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INTERVIEW
of product portfolios we have, which are
very diverse, broad and tech-integrated. But, also in terms of new developments and capabilities, we work closely with customers. One of the best examples is China. We have a local team on the forefront using HTR research to help our customers develop new formulations faster. We have capabilities globally and our team in Shanghai was the first to start using it more and more, to quickly help our customers develop new formulations. We have complete product lines, not just products, but total solutions. Dow has the surfactants, solvents, etc. that can be used in agrochemical formulations. Also, some products can be used to produce active Third from left: Dr. Rui Vogt Alves da Cruz, R&D Director for Industrial Solutions at The ingredients. Along this value chain, Dow can Dow Chemical Company Second from left: Lili Wu, Asia Pacific Marketing Manager for Industrial Solutions at The provide the complete solutions for pesticide Dow Chemical Company customers. That is also one of the advantages over other competitors in the market. It really is the whole portfolio of Dow, so some of guiding a lot of our product development work. Sustainability the solutions we are offering our customers right now are the by finding products that will work with lower concentrations, chemistries that come from other parts of Dow in applications such products which are more environmentally friendly. We see this as as coatings and cleaning. We took those techniques and adapted a wonderful opportunity since our overall products development to the need of our customers in the agrochemical industry,” Dr. work has been precisely addressing sustainability, developing Cruz stressed. biodegradable surfactants, solvents, and amines with better ecotoxicity profiles,” Dr. Cruz noted. Ample Portfolio of Products Lead Industry Ecotox safety is for manufacturers, farmers, and growers as Trend well as the environment. The trend brings additional opportunities for Dow to launch ingredients with favorable ecotox profiles to Dow Crop Defense offers a broad range of surfactant products deliver high performing, cost-effective formulations. for adjuvants, and certainly offers a host of oxygenated solvents, Dow has a very strong focus on sustainability and introduced its amines, and chelants for the crop protection and fertilizers 2025 Sustainability Goals in 2015 wherein Dow wishes to redefine markets. Dow operates across a wide variety of industries, and the role of business in society. There are seven goals under three has successfully leveraged product technology and application broader sustainability pillars and Dow Crop Defense is well aligned knowledge from other Dow businesses to develop solutions for with two goals: Increasing confidence in chemical technology and agrochemicals as well. valuing nature. For example, Dow’s POWERBLOX™ SV-33 and In the last couple years, Dow Crop Defense has launched a SV-92 provide excellence dissolving ability to unlock the power new surfactant line called ECOSURF™ EH series, which provides of agrochem formulation. The solutions offer favorable toxicity great wetting and penetration in adjuvants formulations. Last and better EH&S performance as well as ready biodegradation to year Dow Crop Defense proudly launched the POWERBLOX™ minimize the impact to soil. series of dispersants, a general-purpose type with good dispersion “Another trend we see is cost optimization. Our solutions help performance, high suspension rate and good wetting ability. This deliver the active ingredients in a more efficient way so perhaps year, Dow Crop Defense launched POWERBLOX™ SV-33 and there are fewer applications, using less in the environment. So we SV-92 solvents to meet increasingly stringent regulations and are getting more and more performance out of the same amount aiming to provide green alternative solutions for customers. And of money, which allows our customers and farmers to save in the Dow will soon introduce additional chemistries into the product line. whole value chain,” Dr. Cruz said. “Regarding the future development trend of the products, the most important trend we see is sustainability. That has been