COURSE SYLLABUS IN MGT 108

STRATEGIC MANAGEMENT

Course Name: Earvin John J. Medina

Developers/Instructors: Email Address: [email protected]

Course No./Title: MGT108 Strategic Management

Course Credit: 3hrs

Delivery Mode: Synchronous / Asynchronous

Course Description: The course emphasizes the value and process of strategic management. In addition to familiarizing students
with new subject matter, students are expected to integrate and apply their prior learning to strategic decision
making in organisations. The Strategic Management course is designed to explore an organisation’s vision,
mission, examine principles, techniques and models of organisational and environmental analysis, discuss the
theory and practice of strategy formulation and implementation such as corporate governance and business
ethics for the development of effective strategic leadership

Learning Culminating Upon completion of the course, the students are expected to:
Outcome: Apply theories, concepts, and tools in operations.

Prerequisite:

Co-requisite: None

Name of MOLE Classroom

Course Learning Outcome:
By the end of this course, students will be able to explain, evaluate and analyze:
1. Understand the strategic decisions that organisations make and have an ability to engage in strategic planning.
2. Explain the basic concepts, principles and practices associated with strategy formulation and implementation.
3. Integrate and apply knowledge gained in basic courses to the formulation and implementation of strategy from holistic and multi-
functional perspectives.
4. Analyze and evaluate critically real life company situations and develop creative solutions, using a strategic management
perspective.
5. Conduct and present a credible business analysis in a team setting.
6. Understand the crucially important role that the HRM function plays in the setting and implementation of an organisation’s strategy

Course Outline:
Assessment Task(s) Teaching and Learning Scoring
(How will I assess the learning Activities (TLA) Week
Tool (How
Learning outcome?) (Time Frame
Topics will I
Outcomes Online F2F Online Online F2F Online Duration)
Asynchronou Asynchronous score?)
s
● Explain the
course Question and Run Video or 1 (1 hour) Checklist
description and answer through slideshare for
the learning the course course
outcomes. syllabus overview.
● Establish class and topics
rules and
Online Course Orientation and agreement on
Online Course Page Navigation submission,
quizzes, google
meetings, etc.
● Address all
questions,
clarifications,
and concerns
regarding the
course.
Week 1
Lecture 1: Introduction to ● Define the Oral -Online Quiz Lecture Upload a video
strategy: What is Strategy, terms Strategic Recitations (multiple (with PPT) of discussion of Online
Strategic Management.
Management. choice and the topic and scores/
● Explain the Class identification provide points
importance of Discussions downloadable achieved
learning about Lecture handouts
Strategic Group (narrated PPT)
Management. Discussion
● Summarize the
two major
aspects of
Lecture
strategic
Case
management.
Analysis
● Describe the
operations
function and
the nature of
organizational
strategies.

Lecture 2: Corporate Governance,

Corporate Social Responsibility,
and Business ethics.

Lecture 3: External Analysis: Industry ● List several to Oral -Online Quiz Lecture Upload a video Week 2 Online
Analysis & Trends, learn about Recitations or Online (with PPT) of discussion of scores/
PEST Analysis,
Industry Activity the topic and points
5 Forces Analysis, Blue Ocean Strategy.
Analysis and Class provide achieved
Trends Discussions -Case Lecture downloadable
● Learn about Analysis Group handouts
PEST Analysis Discussion
● Discuss the 5
Forces Analysis
● Discuss the Lecture
Ocean Strategy Case
 Analysis
● List features - Week 3 Online
Lecture 4: Internal Analysis: about Assignments Lecture Upload scores/
Competitive Advantage, Competitive Oral (with PPT) narrated points
Core Competence, Advantage Recitations -Case PowerPoint achieved
● Explain Core Analysis presentation
Organizational Structure, Process,
Competency Class Lecture Learning
Culture. and its Discussions Group review
importance Discussion rubrics
● Discuss the uploaded
Basic
Organizational
Lecture
Tructure
Case
● Outline the
Analysis
process of a
successful
organizational
strategy
● Discuss how
company
culture affects
the strategic
management of
an organization.

● Explain cost
Lecture 5: Designing Business leadership and Oral -Online Quiz Lecture Google Meet Week 4 Online
Level Strategies: differentiation Recitations or Online (with PPT) with shared scores/
Cost Leadership, Differentiation.
Activity PPT and points
Class handouts achieved
Discussions -Case Lecture
Analysis Group
Discussion

Lecture
Case
 Analysis
Lecture 6: Designing Corporate ● Define the what Oral -Online Quiz Upload a video Week 5 Online
Level Strategies:Diversification, is Recitations or Online Lecture of discussion of scores/
Vertical Integration, Portfolio vs diversification, Activity (with PPT) the topic and points
Synergy, BCG Matrix. vertical Class provide achieved
integration, Discussions -Case downloadable
and BGC matrix Analysis Lecture handouts
● Discuss the fine Group
line between Discussion
portfolio and
synergy
Lecture
Case
Analysis
Lecture 7: Network Level Strategies: ● Explain the Oral -Online Quiz Upload a video Week 6 Online
Alliances, Joint Ventures, Competition vs terms regarding Recitations or Online Lecture of discussion of scores/
Cooperation, Organizational
state alliances, Activity (with PPT) the topic and points
Dependencies.
joint ventures. Class provide achieved
● Discuss the fine Discussions -Case downloadable
line between Analysis Lecture handouts
competition Group
and Discussion
cooperation.
● Explain
organizational
Lecture
dependencies
Case
Analysis
Lecture 8: Global ● Describe the Oral -Assignments Upload a video Week 7 Online
Strategies:Internationalization: project the Recitations Lecture of discussion of scores/
Motivations & Patterns, Building
corporate -Case (with PPT) the topic and points
Transnational Corporations
international Class Analysis provide achieved
strategies Discussions downloadable
● Explain the Lecture handouts
various Group
approach to Discussion
compete in
international
 market
Lecture
Case
Analysis
Lecture 9: Global ●
Strategies:Internationalization:
Motivations & Patterns, Building
Transnational Corporations
Lecture 10: Project Management ● Describe the
and Strategic Implementation project life
cycle.
● Discuss the
behavioral
aspects of
projects in
terms of
project
personnel and
the project
manager.
● Name the six
key decisions
in project
management.
● Explain the
nature and
importance of
a work
breakdown
structure in
project
management.
● Give a general
description of
PERT/CPM
Final Week ● Final Exam Week 8 to Grading
Week 10

Final Online Exam: (CLO 1 and CLO 3)

The type of exam will be multiple choice and essay for critical thinking. It encompasses all the chapters covered in the course.

Textbook:

Other References:

Grading System:

The student will be graded according to the following:

● Major Exams – 50 %
● Projects/Cases/Quizzes – 40 %
● Attendance/Class Participation/Teamwork – 10 %
Total – 100 %

Course Grade = Prelims + Midterms + Finals =

3

The final grade will be determined based on this scale:

99% - 100% : 1.00 84% – 86% : 2.25

96% – 98% : 1.25 81% – 83% : 2.50
93% – 95% : 1.50 78% – 80% : 2.75
 90% – 92% : 1.75 74% – 77% : 3.00
87% – 89% : 2.00 Below 74% : 5.00

Prepared by: Noted by: Approved by:

PROF. EARVIN JOHN J. MEDINA PROF. JOANA MARIE C. EDERA DR. POLAUS M. BARI
Instructor Chairperson, Marketing Department Dean, CBAA

Classroom Rules, Netiquette, and Feedback Concerns

Classroom Rules
1. Respect the privacy of your classmates and what they share in class.
2. Ask classmates for clarification if you find a discussion posting offensive or difficult to understand.
3. Avoid sweeping generalizations. Back up your stated opinions with facts and reliable sources.
4. Understand that we may disagree and that exposure to other people’s opinions is part of the learning experience.
5. Be respectful of each other. We’re all in this together. Before posting a comment, ask whether you would be willing to make the same
comment to a person’s face.
6. Keep in mind that everything you write, indeed every click of your mouse is recorded on the network server. On the Internet there are
no take backs.
7. Keep in mind that you are taking a college class. Something that would be inappropriate in a traditional classroom is also inappropriate
in an online classroom.
Online Communication
1. Be aware that typing in all capital letters indicates shouting.
2. Be careful with humor and sarcasm. Both can easily be misunderstood!
3. Review all discussion postings before posting your own to prevent redundancy.
4. Check your writing for errors by reviewing what you’ve written before submitting it.
5. Acronyms (LOL, etc.) and emoticons (smilies) are commonly used online, but be careful not to overuse them.
6. Many communications with your instructor or fellow students are best handled through email. Only post on the classroom discussion
board if the conversation is relevant to others in the class.