Proposal Writing Short Course16
Proposal Writing Short Course16
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Introduction
Conclusion
Gathering Background
Information Every proposal should have a concluding paragraph or two. This is a good place to call
attention to the future, after the grant is completed. If appropriate, you should outline some
of the follow-up activities that might be undertaken to begin to prepare your funder for your
Components of a Proposal
next request. Alternatively, you should state how the project might carry on without further
grant support.
The Executive Summary
This section is also the place to make a final appeal for your project. Briefly reiterate what
your nonprofit wants to do and why it is important. Underscore why your agency needs
The Statement of Need funding to accomplish it. Don't be afraid at this stage to use a bit of emotion to solidify your
case.
Submitting your proposal is nowhere near the end of your involvement in the grantseeking
The Budget process. Grant review procedures vary widely, and the decision-making process can take
anywhere from a few weeks to six months or more. During the review process, the funder
may ask for additional information either directly from you or from outside consultants or
Organizational
professional references. Invariably, this is a difficult time for the grantseeker. You need to
Information be patient but persistent. Some grantmakers outline their review procedures in annual
reports or application guidelines. If you are unclear about the process, don't hesitate to ask.
Letter Proposal
If your hard work results in a grant, take a few moments to acknowledge the funder's
support with a letter of thanks. You also need to find out whether the funder has specific
Conclusion forms, procedures, and deadlines for reporting on the progress of your project. C larifying
your responsibilities as a grantee at the outset, particularly with respect to financial
reporting, will prevent misunderstandings and more serious problems later.
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Nor is rejection necessarily the end of the process. If you're unsure why your proposal was
turned down, ask. Did the funder need additional information? Would they be interested in
considering the proposal at a future date? Now might also be the time to begin cultivation of
a prospective funder. Put them on your mailing list so that they can become further
acquainted with your organization. Remember, there's always next year.
This short course in proposal writing was adapted from The Foundation Center's Guide to
Proposal Writing, 6th ed. (New York: The Foundation C enter, 2012), by Jane C . Geever,
chairman of the development consulting firm, J. C . Geever, Inc.
The Foundation Center's Guide to Proposal Writing and other resources on the subject
are available for free use in Foundation C enter libraries and Cooperating Collections.
The Foundation C enter offers full-day Proposal Writing Seminars at various locations
throughout the country and free one-hour introductions to the process, entitled Proposal
Writing Basics, at all of its library locations.
The Foundation Center also offers a comprehensive online training course to help you learn
to write grant proposals: