Module 2 Lesson 1 Multimedia
Module 2 Lesson 1 Multimedia
i-Link College
i-Link Collegeof
ofScience
Scienceand
andTechnology,
Technology,Inc.
Inc.
MULTIMEDIA
Multimedia
i-Link College
i-Link Collegeof
ofScience
Scienceand
andTechnology,
Technology,Inc.
Inc.
MULTIMEDIA
VISION
i-Link College of Science and Technology envisions to be a leading educational
institution that excel in academic and technical competence in producing
globally innovative and holistically-developed outcomes that respects cultural diversity.
Mission
i-Link CST commits to:
Promote quality education through collaborative interaction, research-based instruction,
community immersion, extension in pursuit of excellence.
Develop graduates who are well-disciplined, gender-sensitive, service-oriented, socially-
receptive and productive members of the society.
Goals
Core Values
i - Link College of Science and Technology as an institution believes in;
innovativeness
Loyalty
Integrity
Nationalism
Keenness
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MODULE 2
Module Overview
In today’s modern world, the internet has a great impact on people, especially
students. As the name implies, multimedia is the integration of multiple forms of media.
This includes text, graphics, audio, video, etc. In this module, you will learn the different
applications of multimedia.
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Lesson 1
Digital Imaging and Graphics
Specific Objectives
At the end of the lesson, the students are able to:
Creates a simple graphic design; and
Explains the graphic design created.
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S U N L I G H T D I G I T A L
W C D E M F G H Y I G D M S E
E O N Y A I S P A Y B C E D R
E R A L G R A P H I C G T F D
T N A S E D O E R A C N H G E
C S A I N G H G F F O O O H S
O T I X E T T G S I Y I D J I
R A A F F F E B T E H R S K G
N R T E R U M I B H N R F L N
R C O P S A G D G F H I G X R
E E A T I S N S E R T G S C B
A R T Y B X I O L L E A A O I
M E O S R O E A L D A T C L O
Y A S I A G L L L I O I O O F
V E C T O R I A S A R O S R U
I A W E I N M L W E Y N I F E
O R Y Z A S A T I V A I N N L
J P E G A C R A M I L O A H X
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Explain 1.1
Digital imaging is the art of making digital images – photographs, printed texts, or artwork -
through the use of a digital camera or image machine, or by scanning them as a document.
Each image is compiled of a certain amount of pixels, which are then mapped onto a grid and
stored in a sequence by a computer. Every pixel in an image is given a tonal value to determine
its hue or color.
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Typically, the pixels are stored in computer memory as a raster image or raster map, a two-
dimensional array of small integers. These values are often transmitted or stored in a
compressed form.
Digital images can be created by a variety of input devices and techniques, such as digital
cameras, scanners, coordinate-measuring machines, seismographic profiling, airborne radar,
and more. They can also be synthesized from arbitrary non-image data, such as mathematical
functions or three-dimensional geometric models; the latter being a major sub-area of computer
graphics. The field of digital image processing is the study of algorithms for their transformation.
Image types
Each pixel of an image is typically associated with a specific 'position' in some 2D region and
has a value consisting of one or more quantities (samples) related to that position. Digital
images can be classified according to the number and nature of those samples:
binary (bilevel)
grayscale
color
false-color
multi-spectral
thematic
In digital imaging, the tonal value of each pixel is represented in binary code. The binary digits
for each pixel are called "bits," which are read by the computer to determine the analog display
of the image. The number of pixels-per-inch (PPI) is a good indicator of the resolution, which is
the ability to distinguish the spatial detail of the digital image.
The bit-depth and pixel measurement of the picture relates to the colors viewable in the image
and determines the size of the image file on a computer. Images with only two-pixel shades –
black and white – are binary. Grayscale images are typically displayed in 8-bit mode, which is
256 shades of gray. In digital imaging 24-bit mode, which represents true color, is generally the
maximum available mode due to monitor limitations. Both of these ranges extend beyond the
sensitivity of the human naked eye.
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The dynamic range of an image is the number of shades of gray or color that can be included in
that image. It is the range of tone between the darkest and lightest colors. A higher dynamic
range brings with it more potential shades represented but does not necessarily correlate with
the number of tones that are reproduced. An image may have a broad dynamic range, but a
smaller amount of tones represented. Likewise, in digital imaging an image may have more
tones, but not as wide of a dynamic range. This can have an effect on the details within the
image.
There is a wide range of options for storing digital images on a computer. Some common ones
include GIF, JPEG, TIFF, and BMP. GIF, or Graphics Interchange Format, has a bit-depth of 1-
8 bitonal, grayscale, or color. It is limited to a 256-color palette. JPEG, or Joint Photographic
Experts Group, has a grayscale of 8 bits and a 24-bit color scale. JPEG is most often used on
web pages. TIFF, or Tagged Image File Format, is commonly used for scientific imaging. It
supports an 8-bit color palette and 8- to 16-bit grayscale. TIFF 6.0 can provide up to 64-bit color,
but most TIFF readers will support only a maximum of 24-bit color.
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Vector Image - a vector graphic is an artwork made up of points, lines, and curves that are
based upon mathematical equations, rather than solid colored square pixels. This means no
matter the size or how far zoomed in the image is, the lines, curves, and points remain smooth.
Raster images are compiled using pixels, or tiny dots, containing unique color and tonal
information that come together to create the image.
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Definition of GRAPHICS:
In general terms, the word “graphic” refers to any visual representation of data and includes a
variety of forms including drawings, photographs, line art, graphs, diagrams, numbers, symbols,
geometric designs, maps, and engineering drawings. Graphics may be images only or may also
include text and they can be used for decorative or functional purposes, including educating,
informing, illustrating, or entertaining.
When applied to computers, the term graphics are commonly used to refer to 2D digital images
that are displayed, stored, created, or edited on a computer. There are two types of computer
graphics; bitmap graphics and vector graphics, both of which can be used when designing
templates for label printing.
“Graphic design takes graphical and textual elements and implements them into multiple types
of media,” says designer Alexandros Clufetos, when asked to elaborate on the graphic design
definition. “It helps the producer connect with the consumer. It conveys the message of the
project, event, campaign or product.”
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Graphic design can be used by companies to promote and sell products through advertising, by
websites to convey complicated information in a digestible way through infographics, or by
businesses to develop an identity through branding, among other things.
“Every day, we take many of the subtly artistic things around us for granted. But hidden in every
magazine corner, an exit sign, or textbook lies a set of design ideas that influence our
perceptions,” says Jacob Smith, founder of illustration studio ProductViz.
It’s also important to remember that although many graphic design projects have commercial
purposes like advertisements and logos, it is also used in other contexts and graphic design
work is often created purely as a means for artistic expression.
Graphic designers also adhere to the principles of design, which are essentially a set of
guidelines that help a design achieve effective composition. These basic principles aid in
creating balance and stability for the piece of work.
These graphic design principles include:
Balance
Contrast
Emphasis
Movement
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Proportion
Rhythm
You’ve heard the old saying that “rules are meant to be broken,” which can certainly ring true in
this case. But a good graphic designer must first understand these principles before making the
conscious decision to break them.
Some of the most notable modern-day graphic design examples stem from advancements in
technology. Here’s a glimpse of some of these types of graphic design:
Website design involves creating engaging and intuitive web pages for users. This includes the
overall layout, color scheme, and navigation.
User experience (UX) design is focused on ensuring a website or application is easy and
satisfying to use. These designers emphasize value, usability, adaptability, and desirability.
Motion graphics design—or animation—brings visual elements to life through special effects, TV
shows, video games, and movies.
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Demand for “traditional” graphic designers who work primarily for print publishers has fallen
substantially, but that doesn’t tell the whole story. Employment of graphic designers in computer
systems design services is projected to grow by 24 percent through 2028, according to the
Bureau of Labor Statistics (BLS).1 Much of this demand is spurred by a business’ and
organizations’ increased need for digital graphics and imagery as they aim to increase their
digital presence.
So with that said, what are some common graphic design job titles? The most common job
titles:
Graphic designer
User experience (UX) designer
Web designer
Art director
Creative director
As you can see, once armed with the proper knowledge and training, there are several graphic
design job options out there. You can cater your career to your skills and interests.
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least expensive, tools designers use is a sketchbook. Graphic designers will often sketch out
ideas or rough drafts on paper before turning to a computer to complete the process.
That being said, computers and design software are essential in today’s digital climate, even if
you are designing for print. The type of computer you need is based on preference, but when it
comes to software, Adobe products such as Photoshop, Illustrator, and InDesign are mainstays
in the graphic design world. If you are just beginning and don’t want to commit to the high price
tag Adobe products often carry, similar free open-source software such as GIMP can help you
begin to master the basics.
Lastly, ideas and inspiration are what a graphic designer needs most. “You need to have a solid
concept serving as the foundation of your design and communication,” explains Chad
Birenbaum, co-founder of Duckpin Design. “This concept and idea need to work on paper first
and then the computer should be used as a tool to bring the concept to life.”
Graphic designers gain inspiration from the world around them, so if you are worried you aren’t
creative enough, go outside, bounce ideas off your peers, or seek ideas from the internet. There
are plenty of inspiring graphic design blogs that can help get your creative juices flowing.
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Elaborate 1.1
Directions: Create a simple graphics design using any type of editing application.
Evaluate 1.1
Directions: Explain your graphic design's backstory and what inspires you about it using
a video presentation.
Explain your graphic design using video or audio.
Submit your explanation file to our Google Classroom.
Comment down your name, year, and section.
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Lesson 2
Multimedia Presentation
Specific Objectives
At the end of the lesson, the students are able to:
Creates a multimedia presentation; and
Creates a flowchart on a multimedia presentation.
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Engage 2.1
Directions: Match the multimedia presentation in column A to its definition in column B.
A B
Explore 2.2
Directions: Explain the importance of multimedia presentation in education. Write your answer
in the box provided.
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Multimedia Presentations
More and more professors are using presentation technologies to bring visual aids into their
classrooms. More and more students expect a professor to distribute lecture slides to the class,
either in hard copy or via the World Wide Web.
Professors deciding to use such slides in their teaching face many questions. What sorts of
material should go on the slides? Are there limits to the amount of text one should put on a
slide? How does one arrange the material for optimum viewing? Should the slides be distributed
before class, after class, or not at all? If one decides to distribute them, should one do that in
hard copy or via a course website?
An instructor’s use of visual aids in teaching, like other elements of the teaching practice, should
be congruent with the instructor’s general approach to teaching. However, there are general
rules and guidelines that the instructor can follow; to attempt to develop some of these below.
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Font selection
Sans serif fonts are better than serif fonts. Serif fonts have small embellishments or lines
at the base of each letter. These embellishments make it easier to follow a line of text on
the printed page, but they are a distraction on a screen. So select a sans serif font (like
Helvetica or Arial) instead of a serif font (like Times New Roman) for your PowerPoint
slides.
Font size is crucial. You can find many rules for determining the proper font size for a
particular presentation setting. A good general rule is to use at least 28 points for body
text and 38 points for heading text.
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Remember that lecture notes on a slide play a different role in a lecture than lecture
notes that only the lecturer can see. If you try to make them play the same role, you’re
likely to find students reading your slides instead of listening to you.
You can use slides in lecture to
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List major points of your lecture. Several of the major points might stay on the screen
as you develop each of them in turn, providing a way for those listening to the lecture
to place each point in the larger context.
List important terms. Again, one slide with several terms might remain on the screen
for some time, allowing you to refer to each of them as you introduce them in your
lecture.
Illustrate with images. Sometimes a picture can make words worth much more than
they are without the picture.
While instructors tend to think of lectures when they think of using visual aids in teaching,
images can also be used to support classroom discussions.
Move participants through stages of understanding. Suppose you have a discussion in
which students are asked to work together to analyze a dataset and reach a particular
conclusion about the dataset. You could begin with a slide that presents the dataset in a
disorganized way and ask the students to work together to identify patterns. As the
discussion progressed to identify patterns that you would expect students to identify, you
might then present a slide that showed these patterns. The discussion would proceed,
supported at each stage by a slide that exhibited the patterns identified at that stage.
Take, organize, and project real-time notes on the discussion. Students often take notes
during a discussion. Have students take turns serving as a primary notetaker for the
discussion, recording these notes in real-time in a word processor projected onto the
screen. Students develop the skill of recording and organizing information as a
discussion is taking place. Moreover, these notes are in electronic form and therefore
easily revised and reproduced. Notes taken in one class session can provide the basis
for discussions later in the term.
Organize small-group work. If you have students working in small groups, you can put
prompts for group work on slides that are projected as the students do their work. You
could move students gently from one stage to the next by changing the prompts.
Resources
PowerPoint tutorial. There are many tutorials for PowerPoint. Here’s one developed at
Indiana University-Purdue University Indianapolis.
Active Learning with PowerPoint. An in-depth discussion of strategies for teaching with
PowerPoint from the Center for Teaching and Learning at the University of Minnesota.
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A multimedia presentation can help you stand out, grab attention and leave a stronger impact
on the audience. If you're wondering how to create a multimedia presentation without having to
spend hours editing on PowerPoint, you're at the right place.
In this guide, you’re going to learn about:
What a multimedia presentation is.
The steps to creating a visually appealing multimedia presentation.
Some good examples of multimedia presentations and why they work.
The best multimedia presentation tools you can use to get started.
Creating a multimedia presentation isn’t difficult, you just need the right tools. It’s as easy as the
six steps in the tutorial below.
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Video clips
Surveys
Animated GIFs
Popups
Interactivity between slides
Color-coded maps
Google Maps
Animated charts
QR codes
Loom videos
Sound effects
Embedded third-party content
Background music
Ted Talk video embeds
The slides in Visme's presentation themes are organized into groups, such as:
Title
Introduction
Teams
Diagrams
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Comparisons
Processes
Testimonials
...and more.
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Presentations that don’t require your audience to interact can be downloaded as videos and
even editable PowerPoint files.
When you share a Visme multimedia presentation via a live link, you can track the analytics of
who watched it, for how long, and where. This adds another level to your team’s content
creation.
Another option is to upload your presentation to SlideShare where other people can see your
work. SlideShare presentations can easily be shared on social media as well.
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Users have always been able to create multimedia presentations with Visme, especially with
videos, animations, and voiceovers.
But recently, we've added tons of new integrations and features to help you create unique
multimedia presentations. For example, you can add links, GIFs, surveys, interactive maps, and
more.
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Use the Typeform or Jotform integration to add surveys to your informative presentations or
market research projects.
When you include a survey in a multimedia presentation, you’ll have to share it as a link or
embed it on a site. This way, your audience can input the answers straight into the survey inside
the slide instead of opening a separate link.
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The Map Maker lets you create custom maps with color-coding and interactive popups that
match the design of your project. Import map data from a google sheet or input it manually.
Add a navigable Google Map in all the default styles. Show specific location coordinates in a
box that you can customize.
Elaborate 2.4
Directions: Create a multimedia presentation about being an i-Link model student.
(it can be a survey, video clips, etc.)
Evaluate 2.5
Directions: Create a flowchart based on your multimedia presentation.
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Lesson 3
Application of Multimedia
Specific Objectives
At the end of the lesson, the students are able to:
Identifies the different multimedia applications; and
Creates a video presentation explaning them compiled multimedia applications .
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Engage 3.1
Directions: Identify five jumbled words related to a multimedia application.
Explore 3.2
Directions: Select one application of multimedia and explain how useful it is to you.
Write your answer in the space provided.
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Explain 3.3
Multimedia applications
With the advent of multimedia, traditional activities like reading a newspaper, publishing
advertisements, classroom teachings, etc have now taken a new shape. For instance, reading a
book is not anymore an activity of holding a paperback in your hand, now you can easily
download an ebook and read them at convenience or you can just clamp headphones and listen
to audiobooks. Apart from these, don’t you like sending those melodramatic GIFs over group
chats? All such applications of multimedia have now largely become an interwoven part of our
lives.
What is Multimedia?
Multimedia is characteristically a convergence of various media platforms that include different
contents, such as word or text, audio, music, images, infographics, videos, and animations.
Today’s multimedia is opposed to the traditional media which relied only on text and other forms
of paper printed content. It also involves the integration of various other content forms, such as
the integration of text with graphics.
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Entertainment
Education
Educational Technology
Social Work Purposes
Communication
Journalism
Engineering
Medicine
Research
Interior Designing
Journalism
Media organizations everywhere are incorporating convergent technology in their daily reporting
and practices of journalism. Global newspapers like the New York Times, Guardian, etc, have
already made themselves pioneers in its usage and ushering global media towards a new age.
Guardian’s multimedia story ‘The Shirt on Your Back is a prime example of how a multimedia
story is developed through the use of text, video, and other forms of interactive technologies.
Nowadays, a journalist, with the help of a mobile phone, is capable of making live video
broadcasts without the need of a camera person.
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Entertainment
One of the main and widespread applications of multimedia can be seen in the entertainment
Industry. Movies, ADs, and Short clips are now being created using special effects and
animations, like VFX. Multimedia is also used for gaming purposes which are distributed online
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or through CDs. These games also integrated various multimedia features. Online storage
distribution of movies is not only its efficient use but also a way to secure them against any loss
through infinite copies.
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Communication
With the emergence of the internet and its rapid spread across the world, traditional types of
communication have become obsolete. Online video calling has become the new face of
communication. Video platforms like Skype, and Google Meet allow video chats that can
happen between friends or can be used for conducting meetings between different heads of
countries. Communication has been molded as a matter of a fraction of a second, hence, now
you can easily convey anything with just a few clicks. This has turned out to be a boon in
situations of emergency, thus, it is known as one of the most beneficial applications of
multimedia.
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Interior Designing
Nowadays, interior designing is not a process of drawing sketches or designing structures on
long white paper. Today, interior designers use different software like SketchUp, AutoCAD, and
Revit to create designs that allow a customer to have a virtual walk through the house before it
takes the shape of a real house. With the use of this application, we can now take an intricate
look at the combined product of architecture and interior design.
Applications
One of the main features of multimedia is that it can be visually recorded and subsequently put
on display on numerous platforms at the same time. Through the applications of multimedia, it is
now possible to connect and interact with the masses via different devices.
A multimedia application is an interactive software that combines several types of media at once
to convey information to an audience. Different types of media that can be used include:
text
images (photographs, illustrations)
audio (music, sounds)
video
animation
Multimedia applications have brought about changes to the way people learn, work, and play.
They are now common in:
e-learning both in education and the workplace
entertainment
modeling and simulation (for example, in virtual reality)
conveying public information and promotional/advertising messages
The use of several different media components working together creates a more
engaging and stimulating product, communicating more effectively to the end user.
Multimedia authoring is the process of combining many types of media (including video, text,
and audio) with interactivity to create an application and convey information to an audience.
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E-commerce is used by consumers and businesses to exchange goods and services (buy and
sell) over electronic systems such as the world wide web.
E-commerce websites are often a media-rich environment with a wide range of interactive
features to help shoppers complete transactions.
E-commerce websites frequently make use of images, videos, and text to display product
information. The websites will often combine multimedia with high levels of user interaction,
including product reviews, recommendations, wish lists, shopping baskets, and personalized
accounts.
Personalized accounts allow users to manage orders (cancel, view or update), acc ess tracking
information, and save shopping lists for future use.
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Gaming websites
Gaming websites also use text, graphics, animations, and videos to engage users (with game
walkthroughs, trailers, and reviews for example), enabling them to interact through forums and
communities based on gameplay.
User profiles will also rank users against one another, with social media integration offering
further interactivity.
Elaborate 3.4
Directions: Conduct research on multimedia applications and compile a list of them.
Softcopy only
Submit it to Google Classroom
Evaluate 3.5
Directions: Create a 1-minute video presentation explaining the result of your research.
Submit it to Google Classroom
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