Scribd
Upload
30 views

Speech 30 Major Learning Module 7

The document summarizes the key lessons learned in Speech 30 regarding persuasive speech formats and analyzing audience demographics and culture. It discusses four types of persuasive claims, the problem-cause-solution speech pattern, the comparative advantages format, and how to check audience demographics in terms of size, composition, status as captive or voluntary, and whether the audience is physically present or mediated. It also emphasizes the importance of respecting audience culture by adjusting the speech based on factors like diversity, self-interests, prior knowledge, and social roles.

Uploaded by

Aegi Matchan
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
30 views

Speech 30 Major Learning Module 7

The document summarizes the key lessons learned in Speech 30 regarding persuasive speech formats and analyzing audience demographics and culture. It discusses four types of persuasive claims, the problem-cause-solution speech pattern, the comparative advantages format, and how to check audience demographics in terms of size, composition, status as captive or voluntary, and whether the audience is physically present or mediated. It also emphasizes the importance of respecting audience culture by adjusting the speech based on factors like diversity, self-interests, prior knowledge, and social roles.

Uploaded by

Aegi Matchan
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 3

SPEECH 30 - Final Exam: Significant Learnings

Getting a COVID-19 vaccine shot will not only give you peace of
mind but will also safekeep your hard-earned money from being used to
pay potential hospital and treatment bills.
II. Module 7
1. Four Types of Persuasive Claims
1. Definition claims center around the definition of a term to establish whether an
object or entity fits or does not fit the stated definition.
2. Factual claims are commonly controversial assertions whose truthfulness or falseness
is debated upon.
3. Policy claims describe a problem and proposes a solution that will address or solve it.
4. Value claims intend to establish whether the entity being discussed is either good or
bad, valuable or not valuable, desirable or not desirable. The criteria for the entity is
commonly stated.
example:
Definition
Sexual harassment encompasses explicit and implicit sexual actions and
remarks that result to offense, humiliation, or intimidation.
Factual
The University of the Philippines (UP) was founded on June 18, 1908.
Policy
The constitutional qualifications to run for the legislative and executive
branch positions of the Philippines should be revised and include more
appropriate criteria such as educational attainment and track record.
Value
Given its variety of mouthwatering aromas and stimulating textures,
Filipino cuisine is the best of all cuisines.

2. Problem-Cause Solution
✔ The problem-cause-solution proposal is a speech pattern with three elements. First,
the problem is explained by the speaker in their point of view. Second, the
underlying causes of the problem are discussed. Lastly, the speaker proposes a
solution that will address the underlying causes of the problem.
example:
specific purpose:
To convince my audience that the most effective poverty reduction plan is the
creation of well-paying and ethical employment opportunities.
main points:
1) Show how poverty rates continue to increase in the Philippines,
especially during the pandemic wherein several employees were laid
off.
2) Demonstrate how unemployment leads to the loss of income, which
eventually perpetuates the vicious cycle of poverty.
SPEECH 30 - Final Exam: Significant Learnings

3) Explain how giving stable and formal forms of employment complete


with benefits will alleviate poverty among the Philippine population.

3. Comparative Advantages
✔ The comparative advantages speech format is utilized when a speaker is comparing
two or more entities and explains why one of which is better than the other.
example:
specific purpose:
To convince my audience that cats are better indoor pets than dogs.
main arguments:
1) Cats are quiet by nature; thus, will interfere less with daily
activities.
2) Cats are cleaning machine animals who like to groom themselves.
3) Cats take up less room and values personal space.

4. Checking Audience Demographics


✔ The primary audience demographic categories are:
1. size
The more audience you have, the more formal your talk will be. Having a
small audience results to a lesser distance between the speaker and the
audience, which may lead to a more informal and interactive talk.
2. heterogeneity
The more heterogeneous or varied your audience is, the more you need to
find examples and appeals that will be relatable and applicable to all the
types of listeners present in your audience.
3. status as captive or voluntary
Captive audience constitute people who were required to listen to the talk
irrespective of their interest in it. Since these people already lack
enthusiasm, it may be harder for the speaker to entice and make the captive
audience actively participate. On the other hand, a voluntary audience
inherently have a degree of curiosity and interest to the talk since they came
on their free will.
4. composition
To cater the talk to the particular audience present, the speaker may look
into the age, gender, religion, ethnicity, educational level, or socioeconomic
status of their listeners. It is important to avoid stereotypes while analyzing
audience demographics since these can be offensive and distasteful to the
audience.
5. existence as physically present or mediated.
Mediated talks are commonly conducted through social media platform, such
as YouTube and Facebook. This allows for a wider reach; as such, the
speaker should put more care on how they will address their audience.
SPEECH 30 - Final Exam: Significant Learnings

example:
For Pride Month, Ashleigh conducted an intimate talk session with a
20-person audience composed of teenagers from Tacloban City and belonging to
the LGBTQ+ community. Since Ashleigh was in proximity with her audience and
her listeners all came voluntarily, the talk felt personal and interactive.

5. Respecting Audience Culture


✔ Along with audience demographics, it is critical to assimilate the cultural diversity,
self-interests, common knowledge and experience, prior understanding of your
topic, and social roles of the audience. Finding out the identities of the audience will
allow the speaker to adjust their talk accordingly. Enhancing and constraining
certain parts of the presentation concerning the diversity of the audience will allow
the speaker to harmonize and interact with the audience while avoiding stereotypes.
example:
Dr. Aquoh is an established forensic pathologist who is often invited to speak
during programs to share wisdom and enlighten different audiences about her
profession. When she presented to an audience full of undergraduates pursuing
forensics, she shared personal experiences while using technical terms and
concepts. She also cracked jokes understood only by people with experience in
studying forensics. On the other hand, when she delivered a talk to
grade-schoolers, she used simpler and less graphic terms to describe her work,
often using everyday events as analogies. She also talked more informally and
enthusiastically. Dr. Aquoh adapted her speech according to the age, prior
knowledge, personal interest, and common experience of her audience.

You might also like