VAAL UNIVERSITY OF TECHNOLOGY

FACULTY APPLIED AND COMPUTER SCIENCES

National Diploma Information Technology

SUBJECT: WEB MANAGEMENT 2 MOD 1 (AIWMX2A)

THEORY PAPER

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DATE: June 2007 MAIN

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DURATION: 3 HOURS

EXAMINER: Mr. N.D. Lombard

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MODERATOR: Mr. J. Radebe
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INSTRUCTIONS
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1. Answer all the questions

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2. Total = 100
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3. Full marks = 100

4. No books are allowed
5. HAND IN THE FOLLOWING:
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Exam script.
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QUESTION PAPER CONSISTS OF: 3 typed pages

DO NOT TURN THE PAGE BEFORE PERMISSION IS GRANTED

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 AIWMX2A Main June 2007
Web Management

Question 1: Multiple Choice

Identify the letter of the choice that best completes the statement or answers the question. Use the supplied
answer sheet to indicate your answer.

1. When you hear: front-end-system, you think of

a. your databse management system. c. processing and logistics.
b. that portion of your e-business that is d. building a Web site,
visible to the consumer.

2. Before building an e-business, it is important to

a. obtain a service provider. c. have a solid idea of the products and
services you want to offer.
b. find a Internet incubator. d. have sufficient money.

3. The Internet is a network of interconnected

a. PC's c. host computers
b. servers d. Web Sites

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4. A communications medium is

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a. the hardware that connects computers c. a cell phone
and other digital equipment.

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b. the software that connects computers and d. a fiber optic cable

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other digital equipment.

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5. This one is not broadband communication:
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a. ISDN c. T1
b. copper wire d. G3
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6. Cryptography transforms data by using a

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a. formula c. algorithm
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b. cipher d. key
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7. The two main type of ciphers were

a. plaintext and substitution c. transposition and rawtext
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b. substitution and transposition d. binary string and symmetric cryptography

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8. Steganography is the practice of

a. reveling hidden information c. hiding information within other information.
b. printing watermarks.
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d. deforming information.
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9. The purpose of a firewall is to

a. protect a local area network. c. protect the building from fire.
b. protect your PC. d. fight hackers.
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10. The World Wide Web was developed by

a. Tim Berns c. Lee Berns
b. Tim Lee d. Tim Berners-Lee

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 AIWMX2A Main June 2007
Web Management

11. The benefit(s) of an e-business are(is):

a. personalization c. improved supply-chain management
b. high-quality customer sevices d. all the mentioned benefits

12. The storefront model is....

a. a physical shop. c. just a model. You cannot buy anything.
b. a basic form of e-commerce in which the d. a potential Web site,
buyer and seller interact directly

13. The following are all dynamic pricing models:

a. name your price, comparison pricing, c. rebates, bartering, free products and the
rebates portal model.
b. name your price, comparison pricing, d. shopping cart, portal, auction and free
bartering and auction model. offers.

14. The merchant server is

a. the data storage and management system c. the data storage and management system
employed by the buyer. employed by the merchant.

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b. referred to as the shopping cart. d. business to consumer companies.

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15. This one is not a wireless device:
a. PDA c. PC

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b. Cell Phones d. Two-way pagers
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16. With Bluetooth, you
a. can connect to the Internet, wireless. c. write programms for wireless devices.
b. can connect between cell phones. d. broadcast like a radio station.
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17. The minimum satellites for GPS to work, are:

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a. 2 c. 3
b. 24 d. 6
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18. Location and time from GPS, are computed using a formula called
a. triangulation c. triangular
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b. trinamics d. PPS

19. These companies have established business relationships with financial institutions that will
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accept online credit card payments.

a. Credit card transaction enablers c. POS
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b. CNP d. Foreign Asset Control

20. Charge back occurs when

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a. the buyer sends the parcel back. c. the parcel is to big to deliver.
b. the buyer is black listed. d. a purchase was not received.

(10)

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 AIWMX2A Main June 2007
Web Management

Question2: Acronyms

Use the provided answer sheet to answer the following question. Just write down what each
acronym stands for.

1. EDI
2. B2B
3. XML
4. IPO
5. URL
6. HTML
7. DSL
8. ASP'S
9. KDC
10. SSL
(10)
H.E.M Couriers cc. is a company that specializes in service deliveries. It was established a few
years ago by a group of 4 ladies who wanted to make a difference in the courier industry. Their
experience and skills has made their business to grow enormously and now they are competing
with some of the giant courier companies worldwide. They have branches all over the country and

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because of the growth in the business they feel a need to stretch their wings and go global. They
don't know anything about transitioning to the web and any technologies that are involved with

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this. Their goal is to provide the best service to their clients with the best prices at the quickest

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time possible. They also want to increase their clients and provide service on 24-hour basis, 7
days a week. As a web specialist, you are assigned to share ideas with them as far as e-business

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and e-commerce is concerned.
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Question 3
3.1 Tell them what is the Internet and WWW
(4)
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3.2 Explain to them the importance of transitioning to the web.

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(5)
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3.3 Explain what e-Business and e-Commerce is?

(2)

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Question 4
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The Internet, and especially the Web, are causing profound rethinking and restructuring of the
way in which the world's business is conducted. Every major organization and smaller groups are
working hard to incorporate Internet and the Web technology into existing system designs.

4.1 Tell them what is a storefront model? (3)

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4.2 There are two types of storefront models. Name and explain them? (4)
4.3 Would you advice them to establish an Internet-only business
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or not? Motivate your answer. (5)

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Question 5
Now that you have explained to them e-Commerce & e-Business, the different types of models
and gave advices. They want to put their plan into action. Many others have struggled to get off
the ground to find funding and especially to make profit. They have also heard about Supply-
Chain Management.

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 AIWMX2A Main June 2007
Web Management

5.1 Tell them the advantages of having Incubators in their business?

(3)
5.2 Explain what Supply-Chain Management is?
(3)
5.3 If they decide on the e-Business, explain to them how to protect their products
and services that they plan to offer.
(4)

[10]
Question 6
The company is very concerned regarding credit card payments when they've got a website
established. Security is a major topic to be dealt with.

6.1 Explain to them what the basic steps in an online credit-card

transaction entails. Use a diagram to illustrate your answer. Remember to explain the steps
as well. (10

6.2 Explain to them the function of Credit-Card Transaction Enablers. (3)

6.3 Define: Smart cards. (2)

[15]

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Question 7

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There are many ways for computers to connect to the Internet. Most home users subscribe to an

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Internet Service Provider (ISP) to connect to the Internet.

7.1
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List and briefly define the types of internet connections that

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could be established. (8)
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7.2 If the company should decide to continue with the establishment
of the website, explain to them how they could use current
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technologies to enhance their business communication. (4)
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Question 8
The hottest topic today in e-business and e-commerce is wireless Internet technology. Wireless
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technology turns e-business into m-business.

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8.1 Discuss M-business with regards to the following topics listed:

8.1.1 Defined (2)
8.1.2 Web-clipping (2)
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8.1.3 WAP & WML (4)

8.2 H.E.M heard about "GPS". They want to incorporate GPS in future. Discuss the term
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"GPS" so that the company can get a better outlook on what they are going to be
dealing with. (2)

[10]
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Question 9
The explosion of e-business and e-commerce is forcing businesses and consumers to focus on
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Internet security. Businesses are sending confidential information to clients and vendors over the
Internet. At the same time, we are experiencing numbers of security attacks.

9.1 Define and discuss Cryptography. (4)

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9.2 What is steganography? (2)

[6]

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 AIWMX2A Main June 2007
Web Management

Question 10
The Internet is currently a self-regulated medium, The Internet industry essentially governs itself.
This enables the Internet to flourish without the constraints of legislation.

Define:
10.1 Defamation (2)
10.2 Copyright (2)

[4]

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