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Accenture Customer Journey Final

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Devika Tolia
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479 views1 page

Accenture Customer Journey Final

Uploaded by

Devika Tolia
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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ENHANCING THE

CUSTOMER EXPERIENCE
BY BLENDING THE DIGITAL
WITH THE PHYSICAL
AWARENESS CONSIDERATION PURCHASE USAGE LOYALTY

Smart
Dedicated Cross-
Virtual Engagement Channel Assistance Repair
& Configuration Brand
Advocacy
Digital
Engagement Personalized
Individualized Driving Experience
Connected
Welcome Service
CUSTOMER Exclusive &
JOURNEY Custom Offer
Enhanced Experience
One-to-one Through In-Car Assistance
Personal
Assistance
Ongoing Engagement
Prior To Handover
Physical
Digital

DIGITAL AS AN INVISIBLE ENABLER


Virtual/
Augmented
Reality

Connected
Vehicle

Artificial
Intelligence

Analytics

Copyright © 2018 Accenture


All rights reserved.

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