Summer Internship Report
Summer Internship Report
BY
NAME: G.V.L.GNANESWARI
Regd. No: 20711E0030
DEPARTMENT OF MBA
NARAYANA ENGINEERING COLLEGE
(An Autonomous Institution)
2020-2022
CERTIFICATE
First I would like to thank Ms. Simar, HR, Head, of SWADESHI FARMS (EATORGO LLP)
RAJASTHAN, JAIPUR for giving me the opportunity to do an internship within the organization.
I also would like to thank all the people that worked along with me SWADESHI FARMS
(EATORGO LLP ) RAJASTHAN, JAIPUR with their patience and openness they created an
enjoyable working environment.
It is indeed with a great sense of pleasure and immense sense of gratitude that I
acknowledge the help of these individuals.
I would like to thank my Dean of MBA Dr. G. DHANANJAY, Head of the Department Dr.
R. VANI (Academic) & DR. T. SUDHEEER (Admin) for their constructive criticism throughout my
internship.
I would like to thank, College internship coordinator Department of MBA for their
support and advices to get and complete internship in above said organization.
I would like to thank, my guide Dr. P. SRIVALLI Department of MBA for their
support and advices to get and complete internship in above said organization.
I am extremely great full to my department staff members and friends who helped me in
successful completion of this internship.
G.V.L.GNANESWARI
(20711E0030)
Table of Contents
1. Certificate by College I
2. Certificate of Internship II
3. Acknowledgements III
4. Executive Summary
5. Introduction of Report
7. Learning objective
8. Responsibilities
9. Recommendations
10 Conclusion --
11 References --
LETTER OF COMPLETION
Date: 28 thJanuary,2022
Dear Gnaneswari,
This is to certify that Gnaneswari has successfully completed an internship with EATORGO LLP as an Sales and
Marketing Trainee in the Sales Department from 22 ndDecember,2021 to 22 ndJanuary,2022.
She has pitched sales under the supervision and guidance of Mr. Preet Jain. During the internship, She has gained
several learnings through pitch customers on wide range of products.
Besides showing high comprehension capacity, managing customers with the utmost expertise and
exhibiting maximal efficiency. She has also maintained an outstanding professional demeanor and
showcased excellent moral character throughout the internship period. I hereby certify her overall work
excellent to the best of my knowledge.
Wishing her the best of luck for her future endeavors.
Preet Jain
Founder & CEO,
EATORGO LLP
EXECUTIVE SUMMARY
The internship report focus on the work experience I have gathered as an intern in the sales and
marketing department of Swadeshi farms from December 22, 2021 until January 22, 2022. In this
report, I mainly have included my experience at swadeshi farms especially at promotional
activities, handling customers, social media marketing etc. where I also have provided details
about my one month experience at swadeshi farms. Here I have also mentioned about the duties
and responsibilities of the marketing intern.
Typically, sales management trainees are recruited at the entry-level, where they learn to manage
sales. The trainees assist with tasks associated with sales management. They work under the
supervision of executives and managers in business enterprises.
Marketing interns equipped with the knowledge to become managers in the fields of sales,
operations, and marketing. Among the necessary skills for this job include management skills,
problem-solving, leadership, communication skills, attention to detail, time management, and
organizational awareness.
The details about the company where internship had performed also included in this report
Swadeshi farms (Eatorgo LLP) is a startup company that manufactures products, handmade and
handcrafted by rural women.
The main aim of the swadeshi farms is to provide employment for the uneducated or jobless
women in villages by giving the work of manufacturing food and other items. The start up
company mainly focus on the women empowerment.
INTRODUCTION TO THE REPORT
The sales and marketing departments in the organization are linked to each
other.While the marketing function of an organization positions itself to establish
the needs of actual and prospective customers and also the most important task of
product promotion ,the sales department engages in active selling of the
company’s products to customers.
Customer satisfaction will assume the top position in list of key sales and
customer engagement is also the trend in sales management.
Advertising
Customer relationship management
Direct marketing
Internet marketing etc
Sales and marketing trainee plays a prominent role in every company as the growth
of sales depending on the sales and marketing department, as they frame strategies
and tries to pick the sales to the great extent.
The sales and marketing trainee introduces new products to the market and they
will create awareness to the people who are awared from that by conducting
campaigns and all. Sales and marketing trainee promotes products through various
social media platforms like instagram, whatsapp, linkedin, facebook . And also
introduces new products by conducting campaigns.
OVERVIEW OF THE ORGANIZATION
Swadeshi farms recently participated in the Ayush Expo & Food Festival hosted by
the national institute of Ayurveda & Ayush ministry at Jawahar kala kendhra
,Jaipur .
swadeshi farms is an organic company that means we work to grow the company
in an eco-friendly manner. We work to benefit to society. The main aim of the
company is to provide employment for the uneducated or jobless women and
focuss on the women empowerment
Location
Swadeshi farms is an organic company which is located at Dhamani
market ,Chaura Rasta Rd, Jaipur , Rajasthan ,302003
Working hours
The company works on Monday to Saturday from 11:00 am to 06: 00 pm
Selling modes
The products can be sell online through their official website or people can
contact them through e-mail. The products directly available to the local area
people.
Mission
The mission is to promote Indian ayurvedic idealogy and healthy living while
focusing on price penetration so that people of all economic classes can lead
healthy life.
Products manufactured
The products that manufactured by the swadeshi farms are organic and natural
products which are healthy and safety. Some of the products are included they are
handmade food items like tasty and crunchy snacks, multigrain masala
Bites, multigrain sada bites, spices, sharbat with different flavours, chai masala ,
organic shampoo and soaps, herbal oils etc.
LEARNING OBJECTIVE
Using the proper strategies for maximum benefit, this knowledge can be
acquired during the training period provided the trainee completes this
period with maximum effort.
Making a list of resellers who are targeted along with being properly
connected with them business works.
Tasks that I have performed for the entire period of internship
During the first week of internship a training session is conducted by the concerned
organization and they trained us how to promote products through social media sites
like Instagram, Whatsapp, Facebook, Youtube to pitch the sales.
And also they have trained about the uses of hashtags (#) and how to use it.
I took support of some popular Instagram and Facebook pages for product
promotions. This helps me a lot because most of the people know about this
products.
The company is offering organic eatables, and beauty care products. I have
promoted Beauty care products like soaps, face packs etc.
Meet was conducted by the Hr, in every meet they ask about the work progress and
they clarifies intern’s doubts and provide knowledge about our work
4 th week of internship
During the last week of internship, I have promoted the products through
various social media platforms.
In this week. I have promoted the organic eatables and herbal products like hair oil,
chawanprash, chilli powder, dhaniya powder etc.
I have successfully placed my second order regarding alovera coconut hair oil.
CONCLUSION
As a sales and marketing trainee I have learnt many things about the marketing to
pitch the sales to a great extent in this throughout internship program.
Learned how to interact with different customers, based on their demographic and
geographic boundaries.
Thus , these are all the activities I have done throughout the period of my
internship in Swadeshi farms ( eatorgo llp )
REFERENCES