The Business Strategy of Walmart – A Case study

1. Statement of the problem

A. Walmart achieved it’s optimum production and marketing because based on the case study they
made a compact supply chain management in retail and also the way they distribute the goods across
their different branches and also they thought thru those distribution centers strategically to optimize
the distribution of goods even better or much easier. And also the way Walmart planned to make a
disaster distribution center strategically placed spread accordingly in US is a great move because by
this they can still be consistent with their motif which is to give the consumers the same low price
goods even during hard times or the disaster. Keeping products safe during disaster is also a good
decision so that everyone doesn’t have to experience inflation during hard times as this, or during
disaster.

B. Walmart’s marketing consistency make them put themselves in the pedestal the way they
consistently provide services or goods in low prices. Also their widespread operations, their cross
country operation make their marketing at its best. Also the assortment of products they produce for
the costumers to choose from in low prices make them the American’s favorite easily. They really are
worthy of getting called “convenience store” because the way they provide convenience in their
customer is great. Walmart giving discounts to their customer made them the best convenience store
in their country and the availability of them 24 hours giving the customers the maximum shopping
pleasure they want.

2. Objectives (please provide 2 objectives each)

A. Walmart aims to produce their goods even during disastrous times and that’s good for them to
keep on operating and still provide services and they avoid the risk of inflation by strategically making
disaster centers for the goods. Also their objectives on distribution of products is the best the way
they invest in skilled truck drivers and their own private fleet is what makes the objective in
production good.
B. Walmart’s marketing objectives on providing goods and convenience for the customers is
wholesome. They aim to provide goods or sell goods for low prices which is their main objectives and
also the other one is to provide convenience to their customer to maximize their shopping experience
or pleasure
C. They aimed on strategically planned on making disaster centers across us it’s a good business
strategy. And also the decision they’ve made to provide services across country to strengthen their
services and maintain or gain more profits.

3. Areas of Consideration (provide 3 assessment each)

A. Their strength is their consistency on selling goods in lower prices and provide convenience the
next is their international presence which make their brand popular even in another countries also,
their plans that made the production at optimum or at best. In weaknesses the way they consistently
sold goods in low prices maybe they wont have that much interest and their low operational costs
once, wherein the pressure will be on the employees and might as well their suppliers. Lastly their risk
taking on managing the production they’ll be ruined if they didn’t manage it well. Other than risk the
way they took opportunities is best the way they took advantage of taking the risk as their strength
because they’ve seen opportunities in it for them to grow and the way they took advantage of the
opportunity to lower the prices to maximize profit in exchange because customers loved it is great
lastly the opportunity they took by giving what customers wants to love them especially the thing
they did which gives customers the convenience. In threats they handled it well especially in the
competition which may experienced by all of the business they compete with them buy giving
customers what the competitors don’t have especially giving the customers discounts and low priced
goods. Another one is the threats of inflation during disasters but they managed to find a solution to
make up to it which is strategically planned to build a disaster distribution center in their place. Lastly
the risk they’re taking to keep consistent in their objectives to sell low price goods.

4. Alternative Course of Action (provide 3 ACA)

The courses of action they did while at risk when they lower their operational cost they strengthen
their organization by changing their HR Strategy which make it grow a lot better. Another one is the
way they exploit the opportunities which they used to eliminate the threats on their business such as
the competitors by making operation hours of walmart accessible 24/7 and also, lastly the way they
keep track on cost reduction or their consistent low prices and discount of goods which makes it
convenient for the consumers and that makes it loved by them.

5. Final Decision
a. Explain reason why you chose 1 of your ACA.

A. I chose that alternative course of action they did to be in advantage on their competitors in terms
of supply allocation. The way they planned everything thru to achieve the optimum result is the best
thing I chose and the way they planned to make disaster center for them to continue operating at bad
days is fascinating they’ll still operate during bad weather days and still be consistent with their low
prices because of this they’ll still manage to gain profits consistently as well. And the way they hire
skilled truck drivers and invest in it is the best.

From the Wal-mart case study, answer the following questions:

1. The aim of Walmart is to provide safe, affordable food and other products to people around the
world, by doing so they sold assorted goods at low prices and give discounts to their consumers.
2. Wal-mart has been less successful outside the USA because some of those countries doesn’t allow
foreign brands to open multi-brand retail stores for them to protect their local businesses from
getting taken over.
3. I think the reason for companies like Walmart to decide in expanding beyond boundaries of their
own country Is because of wanting to get clout or popularity to make the name of the brand known
even on another country and also to boost their business goals or agenda to maximize profits.
4. They still remain competitive because of their international range of selling their goods and also
their business being known to it’s good services in their country and their competitiveness in terms of
assortment differentiating with the way people access, leading in terms of price, and delivering an
incredible experience with their everyday low prices and discounts.