Going Beyond Engagement

Table of Contents
XMANNA Mission Statement 5

Abstract 7

The Current Sports and Gaming Landscape 9

Introduction to XMANNA system 11

XMANNA loyalty application 13

XMANNA skilled gaming SDK 16

Atomic gaming 18

Referrals 18

Bonus cash 18

Rewards Section 19

Trophies and Ribbons 21

NFT collectibles 22

Provably fair games and earnings for all 22

Business Model 23
Skilled gaming 23

Loyalty application 25

Advertising and sponsorship 28

User intelligence 29

XMANNA under the hood 30

Modular Scalable Design 30

SDK architecture 32

Non-custodial wallets 33

Fiat Wallets 34
3

XMANNA services introduction 35

Authentication service 35
KYC service 36
AML service 37
Intelligence and analytics service 37
Smart contract service 38
Skilled gaming service 41

Team Token Launchpad 44

XMAN Tokenomics 47
Token Sale 47
Token Utility 48
XMANNA Staking 49
Engagement Rewards Dynamics 50
XMANNA tokens 51
Team tokens 52
NFTs 52
Bonus Cash 52

Team token tokenomics 53

Team tokens as utility tokens 54
Team tokens and staking 54
Acquiring team tokens 55
On sale 55
Post sale 55
Loyalty App Engagement 55
4
Cross Network token import 56
Engagement 56
Progress 57
Roadmap 58
Executive Team 57
Team 58
Team Locations 61
XMANNA Mission

Statement
XMANNA's mission is to catalyse a substantial overhaul of the commerce and
fan engagement that permeates the ecosystem of professional sports,
advertising, and gaming. The key industries which symbolise this ecosystem
include FinTech, GameTech, and AdTech. Our organisational stance at XMANNA
is to channel the hitherto still untapped potential of these industries into a
streamlined, lucrative, and ultimately global ownership economy solution which
promises demonstrable viability through its honouring of the individual needs of
all vital stakeholders. To materialise this grand vision, XMANNA has mobilised a
proportionate entrepreneurial and technical enterprise that primarily revolves
around and generates momentum from the formidable force that is sports fans'
loyalty.

To engage this loyalty, the XMANNA approach draws upon years of team
members' experience to offer a patented utility platform that allows game
developers to turbo-charge their games with a bespoke loyalty-centric rewards
system, all through a simple XMANNA API integration. Partnerships with official
sports teams' representatives bring in the element of VIP experiences on offer
to fans through the games on the XMANNA platform while benefiting sporting
entities with enhanced fan engagement.

As a valuable consequence of on-boarding these games, fan engagement

driven through rewards and loyalty-enhancing experiences generates crucial
data. Such gamified ‘Proof of Engagement' data is leveraged by the XMANNA
platform for analytical insights and think-tank-grade actionable leads for
sponsors and advertisers - leads which connect advertising spend to
advertising return with unprecedented accuracy in the massive 200 billion dollar
sports sponsorship industry.
6

At the nexus of XMANNA's utility and loyalty platform is a robust and ultra-fast
layer 2 scaling solution for Ethereum - the Polygon Blockchain network. Polygon
provides XMANNA's services with lightning fast cryptocurrency transactions
with low fees, and using "bridges" communicates with the Ethereum public
Blockchain.

Polygon makes it possible for the XMANNA platform to synergistically

incorporate a bleeding-edge cryptocurrency solution seamlessly into the
monetary dynamics of rewards, prizes, tokens, revenue, and exchange which
pertain to fan engagement. XMANNA is poised to reinvent and disrupt the
landscape of sports, e-gaming, advertising, and sponsorship by pioneering a
solution that sensitively caters to all actors in the ecosystem and manifests an
equitable distribution of generated revenue among them.
 Abstract

The intrinsic value and efficacy of any proposed solution rests upon its ability

to offer a framework which is self-sustaining and which champions the interests

of all the participants pertinent to the domain of operation. In the context of the

sports industry, these participants are chiefly gamers, game developers, sports

fans, sports clubs and advertisers. At present however, the industry operates in

a manner which gravely undermines the interests of these core actors. For

instance, despite the remarkable and awe-inducing growth of the gaming

industry, gaming revenues are not being distributed equitably. Advertisers in the

space too, are either losing money or tolerating meagre returns. The traditional

sports industry is collapsing, with stadium attendance (which had already been

in steady decline for a decade), being brought to nearly zero with closures due

to COVID. Post COVID, industry thought-leaders are prophesying a dramatic

shift in how sports are run.

“The Covid-19 shock brings new organisations and actors to the fore to

re-examine how sport is run, creating different power structures and new

ways of thinking.”, Joe Favorito (strategic communications/marketing,

business development and public relations expertise in sports)

XMANNA is the materialisation of such a prophecy which recognises the latent

tremendous potential of sports fans' drive to connect with the objects of their

fandom. It is a holistic approach towards creating synergy among the three

industries that are governed by fan loyalty and engagement: sports, gaming,

and advertisement A salient characteristic of XMANNA, which is re-writing the

script of engagement, is the platform's provision for sports clubs to directly

reach their fans through a plethora of mechanisms. Additionally, a new

dimension to advertising is realised owing to XMANNA's alluring in-stadium

gaming opportunities,which continuously engage an audience already

possessing a proclivity to look at their mobile phones every 10 minutes [ref].

Such optimal engagement during stadium events translate into increased ROIs

and accurately measurable KPIs for advertisers and sponsors.

8

“But we know that given the disruption to the events and the clients that we’re
working with through the course of the year that there will be a very
significant outage of traditional revenue streams.”, Angus Buchanan
(Managing director, The Sports Consultancy)

To elevate its position beyond "just another" gaming platform, XMANNA is

breathing new life into skilled gaming. Users on the platform are continuously
challenged to play and participate in a variety of games by making competitive
gameplay mainstream. They can face off against each other in PVP challenges
or participate in tournaments, allowing them to earn money, prizes and rewards
while they play. The users are also presented with the chance to win
once-in-a-lifetime experiences. Utilizing Polygon and third-party popular
payment platforms, XMANNA's unique value proposition allows users to play in a
variety of different fiat and crypto currencies unlocking the world of
cryptocurrencies to gamers en masse.

XMANNA is offering an SDK which currently allows existing stand-alone Unity

games to be ported to the XMANNA platform with ease. The games can also be
branded to suit the custom demands of sponsors, brands, sports idols, or
advertisers. The SDK unlocks immense potential for a variety of games to
quickly become a part of the XMANNA system.

In order to facilitate the ‘value exchange' and trust-based operations of the

platform as well as developing a universal eco-system for sports, XMANNA is
utilizing the public, proof of stake Polygon network to enable open access and
participation at all levels.
The Current Sports

and Gaming Landscape

The gaming industry today boasts over 1.2 billion gamers across the planet.
The sales from games are projected to pass $100 billion per year. Mobile games
are the new trend with revenue estimated to hit $76.7 billion in 2020,
accounting for over 50% of the total gaming revenue. This is greater than the
combined revenue from the music and film industries [ref] [ref].

The nature of games is also changing with a shift towards more multiplayer
games, with games such as Players Unknown BattleGround (PUBG) earning
more than 2 billion dollars in revenue in 2020 [ref]. Indie game developers are
also enjoying marked growth especially owing to social gaming platforms such
as Roblox which allows them to reach a vast audience without going through
the marketing hassles associated with launching games to stores such as
Google Play Store or iOS App Store. Roblox developers are expected to earn 50
million dollars in 2020 [ref].

These trends have recently experienced significant expansion and

proliferation, largely driven by the general increase in online engagement during
the pandemic.Whereas the gaming industry is seeing highs, the sports industry,
which was already struggling, has been brought down to its knees.

The sports industry has been hit hard by the pandemic with the
postponement of major gaming seasons. Even before the pandemic, the
general outlook was bleak. American Leagues had been witnessing a decline in
fan attendance from 2008 to 2018. Some teams saw drops of more than a third,
as more and more users began to consume online coverage and were less
willing to pay.
10

Attention spans are falling and are cause for concern, the average age for

people who watch Major League Baseball has risen from 52 to 57 between

2000 and 2016. Two thirds of the people between 18 and 35 no longer follow

baseball [ref]. The newer generations, millennials and beyond, are bored easily

and demand much more engaging stimulus in the stadium than is being

provided.

The steady decline in in-game attendance and an increase in consumption via

online sources coupled with the growing popularity of games over the last

decade, has drastically altered the marketing landscape. Super Bowl LV

commercials can cost as high as $5.5 million for a 30 second spot, but still fail

to have impact [ref]. The NFL Super Bowl attracted 96.4 million this season

which is its worst viewer rating since 2007 [ref].

Sports loyalty programs are also in peril due to technological, psychological

and demographic disruptions. Loyalty programs are losing fans’ interest and

advertisers’ business incentive due to abysmal quality, quantity, and use of

data. They are unable to ascertain advertisement performance due to

inadequate communication with the audience, weak or absent soft benefits,

lame rewards, poor funds allocation and reliance on a single channel [ref].
Introduction to

XMANNA system
XMANNA is a perfect amalgam of the elements which are pivotal for a
symbiotic marriage between the world of sports and advertisers. One of these
elements is consistent user monetization which results in rapid returns on
advertising spend while ensuring remarkable, individual-user-level, and fine
detail of the impact of investment. Yet another vital element is XMANNA's
customizable loyalty application which allows gamification of advertisements,
targeting the unique fan base of each club. The users can continuously be
engaged through this application's essential focus on retention, whether it be in
the stadium or at home during the off season. The users are incentivized to
participate and engage because of the fan loyalty they already have towards
their clubs, which is complemented by relevant rewards and an ability to spend
the rewards using customizable branded affinity cards anywhere.

The system is bringing skilled gaming forwards as a means to continuously

challenge and engage the users. This unlocks novel new revenue streams for
advertisers as well as game developers. Advertisers, channel operators and
teams may set up contests for their users. The participation can be unlocked in
a multitude of meaningful ways: XMANNA allows setting up and monitoring
call-to-actions such as posting to social media, answering polls, arriving at a
specific location or watching advertisements. It also has the provision option for
multi-currency gaming where users can participate via an entry fee. In order to
retain and grow the user base, XMANNA would continually offer rewards and
incentives to the users such as electronics, gift cards, cars, Bonus Cash and
much more.
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XMANNA has been designed by industry veterans who understand varying
regional dynamics. In regions where cash-based skilled gaming is not lawfully
permitted, XMANNA offers a free-to-play version. Its primary revenue source
will be rake, subscriptions, sponsorships and advertisements, with a value-
addition unique to XMANNA: advertisement engagement enables users to claim
xCoins, the free-to-play currency to compete in games, enter certain
competitions/tournaments or perform specific actions to ensure the
advertisement campaigns will be successful.

In order to enable faster adoption, integration and expansion of the system,

XMANNA has developed an SDK which allows developers from all skilled gaming
categories to quickly onboard games to the XMANNA ecosystem and monetize
them immediately. Any skilled game can now quickly be converted into an
XMANNA game and delivered to a vast user base. In a few easy steps the SDK
exposes the entire XMANNA system featuring the proprietary Blockchain-based
game engine and the multi-currency wallet. The unique wallet supports major
crypto currencies which users can use to participate in the XMANNA system. It
also allows for atomic gaming where users can compete against each other in
different currencies, with the winner of the game receiving earnings in his
chosen currency.

XMANNA is earnestly putting its users' interests first by distributing a sizable

percentage of its earnings to users in the form of rewards and prizes, along
with a special in-game only currency called Bonus Cash. Bonus Cash is valued
equal to a dollar and opens up a lot of avenues to incentivize users. It allows
XMANNA to offer additional bonuses along with those offered by advertisers
and sponsors. This business model offers a great synergy between XMANNA
and its partners, which translates to benefits for the users as they have
numerous rewards opportunities.
13

The system also has comprehensive advertising dashboards which

advertisers can utilize to execute optimal product placements, gain insights,
and report on their advertising spend. It additionally allows them to set up and
configure tournaments based on the vast selection of games onboarded using
the SDK.

XMANNA system is provably fair and highly secure by virtue of its use of
Polygon's Blockchain network. Polygon is a public Blockchain network with
proof-of-stake consensus offering one of the best throughput rates; it is able to
process orders of magnitude more transactions than Ethereum while offering
very low transaction fees. This allows XMANNA to scale up to a large user base
as well as making microtransactions feasible, offering unparalleled user
experience in the context of digital value exchange..

The current roadmap is highly focused towards the sports ecosystem which
allows us specifically to solve the core problems faced in this sector, but due to
the modular design of the system it can easily be tailored for other use cases.
For instance, there are additional expansion opportunities with social media
influencers, musicians, celebrities and brands who have a large loyal following.

XMANNA loyalty application

The loyalty application is the robust foundation upon which the cohesion
between fans, sports clubs and leagues rests. It allows users to directly engage
with their favorite sports clubs and leagues. The application provides sports
clubs and leagues with an unprecedented capacity to organize highly engaging
content for fans and users. Conventional advertisements are replaced with
engaging gamified advertisements. Gamified advertisements are the next
generation of user engagement where users engage with games which feature
prominently displayed branding.
14

The essence of these advertisements is in the crucial shift they engender from
passive to active engagements, denoting a new conceptualization of how
advertisement interaction is designed and executed. The Loyalty Application
goes beyond just users’ interaction with games - it opens up a myriad of skilled
gaming tournaments and contests.

These contests are also differentiated from traditional skilled gaming contests
since the users have a chance to win non-purchasable, once-in-a-life-time VIP
experiences with sports teams. The app also features a rewards area where
users can win high-value prizes in a unique win streak challenge, win prizes
from engaging with advertisers, and win prizes through various other enticing
actions such as clicking the free daily prize drop.
15

Of fundamental importance is the fact that the Loyalty Application allows

users not only to engage but also the ability to earn while they play. This
dynamic results in a lucrative cycle for all parties involved. Users engage with
sponsors, are rewarded for their participation, and also have a chance to earn
money as they play which they can spend through their team-branded affinity
cards. Regardless of whether users win or lose, they will still acquire stacking
benefits which contribute to their ability to win much more valuable rewards.

The loyalty application is customizable and can offer novel engagement

mechanics such as live streaming with players and the democratization of
sports through the addition of features such as voting for events and opinion
polls. This implies that users would truly feel connected to the clubs and
players they love while allowing sponsors to capture the essential mood and
sentiment of their fan base, unlocking new, powerful, actionable, and
all-encompassing analytical insights that the current status-quo is not
structured to provide.
16

XMANNA skilled gaming SDK

The SDK unlocks the endless possibilities of onboarding games at a rapid clip
allowing all developers a level playing field to present their games and start
monetizing. It also enables XMANNA to offer its advertisers and sponsors a vast
collection of games which they can offer to their users. Games can be selected
to feature in huge tournaments making it a big win for everyone; users,
sponsors, advertisers and game developers.

The SDK can be used by any game developer to port their games into the
XMANNA ecosystem, which allows them to bring new features to their game
and to their already existing game players - now they can compete against a
much larger user base in cash or free to play challenges, brackets, and
tournaments along with a new rewards section. The games, once ported,
become part of the ecosystem offering.

The games also become available to XMANNA sponsors and advertisers, who
can choose to utilize them, or it can be used by developers hired by sponsors
and advertisers to create custom games suited to their particular needs.
17

The SDK currently targets the Unity game engine, allowing developers to
quickly create XMANNA enabled games for Android and iOS. It abstracts away
all the complexities of skilled gaming allowing developers to quickly convert
single-player or multiplayer games into a challenge or tournament format. The
SDK integrates the XMANNA ecosystem into the game, converting it from an
ordinary stand-alone game to a much more exciting package with rewards, cash
challenges, and cash tournaments. Most notably it handles:

KYC and regulatory compliance

Matchmaking using a patented

game engine

Tournaments and brackets

Rewards, prizes, and earnings

User wallets

Advertising and

sponsorships

Spend winnings using

their affinity card

Plans to integrate other popular game engines such as Unreal are in the
pipeline, and the support would be further expanded in the future.
18

Atomic gaming - Unlocking crypto

in the world of skilled gaming
The system caters to the new generation of tech savvy players who are
cognizant of the value embodied by digital assets and their exchange. For the
first time it allows users to play and earn in the currency of their liking, be it fiat
or crypto. Each user is free to choose the currency they wish to play and earn
with, while still being able to play against users with a different chosen
currency. The conversion of currencies required to realize this feature is
executed by the XMANNA system automatically and seamlessly. The XMANNA
system offers a unique wallet which holds users' funds on the mainnet chains in
non-custodial wallets. In the future the XMANNA system is expected to allow
users to get affinity cards with sports club branding which they can use to
spend their funds, whether fiat or digital currency, directly in the real world as
they see fit. Atomic Gaming is another patent pending technology that
XMANNA is bringing to the world.

Referrals
XMANNA will offer a referral rewards system to its users. When users employ
referral links in their network and onboard new players who join and participate
in any of the XMANNA products, they will be rewarded with Bonus Cash which
they can use to play within the platform and earn real money.

Bonus cash
XMANNA is hyper-incentivizing its users to participate more in the ecosystem
by rewarding them with Bonus Cash. Bonus Cash is a special in-game-only
rewards currency which is equivalent in value to a dollar.
19

This special currency cannot be liquidated into real world dollars, although it
is as good as a dollar within the system. The XMANNA system pays out rewards
for referrals and deposits bonuses in the form of Bonus Cash. Users can use
this to compound their real earnings by doubling down on their participation in
games. Whenever a user decides to enter a competition, the system
automatically consumes 90% real cash to 10% Bonus Cash as a wager amount;
in case the user has no real cash then Bonus Cash is consumed. The decision
between consuming Bonus Cash and real cash is the system's prerogative
based on how much of both the user holds in his wallet.

Rewards Section
XMANNA's rewards section is an all-inclusive hub of vital activity pertaining to
rewards, prizes, and benefits. This section can be accessed by any user and
offers time-based rewards claims, advertisement rewards opportunities, and
also a prominent mega-prize engagement entity - the prize wheel.
20

You enter the prize wheel by having special tickets that users can earn over
time by competing in skill-based game challenges or by participating in
promotional activities. Users can submit this ticket to enter the prize wheel to
face off in a winning streak competition. In any case, participation in the prize
wheel depends exclusively on the result of skill-based games.

The system has been designed to even the odds of winning for all levels of
players, from amateur to veterans, by using a proprietary algorithm that
matches players based on ability level and game history to make sure that every
tournament is fair. A time-bound leaderboard keeps track of all the players
participating in the prize wheel win streak challenges for the current
leaderboard. When the leaderboard concludes all the players in the top ranking
are awarded prizes.

The prize arena has been meticulously crafted to balance the odds of winning
and properly reward skilled players with prizes via proprietary patent-pending
mechanisms. In the United States in particular a winning is considered a lottery
or gets classified as gambling [ref][ref] if all three of the following properties
The promotion is offering prizes that have value
hold:

The winners of the promotion are chosen at random

There is an element of consideration

The patented XMANNA system allows users the same experience as that of a
lottery but ensures that prizes are earned through a player's skill or ability,
making these competitions legal in most U.S. states.

Because of the XMANNA business model which involves continuous

reinvestment into the ecosystem and also advertising-led initiatives, the prize
arena will be a constant offering , featuring highly attractive and valuable prize
winning opportunities every day.
21

Trophies and Ribbons

Beyond the aforementioned rewards functionality, the reward mechanism will
also allow users to earn trophies when they participate in cash games. These
trophies which correspond to a player's winnings, are used to rank players on
leaderboards. These leaderboards are a mainstay for grand prizes to be
distributed among players based on their rankings.

These prizes are in addition to the regular earnings per challenge. XMANNA's
sharing of rewards will be used to fund these leaderboards, the prize wheel and
other XMANNA sponsored promotions. The leaderboards can also be funded by
sponsors, influencers and advertisers.

Alternatively, the system awards ribbons to users playing free-to-play games

and are similarly used to rank the players on leaderboards. Both trophies and
ribbons are reset at the end of a leaderboard period. The criteria for the
leaderboard can be set to any of the following but is not limited to this list:

First to achieve a set number of wins

Highest streak in a set time Highest earnings in a set time

22

NFT collectibles
The XMANNA system is diverse and offers a lot of features. Other than the
tokens, the system also offers a diverse collection of NFT collectibles. These
NFTs correspond to the real life tangible and incorporeal perks offered to users
for their participation in the system. The NFTs are an essential component to
handle these rewards in the context of smart contract interactions. XMANNA
would mint a unique collectible for each unique event which can then be given
out to users. The users would be able to hold and showcase these in their
wallets.

NFT Collectibles

Contract

VIP Experience Exclusive Event Special Pass

Provably fair games and

earnings for all

The system is powered by Polygon Blockchain which hosts all the digital
value-exchange logic for skilled gaming in the form of escrow smart contracts.
Games using XMANNA SDK are thus secured against manipulation and fraud.
All the funds are handled transparently on the Blockchain, ensuring that
winners always get their fair share and the ecosystem participants get their
share of the revenue as well.
Business Model

XMANNA has a revenue sharing model catering to the interests of all its

ecosystem partners: users, brands, teams and game developers. The XMANNA

governing ethos is purely and closely tied to rewarding engagement. The

business model is designed to promote perpetual organic growth by reinvesting

back into the system which ensures paid users get more from their spending,

advertisers get additional ROIs, and clubs and sponsors can monetize their fan

base in a manner currently inconceivable. The business model can be divided

into six main categories:

1 Skilled gaming 4 Advertising/Sponsorship

2 Loyalty application 5 User intelligence

3 Subscriptions

Skilled gaming

In order for users to be able to participate in cash challenges and tournaments

the users will be charged a rake fee. XMANNA charges a 20% rake fee of the

total prize pool and the remainder is returned back to the winners. Of the fees

XMANNA reinvests a massive 40% portion of it back into the ecosystem to

incentivize users - it's handed out as Bonus Cash, prizes and other promotions.

Another significant portion is handed out to the game developers as daily

earnings.
24

Revenue share distribution for SDK

User

XMANNA

Rewards
Platform

30%
40%

30%
Game

Developers

In the case a game is incorporated with the XMANNA SDK but traffic is

coming from the standalone SDK then the revenue model is as follows:

40% to User Rewards 30% to Game Developer

30% to XMANNA
25

Loyalty application
The Loyalty Application provides the essential technical and monetary
framework for sports clubs to offer customized loyalty applications to its users.
The business model is engineered to easily help the clubs to connect with,
monetize and engage their fans in a way that was previously not possible. This
presents new revenue streams for the teams which require only minimal efforts
and costs.

Teams now host an application for their fans which provides the fans with the
custom content they seek paired with exciting gaming, spending, awesome
rewards, and VIP levels – features that introduce a new and attractive avenue
for fans to connect with the teams they love. XMANNA prioritizes empowering
the ownership economy by putting all of its users first; including end users,
clubs, teams and sponsors.

The rake fee that is collected is distributed among all participants as follows:

XMANNA

Platform
User

Rewards
25%
40%
10%

25% Game

Developers
Channel

Operator
26

Subscriptions

The attention to detail and a transparent commitment to global access is

evident in XMANNA's subscription offerings which can be adapted even for

locations that present legal obstacles to the adoption of the entire XMANNA

feature set. . For instance, this opens up otherwise inaccessible profitable

markets which can benefit from the free-to-play version of XMANNA.

In order to incentivize the various subscription options, a comprehensive

rewards structure has been set up which allows users paying more to have

better access to rewards and special prizes not available to lower tiers. The

benefits can be specifically broken down categorically as follows:

Gaming

Faster reward level progression

Extra perks along with rewards level progress (ie: bonus

cash, digital gift card, physical prize)

Inflated Bonus Cash handouts

Exclusive season pass holder tournaments

27

Rewards

Tickets for a prize wheel NFT Packs

Extra Bonus Cash

Spending

Higher Bonus Cashback % on spending

Discounts with sponsors

Sports

Exclusive product placement deals

Team merchandise and sponsor Discounts

Unique signed team memorabilia

Exclusive VIP experiences

28

Advertising and sponsorship

The system offers a wide range of innovative options for advertisers and
sponsors to participate in the system. Advertisers and sponsors can choose to
fund gamification campaigns and tournaments, they can also hand out gifts,
prizes, multicurrency rewards and once-in-a-lifetime event options for the
winners to promote their brands and fan loyalty, and still have the option for
traditional advertisements for the users as well.
29

User intelligence
The current sports ecosystem suffers from lack of visibility into user trends
and behaviors. There is limited information available, which is measured through
vague KPIs. XMANNA unlocks a new set of KPIs based on user engagement and
behavior based on engagement with games, advertisements, sponsored
content and spending. It also allows XMANNA to offer advanced services to
clubs, sponsors and advertisers and developers which can span from:

Developing and onboarding new and current games

which enable maximum engagement from their user base

Optimizing fees for

Game formats popular

tournaments and challenges among user-base

Optimizing rewards Recommendations for improving games

Targeting games to specific users

XMANNA under

the hood

Modular Scalable Design

XMANNA is being developed as a modular and scalable platform, which can

quickly be replicated across geographies to capture crowds all across the

globe. The system is based on service oriented architecture where all

components are designed as independent modular services which can be

scaled independently in the cloud to meet any spikes in demands. It allows any

independent service to be scaled horizontally by adding more compute

instances on the fly. It also allows for services to be deployed in specific regions

to meet regulatory and data privacy requirements. The modular design allows

flexibility in adding new components to any one service without having to affect

the working of the entire system.

Scaling same service on-demand in different regions

Region 1

Region 2
31

The services are exposed outside the system via an SDK which handles all the

requests to the respective services. At a high level the system consists of the

services as shown in the following figure:

XMANNA Analytics
XMANNA SSO
XMANNA

Service Service Advertising Service

XMANNA KYC/AML
XMANNA Skilled
XMANNA Wallet

Service Gaming Service Service

XMANNA Sandbox
XMANNA App
XMANNA Loyalty

Service Review Service Application Service

Fiat Service Launchpad Admin Panels

32

SDK architecture
These services are exposed via the patented XMANNA SDK which allows
game developers to focus on their core game and the SDK caters to all of the
features the XMANNA ecosystem introduces. The SDK uses RESTFul calls to
communicate with the backend services and controls all the flows necessary to
enable seamless skilled gaming. All the calls are secured using standard HTTPS
to secure them against eavesdropping and replay attacks

XMANNA

Unity Game Unity SDK

XMANNA Services

UnityC# Interface

iOS
Android

Build Build

iOS Devices Android Devices

The SDK design allows two or more users to connect with each other via
mutual game initiation. The games use the SDK to connect to the XMANNA
services, which allows communication between both the games.

XMANNA

Services
User 1 XMANNA
XMANNA
User 2
SDK SDK
33

Two users competing head-on, games utilizing SDK to connect via XMANNA
services

Data flow for real time multiplayer games

Game Servers

XMANNA

Services

User 1 XMANNA
XMANNA
User 2
SDK SDK
Skilled gaming start
Multiplayer real time game data

Non-custodial wallets
One important part of the SDK is the creation and management of
non-custodial wallets for handling crypto balances of users. The non-custodial
wallets are secured using industry standard encryption which allows for safe
handling of user private keys on the mobile devices. The keys are decrypted on
the fly when required and are wiped from memory immediately after use to
ensure the keys are never compromised. The private keys can never leave the
device and are known only to the user. The sandboxed design ensures that
XMANNA or the developers never have access to the user keys.
34

Fiat Wallets

The SDK also allows users the ability to play and earn using traditional fiat

money. They can bring funds into the system using conventional payment

methods such as Visa and debit cards. XMANNA uses 3rd party payment

services to handle all monetary transactions. Once the users' funds are

deposited into the XMANNA wallet, an equivalent amount of tokens

representing USD are issued on to the Blockchain, to the users' non-custodial

wallets. This unlocks the potential for the XMANNA service to be quickly

launched to any region or country.

XMANNA services

introduction
Authentication service
The system utilizes oAuth and OpenID Connect to authenticate and authorize
the users in the system, allowing fine-grained control over the permissions in
the system. The services do not need to maintain separate authentication and
can rely on a single service to handle all the authentication in the system. The
authorization is also handled by this service. Services connect over secure
encrypted channels to exchange JWT tokens defining access rights. This
service also interfaces with the OFAC to ensure any users on the banned list do
not gain access to the XMANNA services.

Simplified flow for the authorization

Authorization Server

Obtains Token

Delegates Use Token

User Client Applicaiton Resource Server

36

KYC service
XMANNA strives to ensure the system is fair and can not be used for
nefarious purposes such as money laundering. In order to comply with the
various laws and regulations associated with skilled gaming across the regions
in which we offer our services, this module allows modular control over KYC
requirements and anti-money laundering directives. This service incorporates
modules to handle varying KYC requirements in the US, EU and Asia at present.
More region specific KYC requirements can also be incorporated with ease,
leveraging trusted third party KYC services where applicable. The Auth service
utilizes this service to update roles, access and permissions. No users are
allowed access unless approved by the KYC service.

Verifying that user is not on the OFAC banned list

OFAC

Verificaiton

Request Approved

Update access

Registration permissions

User KYC Service Auth Service

37

AML service
We understand that skilled gaming can be exploited for purposes such as
money laundering. We have built this service to specifically ensure compliance
with anti-money laundering laws governing different regions. At present this
service supports FINCEN (USA) and AMLD (EU). This service has been
designed to help XMANNA comply with BSA/AML regulations and audits. All
such regulatory reporting can be generated using this service. This service also
interacts with analytics services to report any suspicious activities to the
relevant authorities.

Intelligence and

analytics service
This service is one of the most important services for the continued growth
and operational efficiency of the system. It mines the data to generate
intelligence and analytics which can be divided into the following categories.

Anti-money laundering

This service uses state-of-the-art proprietary ML/AI algorithms to detect money

laundering and related activities. This module analyzes in-game behavior,
gaming trends, XMANNA social network, transactions, account balances and a
variety of other metrics to detect money laundering activities. Any such user
accounts can then be banned using the XMANNA Auth service or reported to
relevant authorities using the XMANNA AML service.
38

Game analytics

This module analyzes the games in the system to report best performing
games, categories and events.

User analytics

It analyzes individual user behaviors to determine interests and trends. This can
be used to offer insights to sponsors and clubs which have never been possible
before and allows them to develop more targeted and highly focused strategies
for user engagement.

Game economy

The transactions and revenues are analyzed to generate insights that can be
used to minimize XMANNAs exposure to crypto volatility. We are building an
AI/ML engine to detect and forecast trends. It will also be instrumental in
fine-tuning bonus cash rollouts to maximize impacts.

Advertising

This module generates analytics for advertising KPIs. These can be used by
advertisers and sponsors to truly connect their spend to their returns along with
new ways to extract data.

Smart contract service

XMANNA's unique value proposition stems from the use of Blockchain to
ensure that funds are distributed fairly. This service uses smart contracts to
cater for transactions generated from challenges, tournaments, leaderboards,
and more.
Challenge smart contracts

When two users are matched against each other and agree to participate in a
challenge, their funds are locked into an escrow contract, the funds are held till
 39

the time the game is complete. Once the game is complete, the game state is

reported to the SDK which then reports it to the contract service. The service

then issues a transaction resulting in the release of the funds to the winner as

well as taking out the rake and distributing it as per the defined percentages set

in advance.

Game Game

Reports
Player agrees
Player agrees
Reports

final state to challenge to challenge final state

XMANNA Smart

Contract Service

Challenge accepted Challenge accepted

Winner reported Winner reported

User A User B

Smart contract Issue transaction for

deployed release of funds

Lock funds

Lock funds
Funds released
User A to winner User B

7. Funds released
to beneficiaries

XMANNA Sponsors Game

Developers
40

Leaderboard smart contracts

The system sets up leaderboards for a tournament or a season. Multiple

challenge escrow contracts are added to the leaderboard contract. The escrow
contracts award users with trophies or ribbons in addition to the winner’s
earnings, till the time the leaderboard is active. Once the leaderboard concludes
based on the set criteria, it automatically decides the winner and distributes the
funds locked in the leaderboard contract.

1.Sets up leader board XMANNA smart

Admin contract service

2.Smart contract

3.Escrow
deployed and funded
contract

added

5. Leaderboard concludes

4.Trophies and ribbons

6. Rewards added to leaders wallets

awarded to user wallets 7. Trophies and Ribbons reset

41

Skilled gaming service

This service leverages the technological excellence of the patented XMANNA

game engine. The game engine is at the heart of the skilled gaming ecosystem

allowing users to face off against each other. The engine has been carefully

crafted to offer blanket coverage to all eventualities in a skilled gaming setup. It

ensures that the matches are fair. Players that face off have the same stakes

and are equally matched in skill in order to maximize the engagement. The

game engine caters to the following game types:

Single-player connected Real-time multiplayer

Turn-based

Single-player connected

This is the simplest supported format which allows users to start a game

session, the game engine matches the players based on location, skill level and

entry fee level. Both players play the single-player game and their individual

results are submitted. In case no second player is found, a player still has the

option to play and save the results. Any other player can later accept the

challenge and compete at his own time. This allows a truly engaging experience

where players can participate in challenges asynchronously.

Turn-based

This format allows the immensely popular turn-based format to be unlocked for

the world of skilled gaming and XMANNA. World famous RPG games such as

X-COM: Enemy Unknown [ref] can be converted into XMANNA games adding a

valuable n additional twist to already popular games, making them legendary.

Players can take turns strategizing how to best beat their opponent but this

time it's much more than just glory; the stakes are high as is the reward.
42

Real-time multiplayer

Anything is possible in the world of XMANNA, including converting highest

grossing mobile phone games such as Honor of Kings [ref] into skilled gaming
formats. This allows players to compete against each other in the best games. A
single such game ported to XMANNA can potentially bring along with it, its 80
million daily active players and 200 million monthly active players.

XMANNA Sandbox service

XMANNA has been designed to be as developer friendly as possible. The SDK

exposes testing endpoints which interact with the XMANNA Sandbox service.
This service allows developers to test and develop games for the XMANNA
system, it provides a secure sandbox environment where developers can test
the games they have ported onto XMANNA. The service has been designed to
offer limited or pseudo access to different services. It can be used to create
test users which do not trigger KYC/AML alarms/checks, it does not feed data
to the intelligence and analytics services and it offers test coins which test
users can play with. This service effectively communicates with other services
offering reduced features as appropriate or provides safe pseudo defaults so
that testing can be done without hassle.

XMANNA App Review service

This service is critical to providing a safe, stable and secure environment for
XMANNA users. It additionally ascertains to sponsors and advertisers that the
games they choose to offer their user base are of good quality and fulfill the
minimum criteria set by XMANNA quality assurance team. All games to be
published for use with XMANNA are submitted to this service where they are
tested for quality. A game is only allowed to be featured on the XMANNA
system once it has been approved for use after passing through a rigorous
review cycle.
43

Admin panels

This service provides a SaaS solution for game developers, advertisers,

sponsors and loyalty application owners to manage their applications. It serves
as a quick access frontend for analytics, advertising, launchpad and loyalty
application services. It allows managers and admins to manage their user base,
create campaigns, launch new adverts, sponsor and set up e-gaming
tournaments and much more. It also facilitates viewing statistics and insights
and unlocks value-added offerings by the XMANNA analytics service.
XMAN Tokenomics

Token Allocation Percentage Tokens

Team
12.50 %
972,222,222

Advisors
6.00 %
466,666,667

Early Adopters
1.00 %
77,777,778

Private Sale
3.00 %
233,333,333

Exchange Liquidity
11.00 %
855,555,555

Farming Pools
5.00 %
388,888,889

Staking + Rewards
12.00 %
933,333,333

Marketing Tokens / Treasury

10.00 %
777,777,778

Special Program for

4.00 %
311,111,111

Strong Holders

Airdrop
3.00 %
233,333,333

NFT, Liquidity Mining Programs

11.50 %
894,444,444

New Partner Reserve

21.00 %
1,633,333,333

Total Supply 100.00 % 7,777,777,777

Token Sale

XMANNA ecosystem is powered by the XMAN utility tokens. The token serves

as the entry point to avail all value added services that are at offer. The XMAN

tokens are being minted on the Polygon public blockchain with a total supply of

7,777,777,777 tokens.
 48

Token Utility
The XMAN token is a versatile utility token enabling many different aspects of
the system. First and foremost the token allows its holders to participate in
exclusive early token sales on the Team Token Launchpad prior to general
release. In addition users holding XMAN tokens can:

1. Use it to wager in skilled games

2. Get 25% rake fee discount

3. Stake XMAN tokens an

Get Team Launchpad Acces
Unlock Engagement Reward opportunities
Buys XMAN
User
tokens
Fulfill engagement

requirements
Engagement
XMAN token
Rewards

Stake Games Rake Discount

Launchpad

Team A Team B Team C

49

XMANNA Staking
In order to incentivize XMAN token holders the XMANNA system allows users
to stake their tokens in a staking pool which gives the participating users
guaranteed allocation of tokens at Team Token Launches if they choose to
make any purchase. The pools are designed to be flexible, meaning they can
offer different team token allocations at different durations of time and by total
value staked.

The Manna pool divides stakers into tiers based on the amount of XMAN
staked and the duration of time for which the stake is held. Each tier has an
assigned weight range, more weight results in greater allocation at Team Token
Launches.

Staked
Min. duration,
Max. duration to reach
Level amount Weight days max weight, days

1
44,000
2.5-10
30
90

2
111,000
7.5-30
30
90

3
221,000
16-64
30
90

4
443,000
36-144
30
90

5
1,110,000
100-400
30
90

6 3,320,000 175-700 30 90
50

In order to support stability, the users must hold the designated amount of
funds in the pool for the minimum required time period to be eligible, in case of
withdrawal the tier would be reset to the next best available tier. In case the
user wishes to upgrade, the timer would be reset, but would not reduce weight
below current level. Additionally, on top of Team Token Launchpad access for
staked users, XMANNA will give other reward opportunities for Engagements to
strengthen the core of the ecosystem.

Engagement Rewards Dynamics

XMANNA team loyalty applications are fueled by engagements. In order to
promote the core dynamics of the application to support the ecosystem, users
who stake XMAN tokens to enable Team Token Launchpad access, will also
have the opportunity to acquire additional Engagement Rewards by performing
value-added functions within the team loyalty application. Similar to how a
proof-of-stake blockchain requires nodes to support full and expanded
functionality, XMANNA hosts proof-of-engagement applications to Leagues and
Teams which is driven by continuous interaction from the users. By allowing
Engagement Rewards from premium users who support and help begin the
launch of new Team applications, XMANNA is encouraging these prime
contributors to earn additional rewards by continuously interacting with the
platform features.

The opportunities to acquire Engagement Rewards for prime contributors are

subject to change and can vary from different team launches, campaigns, and
time periods.

In order to have the opportunity to access and to redeem Engagement

Rewards, staking requirements for Team Token Launchpad must be met, along
with meeting the minimum Engagement Rewards requirements based on current
rewards period. For example, there may be a cluster of rewards opportunities
available for a user who has met a staking requirement, but the user will not be
able to claim rewards until the Engagement requirements are met.
51
Engagement requirements can be dynamic and subject to change along with
having a variable reward based on the value-added contribution the
engagement drives within the ecosystem. Some engagement rewards examples
could be interacting with Team content, participating in skilled gaming features,
interacting with sponsorship and advertisement placements, along with a
multitude of other things. The Engagement Rewards campaign details would be
released prior to them going live.

XMAN tokens
The rewards will be taken out of the uncirculated supply allocation. The
amount of XMAN rewards offered will be reduced each year until the pool is
fully exhausted. The funds allocated would be sufficient to cover three years of
generous engagement rewards but will reduce considerably each subsequent
year. The planned maximum yearly amount is as follows,

Year # Amount of Tokens

1
1 billion

2
750 million

3
500 million

4+ <500 million
52

Team tokens
*Engagement Rewards for Team tokens can vary on a team by team basis;

All teams would allocate a fixed amount of tokens to XMANNA for rewards and
other activities including staking rewards. These tokens would be set aside at
the time of the Launchpad event for each team. The amount of tokens may be
replenished over time or may remain fixed in which case the rewards
distribution would taper off over time depending on the volume of users and
usage. The staking rewards would be funded by the funds in the allocated pool.

NFTs
XMANNA has ongoing deals with clubs and partners which allow XMANNA to
present its users with unique opportunities in the real and virtual worlds. As
XMANNA grows, such openings are bound to increase. For each confirmed
benefit, a sponsor confirms that XMANNA will mint a unique NFT against it. For
opportunities which are open to more than a single user, ERC 1155 tokens would
be used to enable a supply of the token. Since the tokens are minted after the
sponsor approves them, the sponsors would always honor the acceptance of
these NFTs from the users. The NFT would be burnt and taken out of circulation
once the user consumes it.

Bonus cash
Bonus Cash is an in-app only currency which is as good as a dollar. It can be
earned and spent only within the system and can never be liquidated. It is
essentially a rewards currency which users can earn as a reward for promotional
campaigns, referrals, staking and deposit bonuses. It can be utilized by
spending it on wagers. The system automatically tries to consume 90% real
cash and 10% Bonus Cash for a wager in the best case scenario i.e. when
sufficient funds are available. In case real cash is in short supply, the shortage is
covered with Bonus Cash. Since Bonus Cash never leaves the system, it allows
XMANNA to boost user engagement.
56

Engagement
XMANNA has planned for all user groups, using the XMANNA application is
free of cost and provides ample opportunities for the users to earn their way to
greatness. For those seeking the ultimate thrill, they can start off by engaging
with content, gaming contests, advertisements, and social media. The earnings
would be substantial enough for users to begin participating in major gaming
events quickly.

Cross Network token import

XMANNA is leaving nothing to chance and is all inclusive with an open
mindset. For influencers/teams which already have tokens in circulation on other
chains and have an associated user base using them, XMANNA is able to
incorporate/whitelist such tokens into the XMANNA ecosystem by utilizing layer
2 bridging. The bridges would be tailored such that they enable funds
allocations and splitting of the bridged tokens as per best practices defined by
the XMANNA team for token allocations. An influencer/team token already in
existence is not the only type of token import XMANNA can manage, XMANNA
is open to supporting other blockchain communities in whitelisting other prime
blockchain network tokens to continue to promote interoperability and
blockchain adoption. This allows virtually any token that's compliant to be used
as a utility token on XMANNA.
Executive Team

STEVE STEIN

CEO

Maurice Zarka Randall Middleton

CTO CPO
Team

Vidit Bansal Daniel Saralkar

Back End Project Manager

Gabriel Varulkar Constantin Mokienko

Back End Back End

Tomer Bariach Zaid Munir

Blockchain Blockchain
Team

Roma Gordienko Ivan Dyshuk

Designer Project Manager

Eran drori Kamal Sharma

Front End Front End

roman kravchenko Dmitriy Sivko

Front End / Mobile Front End / Mobile
Team

Stas Postolenko Sanjay Kumar Yadav

Testing / QA Testing / QA

Chris townsend Darla Yaremkevich

Marketing Social Media Marketing

Kelin verigin EmIEl de meyere

NFT Strategic Accounts
Team Locations

Australia Belgium Canada

Gibraltar India Israel

Ukraine United States

 Thank You!

www.XMANNA.com

facebook.com/XMANNAOfficial twitter.com/XMANNAOfficial

instagram.com/XMANNAOfficial t.me/XMANNAOfficial