POST GRADUATE

PROGRAM IN
DATA
SCIENCE &
BUSINESS
ANALYTICS
No Programming Experience Required

Delivered in
collaboration with:
About the Program
Hundreds of online courses exist today. What many of them lack, however, is a commitment to
helping you translate your knowledge into something tangible - the ability to excel and grow as
a data science professional.

To tackle this, the PGP-DSBA has been designed to give you the academic rigour, learning
support, and peer interaction of a full-time course with the flexibility of an online program.

The program uniquely combines a comprehensive curriculum, covering the most widely-used tools
and techniques in the industry, with a hands-on learning approach. A structured learning journey
keeps you on track throughout as you achieve your weekly learning milestones with your mentor
and benefit from their rich professional experience.

Following a “learn by doing” pedagogy, the program offers you the opportunity to apply your
skills and knowledge in real-time every week through interactive mentor-led practice sessions,
quizzes, assignments, hands-on projects, culminating in a 6-week-long Capstone Project at the end
of the program. As you do so, you come to truly appreciate the nuances of data and build your
portfolio in the process.

On a whole, the program empowers you with the skills, body of work, and job market insights you
need to find the right career opportunities in data science or lead data science efforts in your
current organisation. All this comes with the credibility, global advantage, and academic leadership
of McCombs School of Business at The University of Texas at Austin.

Format Duration Time Commitment

Online (Recorded Video Lectures 7 Months 5-7 hours per week
+ Interactive Mentored Learning)

Learning Support Projects

Dedicated Program 12 Hands-on Projects +
Manager + Industry Mentor 1 Capstone Project
The UT Austin Advantage
Founded in 1883 and home to more than 51,000
students and 3,000 teaching faculty, the University
of Texas at Austin is one of the leading public
universities in the United States. The UT Austin
IN BUSINESS
#2
name is globally recognised as a leader in the
domains of science, business, technology, and ANALYTICS
social science.
QS World University Rankings, 2018

This is especially true for business analytics, where

it is ranked at #2 in the world (QS World University
Rankings, 2018). The university has also been
consistently ranked among the top 20 public
universities by U.S. News & World Report, with 15

Key Facts about

undergraduate program and 40+ post-graduate
programs ranked in the top 10 nationally.
Data Science and
Business Analytics
With a proven track record of successes,
cutting-edge research and teaching methods, you
can be confident that you are learning from the
best of the best.
Sexiest Job of the 21st Century
Harvard Business Review, 2012

Showcase Your Competence 29% increase in demand for

with a UT Austin Certificate data scientists year-over-year.
Indeed Report, 2019

Data Scientist is the ‘most

promising job’ of the year.
LinkedIn, 2019

Data Scientist is among the

“highest paying jobs” in 2019.
Glassdoor, 2019

Companies using data science

platforms are surpassing their
competition.
Forrester Consulting Study, 2017
Who is the program for?
The program is for
you if, you: Past Learner Profiles
Like solving problems in a Each of the cohorts represent 5%
a diverse mix of work
6%

ars
structured manner.

0-2 Ye

ars
experience, industries,

Ye
Love extracting insights from
and geographies - 32%

2-5
numbers to create insightful >15 Years
guaranteeing a truly
stories.
global and eclectic
Want to impact business learning experience. 5- 12 Years
decisions through evidence Below is an indicative
35%
gathered from data. mix of where past
12-15 Years
Want to inculcate 21st century learners have come
21%
competencies and build a from.
strong career through them.
Want to keep pace with a HR 1%

business world that’s becoming Healthcare & Pharma 2%

increasingly data-driven. Automobile 2%
Retail 2%
Telecom 4%

Overall, the program Energy 4%

will help you: Manufacturing 5%

BFSI 9%
Transition to a career in data Consulting 10%
science and analytics. Education & Research 12%

Lead and implement changes IT & Technology 20%

in data at your own company. Others 33%

"By learning analy�cs, I wanted to open up my job opportuni�es to other industries, so that my
economic stability does not depend on a par�cular market."
- Juan Carlos Vega

"I wanted the opportunity to be a part of my bank’s transforma�on with data analy�cs."
- Candice Ling

"Majority of businesses tend to collect data but fail to recognize it as a resource for business
growth. I want to grow my knowledge and apply it in a consul�ng environment to start assis�ng
corporates to recognize the power of data."
- Brian Julian Cassel
The Best of Industry and Academia
The program brings together the best academicians and industry experts to give you a practical
understanding of core concepts. While varied in their experiences, they are all motivated by the
common goal of inspiring a love for data and analytics in you.

Faculty Profiles
Dr. Kumar Muthuraman Mr. Granger Huntress
Faculty Director, Center for Research and Director and Lecturer, Center for Research
Analytics, McCombs School of Business, The and Analytics, McCombs School of Business,
University of Texas at Austin. H. Timothy (Tim) University of Texas at Austin, M.S, The
Harkins Centennial Professor. MS & Ph.D. University of Texas at Austin
(Stanford University)

Dr. Guoming Lai Dr. Prabhudev Konana

Associate Professor, McCombs School of Associate Dean for Instructional Innovation,
Business. Ph.D., Carnegie Mellon University - McCombs School of Business. Ph.D., University
Tepper School of Business. of Arizona

Dr. Bappaditya Mukhopadhyay Dr. P. K. Viswanathan

Ranked among top 10 analytics academicians Ranked among top 10 analytics academicians
in India. Ph.D (Indian Statistical Institute) in India. Ph.D (Madras University), MBA (FMS
Delhi)

Dr. Srabashi Basu Dr. Sridhar Telidevara

Professor - Analytics & Quantitative Methods. Associate Professor - Statistics & Business
Ph.D (Penn State University,USA), MSc Statistics Analytics. Ph.D (State University, New York), MA
(University of Calcutta) (State University, New York)

Mentor Profiles
Narasimhan Ramaswamy Gaurav Dhingra
Data Scientist Business Strategy Analyst

Daniel Pizarro de Olazábal Oluwole Ogungbesan

Senior Consultant Automation & Advanced
Analytics Engineering Lead
Course Curriculum
MODULE 1

R for Analytics
Get a holistic overview of the key aspects of
analytics used to solve business problems. Build
the foundation for skills required to work with
data, such as importing, reading, manipulating,
and visualizing data, via R.

Sample Project 1
Explore a dataset of customers of treadmill
products to generate a set of insights that will
help the company in targeting new customers.
Key Learning
Outcomes

MODULE 2 Build your expertise in the most

widely-used analytics tools and
technologies.
Statistics for Business
Analytics Develop the ability to inde-
Understand the role of statistics in helping pendently solve business prob-
organizations take effective decisions, learn its lems using analytics and data
most widely-used tools and learn to solve busi- science.
ness problems using analysis, data interpretation
and experiments. Understand the applications and
implications of data science in
different industries.
Sample Project 2
Examine the linkage between CEO compensa-
Learn how to extract strategic
tion and company performance using the tools
business insights from data and
of descriptive and inferential statistics.
efficiently communicate them to
stakeholders.

Build models to predict future

trends and use them to inform
business strategy.

Build a substantial body of work

and an industry-ready portfolio in
data science and analytics.
Course Curriculum
MODULE 3 MODULE 4

Machine Learning Predictive Modelling

Explore the fundamentals of machine Learn the conceptual frameworks of
learning, its key concepts, types, and developing analytical models for accurate
some of the most widely-used ML tech- prediction in business contexts.
niques in the industry today.

Sample Project 3 Sample Project 4

Identify potential loan customers for a Build a model to predict whether an
bank using classification techniques and employee will use a car to commute to
compare models to select the best per- the office, based on measures such as
forming one. age, salary, work experience, etc.

MODULE 5 MODULE 6

Data Visualization Capstone Project

In Tableau Work on an intensive,
6-week-long Capstone Project
Master the fundamentals of communicat- to integrate your learnings
ing information efficiently to business from the program and solve a
users via information graphics. Learn to focused business problem of
recognize visual characteristics of data, your choice. In addition to
choose appropriate display mechanisms, coming up with a solution to
and transform data into actionable the problem, you will also have
insights through Tableau. to present it as a compelling
story in your project report. It is
a great way to show recruiters
Sample Project 5 that you have worked on a
Create interactive dashboards using project of industry scale and
Tableau’s data visualization tools to have the skills needed to take
provide policy-level insights to the on the day-to-day challenges of
CEO of an insurance company. an analytics role.
Self-Paced Modules
MODULE 7

Time Series Forecasting

Build foundational knowledge of Time Series Analysis
and its applications in business contexts.

MODULE 8

Introduction to Big Data

Understand and appreciate the why, how, and where of
Big Data, its core concepts and terminologies.

MODULE 9

Python For Data Science

Learn to manipulate, analyze and visualise complex data
sets and solve data science problems using powerful
Python tools and libraries.

MODULE 10

Business Foundations
Learn the fundamentals of business: Finance, Marketing
and CRM, which will aid you in your journey to becom-
ing a proficient data scientist/business analyst.

MODULE 11

Domain Exposure
Understand and appreciate the applications of analytics
to specific domains like Marketing, Finance & Risk, Web
Please get in touch with a Program
& Social Media Analytics, and Supply Chain & Logistics. Advisor for a detailed module-wise
breakdown of the course curriculum.
[email protected]
*Note - All Self-paced modules have end-module projects but do not consist of mentor-led sessions.
A Structured Learning Journey

View & Learn Recorded Complete a Hands-On

Content Project
Consume recorded video Work on a real-world problem
lectures by UT Austin to apply concepts and Work on a Capstone
faculty & industry experts techniques learnt in the Project
over the week. module. End the program with a
6-week long project
designed to consolidate
skills gained through
the program.

Participate in Webinars Engage in a Mentor

by UT Austin Session
Get an insiders’ perspective Clarify your doubts and
into the industry through practice on live data-sets
webinars with leading UT with your mentor on the
Austin faculty every month. weekend.

Program Manager:
Your Personal Cheerleader
Your Program Manager is your single point of contact for all academic and non-academic queries. Whether
you are stuck on a topic or get a sudden request for work travel, the Program Manager will hand-hold and
guide you through all situations. They will also keep a track of your learning journey and will give you
feedback and required nudges to ensure your success.
Advance Your Career with
Comprehensive Career Support
When you are beginning afresh in a field, insights from someone on the inside can help you get a
headstart. Apart from the immediate result of landing a job, career coaches work with you on the
long haul – building your strengths, working on gaps, and developing a strategy to achieve your
career goals.

Land your dream job with: Our Alumni Work at:

1-on-1 Career Sessions

Interact personally with industry
professionals to get valuable
insights and guidance.

Resume & LinkedIn Profile Review

Present yourself in the best light
through assets that truly showcase
your strengths.

Interview Preparation
Get an insiders’ perspective to
understand what recruiters look for.

e-Portfolio
Build an industry-ready portfolio
and many more...
to showcase your mastery of skills
and tools.
Admissions Process
To be eligible, you should possess a bachelor’s or undergraduate degree with at least 50%
aggregate marks or equivalent. No programming experience required.

Application Form Shortlisting and Interview / Admissions Offer

Register by filling Panel Review Screening After a final admis-
up the online A panel will review If shortlisted, you sions committee
application form. your application to will go through a review, you will
The program follows determine your fit telephonic screen- receive an offer for
a rolling process, so with the program. ing interview (This a seat in the upcom-
we encourage you They will evaluate may be waived for ing cohort of the
to apply early. you on your aca- candidates with program.
demic performance, strong profiles and
work experience, experience).
and motivation.

Program Partner
The University of Texas at Austin is collaborating with Great Learning to deliver this program in
Data Science and Business Analytics to learners from around the world.

Great Learning is an ed-tech platform

with a mission to enable career success
for professionals in the digital economy. It
offers industry-relevant programs across a
wide set of domains, with over 12,000+
learners from 50+ countries.
 Ready to Advance
Your Career?
Apply Now

Speak to a Program Advisor

Have questions about the program or how it fits in with your career goals?

+1 512 647 2647

[email protected]

www.mygreatlearning.com/pg-program-data-science-business-analytics-course

www.mccombs.utexas.edu/execed/take-a-class/greatlearning