Color Theorypdf
Color Theorypdf
How are colors classified? What is a saturated color? Here is an explanation of the chromatic circle
and definitions of color terms such as you have never had before!
Primary colors: Primary colors - red , yellow and blue - may not be created by mixing other colors. On the
contrary, they are mixed with one another to produce other colors. In printing and plastic arts, magenta (a pinkish
red), yellow and cyan (a blue) are used as primary colors because they are better suited to mixing, and yield
better balanced secondary colors. A mixture of the three primary colors produces black.
Secondary colors: They result from the mixing of two of the primary colors. Red (magenta) and yellow produce
orange, yellow and blue (cyan) produce green while red and blue (cyan) produce violet.
Intermediate colors: Mixing a primary and a secondary color produces an intermediate color such as orange-
yellow.
Complementary colors: Colors that are opposite one another in the chromatic circle are called complementary.
For example, green (resulting from the mixing of the primary colors yellow and blue [cyan]) is complementary to
red. Orange (a mixture of yellow and red [magenta]) is complementary to blue, while violet (a mixture of blue
[cyan] and red [magenta] is complementary to yellow.
Warm colors: Colors ranging between yellow to red-violet on the circle i.e. yellow, orange-yellow, red and red-
violet.
However, interaction between colors may cause a hue such as red-violet to appear warmer if it is placed next to a
cold color, such as green, or colder if it is placed next to a warm color, such as orange.
Cold colors: Colors ranging between blue-violet and yellow-green on the chromatic circle i.e. blue-violet, blue,
blue-green, green, yellow-green.
However, interaction between colors may cause a hue such as yellow-green to appear colder if it is placed next to
a warm color, such as red, or warmer if it is placed next to a cold color, such as blue.
Saturated or bright colors: Pure hues containing, theoretically, no white, black, gray or complementary colors.
However, this definition can be stretched to extend the range of complementary colors. For example, the range of
saturated blues is not limited to pure blues. Blues containing white or black may still be considered saturated. On
the other hand, orange containing black, even in small quantities, is considered unsaturated because it becomes
brownish.
Unsaturated or gray-tinted colors: Hues containing more or less gray, or of their complementary color.
Theoreticians also use the expression "dull colors" to designate those colors. The expression does not carry a
derogatory meaning.
The Voice of Color® has adopted definitions derived from the Munsell System of Color Notation. The Munsell
System arranges colors in a three-dimensional space resembling a tree. The trunk (vertical axis) serves as a scale
for neutral gray tones, black being at the bottom, white at the top. The horizontal axes, in variable lengths,
represent a degree of saturation for each of the hues.
The world renowned Munsell System describes each color according to three attributes: hue, value and chroma
(saturation), terms that allow all those interested in color to speak the same language.
Chromatic Circle
Hue: It is the quality that distinguishes one color from another. It is, for example, what differentiates blue from
yellow.
Munsell Value
Value: It refers to the position of a hue relative to the vertical gray scale. Value allows to qualify hues as pale or
dark, or light and dark.
Munsell Chroma
Chroma (saturation): It describes the horizontal spread between a hue of the same scale value as neutral gray.
Chroma allows us to describe a color as saturated or unsaturated, or as bright or gray-tinted. Adding gray makes
the hue less saturated or more unsaturated. A hue can also be modified with the addition of some of its
complementary color.
The seven color contrasts:
The seven color contrasts, as described by Johannes Itten (The Art of Color), form the basis of almost every color
effect used in interior design. The Voice of Color® provides a brief explanation. To find out how to transpose those
notions into decorating, visit the Playing with Space page of the About Color section.
In AF-8, the yellow (warm) makes the greens look rather cold, whereas in
AF-6, the blue (cold) makes them look warmer.
Complementary contrasts
They refer to the juxtaposition of diametrically opposed colors on the chromatic circle. Such contrasts contribute
to the fundamental and natural balance of chromatic composition.
Quality contrasts (saturation)
They are the result of juxtaposing saturated and unsaturated colors, or bright and gray-tinted colors (to which
gray or its complementary color was added). This contrast exists only if unsaturated colors are considerably
dominant.
Simultaneous contrasts
They flow from the juxtaposition of two colors that are not exactly complementary. In such cases, colors seem to
repel one another and vibrate as the eye tries to bring them closer to their precise complementary colors. The use
of such contrasts makes chromatic compositions livelier and more interesting.
Johannes Itten was one of the first people to define and identify strategies for successful color combinations.
Through his research he devised seven methodologies for coordinating colors utilizing the hue's contrasting
properties. These contrasts add other variations with respect to the intensity of the respective hues; i.e. contrasts
may be obtained due to light, moderate, or dark value.
The contrast is formed by the juxtaposition of light and dark values and
their relative saturation.
The contrast is formed by the juxtaposition of light and dark values. This
could be a monochromatic composition.
Simultaneous contrast
Color combination is really the most important part of color theory and designing with colors, and also the hardest-- It
always comes down to your personal judgement and how you look at colors. There are, however, some guidelines that can
be used to make a color combination that is interesting and pleasing to the eye.
Too many colors will make the page feel too busy and it usually makes it harder for the viewer to find the information he or she
wants. It is also more tiring to the eyes.
A page with too few colors, on the other hand, risks being seen as a bit boring, but this need not always be the case.
>> Primary color: This is the main color of the page. It will occupy most of the area and set the tone for the design as a whole.
>> Secondary color: This is the second color on the page, and it is usually there to "back up" the primary color. It is usually a
color that is pretty close to the primary color.
>> Highlight color: This is a color that is used to emphasize certain parts of the page. It is usually a color which constrasts more
with the primary and secondary colors, and as such, it should be used with moderation. It is common to use a complimentary or
split-complimentary color for this (see below).
Color Wheel
By now you should recognize the color wheel. If not, please read the section about
Color Theory. As mentioned there, the color wheel is very useful when you want to
combine colors in a way that is pleasing. Below I will demonstrate some of the most
common ways to combine the colors in the color wheel.
Analog Colors
The analog colors are those colors which lie on either side of any given color. Often
these are color schemes found in nature. A site that makes use of analogous colors
usually feels harmonious. The secondary color, as described above, can often be an
analogous color.
Complementary Colors
The complementary colors are the colors which are directly opposite from one another
on the color wheel. Complementary colors are contrasting and stand out against each
other. Often it is a good idea to use a complementary color as the hightlight color, as
described above.
Split Complementary Colors
Split complementary is a color and the analogous colors to its complement color. Using
split complementary colors can give you a design with a high degree of contrast, yet still
not as extreme as a real complementary color. It also results in greater harmony than
the use of the direct complementary.
Triad Colors
Triad colors are three hues equidistant on the color wheel. When you want a design that
is colorful and yet balanced, a triad color scheme might be the way to go.
Besides the color combinations described above, which are based on the position of the colors on the color wheel, there are
also a few other ways of combining colors.
Monotone Chromatic
A monotone color scheme is just one single hue and its variations in terms of tints, shades and saturation. Using saturation and
tint/shade variations of a color is always good. However, in most cases I would advise against using a fully monochromatic
scheme, as there is a risk of monotony. Using it with pure white or black can be efficient, though.
Monotone Achromatic
A monotone achromatic color scheme is a special instace of the monotone scheme which consists of only neutral colors ranging
from black to white. A scheme like this can be efficient, but it can very easily look boring. Using an acromatic scheme with just
one bright color for highlight can be very effectful.
Color Contrast
Now that we know how different colors can be combined, we just need to introduce one more important aspect of color
theory, and that is contrast.
Simply put, contrast is the difference between two colors. On a web page, the amount of contrast required varies with different
parts of the page. You usually want a high contrast between text and its background color. But too high contrast between design
elementsmight give an unsettled and messy impression. Black and white create the highest contrast possible.
Please visit our Color Contrast Analyzer page to see if the colors you want to use have enough contrast.
Colors can contrast in hue, value and saturation, but there are many different types of contrasts that have been defined by
color theorists throughout the years. Some of them are perhaps not directly applicable to web design, but let's look at a few of
the most important.
Contrast of Hue
Contrast of hue is what relates most directly to the color wheel combinations described
above. The further away from each other two colors are, the higher the contrast. This
means that the complementary color combination has the highest contrast, while the
analogous combination has the lowest. For text, a contrast of hue alone is usually not
enough to make the text as legible as wanted. In that case, you might want to combine
contrast of hue with some other form of contrast.
Contrast of Value
Contrast of value is very efficient in creating large contrasts. The biggest contrast of
them all-- black and white-- can be said to be a contrast of value. In general, large
differences in lightness are considered to be pleasant for the eye, but low contrasts of
value can also be useful for more subtle differences-- for instance, in a background.
Contrast of Saturation
Contrast of saturation is often best for design aspects that do not require a lot of
emphasis. A set of colors with different saturations set against a grey background can be
interpreted as transperancy. This is something that can be used to interesting effect.
Simultaneous Contrast
This is a contrast effect that is created by our eyes' tendency to require a
complementary color. You can get this effect by combining two bright colors that are
not complementary, or by using a single bright color against a grey background. This
gives a feeling of instability and tension and should be used with caution.
Combination of Contrasts
While the contrasts above can be efficiently used one at the time, is is most common to
use a combination of them-- especially for text where you need a high contrast. The top
picture to the left shows blue and its split complementary color, orange. This is a
combination that has a high contrast of hue. This gives a rather vibrant combination
that can be tiring to the eyes. By changing the value and saturation as in the next
picture you will get a combination which is much more pleasing to the eye, and more
readable.
Green text on red and red text on green are particularly hard for many people to read.
A combination of red and blue creates a vibrating effect that can also make reading very
Color Basics, Introduction to Color Theory http://www.worqx.com/color/color_basics.htm
Related Resources
Be sure to visit Resources for bibliographical references and links to additional sites.
Color Basics
Color is the perceptual characteristic of light described by a color name. Specifically, color is light, and light
is composed of many colors—those we see are the colors of the visual spectrum: red, orange, yellow, green,
blue, and violet. Objects absorb certain wavelengths and reflect others back to the viewer. We perceive
these wavelengths as color.
A color is described in three ways: by its name, how pure or desaturated it is, and its value or lightness.
Although pink, crimson, and brick are all variations of the color red, each hue is distinct and differentiated by
its chroma, saturation, intensity, and value.
Chroma, intensity, saturation and luminance/value are inter-related terms and have to do with the
description of a color.
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Color Systems
Available color systems are dependent on the medium with which a designer is working. When painting, an
artist has a variety of paints to choose from, and mixed colors are achieved through the subtractive color
method. When a designer is utilizing the computer to generate digital media, colors are achieved with the
additive color method.
Subtractive Color. When we mix colors using paint, or through the printing process, we are using the
subtractive color method. Subtractive color mixing means that one begins with white and ends with black; as
one adds color, the result gets darker and tends to black.
Additive Color. If we are working on a computer, the colors we see on the screen are created with light
using the additive color method. Additive color mixing begins with black and ends with white; as more color
is added, the result is lighter and tends to white.
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Reproducing color can be problematic with regard to printed, digital media, because what we see is not what
is possible to get. Although a monitor may be able to display 'true color' (16,000,000 colors), millions of these
colors are outside of the spectrum available to printers. Since digital designs are generated using the RGB
color system, colors used in those designs must be part of the CMYK spectrum or they will not be reproduced
with proper color rendering. Working within the CMYK color system, or choosing colors from Pantone©
palettes insures proper color rendering.
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Color Wheel, Color Circle, & Color Relationships http://www.worqx.com/color/color_wheel.htm
All colors are the friends of their neighbors and the lovers of their opposites.
— Marc Chagall
Color Wheel
A color wheel (also referred to as a color circle) is a visual representation of
colors arranged according to their chromatic relationship. Begin a color wheel by
positioning primary hues equidistant from one another, then create a bridge
between primaries using secondary and tertiary colors.
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Color Complements, Perceptual Opposites, Analogous, & Complementar... http://www.worqx.com/color/complements.htm
Complementary colors make a strange pair. They are opposite, yet they require each other. They incite each
other to maximum vividness when together; and annihilate each other when mixed. — Johannes Itten
Mixing Complements
As stated by Johannes Itten, complementary colors annihilate each other when mixed to create dark
neutrals:
Complementary Colors
We look at a color wheel to understand the relationships between colors. Analogous colors are positioned in
such a way as to mimic the process that occurs when blending hues. The colors that are positioned opposite
one another are complementary colors.
To call those hues in direct opposition to each other "complements of each other" is appropriate.
Complementary colors bring out the best in each other. When fully saturated complements are brought
together, interesting effects are noticeable. This may be a desirable illusion, or a problem if creating visuals
that are to be read.
Note that Vibrating Boundaries may occur when opposing colors are brought together.
Perceptual Opposites. We learn from the relationships displayed by a color wheel that every color has an
opposite. Every color has both a color wheel opposite as well as a perceptual opposite. Without a color
wheel, it is still possible to find the opposite of a color and this is due to a phenomenon of our eyes. Due to
the physiological differences between individuals, everyone's perceptions do vary—the complements shown
below are my own perceived opposites:
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Learn more about perceptual opposites. Continue the tutorial and view: After Images
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Primary Colors: Colors at their basic essence; those colors that cannot be created
by mixing others.
Tertiary Colors: Those colors achieved by a mixture of primary and secondary hues.
Complementary Colors: Those colors located opposite each other on a color wheel.
The color wheel can be divided into ranges that are visually active or passive. Active colors will appear to
advance when placed against passive hues. Passive colors appear to recede when positioned against active
hues.
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Advancing hues are most often thought to have less visual weight than the receding hues.
Most often warm, saturated, light value hues are "active" and visually advance.
Cool, low saturated, dark value hues are "passive" and visually recede.
Tints or hues with a low saturation appear lighter than shades or highly saturated colors.
The Painter's color triangle consists of colors we would often use in art
class—those colors we learn about as children. The primary hues are red, blue
and yellow.
The Printers' color triangle is the set of colors used in the printing process. The
primaries are magenta, cyan, and yellow.
Nine-part harmonic triangle of Goethe begins with the printer's primaries; the
secondaries formed are the painter's primaries; and the resulting tertiaries
formed are dark neutrals.
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After Images, negative images, eyes fatigue, the rods & cones http://www.worqx.com/color/after_image.htm
Who would believe that so small a space could contain all the images of the universe.
— Leonardo da Vinci (referring to the eye.)
After Images
Color is light and colored objects absorb and reflect different wavelengths. Light & color are seen by the
human eye because of the two types of photoreceptor cells - rods and cones - located in the retina of the
eye. Rods are sensitive to light and dark; cones are sensitive to red, green & blue light and responsible for
color vision. These photoreceptors convey the color of light to our brain. (Learn more about rods and cones,
at BiologyMad.com)
When our eyes are exposed to a hue for a prolonged period, the rods & cones become fatigued. You might
notice this if you are reading something on colored paper, and then look away—you often see the inverse, or
complement, of the image. This occurrence can be advantageous if you are seeking the opposite, or contrast,
of a color. This may be dismaying to a viewer if presented with prolonged exposure to colored screens or
reading materials.
Every color has an opposite, and although individual's perceptions do vary, the range of after images seen is
consistent.
Stare at this image for at least 20 seconds. When finished, click on the image or the link below to proceed to
the next page.
Learn more about perceptual opposites. Continue the tutorial and view: After Images
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Color Combinations, Monochromatic, Complementary, Analogous, Triad http://www.worqx.com/color/combinations.htm
Color Combinations
Color combinations may pass unnoticed when pleasing, yet offend dramatically when compositions seem to
clash. One outcome we seek in the final form or composition, is a successful use of color.
We determine whether or not we are successful by critically assessing the visual balance and harmony of the
final composition—balance and harmony are achieved by the visual contrast that exists between color
combinations. Planning a successful color combination begins with the investigation, and understanding, of
color relationships.
Using a color wheel and a template, the relationships between colors are easy to identify.
Analogous Relationship Those colors located Triad Relationship Three hues equally positioned
adjacent to each other on a color wheel. on a color wheel.
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When we create visuals that are intended to be read, offering the viewer enough contrast between the
background (paper or screen) and the text is important. Text presentations ideally offer at least an 80%
contrast between figure and ground. (Black text on a white background is ideal.) If there is not enough
contrast between figure and ground, a viewer will squint to view the text, causing eye fatigue.
Yellow text on a white background or blue text on a black background, are difficult to read due to the
low level of contrast between figure and ground.
An occurrence known as 'simultaneous contrast' (or chromostereopsis,) may happen when opposing colors
are placed in close proximity to each other. Text may appear to vibrate, or cast a shadow. Eye strain and
fatigue will result if a viewer focuses on a document displaying similar properties for an extended time
period.
Some color combinations, such as red text on a blue background, cause illusions when positioned
together.
Sensitivity to Colorblind Deficiencies. The Design of visual documents or signage without thought to the
overall contrast level between figure and ground can be problematic for people with sight deficiencies. My
first-hand experience with this occurred years ago when visiting a hospital with a friend who was colorblind.
The hospital had creatively marked the floor with "road maps" to various areas like the lab, lobby, etc.
Unfortunately, they used red and green lines and my friend could not distinguish between the colors. If a
visual document uses color to relate important information, insure that no information is lost, or potentially
misunderstood, when the color is not available.
When choosing complementary colors, fully saturated colors will offer the highest level of contrast.
Choosing from tints or shades within the hue family reduces the overall contrast of the composition.
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Johannes Itten's Color Contrasts http://www.worqx.com/color/itten.htm
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Simultaneous contrast
The contrast is formed when the boundaries between colors perceptually vibrate.
Some interesting illusions are accomplished with this contrast.
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Color Proportion & Intensity http://www.worqx.com/color/color_proportion.htm
The relation of color and the relation of proportion are both based on the relation of position.
— Piet Mondrian
Architects:
Luis Barragán
Google Images: Luis Barragán
Ricardo Legorreta
Google Images: Ricardo Legorreta
The color with the largest proportional area is the dominant color (the ground).
Accent colors are those with a small relative area, but offer a contrast because of a variation in hue,
intensity, or saturation (the figure).
Placing small areas of light color on a dark background, or a small area of dark on a light background
will create an accent.
If large areas of a light hue are used, the whole area will appear light; conversely, if large areas of
dark values are used, the whole area appears dark.
Alternating color by intensity rather than proportion will also change the perceived visual mix of color.
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Contrast & Dominance http://www.worqx.com/color/contrast_dominance.htm
Simple colours can affect the intimate feelings with all the more force because they are simple.
— Henri Matisse
The dominant element may be classified as either "contrast dominant" or "value dominant." Designs that
evidence contrast dominance or value dominance are then sub-divided into low, moderate, and high contrast,
or light, medium, and dark value categories. The choice of colors will enhance or minimize the overall
impact.
It is easiest to understand the difference between dominant elements in the following compositions from a
distance, or by squinting your eyes a bit. If the proximity between the neighboring hues is less apparent when
you squint, the overall composition a displays lower contrast level; if the overall composition appears light, it
has a light value. Conversely, if distinctions between hues are very apparent, the contrast is high, and if the
overall composition appears dark, the value level is dark. Understanding how the relationships between the
colors of a chosen palette will affect the final outcome of an overall composition is integral to mastering the
use of color.
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Light value
A composition made up of tints,
displays an overall light value.
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Color Shade and Tints http://www.worqx.com/color/shade_tint.htm
Blue is the only color which maintains its own character in all its tones. Take blue in all its nuances, from the
darkest to the lightest — it will always stay blue. — Raoul Dufy
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Color Studies http://www.worqx.com/color/studies.htm
Color Studies
Colors of a complementary relationship.
Colors of a Colors reassigned with
complementary proportions allocated to
relationship assigned dominant and
equal proportion. subdominant areas.
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9
CHAPTER CONTENTS OPTICAL EFFECTS
INTRODUCTION A room painted in a light color will seem larger than that same room painted
HISTORY in a dark color. This is because light colors tend to recede while dark colors
COLOR AND EMOTION advance. Warm colors seem closer while cool colors seem farther away. A long
COLOR PREFERENCES narrow room will seem more in proportion if its far wall is dark and its side
COLOR AND LIGHT walls are light. A room with a low ceiling painted white will seem higher than
OPTICAL EFFECTS
a ceiling painted dark.
BASIC COLOR THEORY
COLOR SCHEMES
A P P LY I N G C O L O R I N FA C I L I T I E S
Warm Colors vs. Cool Colors Colors are often said to be warm or cool in temperature and thus all colors
are classified in one of these two families that create strong and different
impressions.
Warm colors such as red, orange, and yellow, are associated with sun and fire,
and therefore create a sensation that a space is several degrees warmer than
actuality. Warm colors appear to advance toward its viewer as well as excite
and cause a sense of aggression.
Cool colors such as blue, violet and green, are associated with air, sky and water,
and thus, are naturally cool and soothing. Cool colors tend to recede in a space
and can create feelings of passiveness and calmness.
Note that there can be cool shades of red and warm shades of blue that are
determined by mixtures of hues. In addition, the quality of warmth and
coolness in a color may be altered by its neighboring hues. For example, when
a warm hue is in contrast with a cool hue, the warm hue appears warmer and
the cool hue appears cooler.
Simultaneous Contrast The rule of Simultaneous Contrast is the effect of one hue upon another.
Whenever two different hues come into direct contact, the contrast intensifies
their differences. The greatest contrast occurs with complementary colors. For
example, red seems brightest next to green, as green seems brightest when seen
with red. There is an effect with closely related colors, for example, a yellow-
green surrounded by green appears yellowish, but surrounded by yellow, the
yellow-green seems more noticeably green.
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BASIC COLOR THEORY
Successful color selection in interior design is a combination of experience,
schooling and talent. Developing the ability to properly apply color begins
with studying the basic principles of color theory.
The Three Dimensions of Color The properties of color are based on three dimensions; hue, value and intensity.
G R AY
Hue and the Color Wheel Hues are defined and organized by the color wheel which is made up of the
following twelve colors, each at their full intensity:
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The primary colors are red, blue, and yellow. When the three primaries are
mixed in pairs, or all together in equal or unequal amounts, all possible colors
can be produced
Value Value is the relative lightness or darkness of a color that is determined by the
amount of black or white present in a color.
A “tint” is created when white is added to lighten a color. This also gives a
color a high value.
A “shade” is created when black is added to darken a color. This also gives a
color a low value.
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The value of color is graded on the gray value scale with white as the highest
value, black as the lowest value, and several tints and shades of gray in between.
If a black and white photograph were taken of a room full of colors, their
equal values could be compared with the gray value scale. Note: Black and
white printers and black and white copiers do not give the same effect as black
and white photography.
White
Black
Intensity Intensity, or the saturation of color, is determined by the amount of gray added
to a color. The “pure” color of red will have a strong intensity while a muted
color of red will have a low intensity.
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Color Relationships The successful use of color is dependent upon a clear understanding of color
relationships. A single color retains a certain character, but adding other colors
to its surrounding may change its characteristics. Colors may be closely related
or in contrast. The greatest contrast occurs with complementary colors, two
colors that appear directly opposite each other on the color wheel. For
example, red and green are complementary colors just as violet and yellow,
and blue and orange are complementary colors.
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There is less contrast when three colors are spaced equally apart on the color
wheel and used together. The first group is called the primary triad which
consists of red, yellow and blue. This triad provides the most striking contrast.
The secondary triad, composed of orange, green and violet, has the same
interval between hues, yet gives a softer contrast.
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Analogous colors appear next to each other on the color wheel, and because
they have the shortest interval between them, they have the most harmonious
relationship.
The Munsell System Our fascination with color has resulted in the development of a number of
color systems. The most widely used system for identifying color was
developed in the early 1900’s by the American artist, Albert Munsell. Munsell’s
system shows the relationships between color, tints and shades. The system was
used to give names to the many varieties of hues that result from mixing
different colors with each other or mixed with the neutral colors black and
white. In 1943, American industry adopted the Munsell system as its standard
for naming colors. The United States Bureau of Standards in Washington,
D.C. also adopted this system.
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9
The Munsell system has five basic colors: red, yellow, green, blue and purple
(violet). Intermediate colors are created by the mixture of any two of the basic
colors that are adjacent on the color wheel. For example, the mixture of red
and yellow is the intermediate color red-yellow. Other intermediate hues
include green-yellow, blue-green, purple-blue, and red-purple.
Each hue is indicated by the notation found on the inner circle of the color
wheel – R for red, Y for yellow, G for green, B for blue, and P for purple. The
intermediate or tertiary colors are described with two letters such as RP for
red-purple. The value number of a color follows the hue designation. For
example, YG/7 is a yellow-green with a value matching step 7 of the gray scale.
The intensity number comes last; thus, YG/7/4 indicates a yellow-green hue at
a value of 7 and intensity of 4.
COLOR SCHEMES
There are several color schemes; some simple while others are very complex.
|As expected, the more complex a color scheme the more skill is required
to achieve a successful design. The concept of harmony lies behind the
development of each color scheme.
Neutrals
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9
Monochromatic Color Schemes
The monochromatic color scheme consists of one chosen hue with several
values and intensities of that hue used to create depth and interest. Spaces with
a single color can look dramatic, but this scheme my create monotony. The
monochromatic color scheme works well in spaces where we don’t spend a
great deal of time, for example, a private hotel suite or an upscale retail store.
Complementary Color Schemes Fast food restaurants often use complementary color schemes. The result is an
interior that exudes high energy, but also does not make the customer too
comfortable. The effect is that many are attracted, but at the same time there is
the high turnover necessary to achieve profit.
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9
Split Complementary Color Schemes
The split complementary color scheme consists of one hue with the two hues
adjacent to its complement. The two adjacent hues are harmonious while
the complement adds a vibrant contrast. When used together, the palettes
of yellow-green, red, and blue-green, will create a split complementary
color scheme.
Yellow-Green
Red
Blue-Green
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9
Triad Color Scheme
The triad color scheme incorporates three hues that are equally spaced on the
color wheel. The most common triad scheme is used with the primary colors -
red, yellow and blue in energetic spaces such as schools, sports arenas, and
movie theaters. Varying the values of triad hues can create a sophisticated look,
but this is difficult to master without creating harshness and confusion within
a space.
A P P LY I N G C O L O R I N FA C I L I T I E S
The basics of incorporating color apply to every type of interior space. Yet,
many variables interact with color (e.g., location, the size of the space, and
natural and artificial lighting). The Federal Standard 595B color fandeck
may be used as a reference when selecting colors. The fandeck may be
ordered from the General Services Administration (GSA) catalogue, stock
#7690-01-162-2210.
Offices – General
The objective for designing an office is to create an environment that promotes
productivity for the many users who work long hours. Color plays an
important role in stimulating productivity without creating distraction. Bright
warm colors work best in areas where physical tasks take place, and calmer,
cooler colors work best where visual and mental tasks are performed. Livelier
colors should be applied in limited areas with related quiet tones in larger
spaces. In multi-floor or large offices, each floor or department can possess an
Gossick Leadership Center Renovation identifying color tonality, with strong colors in lobbies, corridors, and entrance
Arnold Air Force Base, Tennessee points, while related softer hues are used in the general office areas.
• Desks and work surfaces – light toned neutral desks and work surfaces are
good choices since neutrals are not distracting, and their low brightness
contrast (glare) minimizes eye fatigue. Light gray, tan, beige, taupe and ivory
are soft colors that work well and have a light reflectance of approximately
30%.
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9
• Walls and panels – a light reflectance range of 40% - 60% is suggested for
walls and panels. An accent wall, in a soft hue, can be added for interest and
to relieve monotony. Deep colors may be used behind a desk, or in frontal
view, but should not be used on a window wall due to the high contrast.
• Ceilings – bright ceilings of white are functional for good light reflectance.
Industrial Plants
Color is important in the industrial setting to reduce fatigue, annoyance, and
to promote efficiency and safety. Certain colors in these settings also reduce
absenteeism, and improve labor morale.
Colors may offset problem areas, for example, the use of cool blues and greens
are desirable in a space with excessive heat. Conversely, reds and oranges warm
a cold space or can compensate for the lack of natural light. Incorporating soft
hues, especially tints of green, may calm noisy spaces.
• Walls – colors should be in light hues; however, a tinted accent hue with a
reflectance of 25% - 40% may be used on an end wall to reduce monotony
and lessen eye fatigue.
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9
• Colors and safety – various colors have been adopted for safety purposes in
industrial settings. Green is the choice color for machinery and equipment.
Yellow marks potential hazard areas while red indicates fire-safety equipment,
containers of dangerous materials, and control switches and buttons on
machinery. Blue indicates electrical controls and repair areas, and white
indicates trash containers, drinking fountains, and food-service locations.
Black striping indicates traffic areas, aisles, and stairways.
Schools
Studies have shown that the proper use of color in schools plays an important
role in the performance of students. This is especially true in the early years of
children. A warm brighter, color scheme not only offers positive affects on the
academics of students, but their behavior as well.
• Shops, and art rooms – light hues are appropriate and work well in
Air Force Senior Commissioned these spaces.
Officer Academy
Gunter Annex, • Gymnasium – luminous tones work well in gyms, while colors that reflect
Maxwell Air Force Base, Alabama flattering light, such as coral, work best in locker and dressing rooms.
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9
Hotels
A hotel design should present a welcome, pleasant experience for its guests.
The climate and customs of the region can add to the characteristics of the
chosen color schemes and style. For example, brightly colored tiles and fabrics
combined with white walls may suggest a tropical location.
• Lobby and lounge – the front lobby and reception desk can accept strong
use of color that creates lasting impressions. Warm colors in lobbies and
lounges provide comfort for people who will occupy these spaces for long
periods. Dark woods and marbles suggest solidity and tradition, whereas
bright saturated colors imply a casual and playful atmosphere.
• Guestrooms – colors may vary, as suggested above, to reflect climate and region.
However, the chosen color scheme should promote comfort and relaxation.
Cooler colors offer a calming ambience and are appropriate for intensive care
units. Bluish-green is a standard for operating rooms because it provides visual
relief of personnel from the red tones of blood and tissue. Cooler colors, which
Area Dental Lab calm, are appropriate for examination rooms, while warmer tones are used in
Peterson Air Force Base, Colorado areas such as dermatology and obstetrics. However, color should be restrained
to avoid the possibility of environmental color reflection interfering with
patient diagnosis.
Food Service
Many studies have been provided by the food service industry regarding color
and the physiological responses to food and its atmosphere. For example, the
color red was found to stimulate the appetite.
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9
The style of each food service area should be taken into consideration when
applying color. Fast food establishments and cafeterias incorporate bright
colors to promote a faster pace. Fine restaurants and traditional eating
establishments are typically designed in subdued colors to promote leisurely
dining. In each case, the color of floor coverings should be selected to conceal
soiling. The color scheme should be versatile with bright lighting at lunchtime
and softer lighting at dinner.
Retail Outlets
Retail outlets display their merchandise in the most attractive setting to achieve
high sales volumes. Color has a strong impact on consumer reactions to
products including impulse buying.
The general rule of thumb is to use bright colors in low cost, rapid turnover
shops, and more subtle sophisticated color schemes in higher priced and leisure
shops. Discount stores often use bright colors to stimulate customers; however,
a low-end rack outlet may use white walls and gray floors to give the effect of a
discount image.
Men’s clothing shops tend to have natural wood and brown tones to promote a
club-like atmosphere. Women’s shops usually retain soft, warm tones, possibly
pastels. Bright colors used with metallic, white, black, or gray, tend to promote
electronics and other high tech products. Avoid strong color on display
backdrops and shelves that may distract from the merchandise. Light grays and
tans are good choices. Expensive jewelry and small gift items sparkle against
conservative colors.
BXTRA Open Air Mall
Hickam Air Force Base, Hawaii
CONCLUSION
Along with man’s sensitivity to time and space is sensitivity to color. Color can
affect perception of size just as it can affect mood. It is important to wisely and
carefully incorporate color into all interior projects using it to heighten
awareness of the appearance and mood of space.
20
2DIS / Parsons
Ian Hughes
HUE
Defining Hue
• The identity of a color as it relates specifically to the spectrum. The generic names of spectral
colors are: red, orange, yellow, green, blue, and violet.
If we want to identify a color by its hue, we look for its specific relationship to the spectrum of
pure colors refracted through a prism. We ask, "is it red or red-orange...is it blue, or is it more
violet?"
The words “color” and “hue” are not synonymous. Hue is a specific attribute of color.
Reddish brown, for example, is the color brown with a red hue. Black is a color with no hue.
The hue of a given color is altered only when mixed with another hue.
Organizing Hue
The spectral hues are often organized along a 360º circle, called a hue circle. Yellow is at the top
(0º), and violet is at the bottom (180º). Most hue circles have at least 6 parts: 3 primaries and 3
secondaries. The colors in between are called intermediary colors.
PRIMARY
Colors that cannot be broken down into other colors and are the building blocks for all
other colors.
SECONDARY
The middle mixtures of two primary colors.
ANALOGOUS
The colors that are next to each other on the spectrum or hue circle.
COMPLEMENTARY
Colors that are opposite,as defined by the afterimage of any given color. When mixing
pigments or inks, the secondary color of two primaries produces the complement of the
third primary (for example, red and yellow make orange, which is the complement of blue.)
Complementary relationships are crucial to the understanding of color harmony.
TERTIARY
The mixture of two complements. Also called neutral color.
1
Temperature: Warm Vs Cold
Temperature is an attribute of color related to hue. Generally speaking, colors that gravitate
towards the red-yellow half of the circle are considered warm, and colors that gravitate towards the
green blue are considered cool. This is mostly by psychological association (i.e., fire = red-
yellow=warm, ice =bluish=cool).
2
Mixing Color: Additive vs. Subtractive
Mixing colored light and mixing colored pigments yield two very different, indeed opposite,
results. An understanding of why this happens is important to understanding how we perceive
color and how color interacts with our environment.
MIXING LIGHT:ADDITIVE
Natural light is a mixture of all the hues in the spectrum, naturally! As easily demonstrated
with a prism (or a rainbow), the spectrum can be broken down to reveal its component colors,
which are actually electromagnetic waves of different lengths. Our eyes and brain are
designed to interpret these different wavelengths as different colors. Because of how our eyes
are designed, the colors of the spectrum can be further reduced to three primary colors: red,
blue and green. All the other colors of the spectrum result from what happens when these
colors are combined in our eyes and brain as follows:
If a single color is extracted from the spectrum, the leftover light waves combine to produce
its complement. Similarly, if more than one color is broken out of the spectrum, the resulting
combinations produce complementary pairs. Complementary pairs combine to produce white
light. This phenomenon establishes the organizing principle of complementary colors.
Whenever colored light is mixed, the resulting color is always lighter than the parent colors,
because light is being added. This is why mixing light waves is called additive. No absorption
is taking place. If all the colored light waves of the spectrum are brought back together, the
result is white light, which to our eyes appears colorless. Black is the absence of light.
Light waves that are not absorbed are reflected back to our eyes and perceived as color. A
surface appears red, for example, because only the red light waves are reflecting back; all the
other colored light waves are being absorbed. Our experience of color is most often a result
of subtractive mixing.
Notice that the true primaries of subtractive mixing (C, M, Y) derive from the true secondaries
of additive mixing.
3
VALUE
Assessing Value
Value can actually be measured as a percentage of reflected light from 100% (white, total
reflectance) to 0% (black, total absorption). A true middle gray is literally 50/50 (i.e., 50%
reflectance, 50% absorption.)
In the visual arts we are concerned with perception and not so concerned with physical
measurements of reflected light (except perhaps when setting up for a staged photograph.)
Accordingly, we use visual comparison within a given context to determine if a color is lighter
or darker than its neighbor:
! If two colors of analogous hue share an edge, you can tell they are close in value if
the edge is soft and far apart in value if the edge is hard.
! If two colors of opposite hue share an edge, you can tell they are close in value if
the edge “vibrates” or shimmers and far apart in value if the edge is hard.
Relative Value
A color’s value can also be assessed by its specific relationship to the value scale (the range of
grays from white to black, also known as the gray scale.) This is known as its relative value.
All colors, including pure hues, have a relative value. A pure yellow is close to white in its
reflectance. Pure red and green are closer to middle gray. Keep in mind that a color’s value, or
reflectance, is also influenced by surface textures.
Manipulating Value
Doing one of the following alters the value of a color, but not its hue:
! Tinting (adding white)
Ex: if red is tinted with white, the result is a pink of the same hue (red).
! Shading (adding black)
Ex: if red is shaded with black, the result is a brown of the same hue (red).
Value is not altered if a color is mixed with another color or gray of the same value.
1
The Importance of Value
When discussing the problem of color in the context of inventing Cubist collage, Georges
Braque said, “[Picassos and I] arrived at cleanly dissociating color from form and at seeing its
independence in relation to form, because that was the main concern: color acts simultaneously
with form, but has nothing to do with it.”1
What did Braque mean exactly? In a sense, Braque is talking about the difference between hue
and value. Understanding this distinction can add enormously to our understanding of color.
The perception and representation of form is entirely dependent on value, or the contrast of
light and dark, not hue. If we subtract the perception of hue from our world, we would still
perceive form. On the other hand, if the world suddenly converted to pure hue, we would be in
big trouble!
What Picasso and Braque knew from experience has since been corroborated by science.
Recent research has shown that the part of our brain that responds to light/dark is several
inches away from the part of our brain that responds to hue. The value sensitive portion of our
brain is literally color-blind.2 Our ability to perceive depth, spatial relationships, three-
dimensionality and volume (form), as well as movement or stasis, derives from the part of our
brain that responds exclusively to differences in value without regard to hue.
All mammals perceive luminance, however only primates evolved with the ability to perceive
the colors of the spectrum between infrared and ultraviolet. Before our eyes and brain have
fully developed in infancy, we see only light and dark. In the weeks following birth, our brains
develop the ability to perceive hue. Once our brains have fully developed, hue continues to
play a secondary role to value in how we perceive the world around us.
If you are a visually sensitive individual, you may already know this intuitively. The observed
world is experienced mostly as infinite gradations of light and dark accented by equally subtle
modulations of hue. In other words, our primary visual experience is of value, not hue. Within
the last century, mechanical reproduction and color processing have added significant bursts of
saturated color to our perceptual world. The more time we spend gazing at printed and
electronic media, the more this becomes the norm. But this is a recent phenomenon, the
implications of which are interesting to ponder.
The psychological and emotional components of hue cannot be understated and go way beyond
mere perception. If we imagine life without hue—as a black and white movie, for
example—we can appreciate how important and inextricably linked the perception of hue is to
our experience of the world. As long as we are in the presence of light, we are constantly
under the influence of hue, even though we may not even be aware of it. Hue is like the spice
that makes the visual “food” we need for survival worth eating.
1
Christine Poggi, In Defiance of Painting, Yale University Press, p. 15
2
Margaret Livingstone, Vision and Art: The Biology of Seeing, Abrams, pp. 37-38
2
SATURATION
Assessing Saturation
As with the other attributes of color, saturation is relative and therefore a matter of comparison. If
comparing ten different reds, for example, the reddest red is the most saturated.
Manipulating Saturation
Adding white, black, or gray to color results in reduced chromatic intensity, or reduced saturation.
The same result occurs when mixing complements together.
It can be hard to separate brightness and intensity. When white is added to a dark color, it becomes
brighter, which is technically specific to value. When hue is added to a color (providing it is not a
complement), it becomes more intense, which is technically specific to saturation. The variables of
different colorants can create anomalies of color so that a brighter, less saturated color can appear
more intense, even if that sometimes amounts to a contradiction in terms.
Suffice it to say that color by its very nature cannot be defined like words in a dictionary. After all,
it is literally a matter of perception.
1
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Home | Order | Download | Color Lab | FAQ | Support | About Tiger Color
Colors affect us in numerous ways, both mentally and physically. A strong red color has
been shown to raise the blood pressure, while a blue color has a calming effect.
Being able to use colors consciously and harmoniously can help you create spectacular
results.
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The color wheel or color circle is the basic tool for combining colors. The first circular
color diagram was designed by Sir Isaac Newton in 1666.
The color wheel is designed so that virtually any colors you pick from it will look good
together. Over the years, many variations of the basic design have been made, but the
most common version is a wheel of 12 colors based on the RYB (or artistic) color model.
Traditionally, there are a number of color combinations that are considered especially
pleasing. These are called color harmonies or color chords and they consist of two or
more colors with a fixed relation in the color wheel.
ColorImpact is designed to dynamically create a color wheel to match your base color.
The three secondary colors (green, orange and purple) are created by mixing two
primary colors.
Another six tertiary colors are created by mixing primary and secondary colors.
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The above illustration shows the color circle with the primary, secondary and tertiary
colors. Click on the labels to turn the colors on / off.
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Color Harmonies
- basic techniques for creating color schemes
Below are shown the basic color chords based on the color wheel.
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Overview What is color? How do we perceive color? Color Models Learn more
As humans, our color vision influences everything from our art and poetry to the colors
we paint our homes and the clothing we choose to buy. Yet, we rarely question the Plug into
mechanics of our color perception — or what we may not be able to see. Photoshop
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We perceive color when the different wavelengths composing white light are
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selectively interfered with by matter (absorbed, reflected, refracted, scattered, or
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diffracted) on their way to our eyes, or when a non-white distribution of light has been
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emitted.
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Visible light is merely a small part of the full electromagnetic spectrum, which extends
from cosmic rays at the highest energies down through the middle range (gamma rays,
X- rays, the ultraviolet, the visible, the infrared, and radio waves) all the way to
Dive into color
induction-heating and electric-power-transmission frequencies at the lowest energies. Explore the
Note that this is the energy per quantum (photon if in the visible range) but not the causes of color, as well as
total energy; the latter is a function of the intensity in a beam. color vision and art, at the
WebExhibits museum.
LEARN MORE
We can detect the range of light spectrum from about 400 nanometers (violet) to about 700 nanometers (red). We perceive
this range of light wavelengths as a smoothly varying rainbow of colors, otherwise known as the visual spectrum.
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controlled by the iris. The light is again refracted by the lens, which projects an upside-down image on the retina, or the
rear, inner surface of the eyeball. There, it is absorbed by pigments in light-sensitive cells, called rods and cones. These
photoreceptors convert light (photons) into electro-chemical signals, which are then processed by neural circuits in the
retina and transmitted to the brain.
There are approximately 6 million cones in our retina, and they are sensitive to a wide range of brightness. The three
different types of cones are sensitive to short, medium and long wavelengths, respectively. Cones are active at high light
levels and allow us to see color and fine detail directly in front of us. They can adapt to widely varying colors and
illumination levels, but don’t work well in low light.
Our retina’s 125 million rods are used only in dim light, and are monochromatic, so they don’t perceive color — only black
and white. Rods account for our peripheral night vision, but don’t enable us to see well when we’re looking straight ahead.
The retina consists of a very thin layer of nerve cells and contains two The three types of nerve cells that detect bright light
types of photoreceptors, rods and cones. Ganglions are also located in span the "short," "medium," and "long" wavelength
the retina. This graph shows the sensitivity of the different cones to ranges.
varying wavelengths.
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Color Models
Overview What is color? How do we perceive color? Color Models Learn more
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Topics
Color Models RGB CMYK LAB HSV HSL NCS
When colors are dark or light, we perceive less variation in their vividness. We see the
maximum range of color saturation for middle-toned colors. This is why many color Philipp Otto Runge’s color
models, including ColoRotate, taper the top and bottom colors and are wide in the sphere (Farbenkugel), 1810.
middle, forming a sphere or bicone. The sphere is shown from
the outside, and in cross-
sections.
Color Models
In color theory, color models mathematically describe how colors may be represented. A color space is one where the
components of the color model are precisely defined, allowing viewers to know exactly how each color looks.
Physical representations of the color space started with the two-dimensional color wheel that allowed you to see hue (red,
blue, green, etc.) and brightness for the various colors. Later, the concept of color solids emerged. Color solids are three-
dimensional representations of the color space. In addition to the hue and brightness in the two-dimensional model, a color
solid also shows the degrees of saturation for a particular hue. Most color solids are in the shape of a sphere, but that is
largely a matter of convenience. Color solids can be any shape.
ColoRotate is a color solid based on the HSL color model, and is designed to make it easy for even a layperson to navigate
the color space.
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RGB
In the mid-19th century, Thomas Young and Hermann Helmholtz proposed a
theory of trichromatic color vision that became the basis for the RGB
(red-green-blue) color model. This is an additive color model, in which the
three colors of light are added together to produce various colors.
Electronics displays use the RGB model, which means that the colors are not RGB uses additive color mixing that
absolute, but rather dependent upon the sensitivities and settings of produces secondary colors where two
individual devices. Cathode ray tube, LCD, plasma, and LED displays all use
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CMYK
Unlike RGB, which is an additive color model, CMYK is a subtractive color model. Typically used in printing, CMYK assumes
that the background is white, and thus subtracts the assumed brightness of the white background from four colors: cyan,
magenta, yellow, and black (called “key”). Black is used because the combination of the three primary colors (CMY) doesn’t
produce a fully saturated black.
CMYK can produce the whole spectrum of visible colors thanks to the process of half-toning, whereby each color is assigned
a saturation level and miniscule dots of each of the three colors are printed in tiny patterns so that the human eye
perceives a certain color.
Like RGB, CMYK is device-dependent. There’s no straightforward formula to convert CMYK color to RGB colors or vice
versa, so conversion is typically dependent upon color management systems. ColoRotate easily converts one system to the
other.
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HSV
First described by Alvy Ray Smith in 1978, HSV seeks to depict relationships
between colors, and improve upon the RGB color model. Standing for hue,
saturation, and value, HSV depicts three-dimensional color. If you think
about HSV as a wheel of cheese, the center axis goes from white at the top
to black at the bottom, with other neutral colors in between. The angle
from the axis depicts the hue, the distance from the axis depicts saturation,
and the distance along the axis depicts value.
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HSL
Like HSV, HSL was described by Alvy Ray Smith and is a 3D representation of
color. HSL stands for hue, saturation, and lightness. The HSL color model has
distinct advantages over the HSV model, in that the saturation and lightness
components span the entire range of values.
Based on the HSL color model, ColoRotate contains all the hues at different
levels of saturation along its horizontal plane and with variant intensity along
its vertical plane.
For example, by using the “Hue” mode, you can position colors on opposite
edges of the diamond to correspond to complementary colors. Or you can
arrange the colors so their hues are triangularly positioned relative to each
In the bicone or diamond of the HSL
other for a triadic color scheme. And, by using three dimensions when you
structure, all the visible colors can be
edit colors or palettes of colors, you can intuitively understand which colors
seen. These are the three dimensions in
are similar, and which are more contrasting.
which our brain analyzes the colors we
see. The first dimension is brightness (a On the horizontal equatorial plane, pure saturated hues are along the
vertical slice). The hue is comprised of equatorial perimeter. Similar to traditional color wheel and color sphere
representations, contrasting hues are located opposite each other. As you
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the second and third dimensions move towards the center of the color disc (on the same plane) the color
(corresponding to round slices through saturation decreases toward the center, where all the colors merge into a
the diamond). single gray. Moving vertically along this center, the color gradually becomes
lighter towards the top (ending in white), and darker towards the bottom
(ending in black). The hues vary in intensity and saturation as you moves vertically up or down, or inwards in the diamond.
Any given hue can be varied in saturation by moving inwards or intensity (tint) by moving vertically up or down.
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NCS
Based on the color vision theories of Ewald Hering, the
Natural Color System is a color opponency system based on
six colors that cannot be used to describe one another:
white, black, red, yellow, green, and blue. Unlike the
additive RGB system or the subtractive CMYK system,
which are based on reactions of the eye’s color-receptive
cones, NCS colors are processed in the retina’s ganglion
cells.
NCS colors have three values: darkness, saturation, and hue.
NCS colors have three values: darkness, saturation, and The hue is defined as a percentage between two of the
hue. The hue is defined as a percentage between two of following colors: red, yellow, green, and blue. The NCS color
the following colors: red, yellow, green, and blue. The NCS system is expressed as the percentage of darkness, the
color system is expressed as the percentage of darkness, percentage of saturation, and the percentages of two of the
the percentage of saturation, and the percentages of two opponent colors
of the opponent colors.
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A Guide To Color http://aces.nmsu.edu/pubs/_c/C-316.html
A Guide To Color
Guide C - 3 16
Susan Wright, Extension Consumer Education and Health Specialist
College of Agriculture, Consumer and Environmental Sciences New Mexico State University
This publication is scheduled to be updated and reissued 4/06.
Color is one of the most important stimuli in the world. It affects our moods and personal characteristics. We
speak of blue Mondays, being in the pink, seeing red, and everything coming up rosy. Webster defines color
as the sensation resulting from stimulating the eye's retina with light waves of certain lengths. Those
sensations have been given names such as red, green and purple.
Color communicates. It tells others about you. What determines your choice of colors in your clothing? In your
home? In your office? In your car? Your selection of color is influenced by age, personality, experiences, the
occasion, the effect of light , size, texture and a variety of other factors.
Some people have misconceptions about color. They may feel certain colors should never be used together,
certain colors are always unflattering or certain colors indicate a person's character. These ideas will limit their
enjoyment of color and can cause them a great deal of frustration in life. To get a better understanding of
color, look at nature. Consider these facts:
S The prettiest gardens have a wide variety of reds, oranges, pinks, violets, purples and yellows all mixed
together.
S There are un-numbered shades of greens in a forest, in the desert and in the ocean.
S The sky can change its blue from moment to moment, and what begins as blue becomes pink and violet or
orange and crimson as the sun sets.
S Even the soil boasts a variety of colors, from whitest white to coal black, with numerous colors in between.
To use color effectively, you must understand some basic color facts. There are three dimensions of color:
S Hue is another word for color. It usually indicates a modification of basic color. Red is a color; orange is a
reddish hue.
S Value refers to the lightness and darkness of a color. A light color is a tint. For example, pink is a tint of
red. A dark color is called a shade. Forest green is a shade of green.
S Intensity refers to the brightness or dullness of a color such as a bright yellow or a dull yellow.
QUALITIES OF COLOR
Hue
A widely accepted theory of color is based on the idea that all colors or hues are derived from the three
primary colors-red, yellow and blue. All other colors or hues come from mixtures of these primary colors.
Thinking about colors around you and where they might be placed on a color wheel will help you see color
relationships.
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There are three neutrals; black, white and gray are not true colors or hues. They are achromatic colors. Black
results from the complete absorption of light rays. White is a reflection of all the rays that produce color. Gray
is an imperfect absorption of the light rays or a mixture of black and white.
Value
Value, the second dimension of color, describes the lightness or darkness of a color. You have a choice within
each color family from light to dark colors.
Colors follow a natural order. In a rainbow, yellow is the lightest color. Yellow-red or orange is somewhat
darker. The blues and purples are darkest of all. We can say that warm colors are lighter than cool colors in
their natural order from light to dark.
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Intensity
The thirds characteristic of color is intensity. Intensity is the dimension of color that tells the brightness or
dullness, its strength or its weakness. Intensity describes the distance of the color from gray on the color
wheel.
Colors in the outer circle of the color chart are full intensity because they are as bright as each color can be.
As colors go down in brightness, toward neutral gray or no color, they are said to be dulled or low intensity.
It is easy to see the difference between vivid red and dull maroon, or between bright orange and dull brown or
beige. It is sometimes more difficult to recognize that a dusty pink is duller than a clear, fresh pink.
There are warm and cool versions in each color family. Purple-red or bluish-red is the cool version of red.
Aqua is an example of a warm version of a cool color because some yellow had to be mixed with the
predominately blue color.
In summary, the three qualities of color are hue, value and intensity. There can be both light and dark colors
in a bright or vivid group of colors, and light and dark colors in a dull or subdued group of colors.
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hue) would emphasize blond hair and creamy skin more that it would blue eyes (complementary color).
Usually, unequal amounts of warm and cool colors are most pleasing because the color combination will
create a unified idea of either warmness or coolness.
Related Harmonies
Related color harmonies are those in which the colors are similar. They include the one-hue (monochromatic)
harmony and the analogous harmony.
Analogous (neighbors)
S Shows one color running throughout the entire group of colors
S Uses different values and intensities
S Quiet, restful effect
S Warm and cool related schemes possible
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Contrasting Harmonies
Contrasting harmonies are classified as complementary, double complementary, split complementary and
triad. Combinations of opposite colors on the color wheel are more difficult to use than those of neighboring
colors. Special care must be taken when using contrasting harmonies in clothing. However, when done
properly, they are richer than related harmonies, and more satisfying to the eyes.
Comp lementary
S Two colors opposite each other on the color wheel
S Reddish hues are hardest to handle
S One of the complements used should be dull, light or dark, or in small amount
>
Sp lit Complementary
S Combines a primary color with colors on either side of its complement
S Cannot start with a secondary color because its complement, a primary, cannot be split
S Adjust amounts of different values and intensities
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Double Complementary
S Two directly adjacent colors and their complements used together
S Pick only one hue to be outstanding and used in largest account (dulled)
S Vary intensities and values of other hues, as well as amounts
Triad
S Richest harmony if well-used
S Equilateral triangles create triads such as Red, Blue, Yellow; Green, Orange, purple; Yellow-Purple,
Blue-Green, Red-Purple; AND Yellow-Green, Blue-Purple, Red- Orange.
New Mexico State University is an equal opportunity/affirmative action employer and educator. NMSU and the
U.S. Department of Agriculture cooperating.
Reprinted April 2001
Electronic Distribution July 2001
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painting in neutrals
technique
The aim of this section is to get
you to recognize grays, mix them reliably with
paints, and use them effectively in design. neutrals in context
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glazes of color.
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