Lesson 1 OVERVIEW OF VALUATION CONCEPTS AND METHODS
Lesson 1 OVERVIEW OF VALUATION CONCEPTS AND METHODS
Overview:
The fundamental point behind success investments is understanding what is the prevailing value and
the key drivers that influence this value. In this lesson, the valuation and the processes in valuation
will be discussed.
Learning Objectives:
After successful completion of this lesson, you should be able to:
1. Describe the use and importance of valuation
2. Illustrate Porter’s Five Forces
3. Enumerate the principles and processes in creating value
Course Materials:
Valuation
It is the estimation of an asset’s value based on variables perceived to be related to future
investment returns, on comparison with similar assets, or when relevant, on estimates of
immediate liquidation proceeds, says CFA Institute.
VALUATION PROCESS
1. Understanding the business – it includes performing industry and competitive analysis and
analysis of publicly available financial information and corporate disclosures. An
investor should be able to encapsulate the industry structure. One of the most common tools used in
encapsulating industry is Porter’s Five Forces:
3. Selecting the right valuation model – it depends on the context of the valuation and the
inherent characteristics of the company being valued.
4. Preparing valuation model based on forecasts – there are two aspects to be considered:
Sensitivity analysis – common methodology in valuation exercises wherein multiple
other analyses are done to understand how changes in an input or variable will affect
the outcome.
Situational adjustments – firm specific issues that affects firm value that should be
adjusted by analysts since these are events that are not quantified if analysts only
look at core business operations.