Senior High School

Trends, Networks,
and Critical Thinking in the
21st Century
Quarter 1 – Module 3: Strategic Analysis
and Intuitive Thinking

Department of Education • Republic of the Philippines

Trends, Networks, and Critical thinking in the 21st century – Grade 11/12
Alternative Delivery Mode
Quarter 1 – Module 2: Strategic Analysis and Intuitive Thinking
First Edition, 2020

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Published by the Department of Education – Division of Misamis Oriental

Division Superintendent: Jonathan S. Dela Peña, PhD, CESO V

Development Team of the Module

Authors: Ringo R. Dadole, Maria Clarizze Concep B. Dadole, Tessa Ann D. Bayron,
Analiza N. Chu

Reviewers:

Illustrator/ Layout Artist: Daisy V. Racho

Management Team:
Chairperson: Dr. Arturo B. Bayocot, CESO III (Regional Director)
Co-Chairpersons: Dr. Victor G. De Gracia Jr., CESO V (Asst. Regional Director)
Mala Epra B. Magnaong (CES, CLMD)
Members: Dr. Bienvenido U. Tagolimot, Jr. (EPS-ADM)
Dr. Nick C. Pañares (REPS)
May P. Edullantes (EPS-LRMDS)
Connie Emborong (EPS-LRMDS ) Sally S. Aguilar (EPS)
Celieto B. Magsayao(LRMS Manager) Loucile L. Paclar (Librarian
II) Kim Eric G. Lubguban (PDO II )

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Office Address: Don Apolinar Velez Street, Cagayan de Oro City, 9000
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E-mail Address [email protected]
 Senior High School

Trends, Networks and

Critical Thinking in the
st
21 Century
Quarter 1 – Module 3:
Strategic Analysis and Intuitive
Thinking

This instructional material was collaboratively developed and reviewed by

educators from public and private schools, colleges and universities. We encourage
teachers and other education stakeholders to email their feedback, comments and
recommendations to the Department of Education at [email protected].

We value your feedback and recommendations.

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 TABLE OF CONTENTS
PAGE
What I Need to Know ………………………………………….. 3

Module Contents …………………………………………… 3

Learning Objectives …………………………………………… 3

General Instructions …………………………………………… 3

LESSON 1

What I know …………………………………………… 4

Learning Concept ……………………………………………... 6

What’s New ……………………………………………… 8

LESSON 2
Learning Concept ………………………………………………. 9

What’s New ……………………………………………… 10

LESSON 3

Learning Concept ……………………………………………… 12

What’s New 12

Assessment ………………………………………………. 13

Answer Key ………………………………………………. 15

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 Module 3
Strategic Analysis and Intuitive Thinking
What I Need to Know
Strategic analysis is a process that involves researching an organization's
business and operations. Its objective is to formulate strategic planning for decision
making and smooth working of that organization. Strategic analysis is extremely
analytical and rational. While intuitive thinking is a feeling (a sense) that does not use
rational processes such as facts and data.

In a world full of ups and downs, especially when life is dragging us back, how
do you handle things? How do you solve a problem? How do you decide over things
which need immediate decision-making? Was the result positive and on your
advantage? Or it was not as expected? Questions like these make us think of our
capabilities in dealing with our day-by-day life. For even a question on whether to go
to party or not is a thing that you must think and decide of thoroughly.
This module will help you explore the key concepts on topics that will help you
answer the questions pertaining to Strategic Analysis and Intuitive Thinking.
This module has three (3) lessons:
▪ Lesson 1 - Differentiating Strategic Analysis and Intuitive Thinking
▪ Lesson 2 - Applying Strategic Analysis
▪ Lesson 3 - Intuitive Thinking in Solving Problem

Learning Objectives

After undergoing through this module, you are likely to:

1. Explain strategic analysis and intuitive thinking.
a. Define strategic analysis and intuitive thinking.
b. Differentiate key components in strategic analysis and intuitive thinking.
2. Apply strategic analysis.
3. Apply intuitive thinking in solving a problem in the community using a map of
social networks.

General Instructions

To achieve the competencies of this module, complete the following:

1. Understand and follow the instructions carefully.
2. Accomplish the pre-test to identify your preparedness about the lessons in this
module.

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3. Refer your answers to the given answer key.
4. Read each lesson and do activities provided for you.
5. Demonstrate the activities to guide you in comprehending the lessons.
6. Take the self-test after each lesson to assess your understanding of the topics.
7. Answer the post-test to measure how much you have gained from the topics.

What I know
MULTIPLE CHOICE
Directions: Read and understand each item and choose the CAPITAL letter of your
choice. Write all your answers on a separate piece of paper.

1. It is a process that involves researching an organization’s business and

operations.
a) Intuitive thinking c. critical thinking
b) Strategic analysis d. analytical thinking
2. Which of the following statement is TRUE about strategic analysis?
a) Strategic analysis is extremely analytical and not rational.
b) Strategic analysis is extremely not analytical and not rational.
c) Strategic analysis is extremely analytical and rational.
d) Strategic analysis is extremely not analytical and rational.
3. A type of thinking which is a feeling (a sense) that does not use rational process
such as facts and data.
a) Intuitive thinking c. critical thinking
b) Strategic analysis d. analytical thinking
4. INTUITIVE THINKING IS FAST THINKING. Which is not TRUE in the statement?
a) You made a snap decision using any intellectual analysis.
b) You trusted your gut in a tough or awkward situation.
c) You used your instincts or physical reflexes in a potentially life or death
scenario.
d) You do not have a feeling about entering a place or situation that you could
not define that something is wrong.
5. This is simply the act of breaking down data into useful information.
a) Intuitive thinking c. critical thinking
b) Strategic analysis d. analytical thinking
6. SWOT analysis is a strategic planning method. What do you mean by SWOT?
a) Strengths, Weakness, Opportunities, Threats
b) Strengths, Willingness, Openness, Timely
c) Strengths, Willingness, Open-minded, Threats
d) Strengths, Weakness, Open-minded, Threats
7. Which of the following is NOT a strategic planning method?
a) SWOT c. CBA
b) PEST d. SWAB test

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8. Which of the following statement is TRUE?
a) Intuitive thinking is a feeling (a sense) that does not use rational process
such as facts and data.
b) Intuitive thinking is not more on instinct or immediate reaction.
c) Intuitive thinking has no contrasting qualities.
d) Intuitive thinking is focused, and linear.
9. PEST stands for ____________?
a) Political, Economic, Social, Thinking
b) Political, Economic, Social, Technological
c) Power, Economic, Social, Technological
d) Power, Economic, Social, Thinking
10. Which of the following is NOT TRUE?
a) SWOT-Strength, Weakness, Opportunities, Threats
b) PEST-Political, Economic, Social, Technological
c) CBA- Cost, Benefit, Analysis
d) CEA- Cost, Economic, Analysis
11. Which of the following describes the mental attributes of strategic analysis?
a) Unconscious c. With high effort but slow in action
b) Implicit d. Not rational
12. Which of the following does not describes the mental attributes of Intuitive
thinking?
a) Unconscious c. With low effort but automatic in action
b) Implicit d. rational
13. Which of the following describes the functional attribute of intuitive thinking?
a) Practical c. Theoretical
b) Analytical d. Sequential
14. Which of the following describes the functional attribute of Strategic analysis?
a) Analytical c. not theoretical
b) Not Practical d. not sequential
15. Which is not true in the statement?
a) Strategic analysis is a process that involves researching an organization’s
business and operations.
b) Strategic analysis is extremely analytical and rational.
c) Intuitive thinking has contrasting qualities.
d) Intuitive thinking is a feeling that use rational processes.

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 LESSON Differentiating Strategic
Analysis and Intuitive
1 Thinking
_________________________________________________

Learning Concept

When it comes to solving an everyday, practical problem, should the problem

be approached analytically or intuitively? When one leads a work team toward
achieving a project deadline or decides about where to attend college, will analysis or
intuition lead to a better solution? Should one focus on the pros and cons of two
alternatives, identify the relevant information, and solve the problem logically, or is it
better to rely on an intuitive approach in which one trusts one’s feelings and hunches
about the situation?

Let us read some facts so we can further differentiate strategic analysis from
intuitive thinking.

• Strategic analysis is a process that involves researching an organization's

business and operations.
• Strategic analysis is extremely analytical and rational.
• Strategic Analysis is a process of research on the business environment
within which an organization operates and, on the organization, itself, to
formulate strategy.
• Strategic thinking: This type of thinking uses analytical thinking to create
solutions to problems.
• Analytical thinking: This is simply the act of breaking down data into useful
information.
• Mental attributes of Strategic Analysis include being conscious, explicit, in
control, with high effort but slow on action, rational, reflective, and uniquely
humans.
• Functional attributes include being analytical, theoretical, sequential, rule-
based, analytical and is linked to general intelligence.
• SWOT Analysis is a strategic planning method used to evaluate the
Strengths, Weaknesses, Opportunities, and Threats involved in a project or
in a business venture.
• PEST Analysis (Political, Economic, Social, and Technological) as a
strategic planning method examines the effects of relevant external factors
or the macroenvironmental factors, on what is being decided on.
• CBA (Cost-Benefit Analysis) as a strategic planning method is a process
of calculating the strengths (benefits or advantages) and weaknesses (cost,
disadvantages) of each of the alternative solutions to a given problem in
monetary values.

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• CEA (Cost-Effectiveness Analysis) as a strategic planning method is used
for weighing the strengths and weakness of the alternatives in the given
problem.
• SEU Analysis (Subjective Expected Utility) is a strategic planning method
which examines a Decision Theory, the discipline that provides a rational
framework for choosing between alternative courses of action when the
consequences resulting from the choice are imperfectly known.

➢ Intuitive thinking is a feeling (a sense) that does not use rational processes
such as facts and data.
➢ Intuitive thinking is more of an instinct or immediate reaction. Typically, no
'thinking' is involved.
➢ Intuitive thinking has contrasting qualities: it is unfocused, nonlinear,
contains "no time," sees many things at once, views the big picture, contains
perspective, is heart centered, oriented in space and time, and tends to the
real or concrete.
➢ Intuition comes into its own where analytical thinking is inadequate: under
time pressure, where conditions are dynamic, where the differentiation
between observer and observed is unclear.
➢ Heuristics are mental shortcuts or thinking maneuvers that enable the
decision maker to make quick judgments, evaluations, or decisions often by
simplifying otherwise difficult problems or tasks.
➢ Mental attributes in Intuitive Thinking include being unconscious or
preconscious, implicit, automatic in action, with low effort, rapid or
automatic, experiential, impulsive and is being shared with animals.
➢ Functional attributes of intuitive thinking include being practical, concrete,
parallel, heuristic, holistic, and independent of general intelligence.

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 What’s New
Learning Activity: We are two different things.

DIRECTIONS: Below are words and phrases which describes the mental and
functional attributes of Intuitive Thinking and Strategic Analysis. Determine
which words or phrases is exclusively for Intuitive Thinking and for Strategic
Analysis. Use the table of comparison below to serve as a guide in answering.
Use separate sheet.
Rapid Slow Heuristic
Implicit Shared with animals Experiential
Uniquely human Unconscious Automatic
Conscious Controlled Sequential
High effort Explicit Rational
Parallel Low effort Rule-based

TABLE OF COMPARISON

Intuitive Thinking Strategic Analysis

(Mental & Functional Attributes) (Mental & Functional Attributes)
1. 1.
2. 2.
3. 3.
4. 4.
5. 5.
6. 6.
7. 7.
8. 8.
9. 9.

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 LESSON

Applying Strategic Analysis

2 ________________________________________________
Learning Concept

You are most likely to succeed in life if you fully use your talents and skills.
Similarly, you will suffer fewer problems if you know what your weaknesses are, and
if you manage these weaknesses so that they do not matter in the work and in every
decision that you do.
So how are you going to identify these strengths and weaknesses, and
analyzing the opportunities and threats that flow from them? SWOT Analysis as an
example of strategic planning method is a useful technique that helps you do this.

SWOT Example
Let us review the SWOT analysis of Maria, a fresh college business administration
graduate who aims of starting a laundry shop in their community.

Strengths
• There is no existing laundry shop in our community.
• There are a lot of employees and college students who surely will be needing
assistance in doing their laundry.

Weaknesses
• Area on where to put the shop is a struggle and cost is surely high at strategic
places.
• Financial matters must be considered in purchasing what is necessary and what
is not.

Opportunities
• Attending a barangay forum will help me introduce my shop.
• I have friends who are willing and able to help me with my shop.

Threats
• People might not like the idea specially when they are used to washing their
clothes by themselves.
• The current economic climate may hinder people from coming into my shop
specially that it summer and most students are on break.

➢ As a result of performing this analysis, Maria takes the bold step of

approaching people whom she believes can help her in starting her

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 business. By working as a team, they have greater chances to make the
business into greater heights.

What’s New
Learning Activity: SWOT Analysis
Situation
Your boss is planning to build or put-up a department store or a mall (e.g., Gaisano or
SM) in a far-flung municipality and you are task to do research. Now, complete the table on
SWOT Analysis below. Give two answers for each. Use separate sheet.

SWOT Your Findings

Strengths 1.
2.

Weaknesses 1.
2.

Opportunities 1.
2.

Threats 1.
2.

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 LESSON
Intuitive Thinking in Solving

3 a Problem
___________________________________________________

Learning Concept

In what specific events of your life do you use intuitive thinking in solving your
problem? Was your decision, right? Before moving on, let us recall first facts about
intuitive thinking.

• INTUITIVE THINKING IS FAST THINKING

• You made a snap decision without using any intellectual analysis.
• You trusted your gut in a tough or awkward situation.
• You used your instincts or physical reflexes in a potentially life or death
scenario.
• You had a feeling about entering a place or situation that you could not define
that something was not quite right.
• You trusted your intuition at the time, but it turned out that you misread the
situation and got it all wrong.
• Intuitive thinking greatly enhances problem solving by helping to
bring problems into clearer focus, by providing more imaginative and
meaningful insights into problems, and by stimulating more creative and
effective solutions.

Let us try to study the situations below and determined how intuitive thinking
was used in solving the problem.

Situation Intuitive Decision

Maria saw her boyfriend talking to his ex- Right then, she broke up with her
girlfriend at the park. boyfriend for 5 years.

Mario punched Pedro when he saw him

Mario with wet hands was electrocuted
laughing not knowing that Pedro was
while plugging the electric fan.
having fun time with her chatmate.

Little Jane asked for an ice cream to her

The brother hid her sister’s favourite doll
older brother but was not given. After
only to find out later it was his father who
some time, the brother found out his ice
finished the ice cream.
cream leftover was missing at the fridge.

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 What’s New

Learning Activity: Who do you think?

Intuitive thinking is fast and uses instincts, right? Now let us see how quick you would decide.
Who do you think should be blamed about certain problems or conditions below? Be specific
with your answers. Use separate sheet for your answer.
Situation Persons to be blamed
1. Garbage or waste is scattered everywhere in A.
the community. B.
2. Cutting classes in a certain community high A.
school. B.
3. Social distancing in a church. A.
B.
4. Illegal parking of motorcycles. A.
B.
5. Teenage pregnancy. A.
B.

What I have learned

✓ Strategic analysis is a process that involves researching an organization's

business and operations. Its objective is to formulate strategic planning for
decision making and smooth working of that organization.

✓ Strategic analysis is a process that involves researching an organization's

business and operations.

✓ Strategic analysis is extremely analytical and rational.

✓ Mental attributes of Strategic Analysis include being conscious, explicit, in

control, with high effort but slow on action, rational, reflective, and uniquely
humans.

✓ Functional attributes include being analytical, theoretical, sequential, rule-

based, analytical and is linked to general intelligence.

✓ Intuitive thinking is a feeling (a sense) that does not use rational processes
such as facts and data.

✓ Intuitive thinking is more of an instinct or immediate reaction. Typically, no

'thinking' is involved.
✓ Mental attributes in Intuitive Thinking include being unconscious or pre-
conscious, implicit, automatic in action, with low effort, rapid or automatic,
experiential, impulsive and is being shared with animals.

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 ✓ Functional attributes of intuitive thinking include being practical, concrete,
parallel, heuristic, holistic, and independent of general intelligence.

✓
1. Assessment

MULTIPLE CHOICE
Directions: Read and understand each item and choose the CAPITAL LETTER of
your choice. Write all your answers on a piece of paper. (1 point each)

1. Which is not true in the statement?

a. Strategic analysis is a process that involves researching an organization’s
business and operations.
b. Strategic analysis is extremely analytical and rational.
c. Intuitive thinking has contrasting qualities.
d. Intuitive thinking is a feeling that use rational processes.
2. Which of the following describes the mental attributes of strategic analysis?
a. Unconscious c. With high effort but slow in action
b. Implicit d. Not rational
3. Which of the following is NOT TRUE?
a. SWOT-Strength, Weakness, Opportunities, Threats
b. PEST-Political, Economic, Social, Technological
c. CBA- Cost, Benefit, Analysis
d. CEA- Cost, Economic, Analysis
4. It is a process that involves researching an organization’s business and
operations.
a. Intuitive thinking c. critical thinking
b. Strategic analysis d. analytical thinking
5. A type of thinking which is a feeling (a sense) that does not use rational process
such as facts and data.
a. Intuitive thinking c. critical thinking
b. Strategic analysis d. analytical thinking
6. This is simply the act of breaking down data into useful information.
a. Intuitive thinking c. critical thinking
b. Strategic analysis d. analytical thinking
7. Which of the following statement is TRUE about strategic analysis?
a. Strategic analysis is extremely analytical and not rational.
b. Strategic analysis is extremely not analytical and not rational.
c. Strategic analysis is extremely analytical and rational.
d. Strategic analysis is extremely not analytical and rational.
8. INTUITIVE THINKING IS FAST THINKING. Which is not TRUE in the statement?
a. You made s snap decision using any intellectual analysis.
b. You trusted your gut in a tough or awkward situation.
c. You used your instincts or physical reflexes in a potentially life or death
scenario.

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d. You do not have a feeling about entering a place or situation that you could
not define that something is wrong.

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9. Which of the following is NOT a strategic planning method?
a. SWOT c. CBA
b. PEST d. SWAB test
10. PEST stands for ___________?
a. Political, Economic, Social, Thinking
b. Political, Economic, Social, Technological
c. Power, Economic, Social, Technological
d. Power, Economic, Social, Thinking
11. SWOT analysis is a strategic planning method. What do you mean by SWOT?
a. Strengths, Weakness, Opportunities, Threats
b. Strengths, Willingness, Openness, Timely
c. Strengths, Willingness, Open-minded, Threats
d. Strengths, Weakness, Open-minded, Threats
12. Which of the following describes the functional attribute of intuitive thinking?
a. Practical c. Theoretical
b. Analytical d. Sequential
13. Which of the following describes the functional attribute of Strategic analysis?
a. Analytical c. not theoretical
b. Not Practical d. not sequential
14. Which of the following does not describes the mental attributes of Intuitive
thinking?
a. Unconscious c. With low effort but automatic in action
b. Implicit d. rational
15. Which of the following statement is TRUE?
a) Intuitive thinking is a feeling (a sense) that doesn’t use rational process such
as facts and data.
b) Intuitive thinking is not more on instinct or immediate reaction.
c) Intuitive thinking has no contrasting qualities.
d) Intuitive thinking is focused, and linear.

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Key to Answers

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For inquiries or feedback, please write or call:

Department of Education - Division of Misamis Oriental

Office Address: Del Pilar corner Velez Street, Brgy 29, Cagayan de Oro City

Telefax: (088) 881-3094 | Text: 0917-8992245 (Globe)

E-mail Address: [email protected]

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