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Contents

1. Precautions

2. Project Introduction

3. Purpose of the introduction of the TOMS project

4. Project Ecosystem
A. Online Platform
- NFT Market Place
- TOMS NFT
- Metaverse
- Staking
- About MyTOM
- Online/mobile purchase
- Rewards and benefits

B. Offline Platform
- Offline Payment System
- Global Franchise

C. Business Platform
- Distribution History Management
- Franchise Purchase/Sales Management
- Customer Information Management

5. Community

6. Awards

7. Token Distribution

8. Roadmap

9. Disclaimer

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Precautions

The TomTom Coin (TOMS) project white paper (hereinafter “this white paper”) was written for

the purpose of delivering information about the TOMS project in progress and being prepared

by the TOMS project team (hereinafter “the project team”). The project team does not

recommend investment in any way to you, and this white paper is not intended to solicit

investment. Accordingly, the information presented in this white paper may be incomplete, not

legally binding, and does not constitute a contractual relationship. Please read all information

in this white paper carefully.

With respect to the blockchain and cryptocurrency technologies described in this white paper,

there are risks such as technical risks, token risks, and unexpected bugs, security problems, or

project suspension due to this. Due to the above risks or other factors beyond the control of

the project team, you may lose all or a substantial part of your funds to purchase the relevant

tokens. Alternatively, there may be unexpected changes in political, social, economic, or market

conditions, which may result in the unacceptability or application of the blockchain system and

related tokens, or loss of commercial viability.

In addition, some activities and functions described in this white paper may require additional

regulation or approval from relevant authorities, and approval may be denied (finally). The

project team and its employees, agents, franchises and partners shall be liable for any damages

(including, but not limited to, direct or indirect damages such as monetary loss and data loss)

of any kind resulting from your acceptance or reliance on the contents of this document. etc.

does not bear any moral or legal responsibility. Therefore, we recommend that you thoroughly

analyze and understand the above risks before deciding to purchase or participate in the

relevant tokens.

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TomTom Coin (TOMS) Project Introduction

531
494

92 Overseas stores

(9 countries)
364

365 Franchisee

54
1 37 Directly managed

store

Year199 Year200 Year201 Year2018 Year202

9 6 2 1

The TomTom Coin (TOMS) project is a blockchain project that uses the Korean coffee franchise brand TOMNTOMS as

an ecosystem. TOMNTOMS was established to popularize coffee starting in Seoul, Korea in 1999, and is currently

growing rapidly by expanding its business not only in Korea but also around the world.

Currently, through online/offline channels, we are developing and distributing various types of MD products, including

coffee products, living products, and other processed foods, as well as coffee. Therefore, we are constantly moving

forward to improve the quality of life of our customers.

The TOMS project is not just a coffee shop created by the TOMNTOMS brand, but in the process of expanding into

wider fields and channels to establish itself as a lifestyle, technologically and economically, blockchain and

cryptocurrency technologies and various It was started to achieve synergy.

By grafting a blockchain token called TomTom Coin (TOMS) to the ecosystem located within the TOMNTOMS brand,

you can expand the ecosystem and provide convenience and diversity through payment methods and customer

rewards in advance. Above all, we want to provide all transaction records without verification by a third party through

transparency that is open and easily accessible to anyone.

In addition, by introducing a blockchain solution to TOMNTOMS's business platform, system security and stability are

secured, and unnecessary processing time and fees are systematically reduced by utilizing the distributed processing

and analysis functions of data. Through this, we aim to increase the diversity and convenience of TOMNTOMS

franchisees and employees by improving the efficiency and providing rewards for this to customers.

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Purpose of the introduction of the TOMS project

Blockchain is a name given because it is a chain of blocks containing the contents of transactions and records. It is a

data distribution processing technology that distributes and stores all data that is managed by all users participating in

the network. Transparency and integrity can be guaranteed in that the ledger containing transaction information is not

owned by the transaction subject or a specific institution, but is a technology shared by all network participants.

Among them, cryptocurrency is a kind of virtual currency that is encrypted and issued using this blockchain technology

to have value.

Recently, blockchain and cryptocurrencies are evolving faster than ever, and the evolution of the existing Internet took

more than 20 years, but the evolution of the blockchain is expected to be 5-10 years, according to global economists.

As it is gradually melting into the lives of modern people, more and more companies are recognizing cryptocurrency

as a payment method, and research activities on blockchain technology are being conducted. Blockchain technology is

applied in various fields and its practicality is being proven.

Data forgery and falsification prevention technology, which is the core technology of blockchain, cannot manipulate

information, and since all transactions propagated to users are recorded and transmitted equally to all users, they

cannot be modified or omitted. The TOMS team is able to host a new paradigm by utilizing the characteristics and

advantages of blockchain and to provide stable transactions to all users who create and use new values ​in addition to

the role of money based on cryptocurrency functions.

TOMNTOMS is a coffee specialty brand that has been growing for more than 20 years, has an established ecosystem

and a strong user base, and is gradually expanding its scope and solidifying its position as a global brand. To realize

TOM’S LIFE PLATFORM, the TOMNTOMS ecosystem, which is expanding into various fields in customers’ lives, can be

maximized by incorporating the advantages of blockchain into users’ daily lives. In addition, by introducing the ever-

developing blockchain technology as a business solution, we want to provide high-quality services that meet customer

needs more efficiently.

The TOMS project was started to create synergy with the existing blockchain technology and to invest in the future

value of the 4th industry and Web 3.0 protocol economy, which has potential for future development and growth.

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TOMS Project Ecosystem

The ecosystem of the TOMS project is largely composed of the TOMS token ecosystem and the Business

Platform, and the TOMS token ecosystem can be divided into online and offline.

Business Platform distributes various types of MD products through online/offline channels in addition to

coffee shops through distribution history management. It provides efficiencies for franchisees and

increases trust for consumers. In addition, by linking Franchise Purchase/Sales Management with the

blockchain system, it prevents information omissions or discrepancies in advance and enables more

efficient store management. In addition, by dissolving Customer Information Management into blockchain

technology, information can be safely collected and managed. It is possible to protect personal privacy,

and it aims to use big data more safely and efficiently by systematically managing customer information

in the safest way from forgery and falsification.

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TOMS Project Ecosystem

In the online ecosystem, there are projects based on the entertainment/entertainment industry such as

art, songs, and movies, and metaverse contents such as games, cameras, and simulators using AR/VR

implementation technology. In addition, by integrating this with NFT, you can prove the value of each

product and the ownership of users, and furthermore, you can conduct P2P transactions with TOMS

tokens and virtual assets. In this way, the Metaverse platform provides users with solutions necessary for

store operation, and by allowing the TOMNTOMS store to be operated, the resulting revenue can be

provided as TOMS tokens.

It includes TOMNTOMS' own mobile platform, MyTOM application, and TOMNTOMS' own online

shopping mall. In addition, you can receive TOMS tokens as a reward through activities inside and outside

the MyTOM application and membership benefits. The rewarded TOMS token can be used in the payment

and blockchain markets as a virtual currency.

The offline ecosystem intends to expand the ecosystem not only in the TOMNTOMS coffee shop, but

also in Global Franchise stores and new business stores. You can pay and receive additional benefits. The

industrial market is expanded centering on digital assets and the existing online/offline markets are

merged so that it can be positioned as a public service that can be provided to users.

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Online Platform

NFT Market Place

The secondary market, NFT Market Place, plays the biggest role in vitalizing the NFT market and forming an

ecosystem. The TomTom Coin (TOMS) project team not only issues NFT through Gallery TOM, but also provides an

NFT Market Place where general users can resell after being minted first. If the secondary market, NFT Market Place, is

activated, the participation of creators unfamiliar with NFT and the market entry of users through the existing Gallery

TOM will be expanded.

As NFT transactions are becoming more active and being used industrially, new financial product platform markets

such as securitization are also growing. Currently, TOMNTOMS has 31 direct-managed stores / 334 franchises in Korea,

and a total of 90 stores overseas in 9 countries including Mongolia, Thailand, the Philippines, and the United States.

You can issue a cultural NFT by using the cultural business infrastructure that TOMNTOMS has, use it to post it in

offline stores, and reward the owner with the rent or broker the sale. Linking digital art's real assets and online/offline

markets can directly connect users with the reliability and financialization of NFTs.

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Online Platform

TOMS NFT
TOMS NFT is a digital asset that can be owned as a digital asset by converting TOMS' brand assets such

as gallery toms, characters, and MDs into NFTs, and enhances the possibility of using them in the

metaverse market in the future. For example, through TOMS NFT, the brand assets of TOMS can be

converted into NFTs to enter global NFT markets such as Opensea and expand NFT distribution channels.

It is possible to preoccupy the metaverse market by quickly linking TOMS NFT to the metaverse service

that is linked with the NFT. In addition, through NFT issuance, identity information data such as the

author's license or warranty can be stored, so that it can be safely protected from infringement of

intellectual property rights by third parties and counterfeit products.

TOMS NFT issues NFTs in a limited quantity for a certain period of time, and conditions for owning or

purchasing are given. By applying a grade to each NFT, the value of the NFTs owned by users gradually

increases according to the scarcity, and when some NFTs are acquired, benefits are provided, allowing you

to receive additional rewards in addition to owning the NFTs. . Rather than recklessly issuing NFTs, we

recognize the value of art and support general consumers to access culture more easily.

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Online Platform

Metaverse

Metaverse is a compound word of Meta and Universe, meaning living a new life in a virtual space like

reality. Users create characters to communicate with each other, and allow them to freely experience

everyday life and ideal experiences in real life, such as economic activities and entertainment, through a

space called the Metaverse.

TOMNTOMS has been releasing AR/VR contents that are intertwined with the metaverse industry since

2017. We have accumulated various careers, such as operating and entering the game platform STEAM

and VR stores, and are still planning and developing TOMNTOMS events and our own services.

The TOMS project will build its own ecosystem based on the TOMS token, such as building a

marketplace using blockchain technology within the metaverse space and operating virtual stores by

making each item or object NFT.

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Online Platform

Staking

Currently, users are hoping to expand investment through coins. The most active staking among them is

staking when you acquire a coin or token, and TomTom Coin (TOMS) allows pair staking with various

coins. In addition to rewards of up to 30%, single staking of NFT of Gallery TOM conducted by the TOMS

project team is also possible.

It provides high profitability and there are no brokerage fees to pay as there are no intermediaries such

as financial institutions. Since all transaction records are recorded on the block chain, safe transactions

between individuals are possible, and anyone can use it at any time.

Holders can be provided with voting rights for content participation and governance through WTOMS,

and when depositing for a long time, they can use the overall contents of TOMS’s value increase and

industry expansion. Except for the free deposit and withdrawal system and rewards for users, TOMS is

used as a community development fund.

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Online Platform

About MyTOM

MyTOM is a TOMNTOMS-only application that contains convenient store use, various information, and membership

benefits. Currently, MyTOM has a system that allows you to charge your mobile prepaid card using various charging

methods and use it to place an order through mobile. By introducing virtual assets as a single payment method to the

existing payment system, you can give consumers who are ahead of the trend a wider range of options.

If the value of TOMS token is stabilized and existing ecosystem participants and customers feel the convenience and

adapt to the new system, a more streamlined system can be built to purchase TOMS tokens instead of prepaid cards

in MyTOM and pay immediately. In addition, by equipping not only its own wallet function but also several additional

functions related to TOMS tokens, MyTOM will be reborn as an integrated wallet platform that can be utilized

throughout the TOMNTOMS ecosystem, not just a mobile app for ordering coffee.

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Online Platform

Online/mobile purchase

Various consumption activities may take place within the online and mobile platforms operated by TOMNTOMS.

Typically, there is a smart order function that allows you to easily place an order on mobile using MyTOM and pick it

up right from the store, and it is also possible to place an order for delivery to a nearby store through the delivery

service. You can also purchase TOMNTOMS coupons or gift cards to convey your heart to someone close to you

through the gift-giving function built into MyTOM.

In addition, TOMNTOMS sells various products including coffee and coffee products in its official online mall, mobile

mall linked to MyTOM, and external online market. TOMS tokens can be used as a direct payment method for these

purchases, and the scope of application will gradually expand.

탐스토큰 50% 적립 쿠폰

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Online Platform

Rewards and benefits

The TOMNTOMS brand secures customer convenience and loyalty through the membership benefits installed in

MyTOM. MyTOM will provide TOMS tokens as a reward to customers through events (including attendance events),

and introduce TOMS tokens into the existing membership reward system to increase the accessibility of TOMS tokens.

By providing TOMS tokens as a reward in addition to the benefits provided by each level, customers who are still

unfamiliar with cryptocurrencies can experience the use of cryptocurrencies through MyTOM's own wallet and payment

system. In addition, by providing differential discounts according to the usage of TOMS tokens, we want to provide

greater benefits to customers who consume TOMS tokens and lead the activation of a new ecosystem.

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Offline Platform

Offline Payment System

You can use the simple payment system using TOMS tokens at all offline stores within the TOMNTOMS brand. This

will start with the most popular TOMNTOMS coffee shop and expand to various TOMNTOMS offline stores.

TOMNTOMS continues to leap forward to establish itself as a lifestyle by entering new business areas such as lifestyle,

living experience, and dining out. In line with the Web 3.0 era, we actively utilize the blockchain system and provide

users with the utility and services of TOMS tokens while limiting the intervention of third parties. At the same time, it

will provide benefits and rewards to franchisees and users who own offline stores by significantly reducing overall costs

and fees for electronic transactions.

As a result, TOMS tokens will not be limited to cafes/bakeries, but will have useful value in various fields such as

lounges, dog care shops, and restaurants. Depending on the nature of the TOMS token, in which the right to use the

service is stored as a value, and the nature of cryptocurrencies that inevitably increase demand as the transaction

volume increases within a limited supply, this expansion of usage directly affects the intrinsic value of the token. It's

possible.

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Offline Platform

Offline Payment System

<Add TOMS token payment part>

89

<Accumulation and purchase/exchange of TOMS

tokens in My Tam app>
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Offline Platform

Global Franchise

TOMNTOMS operates more than 92 stores overseas, and the payment system using TOMS tokens can maximize the

merits of TOMS tokens when used at these overseas stores.

Because TOMS tokens act as their own storage of value due to the nature of cryptocurrencies, they are not affected

by exchange rates, and unnecessary fees due to currency exchange, remittance, and overseas payments can be

reduced.

This allows TOMS tokens to be used in TOMNTOMS offline stores anywhere in the world.

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Business Platform

Distribution History Management

TOMNTOMS distributes not only coffee, but also various types of MD products such as coffee products, living products,

and other processed foods through online/offline channels. By storing numerous transaction details resulting from this

through blockchain technology, counterfeiting and falsification of data can be prevented and managed efficiently.

In addition, by recording the quantity and time of the delivered product in the ledger in the blockchain in the

distribution process from the supplier to the headquarters and franchise, it is possible to transparently manage

production time, origin, etc. without fear of forgery or falsification. Through this, the head office and franchise owners

can easily manage product quality and inventory, and further increase consumer confidence.

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Business Platform

Franchise Purchase/Sales Management

TOMNTOMS operates over 500 franchised stores worldwide. Integrity, one of the key characteristics of blockchain

technology, can bring several advantages when applied to the management of purchases from these stores. By

managing and viewing purchase sales history in a more systematic book system, franchise owners will be able to

manage the store seamlessly and efficiently.

In addition, conflicts that may arise between franchise owners and the headquarters due to omission or inconsistency

of purchase sales information can be prevented in advance, and an ecosystem can be created in which the

headquarters and franchisees can coexist.

TOMNTOMS' blockchain core technology maximizes purchase and sales

management efficiency.

Tight
Systematic Prevention of omission Creating an ecosystem
franchise maintenance
of purchase and sales of equal benefits for
book system information headquarters/franchise

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Business Platform

Customer Information Management

The information of numerous customers who use TOMNTOMS has invaluable value, and blockchain technology can

be used as a way to safely collect and manage this information. When using a blockchain solution, personal

information is stored with anonymity guaranteed through encryption, so you can protect your privacy and enjoy the

advantages of being safe from forgery and falsification.

These data will not be left just as transaction details, but will be utilized to provide better services to consumers at

each franchise by analyzing customer preferences and consumption patterns through big data analysis. Through this,

customers will have a more satisfying experience in the TOMNTOMS brand, and franchise owners will be able to

understand the changing needs of consumers and respond accordingly.

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Community

Active marketing through SNS

Based on SNS
BLOG 4,615 followers, CAFE 1.7M follwers

23.6K followers 160K followers 5.9K followers

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Awards
Continuous external awards through ethical management, social contribution projects, and fostering cultural industries

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 TOMS Token Distribution

TOMS tokens are sold through public and private sales, etc., and the proceeds are used for the operation
of the TOMNTOMS ecosystem, such as technology development, marketing, labor costs, and store expa
nsion.
Used for airdrops, events, and app promotions.

It is used by TOMNTOMS customers to purchase t

okens directly from MyTOM, etc.

Used as salaries and incentives for founders, partners, and advisors, etc.

When paying with cash, etc. at TOMNTOMS online/offline, a

certain portion is paid as a reward.

It is used for exchanging points held by TOMNTOMS customers,

or for token payment for the expansion of the TOMNTOMS ecos
ystem.
It is used in emergency and serious situations such as payment
of listing fees and hacking.

※ The TOMS token distribution plan may be partially changed depending on the project progress or other
circumstances that may affect token distribution.

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Roadmap

Partnership Expansion

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Disclaimer

Please read carefully and completely read all information in this document. The TomTom Coin (TOMS) Token Project

White Paper (“this White Paper”) has been distributed for the purpose of providing information on the business model,

token ecosystem, and technical aspects of the TOMS Token Project (“TOMS”). Therefore, please note that this white

paper is not the final version and may be updated from time to time. If you have any doubts or doubts about your

future decision-making, we recommend that you seek advice from a legal, tax, or financial expert.

1. Prohibition of reading in restricted areas

It may not be legal for individuals in certain regions, or for certain categories of individuals in other regions, to view

this document. Therefore, you must first verify for yourself that you meet the deferral requirement that browsing is not

restricted or prohibited in your area. TOMS states that TOMS is not responsible for the conduct of individuals

accessing this document in territories where access to this document is prohibited by law or where the material

described in the document is considered illegal. Such liability, for any reason, is at your own risk.

2. Warnings for forward-looking statements

This white paper may contain statements of potential future plans and actions at the present time (“forward-looking

statements”). These future plans include “goals”, “predictions”, “probability”, “guess”, “anticipates”, “expects”, “intends”,

“believes”, “continue”, “will”, “plans”, It will be expressed in other forward-looking terms, such as “substantial” and the

like. However, these words or phrases contain risks and uncertainties related to future circumstances or circumstances.

TOMS also states that TOMS makes no warranties, representations, or warranties with respect to the circumstances that

arise in relation to the forward-looking statements.

3. Additional information and updates

This white paper is prepared and provided (AS-IS) as of the time of writing, and the information in this document may

be updated periodically depending on the business operation and financial status of the TOMS project after that date.

In addition, the company does not undertake or undertake to notify any revision of the information in this white paper.

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Disclaimer

4. Potential Risks

By purchasing, using and holding the Tokens, you presume that you finally agree and accept the stated risks

unconditionally. The actual occurrence of these risks and uncertainties could materially affect TOMS's business, financial

position and outlook. In this case, you may lose all or part of the value of the tokens. Risks include, but are not limited

to, the above.

5. Anti-Money Laundering Act (AML)

Users agree not to engage in money laundering, illegal currency trading and other restricted activities in any form

through TOMS tokens and other related derivatives. You should be aware that you may not directly or indirectly sell or

dispose of any other related derivatives for money laundering purposes. TOMS tokens are obliged to notify relevant

regulatory and legal agencies within 7 days of any suspected anti-money laundering or terrorist financing. By reading

this content, you agree to the terms and conditions unconditionally.

6. Exclusion of liability

The services, tokens and platforms provided by the Company and its affiliates are provided “AS IS” and “AS

AVAILABLE”. The company makes no guarantees as to the accessibility, quality, suitability, or completeness of the

related services to be provided, and states that it does not assume any responsibility for errors, delays or omissions of

the token platform and related services provided by the company and its affiliates. In addition, we inform you that we

do not make any guarantees or promises for all the contents described in the white paper, and you are responsible for

all related responsibilities.

7. Advertising and Distribution

The publication, distribution and dissemination of this white paper does not imply that the relevant laws or regulations

and statutes are being complied with. Those who have modified, distributed, disseminated, provided, or possessed a

copy of this White Paper for any other reason shall not distribute or reproduce it to other individuals. For any purpose,

the contents of this white paper shall not be distributed, reproduced, or otherwise provided as a cause.
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Disclaimer

8. Prohibition of interpretation as advice

In any case, this white paper is not a material to recommend investment in investment advice, securities, financial

products, etc. Any information or analysis described in this document cannot be used as a basis for investment

decisions, and is not legally binding on TOM N TOM or the TOMS team, and none of the statements in the white

paper are of the nature of purchase, investment solicitation, or investment coercion. not. If you make any decisions

based on the white paper, TOMS tokens and TOMS employees, agents, affiliates, partners, etc. are not morally or

legally responsible for this.

9. Language

This white paper may be translated into other languages. In case of any discrepancy due to translation, the Korean

version will prevail.

TOMS will make every effort to achieve the purpose described in this white paper, but if it is in an unpredictable

environment, the purpose may change or fail to achieve the goal without prior notice. The TOMS token related

business is announced above. In addition to the content, there are several risk factors, including technical risks, token

risks, and unexpected security issues. Therefore, damages or losses may occur to you due to the above risks or other

factors beyond the control of the company, and the company is not responsible for this legally or morally.

The disclaimers set forth in this document are not exhaustive, and TOMS's disclaimer is not limited to the foregoing.

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