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The document outlines a 7-step process for comparing brands: 1) define comparison criteria, 2) gather information on each brand, 3) analyze the data based on criteria, 4) evaluate each brand's strengths and weaknesses, 5) decide which brand best meets your needs, 6) confirm your decision with other sources, and 7) periodically reevaluate your decision and the brands.

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0% found this document useful (0 votes)
34 views

Survey Question

The document outlines a 7-step process for comparing brands: 1) define comparison criteria, 2) gather information on each brand, 3) analyze the data based on criteria, 4) evaluate each brand's strengths and weaknesses, 5) decide which brand best meets your needs, 6) confirm your decision with other sources, and 7) periodically reevaluate your decision and the brands.

Uploaded by

Parvesh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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1. Which brand have you used more frequently in the past year?

2. How satisfied are you with the quality of [Brand A/Brand B]?
3. Which brand do you prefer and why?
4. How does [Brand A/Brand B] compare in terms of price?
5. Have you noticed any significant differences between [Brand A/Brand B] in terms of product
features?
6. Which brand do you find more reliable and durable?
7. How does [Brand A/Brand B] compare in terms of customer service and support?
8. Have you recommended [Brand A/Brand B] to others, and if so, why?
9. How does [Brand A/Brand B] compare in terms of availability and accessibility in your area?
10. What improvements would you suggest for [Brand A/Brand B] to better meet your needs?

Comparing points

1. Define your criteria: Determine what factors you want to compare, such as quality, price,
features, customer service, etc.
2. Gather information: Research each brand, looking at their products, services, customer
reviews, and any other relevant data.
3. Analyze the data: Use the information you have gathered to compare the brands on each of
the criteria you have defined.
4. Evaluate strengths and weaknesses: Identify the strengths and weaknesses of each brand in
terms of the criteria you have defined.
5. Make a decision: Based on your analysis and evaluation, decide which brand is better suited
to your needs.
6. Confirm your decision: Consider seeking additional input or feedback from other sources,
such as customers, industry experts, or product reviews.
7. Reevaluate: Periodically review your decision and reevaluate the brands to make sure they
still meet your needs and that there haven't been any significant changes.

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