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Real Estate CRM - LeadSquared

LeadSquared is a real estate CRM that helps drive more site visits and bookings through process automation. It ensures zero lead leakage from marketing campaigns by capturing property inquiries across multiple channels. The CRM reduces agent response time and increases efficiency by automatically distributing leads, setting tasks, and handling first responses. It also builds buyer relationships by segmenting leads intelligently and automating engagement campaigns at each stage of the buying process. Additionally, the mobile CRM helps agents prioritize high-quality leads and tasks through custom lead scoring and activity tracking.

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204 views25 pages

Real Estate CRM - LeadSquared

LeadSquared is a real estate CRM that helps drive more site visits and bookings through process automation. It ensures zero lead leakage from marketing campaigns by capturing property inquiries across multiple channels. The CRM reduces agent response time and increases efficiency by automatically distributing leads, setting tasks, and handling first responses. It also builds buyer relationships by segmenting leads intelligently and automating engagement campaigns at each stage of the buying process. Additionally, the mobile CRM helps agents prioritize high-quality leads and tasks through custom lead scoring and activity tracking.

Uploaded by

MOHIT VIG
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Sell more

properties faster
NEXT GEN REAL ESTATE CRM

TRANSFORMING SALES FOR 1000+ BUSINESSES WORLDWIDE


1 Drive more site visits and bookings with
Process Automation
2

Never miss a single property inquiry


From your online and offline campaigns and via phone calls
Ensure zero lead leakage
from all your campaigns
Capture property inquiries from all your marketing
campaigns, including digital ads (Google, YouTube,
etc.), social media (Facebook, LinkedIn, etc.),
traditional ads (print, TV ads, etc. via phone calls),
website, real estate marketplaces (CommonFloor,
MagicBricks, etc.) and more. Identify the best and
worst-performing campaigns to aid budget allocation.
Create beautiful project
landing pages easily
With tens of projects, hundreds of properties, and a
comparable number of online campaigns running at a
particular point, creating different landing pages
relevant to each project or property can get very time-
consuming. Use LeadSquared’s drag and drop landing
page builder to create hundreds of responsive landing
pages easily.
3

Reduce response time and increase agent efficiency


Automate lead + task assignments and first responses to inquiries
Distribute leads
automatically
Reduce response time by distributing property
inquiries automatically to your real estate agents and
call center based on any criteria you want. Distribution
can happen based on property type (residential or
commercial), sub-type (luxury or budget apartments),
location, other preferences, agent availability and
more.
Automate responses to
prospects
Reduce response time by automating follow-up
communication as soon as a new property inquiry
comes in. You can pre-set responses based on the
inquiry type – site visit, quote, property booking, home
loan inquiry and more. This will ensure that the
prospects are kept engaged till the time agents can
personally connect with them.
Automate agent
notifications & task
settings
Automate notifications (text or email) to your agents
when a new lead is assigned to them, or if a new site
visit is booked. This would help them manage a perfect
schedule. You can automatically set tasks for them
based on their calendar availability so that they don’t
have to do it manually and they never miss an
appointment or follow-up call.
4
Build lasting relationships with property buyers
Build engagement workflows to convert more property inquiries to purchases
Segment leads
intelligently
Segment your prospective home buyers based on
various factors – property types, preferences, location,
demographics, financial status, home loan status and
more. Use this information to always maintain relevant
messaging across all communication channels.
Capture all your
interactions with the
potential buyers
Track every single activity and interaction that a
prospect has with you. Phone calls, site visits, email or
text interactions, or communication through any other
channel – everything is tracked and recorded so that
you always know the status of the lead and the
direction in which the conversation is headed. This
helps you improve the prospect experience.
Automate engagement
campaigns
Automate prospect communication at every step
based on task disposition and the stage of buying. For
instance, after a site visit, if the purchase is kept on
hold, keep the prospective buyers engaged by sending
them to relevant content – details about home loan,
any discounts on the properties of their interest, or
details about other similar properties.
5

Help your real estate agents prioritize their leads and tasks
Lead scoring, engagement scoring and task recommendations
Completely customize
lead quality criteria
Help your sales team identify the best sales
opportunities by using the lead quality score. Define
what qualifies as a high-quality lead to you, and all
your leads will be scored accordingly, and your agents
would know exactly which leads to call first. Automates
sales prioritization.
Filter out junk leads
Filter out the junk leads during lead capture with
mobile number verification. This would help improve
the quality of your sales funnel because leads with
wrong mobile numbers are disqualified or deprioritized
right at the onset, and your agents don’t spend time
calling them unless they express interest again.
Prioritize your sales
team's tasks
Use a combination of the lead quality score and
activity score (based on the prospect behavior and
conversation tracking) to help your agents.
LeadSquared would automatically prioritize their tasks
based on these scores. This helps preserve your
team’s bandwidth against low-quality requests and
makes sure that the best leads are called first.
Automate sales
recommendations
Give sales recommendations to the agents in their
smart views. For instance, before your agent makes a
call, he’ll know the exact preferences, budgets,
locations and quality of the request. LeadSquared
accordingly makes the recommendations of whether to
call or email the lead, and details of which properties to
suggest to the prospect.
6

Build highly productive field agents with mobile CRM


One mobile app to increase the efficiency of your feet-on-street teams
7
In-depth analytics for your lead sources, properties, agents
and more
Get all the information you need in customized dashboards
Lead Source Performance Reports
Project Performance Reports
Agent Performance Reports
Seamlessly integrate your internal applications and third-party systems with LeadSquared.
For more check: apidocs.leadsquared.com

Transform your real estate sales operations!

Completely customizable Works offline Optimal data/batter usage iOS & Android compatible

Get in touch:
[email protected]
+91 90191.72733

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