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Module: 01

Topic: Business Understanding

Q1. For the below listed Business Problem

Business Problems, draft
Business Objectives and
Business Constraints. S.no

1 Smart data platforms can bring together customer transactions data and
data from real-time communication streams to disclose the insights
concerning customers feelings about the services which allows addressing
the satisfaction-related issues and churn prevention.

Business objective: Minimize: churn rate

Maximize:customer satisfaction

Busniess constraint: lack of data coverage.

2 Advanced targeting allows predicting needs, preferences and customer’s

reaction to the telecommunication services and products on offer by
segmenting their market and target the content according to each group.

Business objective: Minimize: segmentation of services and products.

Maximize: the filter preferences according to

customer need.

Business constraint: To target the one optimize service or product.

3 Telecommunication companies tend to regard the customer's

engagement process and internal channels as a guarantee of smooth
functioning of the operations. Network management and optimization
gives an opportunity to identify the root causes.

Business Objective: Minimize: the loop holes of the project.

Maximize: take preventive measures for the

 functioning if the operations,

Business constraint: To improve network management and optimization.

4 Ensuring the high-quality performance of the product according to the

customer’s requirement is not possible without applying smart data
solution

Business Objective : Minimize: large amounts of data and cheap solution

Maximize: Give optimize data solutions

Business Constraint: To improve the performance of large amount of

data.

5 Collection of positive & negative reaction to the service or product from

social media sources, recent trends via Customer sentiment analysis. This
may provide an opportunity of utilizing mechanisms for direct
responding.

Business Objective: Minimize: negative feedback of the customer.

Maximize: utilizes mechanisms for direct respond.

Business Constraint: Customer sentiment analysis provide the good

opportunities

6 Acquiring as many subscribers as possible remains a critical goal, anyway.

In recent years the number of users has been growing extremely fast,
pricing emerged as a tool to limit congestion and increase revenue at the
same time.

Business Objective: Minimize: limit congestion

Maximize: revenue of the company

Business Constraints: study why the number of user growing so fast

7 Customers usually search for better & cheaper services, so the

telecommunication companies to measure, manage and predict the
customer lifetime value (CLV). Smart solutions process real-time insights
based on customer purchasing behavior, activity, services utilized, and
average customer value.

Business Objective: Minimize: Reduce customer search for better

 products.

Maximize: Optimize the solution by giving better

customer services and life time value

Business Constraints: Managing and predicting the customer life time

value

8 In telecommunications, companies prevent bypass fraud by using big data

to review the source of transactions, the cost of the call, and the
destination number, in real-world situations.

Business Objective: Minimize: Reduce fraud and losses

Maximize: better performance of telecommunication

industries

Business Constraints: accept and deal with real- world situations.

9 Identify security issues, conduct predictive analysis, and use machine

learning-based solutions to analyze any patterns of threats and
automated escalations to resolve issues before they cause serious
damage.

Business Objective: Minimize: threat of damage

Maximize:Accuracy of product due to automated

escalations to resolve issue

Business Constraints: Provide quality to the product.

10 Retail industry use AI systems with built-in machine learning algorithms to

collect and analyze data regarding products, transactions, etc. Based on
findings from data, systems estimate the best strategies that can be
implemented for the profit of the business
Business Objective: Minimize: redundancy of data

Maximize:use of AI system for accurate performance

Business Constraints: To increase the profit of business using AI system

methodology.
 The price formation process depends not only on the costs to produce an
item but on the wallet of a typical customer and the competitors' offers.
The tools for data analysis bring this issue to a new level of its
approaching.
Business Objective: Minimize: unnecessary expenses

Maximize: adopt new strategies to plan the business

Business Constraints: To provide smart data solutions.

12 Inventory, as it is, concerns stocking goods for their future use. Inventory
management, in its turn, refers to stocking goods in order to use them in
time of crisis. The retailers aim to provide a proper product at a right
time, in a proper condition, at a proper place.
Business Objective: Minimize: level of dealers.

Maximize: inventory management

Business Constraints: To maintain supply chain management.

13 Customer feedback is taken as the important aspects of the retail store.

To increases the store profits and customer satisfaction based on kiosk
survey given by the customer

Business Objective: Minimize: negative feedbacks

Maximize: customer satisfaction

Business Constraints: To maintain customer feedback record.

14 To be extremely efficient about the issue of the new store's location. To
make such a decision a great deal location give a basis for understanding
the potential of the market. Also, special settings concerning the location
of other shops are taken into account

Business Objective: Minimize: competitor’s

Maximize: market survey

Business Constraints: To analyse the nearby variables of the

market.
15 Airlines use AI systems with built-in machine learning algorithms to
collect and analyze flight data regarding each route distance and
altitudes, aircraft type and weight, weather, etc. Based on findings from
data, systems estimate the optimal amount of fuel needed for a flight.
 Business Objective: Minimize: operational cost

Maximize: the parameters required to estimate the

fuel.

Business Constraints: To provide accurate data to estimate optimal

solution.
16 Airlines and flight operators can significantly reduce their operational
costs and overhead by optimizing their sales revenue in the longer term
to ensure all flights with AI-powered systems (Dynamic pricing )
Business Objective: Minimize: operational cost

Maximize: sales

Business Constraints: To increase the profit of Airlines.

17 As flight delays are dependent on a huge number of factors, an intelligent

system can be applied to analyze huge data sets in real time to predict
delays and re-book customers’ flights in time.
Business Objective: Minimize: real time factors

Maximize: smart data solution

Business Constraints: To re-book and provide proper refund customers’

flights in time.

18 By analyzing specific customers’ flight and purchase patterns and coupling

it with historic data, algorithms are able to point out suspicious credit
card transaction and eliminate fraudulent cases, saving airline and travel
companies millions of dollars every year.
Business Objective: Minimize: phishing

Maximize: updation of transaction details

Business Constraints: To save the customers from fraudulent cases.

19 The optimal way to schedule an airline’s crew to maximize their time and
increase employee retention?
Business Objective: Minimize: continued use of employees.(in shifts)

Maximize: the number of employees in crew

Business Constraints:To track the feedback from the crew member

on consistent basis.

20 The image of the enterprise in the community largely influences

recruitment process. A person may not be interested to apply for a job in
an enterprise whose goodwill is not good.
 Business Objective: Minimize: influence of enterprise

Maximize: goodwill by improving enterprise image in

the market

Business Constraints: to improve on review of enterprise

21 If the job is boring, hazardous, tension ridden and lacking in opportunities

for advancement, very few persons may be available

Business Objective: Minimize: employee satisfaction due to less

opportunities

Maximize: Opportunities and advancement

Business Constraints: To improve the advancement and provide

opportunities

22 One of the greatest challenges that an HR leader could face is

keeping the staff satisfied.

Business Objective: Minimize: lack of leadership within the organization.

Maximize: keeping employees satisfied by providing

high pay

Business Constraints: Should provide proper training

23 Organizations face huge costs resulting from employee turnover. Some
costs are tangible such as training expenses and the time it takes from
when an employee starts to when they become a productive member.

Business Objective: Minimize : employee attrition

Maximize: keeping employees satisfied

Business Constraints: Identifying and Addressing Employee Turnover

Issues

24 Attracting the attention of a candidate and driving the traffic towards a

company’s hiring page is one place where an AI can and is seeing a
widespread use.
 Business Objective: Minimize : widespread use

Maximize: the learning or problem-solving that a

computer can do, to the recruitment function

Business Constraints: This new technology is designed to streamline or

automate some part of the recruiting workflow, especially repetitive,
high-volume tasks.

25 HR departments are responsible for the implementation of training

programs. Some of these programs are designed to ensure your staff
follows policies and procedures while others are used for job
advancement. In some job settings, employees are required to complete
certain certification programs.

Business Objective: Minimize : policies and procedure to avoid confusion

Maximize: training program

Business Constraints: to improve the knowledge of employee by training

and certification programs

26 Understanding people and why they decide to stay at or leave a job is

arguably one of the most important questions for HR to answer.
Identifying attrition risk calls for advanced pattern recognition in
surveying an array of variables.

Business Objective: Minimize : employee attrition

Maximize: risk calls to identify attrition

Business Constraints: use the smart data solution identify pattern of

attrition.

27 Your HR department likely deals with many requests and queries from
employees throughout the day. This could include queries about available
time off, vacation time, or HR issues with their paycheck. They may also
receive requests for shift swaps and other scheduling problems.

Business Objective: Minimize : advanced pattern recognition

Maximize: categorized of each task to solve the

problems

Business Constraints: al system for scheduling problems

28 In Modern manufacturing, production can often depend on a few critical
machines or cells, the same data that provides a manufacturer real-time
monitoring can be analyzed through data science to improve asset
 management and prevent machine failure.

Business Objective: Minimize : machine failure

Maximize: manufacturer real-time monitoring of

data analysis

Business Constraints: improve management and protect from machine

failure.

29 To helps manufacturers, analyze if their product and services are meeting

all objectives for initial processes such as DMAIC framework. To be used
to determine which product has the highest impact. helping in minimize
errors and losses and eliminates unnecessary human effort, thereby
increasing the overall quality of products and services.

Business Objective: Minimize : losses and errors

Maximize: analyzes the product and services to

achieve objective.

Business Constraints: to improve quality of product and services

30 Some flaws in products are too small to be noticed with the naked eye,
even if the inspector is very experienced. The time taken for inspection is
also slowing down the production.

Business Objective: Minimize : Visual inspection can also be used for

internal and external

Maximize: New system introduce

Business Constraints: to help in Identify the flaws in the products

31 To make design enhancements/upgrade the current version of the

product to increase consumption of the product and thereby the brand
image. To bring in the features most of the customers use we need to
understand customer behavior towards the product, brand, and their
interests.
Business Objective: Minimize : cost

Maximize: understand customer behaviour

Business Constraints : to design new version of the products

32 For many contract manufacturers, product development is part of the
service they provide, so having data to validate their choices to their
customer is crucial. To validate the choices, we need to depend on a wide
range of factors such as value for money, quality, reliability, and service. It
 is crucial to gather such data, also how your own potential customers
weigh up their purchasing decisions.

Business Objective: Minimize : cost

Maximize: decision making ability

Business Constraints : to check and take survey of customer choices

33 Manufacturers are able to detect all kinds of issues on their routine

methods of production, from bottlenecks to unprofitable production
lines.
Companies are taking a deeper look into their logistics, inventory, assets
and supply chain management. The insights will bring high-value insights
that uncover potential opportunities not just in the manufacturing
process but also in the packaging and distribution.

Business Objective: Minimize : unprofitable cove production

Maximize: insights for the coverage of opportunities

Business Constraints: provide optimal solution

34 The Department of Employment, Skills and Small Business carries out

research to identify skill shortages in the labor market.
Factors for Skilled labor shortage analysis are, adequate availability of
vacancy, job postings and recruitments, applicants qualifications for the
job, factors affecting the position to be filled, such as required licensing
requirements, qualification and experience requirements are few of those
constraints that should be considered.

Business Objective: Minimize : unskilled employee

Maximize: proper sorting according to the skills and

qualification

Business Constraints: proper analysis of data by using al system or

machine learning algorithm.

35 The world is constantly changing. Thus, the sports industry is faced with
the challenge of trying to predict the next trend, the next big idea that
will capture their audience. Coupling this challenge with that of
technology, it’s clear that some sports teams and venues will always be at
odds.

Business Objective: Minimize : Technology is being used to not only push

the boundaries of sports fan
 Maximize: Sports organizations are leveraging tech
innovations to engage fans

Business Constraints: Take more survey of sports Fans for analysis.

36 A team can find out the strengths and weaknesses of key players in the
opposite team by analyzing past data and device their own tactics
accordingly

Business Objective: Minimize : losing in game

Maximize: strategy level increases

Business Constraints: help to understand key focus

37 Using machine learning algorithms to find out the profile of players who
are best to be bought/sold

Business Objective: Minimize : Removes The Heavy Lifting

Maximize: Enables a System to Learn from Data

Business Constraints: Provide the accurate data

38 Betting companies to analyze the massive amounts of data generated by

sporting events all around the world, to come up with probabilities for
future outcomes. Goes without saying that predictive modelling using
Machine Learning techniques plays an important role in this

Business Objective: Minimize : avoid massive amount of data loss

Maximize: Machine Learning techniques helps to

analysis data

Business Constraints : Prevent from betting companies

39 Stadium management and Sponsors have studied the average profile of
their audience carefully and have made targeted advertisements that
appeal to their audiences. The broadcasters and stadium management
has placed those ads carefully after conducting a careful analysis of its
own resources for maximum impact

Business Objective: Minimize : loss

Maximize: Sponsored ads are created and managed

Business Constraints: brands get more specific about their target market
that helps sponsors