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Jasmine Tea Deodorant: Business Plan Outline

Jasmine Tea Deodorant aims to create a unique deodorant product for all ages experiencing body odor or underarm problems. It will contain natural ingredients like jasmine tea to provide 48-hour odor and sweat protection. The product will be available as roll-on or spray for P100-150 per stick and target teenagers and adults aged 15-38. Distribution will begin in selected areas like colleges and barbershops to get feedback before broader advertising in magazines and online. Promotions will include samples, marketing materials, and a monthly newsletter on trends. Tracking social media and website clicks will allow analysis of the marketing strategy.

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Jovelyn Nervida
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111 views7 pages

Jasmine Tea Deodorant: Business Plan Outline

Jasmine Tea Deodorant aims to create a unique deodorant product for all ages experiencing body odor or underarm problems. It will contain natural ingredients like jasmine tea to provide 48-hour odor and sweat protection. The product will be available as roll-on or spray for P100-150 per stick and target teenagers and adults aged 15-38. Distribution will begin in selected areas like colleges and barbershops to get feedback before broader advertising in magazines and online. Promotions will include samples, marketing materials, and a monthly newsletter on trends. Tracking social media and website clicks will allow analysis of the marketing strategy.

Uploaded by

Jovelyn Nervida
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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business plan outline

JASMINE TEA DEODORANT

Prepared by:

Jovelyn C. Nervida

Nicca Jean L. Gatin

Mary Joy Bato-ampo

Joseph Jade Gonzalez

Melissa Saludes
Executive Summary:

Jasmine Tea Deodorant is design to create a unique and edgy product for all ages that experiencing
body odour or underarms problem. This product illustrates our target market and strategies use to get
customers to purchase our product because of its uses and purpose that helps maintain confident,
uniqueness, quality and freshness. Our product aims to tsrget all ages that experiencing body odour
and underarm problems that makes them uncomfortable smelly and sweat. Our product will help
individual to be clean and be confident while going to work or doing some activities with no worries
about their armpit with no stainy outfit.This product is unique because of its process and ingredients
that is helpfull especially to teenagers in a high quality of deodorant product and affortable to buy and
use.
Vision:

To help our customer find confidence and comfort ability through our outgoing stress free and
aromatic scent of our deodorant product. Jasmine tea deodorant aims to satisfy our buyer and users of
our product to able for us to gain satisfaction and also to gain a profitable business.
Jasmine Tea Deodorant

PRODUCT:

The function of deodorant is to act on body odour and sweat, many people experiencing this situation
and embarrassing moment that can cause them to be uncomfortable and low confident on doing their
job or performance activities that others maybe bullied or cretisize them by having a stinky odour,
becuase of this we are inspired to make a product that can help many individuals regarding on
concerns about their armpit.

There are many types of deodorant and antiperspirant sticks that are commercially available or
otherwise known in the art. Our Jasmine Tea Deodorant are designed to provide effective perspiration
and odor control while also being cosmetically acceptable during and after application onto the
underarm area of the skin, and are typically packaged in dispensing containers suitable for
conventional application of the composition to the skin by a consumer.

Jasmine Tea Deodorant contains of antiperspirant that prevent sweating of underarm by plugging
the skin pures and resulting a longer-lasting action with the help of aromatic scent of jasmine and also
prevent clothing from stain when using our product.This antiperspirant deodorant delivers up to 48-
hour protection for underarm protection.

Also Jasmine Tea Deodorant would be able to create a brand name that synchronize the tagline of our
business "aroma attracts not just a scents" with a byline of our company name Jas-T business corp.
That can seen in the front page of pur logo and branding.

There are two format available for the production to market our product the spray style and rll-on.
It has a unique components of format and characteristics because we demineralize water and tea for
its natural effect with natural fragrance of jasmine. Our product is very useful and safe especially
people who have sensitive skins, it help mask the odour and provide the sensation of freshness.

Jasmine Tea Deodorant target market are teenagers and adults who experience body changes and
unconfortable feeling about their underarm problems Ages 15-38 years old. Our product will help
them to be comfortable and add confident about their self when making a task or doing a hard work.
Jasmine Tea Deodorant

PRICE:

Our pricing strategy will be based on how much it costs to manufacture and distribute our product
that will ensure satisfaction and be able to compete in the existing market. Therefore, our product is
going to cost more than an average deodorant not because the profit margin will be higher, but
because the amount of money put in is been development, and also manufacturing and distribution.
Our targeted retail price range is from Php 100-150 per stick of deodorant; however, wholesale
pricing will be available for our targeted retailers. We will be promoting

sales on certain holidays such as Valentine’s Day, Christmas, and other undetermined holidays.

Itemized Cost............... Php 10,000

Utilities Expenses.......... Php 5,000

Mark up....................... 40%

Selling price.................Php 150

PLACE OF DISTRIBUTION:

When we first test our product we will be putting small samples in specific areas that our targeted
audience will be believed to frequent, such as colleges, Barber shops, and other selected areas.
Secondly, once we get feedback from these selected distributions we will pick a scent and start
advertising. We will start by putting ads in magazines and utilizing the internet market. Our product
warehouses will be located locally with the distribution capabilities to be able to reach the maximum
profit we want. Our business well be located at City proper near at 1688 store.
Jasmine Tea Deodorant

PROMOTIONS:

An important component of our business is not just our products, but our service. In addition to our
full service delivery, the following are other important service elements that we will offer to our
customers:

Ide
as to
help
our

customers increase sales through our product development, creative promotions, co-op advertising,
and much more.

Custom designed marketing material such as printed banners, promotional posters, punch cards,
pre-purchased beverage cards, reader boards, etc.

Distribute a monthly newsletter featuring the latest deodorant trends, new industry equipment,
breaking trade news, promotional ideas, new creative product, and upcoming events.

Samples of the latest product releases – with eye-catching point-of-sale to advertise new items to the
end consumer.
Keys to Success:

Being able to produce and distribute our own products is what will make our company successful.
The young creative brain trust is allowing us to tap into markets that will keep us in the minds of our
customers. Our ability to mold deodorant into a product of style from other competition undoubtedly.
Jasmine Tea Deodorant, until recently, has only been considered by producers, a simple deodorizer
whose order winners. Our constant loyalty and relationship strategies will allow us to develop and
evolve for years to come.

Each of our postings to our social media sites will include a tractable link so we know how many
people click on each post. This allows us to analyze data and incorporate it to our marketing strategy.
Traceable links within our email messages will also allow us to track activity.

These links will be directly connected to our website and promotional advertisements online.
Allowing our customers to be connected to our product and being associated with such a high end
brand to meet our goals.

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