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Article No. 04: D I R e C T I o N: Read The Article Below and Answer The Questions That Follow

Operation Management

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Bai Nilo
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34 views2 pages

Article No. 04: D I R e C T I o N: Read The Article Below and Answer The Questions That Follow

Operation Management

Uploaded by

Bai Nilo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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NAME: ____________________________________ SCORE: _____________

DATE: _________________________

Article No. 04
D i r e c t i o n : Read the article below and answer the questions that follow.

McDonald’s: Opportunities and Challenges in the Global Market


GUIDE QUESTIONS:

1. What are the most important strengths of MCDonald’s and how do they
contribute to its successful operations?

2. What developments can be considered threats to McDonald’s? Why do you


think so?

3. Which among the treats should McDonald’s prioritize? Why do you think
so?

4. Why is it important for McDonald’s to consider the local taste and


preferences of its customers in every country?

5. Describe how McDonald’s addressed a perceived threat to its market. Was


this strategy effective?

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