What Is Communication
What Is Communication
The word ‘communication’ is derived from Latin word ‘communis’, which means common. It is
a process of exchange of facts, ideas, opinions and a means that individuals or organizations
share the meaning and understanding with one another.
Communication is a process of sharing experience till it becomes a common possession.
It modifies the disposition of both parties who partakes it- John Dewey.
Communication is sharing of ideas and feelings in a mood of mutuality- Edgar Dale.
Communication is a means of persuasion to influence other so that desired effect is
achieved- Aristotle
Communication Process
Communication is a process of exchanging verbal and non verbal messages. It is a
continuous process.
Medium
Medium is a means used to excahange/ transmit the message For
instatance- Written medium is chosen when a message has to be conveyed
to a small group of people , while an oral medium is chosen when
spontaneous feedback is required from the recipient as misunderstandings
are cleared then and there.
Recipient/ Decoder
Recipient/ decoder is a person for whom the message is intended / aimed
/targeted. The degree to which the decoder understands the message is
dependent upon various factors such as knowledge of recipient, their
responsiveness to the message , and the reliance of encoder on decoder.
Decoding
It is the process of translation of an encoded message into ordinary
understandable language. Receiver converts the symbols, words or signs
received from the sender to get the meaning nof the message.
Feedback
Feedback is the main component of communication process as it permits
the sender to analyze the efficacy of the message. It helps the sender in
confirming the correct interpretation of message by the decoder. Feedback
may be verbal (through words) or non- verbal (in form of smile , sighs,
etc). It may take written form also in form of memos, reports , etc.
https://www.slideshare.net/SruthiBalaji/communication-31071323