Digital Media City

Contents
1. Project Overview
1-1. Project Outline

1-2. Vision and Target Facilities

1-3. Development Concept

2. Status of DMC
2-1. Land Supply

2-2. DMC Tenants

3. Digital Media Street

- Leading sub-projects

4. Expectation Effect
1. DMC Project Overview

1-1. Project Outline

A future-oriented high-tech cluster, occupying approx. 570,000 m2 of land,
dedicated to digital media & entertainment (M&E) industry

Project Period : 2002 ~ 2014

Location : In northwest Seoul

Project Objective
: World-class digital technology cluster and
the best business center in Northeast Asia

Target Industry : M&E + IT service/software

Development Method
: Leading investment by Seoul City + participation by public/private sector
Easy Accessibility

Pyeongyang,
Beijing
KTX

DMC
Airport Expressway
Downtown
Seoul

Yeouido

Incheon
International Incheon Busan, Japan
Airport
Aerial View]

New Millennium Town : Approx. 5,700,000m2

Digital Media City : Approx. 570,000m2

D M C Multi Terminal
Eco Village (570,000㎡)
(570,000㎡) Complex
(834,000㎡) (463,000㎡
(463,000㎡)

World Cup Park

(3,630,000㎡)

World Cup Stadium

(214,000㎡)
DMC (1998)

DMC Gallery
DMC (2002)
DMC (2006. 11)
DMC (2008.08)
DMC (2014)
• DMC Landmark Building Project Overview

- Lot # : F1, F2
- Lot size : 37,280m2
- B/D height limit : up to 640m
- Floor Space Ratio : 1000%
- Building Coverage Ratio : 60%
- Designated Utilization Ratio : 50%
- Main Facilities : a department stor
a convention center, a hotel an
residential quarters
-Scale of investment
: About 3.4 bil. dollars
- Developer
: Seoul Landmark Consortium
1-2. DMC’s vision and target facilities

Vision Target Facilities

World-class digital M&E Digital M&E production center(studio, etc.)

contents production center Venture cluster facility

World-class center of R&D and educational institute

digital M&E technology & Technology management and
industrial-academic cooperation IT training center

Leading business center Hotel and convention center

in Northeast Asia Other general urban functions
1-3. Development concept of DMC

M&E
(Contents)

IT Service Software

Differentiate from other IT complexes by specializing in M&E industries

Target 5 major M&E industries of broadcasting, game, movie/animation,
music and cyber education
Maximize synergies by bringing together closely related businesses
2. Status of DMC
2-1. Land Supply

Total Sold Unsold

Lots Area (㎡) Lots Area (㎡) Lots Area (㎡)
Total 51 335,134 38 218,001 13 117,133

Core 12 121,767 9 90,734 3 31,033

Recommended 24 119,914 21 104,377 3 15,537

General 15 93,453 8 22,890 7 70,563

2-2. DMC Tenants

Seoul City-related

1
DMC R&D Center
Construction of a 27,000m2 rental
office building on lot # E3-2 to be
completed by
November 2006

1
 Seoul City-related

2
DMC Ville
2 (Rental Housing for Foreigne
Construction of a 175-unit
apartment complex on lot
#A3 to be completed by
1 October 2007
 Seoul City-related

3
3
Hi-tech Industry Center
2
Construction of a 135-unit
apartment-type factory on lot
#G with 2 floors under and
1 8 floors above ground to be
completed by March 2008
 National government-related

3
4

4 Nuritcum Square
2
(Ministry of Knowledge Econom

IT Complex building’s
1 construction begun
in November 2007
 National government-related

3 5

5 Culture Contents Center

2 4 Digital Magic Space
(Ministry of Culture, Sports and Tourism

1
 National government-related

3
6
6 5
4 Electronics industry
2
Association of Korea

1
 Private-sector tenants

3
7
6 5 LG CNS
2 4
7

1
 Private-sector tenants

3
8
8 6 5 Trumpf Korea
2 4
7

1
 Private-sector tenants

3
9 9
8 6 5 Pantech
2 4
7

1
 Private-sector tenants(R&D)

3
9 10
8 6 5 Korean-German
2 4
7 Institute of Technology
10

1
 Private-sector tenants

3
9 11
8 6 5 KBS Media
2 4
7 10

11
1
 Private-sector tenants

3
9 12
12 8 6 5 Woori Technology
2 4
7 10

11
1
 Private-sector tenants

3
9 13
12 8 6 5 LG Telecom
2 4
7 13 10

11
1
 Private-sector tenants

3
9 14
12 8 6 5 CJ Media
2 4 14
7 13 10

11
1
 Private-sector tenants

3
15 9 15
12 8 6 5 MBC
2 4 14
7 13 10

11
1
 Private-sector tenants

3
15 9 16
12 8 6 5 Sangam IT Consortium
2 4 14
16 7 13 10

11
1
 Private-sector tenants

3
15 9 17
17
12 8 6 5 Woori Bank
2 4 14
16 7 13 10

11
1
 Private-sector tenants

3
15 9 18
17
18 12 8 6 5 Standford Hotel
2 4 14
16 7 KOREA(USA)
13 10

11
1
 Private-sector tenants

3
15 9 19
17
18 5
12 8 6 14
2 4 DMC Land Mark Building
16 7 13 10
On lot #F with 9 floors under and
11 133 floors above ground
1 Move –in Period 2014

19
3. Digital Media Street (DMS)

The first-ever ubiquitous street

Size
- West to East : Length 815m, Width 20m
- North to South : Length 325m, Width 10m

perimental Park Media Plaza

IT-Art Park Exhibition Plaza

Cyber pond

Info Booth IP-Intelight E-board

4. Expectation Effect

• Production inducement Tenants : 2,000 companies National tax revenues

: 13 billion dollar : 117 million dollar
Employment inducement
• Economic Value added : 121,255 people Local tax revenues
: 7 billion dollar : 380 million dollar
Thank you !