www.getwsodo.

com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

AUTOMATE BUSINESS
GROWTH WITH EMAIL
FOLLOW-UP
Ryan Deiss - CEO, DigitalMarketer.com
Richard Lindner - President, DigitalMarketer.com
 www.getwsodo.com
www.getwsodo.com

Let’s open up with a great, big…

 www.getwsodo.com
www.getwsodo.com

LIE!
 www.getwsodo.com
www.getwsodo.com

“THE MONEY IS
IN THE LIST!”
EVERYONE IS ASKING…
www.getwsodo.com
www.getwsodo.com

“How can I build a ____________

SUBSCRIBER list?”
WHEN THEY SHOULD BE
www.getwsodo.com
www.getwsodo.com

ASKING…

“How will I __________

MONETIZE a subscriber list
once I have it?”
 www.getwsodo.com
www.getwsodo.com

In other words…
 www.getwsodo.com
www.getwsodo.com

“You have a subscriber… 


…now what?
 www.getwsodo.com
www.getwsodo.com

THE GOAL
Craft an automated email followup series that
converts more subscribers into customers
(and literally makes you money while you sleep.)
 www.getwsodo.com

WORKSHOP AGENDA
www.getwsodo.com

PART 1 PART 2 PART 3 PART 4

CORE CONCEPTS CRAFTING YOUR CRAFTING YOUR BOLT-ONS AND
OF FOLLOWUP INDOCTRINATION CONVERSION SERIES
MARKETING SERIES SERIES STACKING
 www.getwsodo.com
www.getwsodo.com

THE ROLE OF 

EMAIL FOLLOWUP
THE ROLE OF EMAIL FOLLOWUP
www.getwsodo.com
www.getwsodo.com

Email followup has two jobs… 


1) _______
NUDGE a lead or customer to the
next stage in the Value Journey, and
BONDING
2) facilitate _________.
VALUE JOURNEY CANVAS
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

So you have a
subscriber?

Here’s what
should happen…
 www.getwsodo.com
www.getwsodo.com

TYPES OF EMAILS

(AND WHEN TO USE THEM)
 www.getwsodo.com
www.getwsodo.com

1. TRANSACTIONAL
THREE
TYPES OF 2. PROMOTIONAL
EMAILS 3. RELATIONAL
 • Order Confirmations
www.getwsodo.com
www.getwsodo.com

• Receipts
TYPES 
 • Shipping Notifications
OF 
 • Account Creation
EMAILS • Return Confirmation
1. TRANSACTIONAL • Support Tickets

• Password Reminders

• Unsubscribe Confirmations
 • Sales Announcements
www.getwsodo.com
www.getwsodo.com

• New Product Announcements

TYPES 
 • New Lead Magnets
OF 
 • Webinar Invitations
EMAILS • Event Announcements
2. PROMOTIONAL • Trial Offers

• Upgrade Offers

• Promotional Content
 • Newsletters/Content
www.getwsodo.com
www.getwsodo.com

• Welcome Mails
TYPES 
 • Lead Magnet Delivery

OF 
 • Webinar Confirmations

EMAILS • Surveys and Review Requests

• Social Updates
3. RELATIONAL
• Contest Announcements

• Referral Requests

• Win-Back/Re-Engagement Campaigns
 www.getwsodo.com
www.getwsodo.com

“But aren’t some relational

emails also promotional?”
 www.getwsodo.com
www.getwsodo.com

ABSOLUTELY!
(Key is your primary intent.)
 www.getwsodo.com
www.getwsodo.com

EMAIL SEND TYPES

 www.getwsodo.com
www.getwsodo.com

EMAIL 
 1. BROADCAST
SEND 

2. TRIGGERED
TYPES
 www.getwsodo.com
www.getwsodo.com

The only emails that should ever be

broadcast are _____________
PROMOTIONS and
timely ______________.
NEWSLETTERS
 www.getwsodo.com
www.getwsodo.com

All other email campaigns should be

triggered by a specific subscriber
_______
ACTION or __________.
BEHAVIOR
 www.getwsodo.com
www.getwsodo.com

TRIGGERED
vs.
BROADCAST
 www.getwsodo.com
www.getwsodo.com

SIMULTANEOUS
MESSAGING
 www.getwsodo.com
www.getwsodo.com

“But doesn’t this mean my

subscriber could get multiple
emails on the same day?”
 www.getwsodo.com
www.getwsodo.com

ABSOLUTELY!
(And that’s perfectly fine at this stage.)
 www.getwsodo.com
www.getwsodo.com

CRAFTING KILLER
SUBJECT LINES
4 TYPES SUBJECT LINES…
www.getwsodo.com
www.getwsodo.com

1BLIND OR 

CURIOSITY 3 URGENCY 

OR SCARCITY

2 DIRECT 

OR BENEFIT 4 PROOF 

OR RESULTS
 www.getwsodo.com
www.getwsodo.com
• Less _________ = More Sales

• kinda weird but VERY profitable

EXAMPLE • The $8,000 detour

SUBJECT • Well that was over before it started…

LINES • Socially AWKWARD —> Best comebacks

• yum: plant blood

1. BLIND/CURIOSITY
• 1,322,956 free visitors from…

• 137% more sales with “boomerang” trick…

• Are you afraid of the dark?

 [Facebook
• www.getwsodo.com
www.getwsodo.com
Ad Templates] How to get more
clicks…

• 20 counter-intuitive insights about social

EXAMPLE selling

SUBJECT
• Generate traffic on demand

• How to use “challenges” to generate more

LINES leads

• 4 inbox hacks I use to manage email in

under 1 hour
2. DIRECT/BENEFIT
• How to 3X your revenue in 18 months

• Vertical Gardening: How to grow roses in 4

square feet of space or less

• Steal these email templates…

 • www.getwsodo.com
85% off sale ends at Midnight
www.getwsodo.com

• Your discount code is about to expire

EXAMPLE • Gone in 3…2…1…

SUBJECT • Closing Down Soon!

• Final Reminder: [product name] closes

LINES today at 11:59pm

• Last Chance to be a VIP

3. URGENCY/SCARCITY • You’re about to miss out…

• $1,000 in savings are gone forever after

today…

• Final Notice (just hours left)

 • [Case Study] $188,674 from a “dead” list
www.getwsodo.com
www.getwsodo.com

• Mom of two loses 10 pounds in 10 days

EXAMPLE • From “unemployable” to a 6-figure dream

SUBJECT job

• AZ shoe store owner 20X's business by

LINES sending this email

• 23,247 leads in less than 30 days

4. PROOF/RESULTS
• Swipe this $17,609.10 postcard template
(Download)

• [Case Study] 59% increase in 5th grade

math test scores
 1.www.getwsodo.com
Call them by name (Personalization in subject
www.getwsodo.com

lines can increase open rates by 23%)

CRAFTING
2. Go negative (Rubbernecker effect)

3. Be provocative, controversial, or timely

SUBJECT 4. Keep it short (no more than 10 words, if

possible)

LINES 5. Use known brands when relevant

6. Use odd and specific numbers (don’t round

FINAL TIPS up or down)

7. Use odd characters and “spaces” (ex. $, &, %,

+, ______, [ ], —>, you get the idea…)

8. Add symbols (sparingly) to stand out 


(can increase open rates 10 - 15%)
 MAKE YOUR AUDIENCE ♡ YOU WITH SYMBOLS ☀☂
www.getwsodo.com
www.getwsodo.com

Search symbols at:

http://emailstuff.org/glyph
 www.getwsodo.com
www.getwsodo.com

Now that they’ve opened your

email, let’s get them to click…
 www.getwsodo.com
www.getwsodo.com

GETTING YOUR 

EMAILS CLICKED
NEVER FORGET…
www.getwsodo.com
www.getwsodo.com

Your subscribers won’t click unless you

tell them _______
WHERE to click.
 www.getwsodo.com
www.getwsodo.com

Naked Links
TYPES Anchor Text Links

OF CTAs Buttons (CSS not Image)

Images
THE CHECKLIST
“Videos” (with play buttons)
 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:

Naked Links

Anchor Text Links

Buttons (CSS not Image)

Images

“Videos” (with play buttons)

 www.getwsodo.com
www.getwsodo.com

THE RULE OF THREE

(Try to fit 3 unique CTAs in every email.)
 www.getwsodo.com
www.getwsodo.com

TYPES OF CTAs:
1
Naked Links

Anchor Text Links

Buttons (CSS not Image) 2

Images

“Videos” (with play buttons) 3

 www.getwsodo.com
www.getwsodo.com

PICKING THE SENDER

 www.getwsodo.com
www.getwsodo.com

1. FACE 

EMAIL 
 (ex. FROM: Bob Smith)

FROM 
 2. BRAND

(ex. FROM: Acme Company)

TYPES 3. HYBRID

(ex. FROM: Bob Smith - Acme Company)
SENT FROM BRAND www.getwsodo.com
www.getwsodo.com
SENT FROM “FACE” www.getwsodo.com
www.getwsodo.com

Ryan,
Ryan,
 www.getwsodo.com
www.getwsodo.com

BEST PRACTICE
Every email you send you should be “FROM” 

and signed by a real, live human being.
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com

WORKSHOP AGENDA
www.getwsodo.com

PART 1 PART 2 PART 3 PART 4

CORE CONCEPTS CRAFTING YOUR CRAFTING YOUR BOLT-ONS AND
OF FOLLOWUP INDOCTRINATION CONVERSION SERIES
MARKETING SERIES SERIES STACKING
 www.getwsodo.com
www.getwsodo.com

INDOCTRINATION
EXPLAINED
REMEMBER, THIS IS www.getwsodo.com
www.getwsodo.com

NOT YOUR REALITY…

THE HARSH REALITY:

Just because someone has
subscribed to your list, that
doesn’t mean they recognize
your name in their inbox or look
forward to receiving emails
from you…
WHAT IS AN INDOCTRINATION CAMPAIGN?
www.getwsodo.com
www.getwsodo.com

A triggered campaign sent IMMEDIATELY

____________
following an initial subscription that is
BOND the brand to the new
designed to ______
subscriber.
 www.getwsodo.com
www.getwsodo.com

The job of the Indoctrination series is

to turn ____________
STRANGERS into FRIENDS
________.
 www.getwsodo.com
www.getwsodo.com

The Indoctrination series should only

be sent to ____________
BRAND-NEW subscribers.
 www.getwsodo.com
www.getwsodo.com

A typical Indoctrination series

contains _____
TWO to _____
FIVE emails.
 www.getwsodo.com
www.getwsodo.com

THE INDOCTRINATION
CHECKLIST
 Welcome and Thank you
www.getwsodo.com
www.getwsodo.com

Set Expectations

Restate the Benefits

Encourage Whitelisting
10 ELEMENTS OF Introduce the Brand/Team
INDOCTRINATION
Show Your “Best Of”
THE CHECKLIST Bounce Them Around

Prescribe Next Steps

Open a Loop

Start a Conversation
INDOCTRINATION CHECKLIST:
1 2
1. Welcome and Thank you
www.getwsodo.com
www.getwsodo.com
4
2. Set Expectations
8
3. Encourage Whitelisting 10
4. Restate the Benefits
3
5. Introduce the Brand/Team

6. Show Your “Best Of”

6
7. Bounce Them Around

8. Prescribe Next Steps 7

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:
www.getwsodo.com

1 4
www.getwsodo.com
Ryan,

1. Welcome and Thank you

2. Set Expectations

3. Encourage Whitelisting 9
4. Restate the Benefits 8
5. Introduce the Brand/Team
10
6. Show Your “Best Of”

7. Bounce Them Around

8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations
1
3. Encourage Whitelisting 2
4. Restate the Benefits

5. Introduce the Brand/Team

5
6. Show Your “Best Of”

7. Bounce Them Around

8. Prescribe Next Steps 8

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

1
2. Set Expectations
2
3. Encourage Whitelisting

4. Restate the Benefits 8

5. Introduce the Brand/Team

6. Show Your “Best Of”

7. Bounce Them Around 7

8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:

1
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations

3. Encourage Whitelisting

4. Restate the Benefits

5
5. Introduce the Brand/Team

6. Show Your “Best Of”

4
7. Bounce Them Around 10 9
8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation 7 10

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

1
2. Set Expectations

3. Encourage Whitelisting

4. Restate the Benefits

5
5. Introduce the Brand/Team

6. Show Your “Best Of” 2

7. Bounce Them Around 10
8. Prescribe Next Steps

9. Open a Loop
6
10. Start a Conversation
8
INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com
7?
1. Welcome and Thank you

2. Set Expectations 1 5?
3. Encourage Whitelisting

4. Restate the Benefits 8

5. Introduce the Brand/Team

6. Show Your “Best Of” 6?

7. Bounce Them Around

8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations 1
3. Encourage Whitelisting
5
4. Restate the Benefits
5
5. Introduce the Brand/Team 9
6. Show Your “Best Of”

7. Bounce Them Around 8

8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation 2

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations
5
3. Encourage Whitelisting

4. Restate the Benefits

5. Introduce the Brand/Team 1

6. Show Your “Best Of”

7. Bounce Them Around

5
8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation

7
INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations

3. Encourage Whitelisting

4. Restate the Benefits 1

5. Introduce the Brand/Team

6. Show Your “Best Of” 5

7. Bounce Them Around

8. Prescribe Next Steps

9. Open a Loop
2
9?
10. Start a Conversation
INDOCTRINATION CHECKLIST:

1. Welcome and Thank you

www.getwsodo.com
www.getwsodo.com
1
2. Set Expectations 8
3. Encourage Whitelisting
8
4. Restate the Benefits

5. Introduce the Brand/Team

6. Show Your “Best Of”

7. Bounce Them Around

8
8. Prescribe Next Steps

9. Open a Loop

10. Start a Conversation

INDOCTRINATION CHECKLIST:
www.getwsodo.com
www.getwsodo.com

1. Welcome and Thank you

2. Set Expectations 1
3. Encourage Whitelisting

4. Restate the Benefits

5
5. Introduce the Brand/Team 2
6. Show Your “Best Of”
7
7. Bounce Them Around

8. Prescribe Next Steps 6

9. Open a Loop

10. Start a Conversation

 www.getwsodo.com
www.getwsodo.com

How many had all 10?

0
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

Don’t try to check all the 


boxes in one email…
(4 - 6 is a solid effort)
CASE STUDY: SeaVees Indoctrination Email #2
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

HOMEWORK:
DIAGRAM THE SERIES
(BestSelf.co)
CASE STUDY: BestSelf Indoctrination Series (Step 1)
www.getwsodo.com
www.getwsodo.com
CASE STUDY: BestSelf Indoctrination Series (Step 2)
www.getwsodo.com
www.getwsodo.com
CASE STUDY: BestSelf Indoctrination Series (Step 3)
www.getwsodo.com
www.getwsodo.com
CASE STUDY: BestSelf Indoctrination Series (Step 4)
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE INDOCTRINATION
SERIES TEMPLATE
www.getwsodo.com
www.getwsodo.com
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com

WORKSHOP AGENDA
www.getwsodo.com

PART 1 PART 2 PART 3 PART 4

CORE CONCEPTS CRAFTING YOUR CRAFTING YOUR BOLT-ONS AND
OF FOLLOWUP INDOCTRINATION CONVERSION SERIES
MARKETING SERIES SERIES STACKING
 www.getwsodo.com
www.getwsodo.com

Remember the question Ryan

posed at the very beginning of
this workshop?…
 www.getwsodo.com
www.getwsodo.com

“You have a subscriber… 


…now what?
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

ANSWER:
Move them through the “convert” phase as
quickly and seamlessly as possible

(by deploying a conversion series)
 www.getwsodo.com
www.getwsodo.com

CONVERSION 

SERIES EXPLAINED
WHAT IS AN CONVERSION SERIES?
www.getwsodo.com
www.getwsodo.com

INTEREST based, TRIGGERED

An _________ ___________
campaign sent ______________
IMMEDIATELY
following a specific action or request.
 www.getwsodo.com
www.getwsodo.com

The job of the Conversion series is to

turn _____________
SUBSCRIBERS into __________.
CONVERTS
 www.getwsodo.com
www.getwsodo.com

Emails in a conversion series should

reference the previous POSITIVE
_________
PRESCRIBE the next
action and ___________
LOGICAL step.
_________
 www.getwsodo.com
www.getwsodo.com

Successful conversion emails will

OVERCOME or ___________
___________ INOCULATE
AGAINST known objections and
_________
common misconceptions.
 www.getwsodo.com
www.getwsodo.com

A typical conversion series contains

______ to _____
THREE FIVE emails.
 www.getwsodo.com
www.getwsodo.com

QUESTION #1:
What is the ideal next step your new subscriber
should take to receive the most value?

(and experience their desired after)
 www.getwsodo.com
www.getwsodo.com

QUESTION #2:
Do you have any reason to believe they are
ready to take that next step?
 www.getwsodo.com
www.getwsodo.com

WARNING!
IT DOES HURT TO ASK


 www.getwsodo.com
www.getwsodo.com

3 TYPES OF CONVERSIONS

(AND WHEN TO USE THEM)
 www.getwsodo.com
www.getwsodo.com

THE THREE Get them to BUY


GOALS OF (SERIES: Gain, Logic, Fear)

Get them to REACH OUT


CONVERSION (SERIES: Just Following Up)

THE CHECKLIST Get them to CONSUME


(SERIES: Don’t Stand Me Up)
 www.getwsodo.com
www.getwsodo.com

4 CONVERSION TRIGGERS
 4 CONVERSION TRIGGERS…
www.getwsodo.com
www.getwsodo.com

1
PERSONAL 

GAIN 3 SOCIAL PROOF OR

3 PARTY INFLUENCE
RD

2 LOGIC & 

RESEARCH 4 FEAR OF LOSS 

OR MISSING OUT
 www.getwsodo.com
www.getwsodo.com

THE CONVERSION
CHECKLIST
 References the previous
www.getwsodo.com
www.getwsodo.com

POSITIVE action

Overcomes (or inoculates

ELEMENTS OF against) KNOWN objections
CONVERSION
Prescribes the next logical
THE CHECKLIST step

Starts the ideal sales

conversation
 www.getwsodo.com
www.getwsodo.com

THE GAIN, LOGIC, FEAR

SERIES TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE JUST FOLLOWING UP

SERIES TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE DON’T STAND ME UP

SERIES TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

HOMEWORK: CHOSE YOUR

CONVERSION CAMPAIGN
 www.getwsodo.com
www.getwsodo.com

HOMEWORK: WRITE YOUR

SUBJECT LINES
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com

WORKSHOP AGENDA
www.getwsodo.com

PART 1 PART 2 PART 3 PART 4

CORE CONCEPTS CRAFTING YOUR CRAFTING YOUR BOLT-ONS AND
OF FOLLOWUP INDOCTRINATION CONVERSION SERIES
MARKETING SERIES SERIES STACKING
 www.getwsodo.com
www.getwsodo.com

QUESTION:
What if you need more than THREE to FIVE
emails to convert your subscriber?
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

PRICE DETERMINES
LENGTH
 www.getwsodo.com
www.getwsodo.com

In a conversion series, the ______

PRICE of
your product or service determines
LENGTH of the campaign.
the ________
 www.getwsodo.com
www.getwsodo.com

POINTS OF BELIEF
 1. CLARIFY THE END RESULT
www.getwsodo.com
www.getwsodo.com

2. IDENTIFY WHERE THEY ARE

NOW (and why they’re there)
FIVE STAGES 
 3. REMIND THEM OF THE PAIN OF

OF BELIEF STAYING THERE

4. IDENTIFY AND OVERCOME

COMMON MISCONCEPTIONS

5. SHOW THEM SOMEONE ELSE

WHOS ALREADY DONE IT
 www.getwsodo.com
www.getwsodo.com

QUESTION:
Do you need to redirect attention to a new
series or just expand the series they’re
already in?
 www.getwsodo.com
www.getwsodo.com

SERIES STACKING
EXPLAINED
WHAT IS AN SERIES STACKING?
www.getwsodo.com
www.getwsodo.com

IMMEDIATELY
Moving a subscriber _____________
NEW series once they’ve
into a _____
completed the original series without
converting.
WHAT IS AN SERIES STACKING?
www.getwsodo.com
www.getwsodo.com

The second series can be used to

EXPAND or ________
________ EXTEND the campaign
for the original offer or REDIRECT
_________
them to a new, relevant offer.
 www.getwsodo.com
www.getwsodo.com

THE NEWS JACKER

TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE JOIN ME IN
CONGRATULATING
TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE ARE YOU STILL?/

HAVE YOU YET?
TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

THE GOODWILL
TEMPLATE
www.getwsodo.com
www.getwsodo.com
 www.getwsodo.com
www.getwsodo.com

NEXT STEPS
DIAGNOSTIC www.getwsodo.com
www.getwsodo.com

TOOL: 

8-POINT AUTOMATED
EMAIL AUDIT
10-DAY EXECUTION CYCLE
www.getwsodo.com
www.getwsodo.com

LEARN IMPLEMENT OPTIMIZE SHIP!

1 2 3 4 5 6 7 8 9 10

 

Workshop
 Office Hours Mastermind
 Elite Critique

12/14/17
 Ship Day!

12/6/17
 12/7/17
 12/8 to 12/13
1 pm to 4pm ET
 12/15/17
10 am to 5 pm ET 1 pm to 2 pm ET

 www.getwsodo.com
www.getwsodo.com

1. Write your indoctrination

series
ACTION 
 2. Write your conversion
ITEMS series

3. Post series in the FB

AUTOMATED
FOLLOWUP group for feedback

4. Fill out the 10-Point Audit