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Q2 Written Work 1

This document contains a 10 question quiz about operations management concepts like the 4 P's of marketing, branding, product development process, and waste reduction. The questions are multiple choice and cover topics such as defining a product, describing brand image, analyzing sales projections, developing new product names, determining product distribution channels, setting product standards, generating new product concepts, and promoting brand awareness.

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Monn Justine Sabido
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Download as PDF, TXT or read online on Scribd
144 views

Q2 Written Work 1

This document contains a 10 question quiz about operations management concepts like the 4 P's of marketing, branding, product development process, and waste reduction. The questions are multiple choice and cover topics such as defining a product, describing brand image, analyzing sales projections, developing new product names, determining product distribution channels, setting product standards, generating new product concepts, and promoting brand awareness.

Uploaded by

Monn Justine Sabido
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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4/23/2021 Q2 Written Work 1

Home / My courses / BAED-ENTR2122-2022S / Week 13: The 4M’s of Operations / Q2 Written Work 1

Question 1
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Marked out of 1.00

Take the time to describe the specific value and qualities of the product.

Select one:
a. Define the product in detail

b. Describe the targeted audience for the product

c. Create a pricing strategy for the product

d. Define the promotional techniques that you will use for the product

Question 2
Not yet answered

Marked out of 1.00

The overall effect of something

Select one:
a. impression

b. Reputation

c. memorable

d. logo

e. criteria

f. disruptiveness

g. Brand

h. Branding

i. intrusion

j. Image

shsf.amaesonline.com/2022/mod/quiz/attempt.php?attempt=1356640&cmid=6618 1/5
4/23/2021 Q2 Written Work 1

Question 3
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This step reviews the sales, costs and profit projections of the new product to decide if the organizational goals are met.

Select one:
a. Commercialize

b. Business Analysis

c. Test Market

d. Product Development

Question 4
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Marked out of 1.00

With enough frequency of the message, any name can become __________.

Select one:
a. Image

b. disruptiveness

c. intrusion

d. logo

e. Branding

f. impression

g. criteria

h. memorable

i. Brand

j. Reputation

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4/23/2021 Q2 Written Work 1

Question 5
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__________ waste is the key to efficient and profitable production

Select one:
a. simultaneously

b. manager

c. production

d. management

e. manpower

f. sales

g. machine

h. controlling

i. materials

j. apparatus

Question 6
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Marked out of 1.00

When you are developing a name for a business, a product or a service, you have a number of options. Which one in this list is an option?

Select one:
a. Describe an experience or image

b. Make up a word

c. All of the answers correct

d. Founder or inventor's name

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4/23/2021 Q2 Written Work 1

Question 7
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Marked out of 1.00

Where your product or service is actually sold.

Select one:
a. Packaging

b. Place

c. copywriter

d. Promotion

e. People

f. advertisement

g. Positioning

h. marketplace

i. Price

j. Product

Question 8
Not yet answered

Marked out of 1.00

A principle or standard by which something may be judged or decide

Select one:
a. logo

b. criteria

c. intrusion

d. Branding

e. memorable

f. Reputation

g. impression

h. disruptiveness

i. Brand

j. Image

shsf.amaesonline.com/2022/mod/quiz/attempt.php?attempt=1356640&cmid=6618 4/5
4/23/2021 Q2 Written Work 1

Question 9
Not yet answered

Marked out of 1.00

The organization must develop the new product into different product concepts.

Select one:
a. Screen Ideas

b. Development and Testing

c. Developing Market Strategy

d. Ideas

Question 10
Not yet answered

Marked out of 1.00

Your brand must be powerful enough to force them out of their routines.

Select one:
a. Know What the Customer Wants

b. Get known

c. Craft your image

d. No correct answer

◄ Week 013-Understanding the 4M's of Operation

Jump to...

Week 014-Presentation Market Validation ►

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