HOW TO WRITE COVER LETTERS

1. Introduction 2. Cover Letter Writing Tips

1.

INTRODUCTION

Perhaps the only thing job-seekers dread more than writing a resume is writing the cover letter to go with it. True, a resume requires good, solid writing and attention to detail, but a cover letter is addressed to a particular person and requires the jobseeker to answer the most important question on that person's mind: "Why is this applicant the best qualified candidate for the job?" How well you write a cover letter may play a large part in how effective your resume will be. A good cover letter may get you an interview; a bad one may make your resume little more than an afterthought. COVER LETTER CONTENT The cover letter is your chance to sell yourself to a potential employer as the best candidate for a specific position. As such, it is just as important as your resume. In fact, you should never send out a resume without one. The most important thing is to remember that your cover letter serves a separate function from your resume and should not be used to repeat the details of your resume, such as work history, education, or personal objectives. The resume is about you, your experience and your skills. The cover letter is about what you can do for the employer. An effective cover letter should accomplish three things. i) Introduce Yourself & Your Reason for Writing The first paragraph needs to grab the hiring manager's attention. Say exactly why you have sent your resume: you are interested in the company and you want to fill a need they have. Demonstrate your interest by indicating any connections between the employer and yourself. Show that you work in the same field, that you share a common professional interest, or that you have been following the company or industry in the news. If you were referred to the company by a mutual friend or associate, mention them; the hiring manager may feel more obligated to respond to your letter. (Don't profess to know more than you do. If you make inaccurate statements regarding the company or the industry, the hiring manager will see right

through it). When offering to fill the company's need, be as specific as possible. Don't just mention the job position; describe what the company requires from that position. ii) Sell Yourself In the second part of the letter briefly state the skills you bring to the table that will specifically meet the employer's needs. There is no need to go into great detail; your resume should take care of that. Instead, use this section to highlight how you will use your talents and experience to benefit the company. Don't use it to indicate how you think you will benefit from being employed - with a stack of resumes on his desk and positions to fill, the hiring manager isn't concerned with your personal fulfillment. Keep your use of the personal pronoun "I" to a minimum. Try to use it in this sense: "Here's how I can help you." iii) Make a Plan Close the letter by indicating what you would like to happen next. Don't leave the ball in the employer's court. Tell the potential employer where you can be reached, either by phone or by e-mail, but don't wait for a call. Indicate that if you don't hear from them within a few days, you will follow-up with a phone call to make sure your resume and cover letter have reached the intended recipient, and to arrange a face to face interview. Be assertive but polite. (Some job seekers may want to use a paragraph to explain anything that's not apparent from the resume, such as large gaps in the employment history.)

FORMATTING COVER LETTERS There is no one "official" format, but here are some basic rules to keep in mind when composing a cover letter: A three line block in the top right hand or left hand corner of the page containing: your home street address; city, state and ZIP code; and the date. (The date may be separated from the block by one line.)

Another three line block, flush left, one space below the date and one space above the greeting. This block contains the addressee's full name and address, including city, state and ZIP code.

Use a colon after the greeting, not a comma. The greeting should address a specific person in a formal manner. "Dear Ms. Irfan:" is perfect; "Dear Sadia:" is not.

Use a personalized salutation (not, for example, "To Concern"). Make an effort to find out who will be receiving necessary, telephone the company and ask. If you do not find a address the letter to "Hiring Manager," "Human Resources simply "Manager."

Whom It May your letter. If specific name, Manager," or

Paragraphs should be separated by a line of space; indentation is not necessary.

You may use bullets and bold print in the body of your cover letter to organize and highlight information, and make it easier to read. If you do decide to use them, do so conservatively.

The closing should read "Sincerely," followed by your signature underneath, then your full name in print underneath that. Always leave enough room for your signature between the closing and your name when you print your cover letter.

2.

COVER LETTER WRITING TIPS

How you write your cover letter is as important as the message it delivers. Your letter is an example of how well you communicate, and no employer wants to hire people who can't do so effectively. With that in mind, here are some tips on making your cover letter look and sound professional. a) Personalize the letter Whenever possible, address your cover to the individual responsible for filling the position. A generic salutation sends the message that you aren't familiar with the company; such an impression won't convince the reader that you're enthusiastic about the job. "To Whom it May Concern" will probably concern no one. And "Dear Sir" or "Dear Madam" is ill advised--don't risk alienating or offending your reader. If necessary, make a phone call, visit the library or use the Internet to find out the name and title of the person who does the hiring. Then make sure to get the spellings correct. Remember, the hiring manager will be looking for people who set themselves apart. Take the time to find out who is in charge. b) Be natural Use simple, uncomplicated language and sentence structure. Don't try to sound like someone else, particularly if that means using unnaturally formal language, convoluted sentences and words you've never used before (perhaps misusing them in the process). You may mean to impress, but you will often sound awkward. Write as you would speak. Be formal, but don't be a stiff. Say things in a simple, straightforward way, and don't rely on a Thesaurus. As with your resume, use action words to create dynamic sentences. c) Be specific and get to the point Your cover letter must be intriguing enough to get the reader to look at the resume, but should only be an introduction to the resume, not a repeat of it. Make sure you answer the question, "Why should I hire this person?" Avoid using clichs, like "I've taken the liberty of enclosing my resume," or "I'm a people person." It's difficult to sell yourself as unique if your letter reads like every other one in the pile. d) Be positive Don't complain about your boss or describe your present or previous work experience as "boring". Nobody wants to hire somebody with an attitude. Above all, don't sound like you're begging for a job. A hiring manager may wonder why you're so desperate. e) Be confident, but not arrogant Don't be negative or too humble. Tell them you're qualified for the job, but don't demand it. Don't profess to know more about the company than you really do. Explain why you find the company attractive (there must be some reason or you should not be writing) and leave it at that.

f) Be polite and professional You may be a comedian with your friends, but a potential employer should be treated with respect. g) Be efficient Don't waste space (and the reader's time) on unnecessary details. Respect the employer's time - make sure every sentence has something to do with explaining your interest in the company, illustrating how you will fill the company's needs, and how you will contact the company in the near future. h) Type your letter Beware of the dangers of word processing. If you send a similar letter to several companies, make sure that you change all customized statements accordingly; no company wants to read how much you'd like to work for their competitor. Carefully read each letter before you sign it. i) Be available Remember to tell the employer how to reach you. Give a phone number which will be reliably answered by either a person or an answering machine. If possible, include an e-mail address. Do not leave the ball in the employer's court. Indicate what reaction you expect from your letter and how you will follow up. For example, don't end with "I look forward to hearing from you soon." j) Proofread Check carefully for grammar and spelling mistakes. Typos and grammatical errors say a lot about the kind of work you do. Don't depend entirely on the spell-check function of your word processor; if you use "there" for "their," for example, spell-check won't notice. Keep a dictionary handy for proper word usage and consult a style manual for grammar questions. k) Sign it If you forget this, the employer may feel like you have sent a form letter. l) Package it nicely Print your resume and cover letter on the same paper stock; the uniformity will look professional. Use only printers that produce neat, readable text with no stray marks or smudges. Do not use a dot-matrix printer or a manual type writer. m) Keep one for yourself Make a copy of each letter sent, and keep it for future reference.

SAMPLE COVER LETTER 1

May 29, 2003 Kashif Ahmed Director of Human Resources Umer Hospital 212 G/1, Gulberg Lahore Dear Mr. Ahmed Enclosed is a copy of my resume in response to your advertisement for a purchasing manager in the May 29 Dawn newspaper. With more than 15 years of experience in health care purchasing and a proven record of accomplishments, I believe I am qualified for this position. In the past two years, as the Assistant Director of Purchasing at Mumtaz Bakhtawar Hospital, I have honed my communications and teamwork skills. In that position, I have helped develop hospital-wide policy and procedures for supply procurement, capital equipment and service agreement purchasing. I am also responsible for a staff of 20, and have worked with several key departments in the hospital. My experience includes: Purchasing, receiving, inventory control and distribution Contract negotiations, supplies and equipment Logistics, patient and equipment transportation Capital equipment evaluation and purchasing Expertise in computerized management of materials, spreadsheets, databases, word processing and other projects Maintenance agreement analysis and purchasing Health care materials management and systems consulting I look forward to discussing my background and accomplishments with you and learning more about your needs. I will call next week to arrange a time to meet. I can be contacted during the day at (042) 5866639 or you may leave a message with my answering service at (042) 9512016-8. Thank you for your consideration. Sincerely, Hassan Javed

SAMPLE COVER LETTER 2

J-22, Street 2 Liaqatabad Rawalpindi Jan 1, 2003 Mr. Arif Alahuddin Managing Director Oracle ETC Building Islamabad Dear Mr. Alauddin: Identify objective I am seeking a position in materials evaluation at a high technology company such as yours. I am aware from researching your firm that you have a training programme for physicists and engineers. As you will note from the enclosed resume, I have majored in physics and have participated in significant research. This background, as well as several business courses, has prepared me to combine an interest in motivating people with a desire to work in a technical environment. I would like to learn more about your trainee position, and I will contact your office the week of April 15th to arrange an appointment at your convenience. Sincerely, Usman Butt Enclosure

Refer to resume... point out qualifications & special interests Arrange for an interview