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Topic
Study of Consumer Perception towards Health Food Products
What are Health Care Products?
Health products are defined as those substances which gives energy or makes the person healthy. Because of the current competitive environment, health care providers (hospitals, HMOs, physicians, and others) are constantly searching for better products and better means for delivering them. The health care product is often loosely defined as a service. Health products are vitamins, minerals, herbal medicines, homeopathic preparations, probiotics and even some traditional medicines are also prescribed by doctor or any equivalent physician.
Objectives of the Study
The main objectives of the study are:- 1. To analyse the behaviour of consumers towards various Health-Care Products. 2. Awareness of various Health-Care Products available in the market and their respective uses. Secondary Objectives: 1. To make comparative analysis of various Health-Care Products.
The Products I will be focusing on:
Chyawanprash Honey Glucose Energy Booster Eno Hajmola Body Supplements Pudin Hara Energy Drinks Malt based powders Data Collection Method For Data Collection, I will be using a questionnaire. Some secondary data related to market size and growth will be collected from different websites. Analysis of Data Based on the responses from the questionnaire, the analysis will be done using google forms and/or tableau/excel.
Natural Remedies Collection: Homeopathy and Tea Cleanse: Homemade Natural Remedies To Treat and Cure Ailments Naturally While Losing Weight and Improving health With one cup of tea at a time!