Senior High School

Business Enterprise Simulation

Quarter 3 – Module 1 – Lesson 1:
Identifying Potential Business
Opportunities

Writer:
SHEILA MARIE ANN M. GALURA
T-II San Isidro HS, Bacolor South
Editors:
JANE P. VALENCIA, EdD – Math/ABM Supervisor
CHAIRMAN
ELSA A. LAQUINDANUM – MT- I
SHARINETTE R. CORONEL – Teacher II
 What I Need to Know

This module was designed and written with you in mind. It is here to help
you master the introduction to Business Enterprise Simulation. This module is
crafted to allow you to use it in many different learning situations with the
language used recognizing the diverse vocabulary level of students. The discussion
of the topics is arranged to help you follow and understand the flow of the lessons.
After going through this module, you are expected to:
 Identify the needs and wants of the community through an interview;
 Use the identified needs and wants to generate potential business ideas;
 Define and cite examples of environmental factors that may affect the
market.

What I Know

Before we tackle this module, let us first check your current knowledge based
from your previous subjects. This way, the teacher can gauge how he/she can
guide you better through this module. Read and analyze each items carefully before
answering.

1. These are things that are essential for us to be able to live with dignity and
pride within the community.
A.

B. commodity D. luxury
C. needs E. wants

2. These are considered as luxuries and extravagance that signify wealth and
expensive way of living.

A. commodity C. luxury
B. needs D. wants

3. The following are considered as needs EXCEPT:

A. education C. new high-end cellphone

B. food D. sanitation

2
4. Introducing an entirely new product to the market is called __________.

A. alteration C. alteration
B. improvement D. improvement

5. It is an undertaking by a person or a group of persons who are partners, or

of stockholders who own a juridical entity known as a corporation. Its
main objective is to earn profit for the owners.
A. aggregate C. government
B. business D. industry

6. It is defined as a good or favorable change available to run a specific

business in a given environment at a given point of time.
A. business enterprise C. business opportunity
B. business idea D. business plan

7. Good business opportunities and ideas can be generated from the following
sources EXCEPT:
A. A new product introduced by the competitor
B. Ideas given by the knowledgeable persons
C. Unsuccessful stories of known entrepreneurs or friends or relatives
D. Watching emerging trends in demands for certain products

8. It is defined as the process of continually and actively monitoring the

external environment, in order to identify customer needs, anticipate
competitive actions, and identify technological changes which will provide
new market opportunities or market disruptions.
A. business scanning C. industry scanning
B. environmental scanning D. market scanning

9. The firms, which are also known as the “buy and sell” businesses,
purchase products and sells the same at a higher price without changing
the form of the products are called
A. manufacturing C. service
B. merchandising D. social service
10.An increase in demand of ‘green energy’ use can affect the energy source
you use to power your equipment and vehicles. This situation is affected by
a PESTLE factor known as __________.
A. economic factor C. legal factor
B. environmental factor D. social factor

11.The following are considered as economic factors in market scanning

EXCEPT:
A. Company debt C. GDP loss or growth
B. Consumer age D. Inflation rates

3
12. Falling behind on technological trends, using outdated equipment or
software, and examining the technological barriers your business faces to
enter a new market all fall within which PESTLE factor?
A. economic factor C. political factor
B. legal factor D. technological factor
13.Which of the following should be considered first by a prospective
entrepreneur in choosing the right location for his/her business?
A. the access of the target customers
B. the attractiveness of the store layout
C. the prevailing prices of the goods in the area
D. type of merchandise

14.When an entrepreneur improves and alter products to make it more

appealing to target customers, he/she is doing an __________ of the
product.
A. Alteration C. Innovation
B. Improvisation D. Invention

15.In selecting between two potential business ideas, Martha should consider
the following factors EXCEPT:
A. How big is the demand for the product/service?
B. How much capital is needed?
C. Is the business in line with Martha’s interest and expertise?
D. Will the business make Martha famous?

4
 Lesson Identifying Business
1 Opportunities through
Market Scanning
Building a business enterprise is not easy. Most successful business people
start from scratch and worked their way to the top. They utilized business skills
and experience to make sound decisions that helped them achieve their business
goals. However, before you start the business, you should be able to first scan the
market and identify the business opportunities present for you to capitalize on.

Let us recall and refresh your

What’s In knowledge by answering the
crossword puzzle below. Grab a pen
and let’s begin!

Before we start this module, let us first refresh our memories and recall the
different terms and concepts that we have discussed and studied from our previous
ABM subjects. Answer the crossword puzzle below using the clues provided.

1 2

5 6

1. It is an undertaking by a person or a group of persons who are partners, or of

stockholders who own a juridical entity known as a corporation.
2. The place where two parties can gather to facilitate the exchange of goods and
services is called __________.
3. It is an enterprise composed of a professional or team of experts that deliver
work or aid in completing a task for the benefit of its customers.
4. It is anything that can be offered to a market that might satisfy a want or need.

5
5. A/an __________ is an individual who creates a new business, bearing most of
the risks and enjoying most of the rewards.
6. The main objective of a business is to earn __________ for the owners.
7. It is a group of companies that are related based on their primary business
activities.

Notes to the Teacher

The teacher must take into considerations the essential skills needed
in the development of this competency including the background knowledge
which may reinforce learning. This module will help the learners link the gap
of learning to achieve mastery of the lesson.

Before we start this module, let us

What’s New first try to flex our business minds
and identify the mystery words
below.

Identify the Mystery Words

As you go through this module, you will meet new business terms and
concepts that will be useful for you. Arrange the jumbled words below to find the
mystery words being described. There are clues provided below to help you identify
the mystery words.
1. DSENE = NEEDS
2. NATWS = _______________
3. UBISENSS DIAE = _______________ _______________
4. TREMAK NSACNGIN = _______________ _______________
5. NOINATOIVN = _______________
6. VINOETNIN = _______________
7. KAMRET DMENAD = _______________ _______________

Here are your clues:

1. These are the things that are essential for us.
2. These are desires, luxury, and extravagance that signify wealth and an
expensive way of living.
3. It is a concept that can be used for financial gain that is usually centered on
a product or service that can be offered for money.
4. It is the process of continually and actively monitoring the external
environments in order to identify customer needs, anticipate competitive

6
 actions, and, identify technological changes which will provide new market
opportunities or market disruptions.
5. Improving or enhancing an existing product or service is known as
__________.
6. This happens when you create a new and improved product or service to
replace the existing ones.
7. The needs for the products and services are referred to as __________.

Are you ready to learn today? In

What is It this module, you will know how to
generate and identify a sound
business idea.

We’re you able to identify the terms being asked? Let’s see how they are
related in our lesson.

Needs and Wants: Business Opportunity

Everyone has his or her own needs and wants. However, these needs and
wants are considered differently by us. We have different concepts of the things
that we need and we want. However, it is important to be able to identify and
classify as to which are our needs and wants as knowing this may present a good
business opportunity.

Basic needs are things that are essential for us and our wellbeing. These are
the things that we cannot do without. These include:
 Basic commodities for consumption,
 Clothing and other personal belongings,
 Shelter, sanitation, and health,
 Education and skills-generation,
 Relaxation and leisure

On the other hand, wants are desires, luxury, and extravagance that signify
wealth and an expensive way of living. Wants or desires are considered above all
the basic necessities of life. For instance, every individual has an eagerness or
passion for non-basic needs such as:
 Fashion accessories, shoes, clothing,
 Travelling around the world,
 Eating in an exclusive restaurant,
 Watching movies, concerts, and plays,
 Having luxurious cars,
 Wearing expensive jewelry, perfume,
 Living in impressive homes

The needs and wants of people are the basic indicators of the kind of
business that you may engage into. The knowledge for the needs and wants can
serve as a measure for the success of your business idea as you will have an idea
which product or service will generate more demand from your target market.

7
Generating Ideas for your Business
You can also generate sound ideas for your business by considering different
factors such as the kind of people that you want to cater, their needs and wants,
lifestyle, culture and tradition, and social orientation that they belong. There are
different ways by which you may generate ideas for your business. These include:

1. Examine the existing goods and services. Are you satisfied with the
product/service? What do other people who use the product/service say
about it? How can it be improved? Improving an existing good or service may
generate a good business opportunity for you. You can improve the materials
used in producing the product. You can also introduce new ways on how the
product can be used, making it more useful and adaptable to the customers’
many needs. Improving or enhancing an existing product or service is known
as innovation. You can also invent a new and improved product or service to
replace the existing ones.
2. Examine the present and future needs. Look and listen to what
customers, institution, and communities are missing in terms of goods and
services. Sometimes, these needs are already obvious and recognized
immediately. Other needs, on the other hand, are not as obvious since they
can only be identified in the future and in the event of certain developments
in the community.
3. Examine how the needs are being satisfied. Needs for the products and
services are referred to as market demand. To satisfy these needs is to
supply the products and services that meet the demands of the market. The
term market refers to whoever will use or buy the product or service, and
these may be people or institutions such as other businesses,
establishments, organizations, or government agencies. There is a very good
business opportunity when there is absolutely no supply to a pressing
market demand. Businesses or industries in the locality also have needs for
goods and services. Their needs for raw materials, maintenance, and other
services such as selling and distribution are good sources of ideas for
business.
4. Examine the available resources around you. Observe what materials or
skills are available in abundance in your area. A business can be started out
of available raw materials by selling them in a raw form and by processing
and manufacturing them into finished products. The work and experience
that you may have will provide you with business opportunities to acquire
the needed skills which will earn for you extra income, should you decide to
engage in income-generating activities. With your skills, you may also tinker
around with various things in your spare time and invent new products.
5. Read magazines, news articles, and other publications on new
products and techniques or advances in technology. The internet also
serves as a library where you may browse and surf on possible businesses. It
will also guide you on how to put the right product in the right place, at the
right price, at the right time. Listing of possible businesses to set up in an

8
 area may also be available from banks and local non-government
organizations.

Selecting the Right Business Idea

According to Bautista (2014), once you have started identifying the business
opportunities within your reach, you can eventually see that there are various
possibilities available for you. However, it very unlikely that you will have enough
resources to pursue all of them at once. Hence, you have to know which one to
choose.
You have to select the most promising one from among hundreds and one
ideas. It will be good to do this in stages. In the first stage, you should screen your
ideas to narrow them down to about five choices. In the next stage, trim down the
five choices to two options. In the final stage, choose between the two and decide
which business idea worth pursuing (Bautista, 2014).
Bautista (2014) stated that in screening your ideas, examine each one in
terms of the following factors:
 How much capital is needed to put up the business?
 How big is the demand for the product/service? Do many people need this
product/service and continue to need it for a long time?
 How is the demand met? Who are processing the products/services to meet
the need (competition or demand)? How much of the need is now being met
(supply)?
 Do you have the background and experience needed to run this particular
business?
 Will the business be legal, not going against any existing or foreseeable
government regulation?
 Is the business in line with your interest and expertise?
Scanning the Market
Ed Crowley (2007) defined market scanning as the process of continually
and actively monitoring the external environment in order to identify customer
needs, anticipate competitive actions, and, identify technological changes which
will provide new market opportunities or market disruptions. You must constantly
be probing and exploring the external environment to identify significant changes
and explore competitive activity.
The following list from Jobber Academy (n.d.) provides a non-exhaustive
overview of the different factors one must consider in the Market Scanning. These
factors are known as the PESTLE factors:
 Political factors usually involve things that impact your business from a
government or legal standpoint. Political is similar to legal and social, but is
a bit different, as political factors seem to change more often. Some
examples are:
o Income Tax and other taxes
o Minimum wage laws
o Union influences
o National and local policies

9
 Economic factors are financial fluctuations that are typically out of your
control. For example, interest rates go down meaning your business loan
cost more last year than it will this year. Some other examples include:
o GDP loss or growth
o Inflation rates
o Company debt
o Income of potential customers in your area
o Employee salary trends in the service business industry
 Social factors refer to the cultural norms and attitudes of your targeted
demographic and that of your employees, partners, competitors, etc. For
example, an increase in demand of ‘green energy’ use can affect the energy
source you use to power your equipment and vehicles. Other factors are:
o Customer age
o Cultural norms and traditions
o Population growth or decline
o Service career attitudes
o Diversity
o Religious influences
o Public health and safety
 Technological factors have a direct impact on the cost of doing business
and the efficiency of your business. Falling behind on technological trends,
using outdated equipment or software, and examining the technological
barriers your business faces to enter a new market all fall within this
category. Other factors to consider include:
o Automation opportunities
o Technology incentives, like tax credits
o Better equipment coming on the market
o Service business software updates
o Improvements to mobile devices and other communications
 Legal factors will directly influence the company’s operations of your
service business right now. Some legal factors can also determine your final
cost of doing business and impact demand for your company’s services.
These legal factors include:
o Consumer protection laws
o Various insurance laws and mandates
 Environmental factors refer to anything that can impact your business
from an ecological or environmental standpoint. This part of the analysis will
matter more for some industries than others. For example, if you own a
landscaping business, you’ll need to concern yourself with the weather every
single day, while plumbers can work indoors. Other environmental factors
may include:
o Environmental impact of service business practices
o Geography
o Access by road, rail, air
o Waste management

10
o Local attitudes towards pollution

11
 After studying the lesson in this
module, let us now apply the
What’s More competencies that you have gained.
Don’t worry. You got this!

Independent Activity 1.1: Is it a Need or a Want?

You are now familiar with the difference between the basic needs and wants
of a person. It is now time to apply what you have learned. Below is a set of
pictures that you are familiar with. Identify if the said pictures are considered as
NEEDS or as WANTS.
_________ 1. _________ 5.

_________ 2. _________ 6.

_________ 3. _________ 7.

_________ 4. _________ 8.

Independent Activity 1.2: Household Needs and Wants

To be able to identify the potential business opportunities present in the
market, you must be able to identify the potential business opportunities through
the needs and wants of your market. You can begin doing this by starting small
and observing your own household first.
Conduct an interview to the members of your household. Using the table
below and fill in the data and ask your family members as to what their needs and
wants are.
Family Member Age Needs Wants

Example:
books, nutritious eBook reader, fast
You 17 food, shelter food, mansion

12
Independent Activity 1.3: How to Identify a Good Business Idea
Based on what you have learned from this module, using the following guide
questions, explain the things to be considered when screening for a good business
idea.

How much capital is needed to put up the business?

How big is the demand for the product/service?

How is the demand met?

Do you have the background and experience needed to run this

particular business?

Will the business be legal, not going against any existing or foreseeable
government regulation?

Is the business in line with your interest and expertise?

13
Independent Activity 1.4:
Below are different situations wherein a business idea was generated.
Determine which among the following ways to create a good business idea was
used.

A. Examine the existing goods and services.

B. Examine the present and future needs.
C. Examine how the needs are being satisfied.
D. Examine the available resources around you.
E. Read magazines, news articles, and other publications on
new products and techniques or advances in technology.

_____ 1. Robert observed that during the COVID-19 pandemic, a need for
facemasks emerged. Being a good tailor, he made cloth facemasks
which he sells in the market at an affordable price.
_____ 2. Lucia started selling school supplies and bags in April. She looks
forward to the upcoming start of classes in June.
_____ 3. Aling Nena has an abundance of banana trees in her backyard. Being a
good cook, she started creating unique banana dishes that she sells to
her neighbors.
_____ 4. Sebastian read a business article that discusses business opportunities
for motorcycle owners and drivers in the food delivery business. Having
his own motorcycle, he decided to push through with the said business
idea.
_____ 5. Felisa observed that the milk tea industry is booming in her
community. She also innovated a new recipe for milk tea that she
wants to use in her own milk tea business.

Independent Activity 1.5: Which PESTLE Factor is it?

Determine and classify the following according to which among the PESTLE factors
it is.
_____ 1. GDP growth rate _____ 6. Climate change
_____ 2. Education _____ 7. Investment
_____ 3. Tax policy _____ 8. Safety/Health Law
_____ 4. Innovation _____ 9. Pollution
_____ 5. Legal system _____ 10. Robotics

Independent Activity 1.6: True or False

Write TRUE if the statement is correct; write FALSE if it is incorrect.
_____ 1. Basic wants are things that are essential for us and our wellbeing.
_____ 2. You can invent a new and improved product or service to replace the
existing ones.
_____ 3. Automation opportunities is among the economic factors in PESTLE
analysis.
_____ 4. Improving or enhancing an existing product or service is known as
innovation.
_____ 5. The knowledge for the needs and wants can serve as a measure for the

14
 success of your business idea.
What I Have Let us now generalized our
learnings! We have encountered
Learned different concepts in this module.

How do we find potential business opportunities?

To be able to identify potential business opportunities that we can benefit
from. Recall what you have learned and fill in the blanks on the following
statements:

1. Basic _________ are things that are essential for us and our wellbeing. On the
other hand, _________ are desires, luxury, and extravagance that signify
wealth and an expensive way of living
2. It takes skills and talent to be able to recognize good business _________,
whether it is some new ideas that you want to experiment with or a previous
idea that you want to develop.
3. There are different ways by which you may generate ideas for your business.
These include: (1) _____________________________; (2)
_____________________________; (3) _____________________________; (4)
_____________________________; and (5) _____________________________.
4. It very unlikely that you will have enough resources to pursue all of the
business ideas that you have at once. Hence, you have to
__________________________________.
5. When scanning the market, one can consider different factors, namely:
_________ factors, _________ factors, _________ factors, _________ factors,
_________ factors, and _________ factors.

Let us now apply the competencies

What I Can that we have learned by generating
our own business ideas.
Do

Finding the Best Business Idea

Consider the results of the interview with your household members. Using
the data that you have generated; think of five potential business
ideas/opportunities that you think would click within your community. Rank these
ideas from 1st to 5th place in being the best business idea.

Business Idea: Ranking

1.
2.
3.
4.

15
 5.

Let us now check how we fare

Assessment in our Post-Assessment Test.
Let’s begin! Good luck!

After studying and analyzing the mini-lesson of this module, let us now check
how much knowledge you have gained. Read and analyze each items carefully
before answering.
1. These are things that are essential for us to be able to live with dignity and
pride within the community.
A. commodity C. luxury
B. needs D. wants
2. These are considered as luxuries and extravagance that signify wealth and
expensive way of living.
A. commodity C. luxury
B. needs D. wants
3. The following are considered as needs EXCEPT:
A. education C. new high-end cellphone
B. food D. sanitation
4. Introducing an entirely new product to the market is called __________.
A. alteration C. alteration
B. improvement D. improvement
5. It is an undertaking by a person or a group of persons who are partners, or
of stockholders who own a juridical entity known as a corporation. Its
main objective is to earn profit for the owners.
A. aggregate C. government
B. business D. industry
6. It is defined as a good or favorable change available to run a specific
business in a given environment at a given point of time.
A. business enterprise C. business opportunity
B. business idea D. business plan
7. Good business opportunities and ideas can be generated from the following
sources EXCEPT:
A. A new product introduced by the competitor
B. Ideas given by the knowledgeable persons
C. Unsuccessful stories of known entrepreneurs or friends or relatives
D. Watching emerging trends in demands for certain products
8. It is defined as the process of continually and actively monitoring the
external environment, in order to identify customer needs, anticipate
competitive actions, and identify technological changes which will provide
new market opportunities or market disruptions.
A. business scanning
B. environmental scanning
C. industry scanning
D. market scanning

16
9. The firms, which are also known as the “buy and sell” businesses,
purchase products and sells the same at a higher price without changing
the form of the products are called
A. manufacturing
B. merchandising
C. service
D. social service
10.An increase in demand of ‘green energy’ use can affect the energy source
you use to power your equipment and vehicles. This situation is affected by
a PESTLE factor known as __________.
A. economic factor
B. environmental factor
A. legal factor
B. social factor
11.The following are considered as economic factors in market scanning
EXCEPT:
A. Company debt
B. Consumer age
C. GDP loss or growth
D. Inflation rates
12. Falling behind on technological trends, using outdated equipment or
software, and examining the technological barriers your business faces to
enter a new market all fall within this category. This situation considers
which PESTLE factor?
A. economic factor
B. legal factor
C. political factor
D. technological factor
13.Which of the following should be considered first by a prospective
entrepreneur in choosing the right location for his/her business?
A. the access of the target customers
B. the attractiveness of the store layout
C. the prevailing prices of the goods in the area
D. type of merchandise
14.When an entrepreneur improves and alter products to make it more
appealing to target customers, he/she is doing an __________ of the
product.
A. alteration
B. improvisation
C. innovation
D. invention
15.In selecting between two potential business ideas, Martha should consider
the following factors EXCEPT:
A. How big is the demand for the product/service?
B. How much capital is needed?
C. Is the business in line with Martha’s interest and expertise?

17
 D. Will the business make Martha famous?

Additional Here is an additional activity that

you can utilize to boost your
Activities learnings.

Defining PESTLE
You have learned how different environmental factors can affect the market
and the business idea that you have. Let us now check how much have you
understood of this concept. Using your own words and understanding, define and
give at least three (3) examples for each PESTLE factor.

Political Factors Definition:

Examples:

Economic Factors Definition:

Examples:

Social Factors Definition:

Examples:

Technological Definition:
Factors
Examples:

Legal Factors Definition:

Examples:

Environmental Definition:
Factors
Examples:

18
 Answer Key

Assessment What I Know What’s More:

1. B 1. B Independent Activity
2. D 2. D 1.1:
3. C 3. C
4. D 4. D 1. NEEDS
5. B 5. B 2. WANTS
6. C 6. C 3. WANTS
7. C 7. C 4. WANTS
8. D 8. D 5. WANTS
9. B 9. B 6. NEEDS
10.B 10.B 7. NEEDS
11.B 11.B 8. NEEDS
12.D 12.D
13.A 13.A Independent Activity
14.C 14.C 1.3:
15.D 15.D Students will answer this
using their own insights.

What’s More:

Independent Activity 1.2

Family Member Age Needs Wants

Here you identify the Provide the age Basic needs Wants are
members of your of the members are things that desires, luxury,
household: of your are essential and
household. for us and our extravagance
You can include your: wellbeing. that signify
Through this wealth and an
 Mother you can expensive way of
 Father establish the living
 Brother/s age bracket of
 Sister/s your potential
 Grandparents customers.

19
What’s More: What’s More: What’s More:
Independent Activity Independent Activity Independent Activity
1.4: 1.5: 1.6:

1. C 1. Economic 1. False
2. B 2. Social 2. True
3. D 3. Political 3. False
4. E 4. Technological 4. True
5. A 5. Legal 5. True
6. Environmental
7. Economic
8. Legal
9. Environmental
10. Technological

20
References
Ahokangas, P., et al. (2016). Future micro operators' business models in 5G.
10.13140/RG.2.1.4992.1525. Retrieved from:
https://www.researchgate.net/figure/Business-Model-definition-The-extant-
literature-on-coopetition-is-still-short-on_fig1_304947983
Baustista, G. (2014). Module 2: Environment and market. Slideshare. Retrieved
from: https://www.slideshare.net/gilbertbautista3/module-2-environment-
market?from_action=save
Cowley, E. (2007). Market scanning and roadmapping: creating a product strategy
by bearning the terrain and building a plan. What They Think. Retrieved
from: http://whattheythink.com/articles/34866-market-scanning-
roadmapping-creating-product-strategy/
Garalde-Orjalo, V., & Pefianco, E. C. (2017). Business Enterprise Simulation:
Business Incubation and ABM Integration (1st edition.). The Phoenix
Publishing House Inc.
Jobber Academy. (n.d.). PESTLE analysis for your service business. Retrieved from:
https://academy.getjobber.com/resources/articles/pestle-analysis/
Laquindanum, E.A. (2020). Enterprise Business Plan: Korean-POP Collectibles
Shop
Patni, S. (2019). Business opportunity: definition, meaning and classification.
Sensible Businessmen. Retrieved from:
https://sensiblebusinessmen.com/business-opportunity/

Development Team of the Module

Writer: SHEILA MARIE ANN M. GALURA – T-II San Isidro HS, Bacolor South
Editor: JANE P. VALENCIA, EdD – EPS – Mathematics
Reviewer: JANE P. VALENCIA, EdD – EPS – Mathematics
ELSA A. LAQUINDANUM – MT-I San Isidro HS, Bacolor South
SHARINETTE R. CORONEL – T-II FNAS, Florida Blanca
Illustrator: ELSA A. LAQUINDANUM – MT-I San Isidro HS, Bacolor South
Layout Artist: ELSA A. LAQUINDANUM – MT-I San Isidro HS, Bacolor South
SHEILA MARIE ANN M. GALURA – T-II San Isidro HS, Bacolor South
SHARINETTE R. CORONEL – T-II FNAS, Florida Blanca
Language Reviewer:

Management Team

ZENIA G. MOSTOLES, EdD, CESO V, Schools Division Superintendent

LEONARDO C. CANLAS, EdD, CESE. Asst. Schools Division Superintendent
ROWENA T. QUIAMBAO, CESE, Asst. Schools Division Superintendent
CELIA R. LACNALALE, PhD, CID Chief
JANE P. VALENCIA, EdD, Education Program Supervisor, Mathematics
JUNE E. CUNANAN, Education Program Supervisor/ Language Editor
RUBY M. JIMENEZ, PhD., Education Program Supervisor, LRMDS

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