Multiple linear regression
4. Predictive Analytics – 2 (Logistic Regression)
4.1 Introduction
4.2 Logistic regression function
4.3 Training the model
4.4 Polynomial Logistic Regression
4.5 Fitness of the model
4.6 Dependent variable prediction
5. Predictive Analytics – 3 (Forecasting Models)
5.1 Principles of Forecasting
5.2 Time series Analysis
5.2.1. Smoothing & decomposition methods
5.2.2. ARIMA Model
5.2.3 GARCH models
5.2.4 Holt – Winter method
5.2.4 Multivariate time series models
5.3 Casual methods
5.4 Moving Averages
5.5 Exponential smoothing
5.6 Forecast Data patterns – level, seasonality ,cyclical
6. Applied Multivariate Analytics
6.1 Introduction
6.2 Multivariate Normal distribution
6.3 Principal Component Analysis
6.4 Factor Analysis
6.5 Discriminant Analysis
6.6 MANOVA
Learning Outcomes:
No Learning Outcomes
LO1 Clear understanding of the difference between Business Intelligence and data
analytics
Course No SS ZG536
Course Contents
1 Descriptive Statistics
Data representation & Visualisation
Measures of Central Tendency
Mean, Median, Mode
Skewness and Kurtosis
Measures of Variability
Probability
2 Conditional probability
Bayes theorem
3 Probability Distributions
Binomial distribution
Poisson distribution
Normal distribution
4 Inferential Statistics
Sampling
Central Limit Theorem
Estimation
Type I, Type II errors
7 Maximum likelihood
Ridge Models &Lasso Model
8 Revision
9 Assumptions of linear
regression and implications
Heteroscedasticity
Multicollinearity
Serial correlation
Model validation
Multiple linear regression
10 PredictiveAnalytics–2(Logistic
Regression)
Introduction
Logistic regression function
Training the model
12 Predictive Analytics–3(Forecasting
Models)
Principles of Forecasting
Time series Analysis
Smoothing & decomposition
methods
ARIMA Model
GARCH models
Holt – Winter method
15 o Factor Analysis
o Discriminant Analysis
o MANOVA
16 REVISION
Evaluation Scheme
Important Information
Evaluation Guidelines:
1. EC-1 consists of either two Assignments or three Quizzes. Announcements regarding the
same will be made in a timely manner.
2. For Closed Book tests: No books or reference material of any kind will be permitted.
Laptops/Mobiles of any kind are not allowed. Exchange of any material is not allowed.
3. For Open Book exams: Use of prescribed and reference text books, in original (not
photocopies) is permitted. Class notes/slides as reference material in filed or bound form is
permitted. However, loose sheets of paper will not be allowed. Use of calculators is permitted
in all exams. Laptops/Mobiles of any kind are not allowed. Exchange of any material is not
allowed.
4. If a student is unable to appear for the Regular Test/Exam due to genuine exigencies, the
student should follow the procedure to apply for the Make-Up Test/Exam. The genuineness of
the reason for absence in the Regular Exam shall be assessed prior to giving permission to
appear for the Make-up Exam. Make-Up Test/Exam will be conducted only at selected exam
centres on the dates to be announced later.
It shall be the responsibility of the individual student to be regular in maintaining the self-study
schedule as given in the course handout, attend the lectures, and take all the prescribed evaluation
components such as Assignment/Quiz, Mid-Semester Test and Comprehensive Exam according to the
evaluation scheme provided in the handout.