Social Interaction 1
Social Interaction 1
1. Attitudes are not innate – but learned, acquired and conditioned. They grow in the
society in the minds of men through various modes of training.
2. More or less lasting – Attitudes are never neutral. It can be either positive or negative,
favourable or unfavourable
3. Imply a subject –object relationship – they are associated with ideas, ways and external
objects
4. Involve individuals as well as groups – attitudes range in the number of which they are
referred. The strength and the range of an attitude depends upon the strength of an
experience and learning of the organism.
5. Motivational – affective properties – attitudes have affective properties of varying
degrees. They are linked with the feelings and emotions like pleasant, unpleasant, fear,
love,
6. Shared by the member of a group – attitudes can be changed depending upon the
circumstances, experiences and information through various processes of
communication or direct interaction.