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Vision & Mission Creation Kit

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75 views

Vision & Mission Creation Kit

Uploaded by

VAIR Training
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Vision & Mission

Creation Kit

www.rajivtalreja.com
According to a study of over 50,000 employees, those
who found the vision of their organization meaningful
had engagement levels of 18% above average.

A mission statement defines the organization's business,


its objectives, and how it will reach these objectives.

A vision statement is a part of a company’s overall


strategic plan. A well-written vision statement outlines
the very future of the organization for all stakeholders.

A successful business needs both Mission creation and


a strong Vision statement to function at its fullest.
Employees relate and resonate with the culture and
strategic growth projections of your company.
It should also provide your employees (and potential
future employees) a reason to wake up every day and
continue working hard for the company.

www.rajivtalreja.com | ©2022 02
WHO DO YOU WANT TO SERVE? WHAT IS YOUR CORE STRENGTH? WHAT DO YOU WANT TO BE SEEN AS?
Your target customers on a long term basis What are you good at that separates Your self image that is reflected through
you from competition? your work

C
WHAT IS YOUR DREAM FOR YOUR BUSINESS?
A E
Go back to school and answer from
the perspective of a young person

WHAT DO YOU WANT THE WORLD


WHAT IMPACT DO YOU WANT TO CREATE? TO REMEMBER YOU FOR?
The good you want to do, the lives Keep it simple and impactful
you want to change

B D F
A C E

B D F Mission Creation Canvas


www.rajivtalreja.com
Canvas fill order
MISSION CREATION
TEMPLATE

Our mission is to B, D
through C
We are E .

so that F
for A

Mission statement quality check

• Easily Understood - Can it be easily shared with people?


• Simple and clear - Is it short and specific to what the business does?
• Meaningful? - Does it convey the "why"?
• Plain English - Shouldn't include jargons and buzz words

Our mission is

www.rajivtalreja.com | ©2022 04
WHAT IS THE CHANGE YOU WANT TO SEE IN THE WORLD THROUGH YOUR BUSINESS? WHY DO YOU WANT TO WITNESS FOR YOUR BUSINESS, WHAT WOULD
THIS CHANGE SO BADLY? THE PINNACLE OF SUCCESS LOOK LIKE?

A D E
WHAT IMPACT DO YOU INTEND TO WITH WHOM OR WHERE IN THE WORLD
CREATE THROUGH THIS CHANGE? DO YOU WANT TO SEE A CHANGE?
HOW DO YOU WANT IT TO CHANGE? WHAT ARE YOUR AMBITIONS FOR
YOUR BUSINESS IN THIS WORLD?

B C F G
A D E

B C F G
Vision Creation Canvas
www.rajivtalreja.com
Canvas fill order
VISION CREATION
TEMPLATE

We envision a A ,

B for

C where

D , E ,

F , G .

Vision statement quality check

• Easily Understood - Can it be easily shared with people?

• Inspiring - Is it inspiring everyone involved in your effort to achieve your vision?

• Simple and clear - Is it short and crisp enough to fit on a t-shirt?

• Timeless - Is it still relevant even if business changes strategy?

• Plain English - Shouldn't include jargons and buzz words

We envision a

www.rajivtalreja.com | ©2022 06

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