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Research Methodology

The document outlines the research methodology used for a survey conducted for a reputed company. The objective was to study how employees value non-monetary rewards at Tata Consultancy Services. A questionnaire was used to collect primary data from a random sample of 100 employees over 3 months. Secondary data was also collected from company reports. Percentages and chi-square tests were used to analyze the data, with results presented in a report using tables and charts.

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36 views

Research Methodology

The document outlines the research methodology used for a survey conducted for a reputed company. The objective was to study how employees value non-monetary rewards at Tata Consultancy Services. A questionnaire was used to collect primary data from a random sample of 100 employees over 3 months. Secondary data was also collected from company reports. Percentages and chi-square tests were used to analyze the data, with results presented in a report using tables and charts.

Uploaded by

ramrecruiter
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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RESEARCH METHODOLOGY

Aim of the research:


The assigned task was to conduct a survey for a well reputed company. Research is concerned with
the systematic and objective collection, analysis and evaluation of information about specific
aspects in order to help management make effective decisions.
Once the aspect is identified and defined it is the responsibility of the researcher to chalk out a
comprehensive plan explaining each step required to conduct the research in a successful manner.
Objective:
The first step in research is setting the objectives for which their study is to be undertaken. It is
essential that objectives are set before hand. The objectives must be hierarchical, quantifiable,
realistic and verifiable.
The main objective of this study is to study how the employees value for rewards and recognition
(non-monetary rewards) in Tata Consultancy Services Ltd.
Period of study:
The time period was three months for the study, starting from January to March _ _ _ _.
Data Used:
The type of data collected comprises of Primary data and Secondary data.
Primary data is the first hand data collected from the employees. It was collected through
questionnaire.
Secondary data for the study has been compiled from the reports and official publication of the
organization, which have been helped in getting an insight of the present scenario existing in the
operation of the company.
Research Instrument:
The method used for data collection was “questionnaire method”. The questionnaire is a structured
one. It was a mixture of open ended, close ended and multiple choice. The words used were simple
and helps in avoiding confusion and misunderstanding among the respondents.
Research Design:
The Research design is purely and simply the framework of plan for a study that guides the
collection and analysis of data. Descriptive Research design was used for this research.
Research Approach:
Questionnaire survey method was adopted for completing the data collection in this research.
Sample Design:
In designing the sample the researcher must specify three things.
1) Sampling Unit
2) Sample Size
3) Sampling Technique
Sampling Unit:
The unit comprises of all employees cadre from Level 1 to 5.
Sample Size:
The size of the sample is 100.
Sampling Technique:
The technique adopted here is the probability sampling, simple random sampling was adopted.
The Statistical tools applied
1. Percentage
2. Chi-Square Test
Percentage:
The earliest method used in analysis is percentage methods.
No. of respondents for each response
Percentage = ------------------------------------------------------ * 100
Total Number of respondents 
Chi-Square Test ( X2 ) : 
The X2 test is one of the simplest and most widely used non-parametric test in statistical work.
The formula used to find out the X2 value is
2 
X2 = -------------------
E
Where O stands for Observed Frequency.
E Stands for expected frequency
In general the expected frequency for any cell can be calculated from the following equation.
RTXCT
E= ------------------------
N
Where
RT = the row total for the row containing the cell
CT = the column total for the column containing the cell
N = the total number of observation
Degree of Freedom (d.f) = (r-1) (c-1)
Where R = number of rows
C = number of columns
Charts:
Charts are the graphical representation of data. It is mainly to give a clear picture of the collected
data. Charts helps to communicate the data easily to the viewer without comsuming much time. It
is done with more care and well planned before representing the data in a pictorial form.

Report Presentation:
Analysis and evaluation of data transform the raw data collected during the field survey into
management information. This has communicated in an attractive and effective information. Report
is planned and also relevant to the information needed. It is clearly represented, effectively
illustrated with tables, diagrams etc. Printing and binding is done with special care.

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