Lesson 3
Lesson 3
⮚ Cost Leadership - a firm sets out to become the low cost producer in its industry.
⮚ Product Differentiation - a firm seeks to be unique in its industry along some dimensions that
are widely valued by buyers.
⮚ Focus - The generic strategy of focus rests on the choice of a narrow competitive scope within an
industry. The focuser selects a segment or group of segments in the industry and tailors its
strategy to serving them to the exclusion of others.
Stages 1 and 2 of cost system development focus on the management accountant's measurement and
reporting role. Stage 3 shifts to operational control. Stage 4, the management accountant becomes an
integral part of management, not just a reporter but a full business partner, with the skills of identifying,
summarizing and reporting critical factors necessary for the firm's success.
Critical Success Factors (CSFs) are measures of those aspects of the firm's performance essential to its
competitive advantage and, therefore, to its success. Many of these critical success factors are financial,
but many are nonfinancial.
COST MANAGEMENT AND ACCOUNTING SYSTEMS
Cost management can be described as the approaches and activities of managers in short-run and long-
run planning and control decisions that increase value for customers and lower costs of products and
services. Information from accounting systems help managers, but the information and the accounting
systems themselves are not cost management.
Three significant managerial implications are derived from these two observations.
First, before implementing an accounting or other organizational change, it is important to understand what
is driving the change.
Second, an accounting system should not be adopted merely because other firms are doing so; they may
be reacting to a different set of external shocks.
Third, an accounting system should not be changed without concurrent, consistent changes in the way
decision rights are partitioned as well as in the performance reward systems. All three parts of the
organization's architecture must be internally consistent and coordinated.