Dealer Perspective

1.

How many dealers are dealing with Videocon d2h ?

2.

Are you interested in dealing with Videocon D2H?

3.

Which of the following brands is the first choice of the customer ? Videocon d2h Tata Sky Dish Tv Airtel Digital Tv Big TV

4.

Which of the following brands do you think has the best margin ?

Videocon d2h Tata Sky Dish Tv Airtel Digital Tv Big TV

5. Which of the following brands has the best after sales service ?

Videocon d2h Tata Sky Dish Tv Airtel Digital Tv Big TV

6. What is the perception about the brand -- Videocon D2H ? Exellent Very Good

Good Average Below Average

7. Which of the following brands gives you the most sales volume in DTH service ? Videocon d2h Tata Sky Dish Tv Airtel Digital Tv Big TV

8. Having a good brand value in home appliances & electronics / and best aesthetics in satellite TVs , to what extant Videocon d2h will be accepted by the customer ? Best Very Good Good Average

Below Average

9. What actually customer want from DTH services? 10. How frequently company executive/distributor visit your shop? a. Weekly b. 15 days c. monthly d. quarterly

11.Are customers satisfied with videcon d2h after sales service? a. Yes b. no

12.How you rate Videocon d2h on the basis of following attributes? Attributes 1-5 Availability Offer Price Quality Customer Satisfaction After sales Service 13.What are the difficulties faced by you in the process of recharge? Confirmation SMS Late recharge Vouchers availability

SOL mistake Late customer care response Voucher not available 14.Is the product available when customer demand? a. Yes b. No

15.Customer awareness about Videocon d2h in terms of % Nil 0-10 % 10-30 % 30-60% More than 60%

Customer perspective

1. Are you a DTH customer? a. Yes b. no 2. If not, then why you prefer cable services? Reason.. 3. If yes then which DTH providers service you use Dish tv Big tv Tata sky Digital tv Videocon d2h 4. Are you satisfied with your current DTH/cable service provider? a. Yes b. No 5. The best feature you like in DTH? Features After sales service Picture Quality No. of channels Channel package Price Other services Rank (1-5)

6. Which type of after sales service you have? Very good Good

Average Below average Bad 7. How easily it is for you to locate the dealer? 8. In which income group you belong? 10000 10000-20000 20000-30000 30000-50000 Above 50000 9. According to you which DTHs products promotion influenced you the most? Videocon d2h Tata Sky Dish Tv Airtel Digital Tv Big TV 10. Will you be able to collect all the information before making purchase the VideoconDTH? a. Yes b. No If yes..which sources have you used? Newspaper Magazine Reference Advertisement Dealers recommendation

11. Which type of subscription do you use? Yearly Half yearly Quarterly Monthly 12. Have you ever faced any problem in your DTH regarding the following? Maintenance Servicing Manufacturing defect Dealers response Other 13. How many times you have lodged a complaint regarding DTH? a. 0 b. 1-2 c. 3-4 d. more than 4 14. Which package/service you like the most in DTH? On demand Bollywood movies On demand Hollywood movies Games Others