SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS

(AUTONOMOUS)

Shri Vile Parle Kelavani Mandal’s

NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: BACHELOR OF MANAGEMENT STUDIES

Semester – I & II
Choice Based Credit System (CBCS) with effect from
Academic Year (2022-2023)

SVKM’s Narsee Monjee College (Autonomous) FYBMS Syllabus – Department of Management Page 1
 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

EVALUATION PATTERN
The performance of the learner will be evaluated in two components. The first component will be a
Continuous Assessment with a weightage of 25% of total marks per course. The second component
will be a Semester end Examination with a weightage of 75% of the total marks per course. The
allocation of marks for the Continuous Assessment and Semester end Examinations is as shown below:
a) Details of Continuous Assessment (CA)

25% of the total marks per course:

Continuous Assessment Details Marks
Component 1 (CA-1) – Presentations/Project Work/Book Review/Field 15 marks
Theory subjects visit &its presentations/Assignments Etc.

Component 1 (CA-1) - Assignments/Presentations Etc. 15 marks

(Practical/Numerical
Subjects)
Component 2 (CA-2) Online Test/Quiz 10 marks

b) Details of Semester End Examination

75% of the total marks per course. Duration of examination will be two and half hours

QUESTION PAPER FORMAT (For Theory Subjects)

All Questions are compulsory
Question Description Marks Total Marks
Number
Q1. Answer any 2 from the following (Module I)
a. 16
b.
c.
Q2. Answer any 2 from the following: (Module II) 16
a.
b.
c.
Q3. Answer any 2 from the following: (Module III) 16
a.
b.
c.
Q4. Answer any 2 from the following: (Module IV) 16
a.
b.
c.
Q5. Case Study/Application based Questions : (Module I 11
to IV)

TOTA 75
L
MARK
S

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

QUESTION PAPER FORMAT (For Numerical/Practical Subjects)

Question Description Marks Total

Number Marks
Q1. Practical/Numerical (Compulsory Question) 15 15
Q2 to Q5 Practical / Numerical Questions (Attempt any 3 out of 4 15*3 45
Questions)
Q6. Write notes on the following: (Any 3 out 15
of 4): a. 5
b. 5
c. 5
d. 5
TOTAL MARKS 75

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

DEPARTMENT OF MANAGEMENT
F.Y.B.M.S. COURSE STRUCTURE W.E.F. A.Y. - 2022-2023

No. of No. of
Semester I Credit Semester II Credit
Course Course
s s
s s
1 Core Courses (CC) 1 Core Courses (CC)

1 BUSINESS ECONOMICS - I 03 1 BUSINESS 03

(MICRO) ECONOMICS - II
(MACRO)
2 PRINCIPLES OF 03 2 BASICS OF FINANCIAL 03
MANAGEMENT SERVICES
3 INTRODUCTION TO 03 3 03
MARKETING
FINANCIAL ACCOUNTS MANAGEMENT
4 BUSINESS LAW 03 4 INDUSTRIAL LAW 03

5 BUSINESS 03 5 BUSINESS STATISTICS 03

MATHEMATICS

2 Ability Enhancement 2 Ability

Courses (AEC) Enhancement
Courses (AEC)
Ability Enhancement Ability Enhancement
2A 2A
Compulsory Course Compulsory Course
(AECC) (AECC)
6 BUSINESS 03 6 02
COMMUNICATION FOUNDATION COURSE
3 Ability Enhancement 3 Skill Enhancement
Compulsory Course Courses (SEC)
(AECC)
7 SUSTAINABILITY 03 7 IT IN BUSINESS 04
MANAGEMENT MANAGEMENT

Total Credits 21 Total Credits 21

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: PRINCIPLES OF MANAGEMENT Course Code: NMUBMS109

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hour Credit Assessment (CA)
(Marks- 75
week) week) s per (Marks - 25)
in Question Paper)
week)
3 - - 3 25 75
Learning Objectives:
1. This course is designed to be an overview of the major functions of management.
2. Emphasis is on planning, organizing, directing and controlling.
3. To expose the students to basic concepts of management.
4. To enable understanding the functions of management.
5. To acquire basic managerial skills
6. To enable them to gain appreciation for emerging ideas, techniques, procedures and practices in
thefield of management.

Course Outcomes:
After completion of the course, learners would be able to:

CO1: Recall and understand the management theories that builds the base for management education and
practice.
CO2: Comprehend and appreciate the functions of management and complexities involved in managing a
business through contemporary business cases.
CO3: Apply the learned management principles to real life business situations.
CO4: Analyze business situations to point out issues and suggest improvements in management processes.

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Introduction and Evolution of Management 11
2 Functions of Management 12
3 Directing, Staffing, Leadership, Co-ordination and Controlling 11
4 Recent trends and best practices in Management 11
Total 45
PRACTICALS -

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semest

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Unit Topic No. of Hours

Module 1 Nature and purpose of Management; Evolution of 11

ManagementThought

Meaning; Scope; Managerial

 levels and skills; Managerial Roles; Management: Science,
 Art or Profession; Universality of Management
 Different schools of management thought Behavioral,
Scientific, Systems and Contingency
 Contribution of Management Thinkers:
Taylor,Fayol, Elton, Mayo
 Global management: Meaning contemporary issues &
challenges in management
Module 2 Functions of management 12
Planning & Organising Planning – Concept, Nature, Importance,
Steps, Limitations, Management by objectives, Decision making
techniques.
Organizing - Concept, Nature, Importance, Principles
Centralization & Decentralization, Span of management,
Departmentation – meaning, types and basis Organization
Structures- Line and Staff Authority,
Functional, Product, Matrix Geographical, Customer,
New Forms of Organization Virtual, Organizations,
Network Design, Learning organisations (Concept and features)
Module 3 Directing, Staffing, 11
Leadership, Co-ordination and controlling
Directing: Meaning & process Staffing: Nature & Scope of
Staffing, Manpower Planning, Selection & Training, Performance
Appraisal.
Leadership- Nature and significance, leadership styles, Qualities
ofa good leader.
CO-ORDINATION
Meaning and Need Types of Coordination, Techniques of
Coordination, Difficulty in Coordination
Controlling: Nature, purpose and process of controlling, prerequisites of
effective control systems, resistance to control, controlling techniques

Module 4 Recent trends and best practices in management: Entrepreneurial 11

management meaning, Entrepreneurial management vs Corporate
management and Diversity management: Meaning, types,
characteristics, Innovation management: Meaning, key aspects of

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

innovation management, Benchmarking: meaning, importance,

process, Green management, CSR & Best management practices across
the world

A. Textbooks:
1. people and performance by Peter Drucker. (Harvard Business Review Press)
2. Management by Stoner J A and Freeman R E. (Pearson)
3. Management: Principles and Practice by S K Mandal (Jaico Publishing House;)
4. Principal and Practice of Management by L.M.Prasad
5. Fundamentals of Management - Robbins, S.P. and Decenzo, D.A., Pearson Education
Asia,New Delhi.
6. Essentials of Management by Koontz & O’Donald
7. Management Concepts & Practices– Hannagan
8. Management: A global & entrepreneurial perspective – Heinz Weihrich

B. Reference books:
1. Management: Global Edition by Stephen P. Robbins and Mary A. Coulter (Pearson)

2. Management: Principles and Practices by Ricky W. Griff (South-Western College

Publishing)

C. Other materials: Investopedia

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: BUSINESS ECONOMICS -1(MICRO) Course Code: NMUBMS108

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hour Credit Assessment (CA)
(Marks- 75
week) week) s per (Marks - 25)
in Question Paper)
week)
3 - - 3 25 75
Learning Objectives:
1. To build a strong foundation in business economics
2. To provide knowledge regarding important business economic theories.

Course Outcomes:
After completion of the course, learners would be able to:
CO1: Describe the nature and significance of business economics.
CO2: Differentiate between cardinal and ordinal utility analysis.
CO3: Examine theory of production and cost.
CO4: Identify the various types of market structure
CO5: Review different market structures and judge which market structure exists in practical world.
CO6: Describe various pricing practices and theory of capital budgeting.

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Introduction to Business Economics 12
2 Theory of Production and Cost 11

3 Market Structure and morphology 11

4 Pricing Policies and Practices and Capital Budgeting 11

Total 45
-

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
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Unit Topic No. of Hours

Module 1 Introduction to Business Economics 12

 Meaning of Business Economics, Scope and Importance.
 Business Economics as a Pragmatic Science, Basic Tools used
in Business Economics, Principle of Scarcity, Opportunity Cost,
Use of Marginal Analysis.
 Snob Effect, Veblen Effect and Band Wagon Effect
 Market Demand, Market Supply and Equilibrium price;
Classification of Demand, Production possibility frontier;
Significance of Elasticity of Demand; Price Elasticity of
Demand, Demand Forecasting.
 Cardinal Utility Theory – Law of Diminishing Marginal Utility
 Ordinal Utility Theory- Indifference Curve Analysis

Module 2 Theory of Production and Cost 11

 Principle of Efficiency, Production function; Law of Variable
proportions; Isoquants; Difference between Isoquant and
Indifference curve; Economies of Scale; Concept of
Diseconomies of scale; Economies of Scope, Law of returns to
scale.
 Cost Concepts – Different types of cost and simple Numerical
Problems based on Cost Concepts.
 Break Even Analysis

Module 3 Market Structure and morphology 11

 Types of Market – Perfect Competition, Monopoly,
Monopolistic, Oligopoly
 Kinked Demand Curve under Oligopoly, types of price
leadership under oligopoly
 Game theory & Prisoner’s Dilemma

Module 4 Pricing Policies and Practices and Capital Budgeting 11

 Price Discrimination

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

 Dumping
 Marginal Cost Pricing
 Full Cost pricing
 Transfer Pricing
 Meaning of Capital Budgeting
 Classification of capital investment projects
 Capital Budgeting - Features
 Evaluating capital investment project (Simple Case Studies)

To develop scientific temper and interest by exposure through industrial visits and study/educational
tours is recommended in each semester.

Text book:

1. Principles of Microeconomics by Mankiw. Microeconomics theory.

Reference books:

2. Managerial Economics by Dr HL Ahuja (S.Chand)

3. Principles of Microeconomics by Mankiw (Southwestern Publications)
4. Introductory Microeconomics-Sandeep Garg

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

SVKM’s Narsee Monjee College (Autonomous) FYBMS Syllabus – Department of Management Page 10
 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester I

Course Code:
Course: INTRODUCTION TO FINANCIAL ACCOUNTS NMUBMS101

Teaching Scheme Evaluation Scheme

Lecture Practical Tutorial Credits Semester End
Continuous
(Hours (Hours (Hours Examinations (SEE)
Assessment
per week) per week) per week) (Marks-
(CA)
75 in
(Marks - 25)
Question Paper)
3 Nil Nil 3 25 75
Learning Objectives:
1. To acquire conceptual knowledge of financial accounting and Indian Accounting Standards
(IND-AS) to provide knowledge on the techniques for preparing accounts.
Course Outcomes:
After completion of the course, learners would be able to:
CO1: Familiarize Students with recently Introduced Ind AS
CO2: Apply Accounting Basics
CO3: Understand Inventory valuation, Depreciation Accounting & Preparation of Final
Accounts

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Introduction to Accounting & Accounting Standards 10

2 Accounting Transactions 10

3 Inventory valuation & Depreciation Accounting 13

4 Final Accounts 12

Total 45

Unit Topic No. of

Hours
Module 1 Introduction to Accounting & Accounting Standards 10
 Meaning and Scope of Accounting: Need and Development,
Definition : Book-Keeping and Accounting, Accounting
Principles : Introductions to Concepts and Conventions.
 Introduction to Indian Accounting Standards (Ind AS):
 Ind AS 1 Presentation of Financial Statements
 Ind AS 2 Inventories
 Ind AS 115 Revenue recognition
 Ind AS 108 operating segments

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
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 Ind AS 16 Property, plant, equipment

Module 2 Accounting Transactions 10
Accounting Transactions: Accounting Cycle, Journal, Journal
Proper, Opening and Closing Entries, Relationship between Journal
and Ledger, Rules regarding Posting

Classification of Expenditure and Receipts: Capital and

Revenue Expenditure
Capital Receipt, Revenue Receipt,
Distinction between Capital Receipts and Revenue Receipts
Module 3 Inventory Valuation 13
Meaning, Types, Significance of inventory valuation, basis of
inventory valuation, periodic and perpetual inventory
valuation system, LIFO, FIFO and EOQ concepts (basic problems)

Depreciation Accounting (as per Ind AS 10 and 16 (practical

problems)

Module 4 Final Accounts 12

Preparation of Trial Balance: Introduction and Preparation of Trial
Balance
Introduction to Final Accounts of a Sole Proprietor:
Manufacturing Account, Trading Account
Profit and Loss Account, Balance Sheet in T form.

Text Book:
 Shukla, M.C., Grewal, T.S., and Gupta. S.C. Advanced Accounts. Yol.-1. S. Chand & Co.,
New Delhi
 R.L. Gupta and Radhaswamy. Advanced Accounts. Sultan Chand and Co
Reference Book:
 Tulsian, P.C. Financial Accounting. Tata McGra'w Hill, New Delhi
 Jain. S.P., and Narang. K.L. Financial Acco11111ing. Kalyani Publishers, New Delhi.
 ICAI Ready Reckoner
 S. N. Maheswari. Advanced Accountancy. Himalaya Publishing Company

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: BUSINESS MATHEMATICS Course Code: NMUBMS110

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hour Credit Assessment (CA)
(Marks- 75
week) week) s per (Marks - 25)
in Question Paper)
week)
3 - - 3 25 75
Learning Objectives:
1. To provide primary knowledge regarding widely used Mathematical techniques
2. To understand the importance of business mathematics in management.
3. To have a proper understanding of mathematical applications in Commerce and Management

Course Outcomes:
After completion of the course, learners would be able to:

CO1: Describe the nature and significance of business mathematics

CO2: Solve problems based on EMI and compute the EMI using reducing balance method and flat interest
rate method.
CO3: Distinguish between simple interest and compound interest.
CO4: Select better investment option based on effective rate of interest.
CO5: Describe the types of matrices
CO6: Solve simultaneous equations using Cramer’s Rule and Reduction Method
CO7: Compute inverse of matrix
CO8: Apply the elementary rules of derivatives and solve problems based on applications of derivatives.
CO9: Recall interpolation formulas and solve problems based on numerical analysis.

Outline of Syllabus: (per session plan)

Module Descriptions No of Hours

1 Elementary Mathematics of Finance 12

2 Matrices and Determinants 12

3 Derivatives and Applications of Derivatives 09

4 Numerical Analysis 12

Total 45

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semester.

Unit Topic No. of Hours

Module 1 Elementary Mathematics of Finance 12

 Simple Interest & Compound Interest, Problems involving both
simple interest and compound interest, Problems thatenable an
investor to take correct decision regarding the best investment
schemes, Effective rate of interest, Interest compounded more
than once a year
 Annuity: Immediate Annuity Problems & Sinking Fund
 EMI – Reducing Balance method and flat interest rate method
 Functions: Algebraic functions and the functions used in
business and economics such as demand/supply, total revenue,
average revenue, total cost and average cost, profit function,
Break even and Equilibrium point.
 Concept of Shares, Stock exchange, Face Value, Market Value,
Dividend, Equity Shares, Preferential Shares, Bonus Shares,
Examples.

Module 2 Matrices and Determinants 12

 Introduction & Types of Matrices
 Important Definitions and important results, Matrix operations
 Determinants of a matrix of order two or three – introduction
and concept
 Calculation of values of determinants up to third order
 Solving a system of linear equations using Cramer’s Rule
 Solution of Linear Equations by Reduction Method
 Inverse of a matrix using adjoint method, matrix inversion
method and elementary row/column operations.

Module 3 Derivatives and Applications of Derivatives 09

 Introduction and concept: Derivatives of constant function,
logarithmic function, polynomial function and exponential
function
 Rules of Derivatives: Addition, Multiplication, Quotient
 Second Order Derivatives
 Application of Derivatives: Maxima, Minima, Average and
Marginal Cost. Total Revenue, Marginal Revenue, Average
Revenue. Average and Marginal Profit. Price Elasticity of
Demand.

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Module 4 Numerical Analysis 12

 Introduction and Concept: Finite Differences, Forward
Difference Operator – Newton’s Forward Difference Formula
with simple examples.
 Backward Difference Operator. Newton’s Backward
Interpolation Formula with simple examples.
 Limitations of Newton’s Interpolation Formula and overview
of Lagrange’s Interpolation formula.
 Profit and Loss - Terms and formulae, Problems involving trade
discount and cash discount, cost price and selling price
 Simple Problems on commission and brokerage

Text Book:
1. N.G. Das & Jk Das, Business Mathematics And Statistics, Tata Mcgraw Hill

Reference Book:
1. Jk Sharma Business Mathematics, Dreamtech Press
2. R.S. Soni, Essential Business Mathematics & Business Statistics, Anne Books

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: BUSINESS COMMUNICATION Course Code: NMUBMS104

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hour Credit Assessment (CA)
(Marks- 75
week) week) s per (Marks - 25)
in Question Paper)
week)
3 - - 3 25 75
Learning Objectives:
1. To familiarize the students with the thought process of communication.
2. To provide students with the tools to put their ideas across in any type of correspondence

3. To gain an understanding of basic concepts of communication, the process and need of communication.
4. To apply critical thinking skills to include creative thinking, innovation, inquiry, analysis, evaluation,
and synthesis of information in writing documents.
5. To enable development, interpretation and expression of ideas through written communication.
6. To apply, practice, and demonstrate individual creativity to include the ability to connect choices,
actions, and consequences of situations
Course Outcomes:
After completion of the course, learners would be able to:

CO1: Understand the role of communication in business and appreciate art of communicating in the business
world.
CO2: Possess in-depth knowledge of various means of written, oral and other forms of professional
communication in the business world.
CO3: Through practical training the learner will develop communication skills, namely – professional business
writing, presentations and attending an interview.
CO4: The student will demonstrate effective written communication skills by composing a professional
quality business document, and business letters.
CO5: The student will demonstrate knowledge of use of latest technology in communication.
CO6: The student will demonstrate an understanding of business communication and etiquette as it occurs in
business world.
CO7: The student will effectively be able to prepare a good resume, apply skills to apply for internships,
prepare various association reports.
CO8: The student will be able to effectively write blogs and content for web.

Outline of Syllabus: (per session plan)

Module Description No of Hours
1 Theory of Communication 12
2 Obstacles to Communication in Business World 11
3 Business Correspondence - Letter writing 11
4 Written communication 11
Total 45
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Unit Topic No. of Hours

Module 1 Theory of Communication 12

Theory of Communication
 Concept of Communication: Meaning, Definition, Process, Need,
Feedback, Importance of Communication in the Corporate and Global
world, 7C’s of effective communication
 Channels and Objectives of Communication: Channels- Formal and
Informal- Vertical, Horizontal, Diagonal, Grapevine Objectives of
Communication: Information, Advice, Order and Instruction,
Persuasion, Motivation, Education, Warning, and Boosting the
Moraleof Employees.
Methods and Modes of Communication:
Methods: Verbal and Nonverbal, Characteristics of Verbal Communication
Characteristics of Non-verbal Communication, Business Etiquette;
 Modes: Telephone and WhatsApp Communication, Computers and
E- communication; Video and Satellite Conferencing
Module 2 Obstacles to Communication in Business World 11
a) Barriers to Communication: Physical/ Semantic/Language /Socio-
Cultural / Psychological /Barriers, Ways to Overcome these Barriers
Listening skills: Concept of listening, Importance of Listening Skills,
Barriers to Listening, Cultivating good Listening Skills, Strategies for
Effective Listening, Listening in a Business Context

Module 3 Business Correspondence - 11

Letter writing
a) Theory of Business Letter Writing:
Parts, Structure, Layouts—Full Block, Modified Block, Semi -
BlockPrinciples of Effective Letter Writing, Principles of effective
Email Writing,
Personnel Correspondence: Statement of Purpose, Job Application Letter and
Resume, Letter of Acceptance of Job Offer, Letter of Resignation, Letter of
Appointment, Letter of Recommendation

Module 4 Written communication: 11

a) Business Plans: Purpose; Components of a business plan;
b) Report writing – Types of reports, Report structure,
c) Meetings: Preparing circulars, notices, memos, agenda , minutes
&resolutions.
Writing for the web

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
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Text Books:
1. Communication. Eleventh Edition; Tata McGraw Hill Education Private Limited
2. Kitty Locker, Stephen Kaczmarek. Business Communication. Third Edition, Tata
McGraw Hill.
3. Erin Meyer, The Culture Map: Breaking Through the Invisible Boundaries of Global
Business, 2014, Public Affairs
4. Diwan & Aggarwal Business Communication Excel
5. Baugh, Frayer & Thomas, How to writefirst class Business Correspondence, VivaBooks
6. Poe & Fruchling, Basic Communication,AITBS

Reference Books:
1. Business Communication. 2009, MumbaiUniversity.
2. Business Communication, Meenakshi Raman, (Oxford)
3. Gorman Tom; The Complete Idiot’s Almanac of Business Letters and Memos, 1997.
Prentice Hall of India PVT. LTD.
4. Ober Scot; Contemporary Business Communication. Fifth Edition; dreamtech Press
5. Barnes Mark, Stand and Deliver; 2009. Westland Publisher.
6. Galanes, Adams; Effective Group Discussion. Twelfth Edition, Tata McGraw Hill.
7. Gregory Ann. The Art and Science of Public Relations. 2007. Crest Publishing House.
8. Davis Anthony. Mastering Public Relations. 2007. Palgrave Mcmillan
9. Henslowe Philips. Public Relations: A Practical Guide to Basics. 2003, Kogan Page Ltd.
10. Michael Bland. Effective Media Relations: How to Get Results. 2008; Kogan Page Ltd.

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: BUSINESS LAW Course Code: NMUBMS102

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hours Credit Assessment (CA)
(Marks- 75
week) week) per (Marks - 25)
in Question Paper)
week)
3 - - 3 25 75
Learning Objectives:
1. The subject should be taught keeping in mind that the BMS students will be joining the industry;
therefore the emphasis should be on the practical aspect.
2. Give knowledge, brief idea & uses of various business Laws required mainly by the various
types of businesses.

Course Outcomes:
After completion of the course, learners would be able to:

CO1: Get an understanding of various laws applicable to business (Partnership Act, Sale of Goods
Act, LLP Act, IT Act)
CO2: Comprehend the prerequisites of contracts and various kinds of contracts.
CO3: Compare with current scenario what future changes may take place. (IT Act)
CO4: Apply the knowledge & Involve students in debate. (Case study, Presentation)

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 The Indian Contract Act, 1872 and The Sale of Goods Act, 1930 and Shop 12
& Establishment Act
2 The Partnership Act – 1932 and The Limited Liability Partnership (LLP 11
Act, 2008)
3 Information Technology Act, 2000 and Intellectual Property Rights (IPR) 11
4 Company Act 2013 11

Total 45

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Unit Topic -

Mod ule The Indian Contract Act, 1872 and The Sale of Goods Act, 1930 Shop and
1 Establishment Act
 Contract-Meaning and Essentials, Kinds, Offer and Acceptance, Contractual
Capacity, Free Consent, Consideration, Void Agreements, Quasi Contracts,
Modes of Discharge of Contracts, Remedies of Breach of Contracts,
 Contract of Indemnity and Guarantee, Law of Agency and Bailment and
Pledge
 Meaning of Contract of Sale, and Agreement of Sell, Hire Purchase
Agreement, Conditions and Warranties, Transfer of Property in Goods,
Unpaid Seller and his Rights
 Shop and Establishment Act Meaning, Features, Use and Practices.
Mod ule The Partnership Act – 1932 and The Limited Liability Partnership (LLP Act,2008)
2
 Definition, Characteristics, Rights & Liabilities, Modes of Dissolution
 Salient features of LLP, Difference between LLP and Partnership, LLP and
Company, LLP Agreement, Nature of LLP, Partners, Designated Partners,
Incorporation Document, Incorporation by Registration, Registered Office of LLP
and change therein, Change of Name, Partners and their Relations, Extent and
Limitation of Liability of LLP and Partners, Whistle Blowing, Contributions,
Financial Disclosures, Annual Return, Taxation of LLP, Conversion to LLP, Winding
Up, Dissolution of LLP.
Mod ule Information Technology Act, 2000 and Intellectual Property Rights (IPR)
3
 Aims and Objects – Overview of the act – Legal Recognition of Electronic Record
and Electronic Evidence – Digital signature Certificates – Regulators under the Act –
The Cyber Regulation Appellate Tribunal
 Object of the act, types, Definition of Patent, Trademarks, Copy rights, Geographical
indications, meaning, , applications.

Mod ule Company Act 2013

4
 Objectives, features, types, lifting of corporate veil, various doctrines- Indoor
management ,ultra vires, constructive notice, various documents- prospectus,
memorandum, articles, meetings, shares.

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Text Books:
1. Business law – K. R. Bulchandani
2. Elements of mercantile Law – N. D. Kapoor
3. Business Law – SS Gulshan

 Reference Books:

1. Business Law (Barron's Business Review Series) by Robert W. Emerson,

2. Business Law–P.K. Goel
3. Company Laws – Dr. Avtar Singh
4. Business Law – P.C. Tulsian
5. Business Law – SS Gulshan
6. Law of Intellectual Property-V.K-Taraporeval

 Other Materials:

Bare Act, E-articles, ICAI & ICSI material

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Program: Bachelor of Management Studies (B.M.S.) Semester: I

Course: SUSTAINABILITY MANAGEMENT Course Code: NMUBMS111

Teaching Scheme Evaluation Scheme

Lecture Practical Tutor Credit Continuous Semester End

(Hours (Hours ia l Assessment (CA) Examinations (SEE)
(Hour
per per s per (Marks - 25) (Marks- 75 in Question
week) week) week) Paper)
3 - - 3 25 75
Learning Objectives:
 To learn about the nuances of the interrelationship between the three dimensions of sustainability:
society, environment and economy.
 To orient students with the concepts, terms and policies related to environment and sustainability
 To sensitize students about the environmental issues in India
 To ensure students learn about sustainable businesses and innovative business models
 To learn about sustainability as a practice in life, society and industry
Course Outcomes:
After completion of the course, learners would be able to:
CO1: Understand the fundamental environmental, social, and economic issues underlying

sustainability CO2: Comprehend terms, concepts and policies related to sustainable

environmental practices
CO3: Identify environmental hazards affecting air, water and land
CO4: Articulate the interconnected and interdisciplinary nature of environmental studies
CO5: Demonstrate an integrative approach to environmental issues with a focus on
sustainability CO6: Examine the role of enterprise and its relationship to
environmental and development challenges CO7: Develop vision and strategies to
explain how to build a business culture of sustainability.

Outline of Syllabus: (per session plan)

Module Description No of Hours
1 Environment and Sustainability – Concept, Pollution – Climate change, 10
Communication
2 Environment - Biodiversity, Illegal Logging, Movements and Ethics 11
3 Sustainability management and Business Applications 12
4 Indian and international agreements and policies 12
Tota 45
l
-

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UNITS SUSTAINABILITY MANAGEMENT No. of

Hours/Credits
45/
3
Module 1 Environment and Sustainability – Concept, Pollution – Climate 10
change and Communication.
 Multidisciplinary nature of environmental studies, importance
of environmental studies in managing businesses of 21st
century.
 Environmental Degradation Meaning, causes, impact and
remedies.
 Environmental Pollution: Types (Air, water, land, and others),
causes, effects and Measures
 Global warming, Climate change, Ozone layer depletion,
Acid rain and impacts.
 Environmental communication and public awareness, case
studies (e.g., CNG vehicles in Delhi)
Module 2 Environment - Biodiversity, Illegal Logging, Movements and 11
Ethics
 Biodiversity & Threats to biodiversity: Habitat loss, poaching
of flora and fauna, biological invasions. Conservation of
biodiversity & its importance.
 Illegal logging and its impact on environment, local
communities and economy
 Disaster management: Concept and Role of National Disaster
Management Authority
 Environmental movements: Chipko, Silent valley, Save Aarey
Kodaikanal mercury dumping by HUL, etc.
 Environmental ethics: Role of Indian and other religions and
cultures in environmental conservation.
Module 3 Sustainability Management and Business Applications 12
 Solid waste management: Control measures of urban and
industrial waste. Concepts: Nuclear waste, e-waste &
biomedical waste (Business cases on waste management)
 Non-renewable energy sources and business cases on
application of non-renewable energy.
 Sustainable development: Meaning, Importance, Triple
Bottom-line, 3 Rs of Sustainability and Sustainable
Development Goals.
 Innovative Business Models: Eco-tourism, Green marketing,
Organic farming, Eco-friendly packaging, Green finance,
Green Production and Green Offices.
 Sustainable circular economy: Concept and Business
Application

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Module 4 Indian and International Agreements and Policies 12

 International agreements: Kyoto Protocol (Joint Mechanism,
Clean Development Mechanism and Emission trading) and
Paris Agreement.
 Environment Laws: Environment Protection Act; Air
(Prevention & Control of Pollution) Act; Water (Prevention
and control of Pollution) Act; Wildlife Protection Act; Forest
Conservation Act
 Environmental Clearance: Objectives and process,
 EIA: Meaning, importance, process, limitations and cases of
EIA lapses
 Environmental Auditing: Meaning and importance

Suggested Readings:
Textbook:

1. Textbook for Environmental Studies – Erach Bharucha for UGC

2. Environment Management , N.K. Uberoi , Excel Books, Delhi

Reference Resources:
1. Environmental Management- National and global Perspectives, Swapan C. Deb , JAICO
2. World Commission on environment and Development. 1987. Our Common. Future. Oxford
University Press.
3. United Nations, Department of Economic and Social Affairs - https://sdgs.un.org/
4. Strategy for Sustainability: A Business Manifesto Hardcover – July 6, 2009 by Adam
Werbach; Harvard Business Press
5. Making Sustainability Stick: The Blueprint for Successful Implementation 1st Edition by
Kevin Wilhelm, Pearson
6. Cradle to Cradle: Remaking the Way We Make Things by William McDonough, Michael
Braungart; North Point Press.
7. The Waste-Free World: How the Circular Economy Will Take Less, Make More, and Save
the Planet by Ron Gonen; Penguin Portfolio
8. Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create
Value, and Build Competitive 2009 by Daniel C. Esty, Andrew Winston; Wiley.
9. The Triple Bottom Line: Does It All Add Up By Adrian Henriques
10. Environmental Movements In India by Patil R.B and Pawar; Rawat Publication, New Delhi

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11. Environmental Marketing Strategis Practice Theory And Research. by Mintu Wimsatt Almat;
Jaico Publication House
12. Economic development and environmental sustainability: new policy options by Lopez,
Ramon (Editor); Oxford University Press
13. Energy and Natural Resources: sustainability and Management by Kumar, H. D.; Vitasta
Publishing Pvt. Ltd.

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Shri Vile Parle Kelavani Mandal’s

NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: BACHELOR OF MANAGEMENT STUDIES

Semester - II
Choice Based Credit System (CBCS) with effect fromAcademic Year (2022-
2023)

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Program: Bachelor of Management Studies (B.M.S.) Semester: II

Course: MARKETING MANAGEMENT Course Code: NMUBMS209

Teaching Scheme Evaluation Scheme

Tuto Semester End

Lecture Continuous
Practical rial Examinations (SEE)
Credit Assessment (CA)
(Hours (Hours (Hou
per r s (Marks- 75
per (Marks - 25)
week) per in Question
week) Paper)
week
)
3 - - 3 25 75

Learning Objectives:
1. Understand concept of marketing and their application.
2. Be able to design marketing strategies for different offerings in different markets.

Course Outcomes:
After completion of the course, learners would be able to:
CO1: Comprehend the definitions of Marketing and its role in business and society
CO2: Get thorough knowledge about 4 Ps of marketing, along with insights into related topics
of positioning, branding, and upcoming trends in the field of marketingmanagement.

Outline of Syllabus: (per session plan)

Modu Description No of Hours

le

1 Introduction 12

2 Segmentation, Targeting and Positioning 11

3 Marketing Mix 11

4 Contemporary issues in Marketing 11

Total 45

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Unit Topic No. of

Hours

Module 1 Introduction 12
Core marketing concepts, scope of marketing and company
orientation to market place. Introduction to the Marketing Mix
concept. Creating Value for the customer- Tangible & Intangible
Benefits, Co-creating Value with the Customer, Value Delivery
Process.
Analyzing the marketing environment – meaning and importance,
Marketing Environment of India
Consumer Behaviour - Introduction, Factors influencing Buyer
Behaviour

Module 2 Segmentation, Targeting and Positioning 11

• Segmentation – Definition and importance, basis of

segmentation, Segmentation based on Buyer Behaviour
Pattern - Attributes of effective Segmentation, Multilevel
Segmentation, Tasks involved in Segmentation

Target Market Selection – Single segment concentration, Market

specialization, Product specialization, Full market coverage
Differentiating through Multiple Sources, Product Differentiation,
Differentiation through tangible and Intangible Benefits, Criteria
for effective Differentiation. Positioning - Definition, Tasks
involved in Positioning

Module 3 Product and Pricing Mix 11

Product – product levels, Classification of products, Product line and

mix decisions product life cycle and its marketing implications,
Packaging, labelling, Warranties and Guarantees.
Pricing - Factors affecting price determination Procedure for setting
prices: Pricing policies and strategies.

Module 4 Place and Promotion mix, Contemporary issues 11

Place - Nature and importance of distribution channels; Types and

functions of distribution middlemen; Channel management
decisions; Retailing and wholesaling.
Promotion - Promotion Decision: Communication process;

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Promotion tools: Their Characteristics and relative merits and

limitations; Designing promotion campaign; Brands - The role of
Brands, Scope of branding, building brand equity, measuring brand
equity; crafting a brand positioning and managing a brand

Contemporary trends in Marketing - Green Marketing, Digital

Marketing, Social Marketing and cause related marketing. Ethics in
Marketing, Neuro Marketing

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semester.
(A) Textbooks:

Kotler Philip, Keller Kevin, Koshy Abraham and Jha Mithileshwar. Marketing Management.
A South Asian Perspective; 14th edition, Pearson

(B ) Reference books:

1. Marketing Management – Kotler and Keller, Pearson Publication,14th Edition

2. Saxena, Rajan. Marketing Management. Fourth edition, Tata McGraw Hill Publishing Co., New
Delhi

3. Ramaswamy V.S. and Namakumari S. Marketing Management – Planning, Implementation and

Control. Fourth edition, Macmillan

4. Kumar Arun & N Meenakshi. Marketing Management. Second Edition; Vikas Publications

5. Michael, J Etzel., Bruce J Walker and W. J. Stanton; Marketing. 13th edition, McGraw Hill, New
York

6. Jorge Alberto Souza De Vasconcellosesa. Strategy Moves: 14 Complete Attack and Defense
Strategies for Competitive Advantage. Pearson

(C ) Other Materials (eg. links for videos, websites, blogs, MOOCs course):
https://epgp.inflibnet.ac.in/

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Program: Bachelor of Management Studies (B.M.S.) Semester: II

Course: BUSINESS ECONOMICS – II (MACRO) Course Code: NMUBMS208

Teaching Scheme Evaluation Scheme

Tutori Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours (Hours (Hour Credit Assessment (CA)
(Marks- 75
per per s (Marks - 25)
in Question Paper)
week) week) per
week)
3 - - 3 25 75
Learning Objectives:
• To build a strong foundation in macro economics
 To provide knowledge regarding important macroeconomic concepts and theories
Course Outcomes:
After completion of the course, learners would be able to:
CO1: Describe the nature and significance of macro economics
CO2: Differentiate between inflation and inflation and determine which is a bigger evil.
CO3: Solve numerical based on national income computation & ISLM analysis.
CO4: Explain the different instruments of Monetary
Policy CO5: Justify the need of Functional Finance in
today’s world CO6: Describe theory and issues of
international trade CO7: Argue in favor of free trade /
protectionism
CO8: Identify causes of disequilibrium in balance of payment.

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Introduction to Macroeconomic Data and Theory 11
2 Money, Inflation and Monetary Policy 11
3 Constituents of Fiscal Policy 11
4 Open Economy: Theory and Issues of International Trade 12

Total 45

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Unit Topic No. of Hours

Module 1 Introduction to Macroeconomic Data and Theory 11

 Macroeconomics: Meaning, Schools of Thought, Scope and

Importance.
 Unemployment (Structural, Frictional and Cyclical)
 Circular flow of income
 National Income Accounting- Concepts and Significance,
Green GNP
 Relationship between National Income and Economic
Welfare.
 Short run economic fluctuations: Features and Phases of Trade
Cycles
 Theory of Investment Multiplier
 Simple problems involving computation of national income.
 ISLM Analysis
 Aggregate Demand and Aggregate Supply Analysis (Concept/
Introduction)

Module 2 Money, Inflation and Monetary Policy 11

 Money Supply: Concept, Determinants of Money Supply -

Factors influencing Velocity of Circulation of Money
 Demand for Money: Motives for holding money as per
Keynes and Keynes’ liquidity preference theory of interest
 Inflation: Demand Pull Inflation and Cost Push Inflation –
Concept of Hyperinflation, Effects of Inflation
 Inflation vs Deflation: which is a bigger evil?
 Concept of Real Income (based on simple sum)
 Concept of Wage price spiral
 Monetary policy: Meaning, objectives and instruments,
inflation targeting

Module 3 Constituents of Fiscal Policy 11

 Principles of Sound and Functional Finance

 Meaning & Objectives of Fiscal Policy
 Instruments of Fiscal policy
 Canons of taxation
 Significance of Public Expenditure

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 Public Debt
 Union budget -Structure
 Fiscal Responsibility and Budget Management Act.
Module 4 Open Economy: Theory and Issues of International Trade 12

 The basis of international trade: Ricardo’s Theory of

comparative cost advantage
 Difference between Ricardo and The Heckscher – Ohlin
theory
 Arguments in favour of free trade and protectionism
 Foreign Direct Investment vs Foreign Portfolio investment
 Merits of Foreign Direct Investment
 Role of Multinational corporations
 Balance of Payments: Structure, Causes & Measures to correct
disequilibrium in balance of payment
 Foreign Exchange Market

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semester.

Suggested Readings:
Textbooks:
1. Macro Economic theory by T.N/ Hajela (Anne Books)
2. Economics-II by Johnson, Mascarenhas & Mody (Manan Prakashan)

Reference Books:
1. Macro Economics by Dr HL Ahuja (S.Chand)

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Program: Bachelor of Management Studies (B.M.S.) Semester II

Course : BASICS OF FINANCIAL SERVICES Course Code: NMUBMS204

Teaching Scheme Evaluation Scheme

Lecture Practical Tutorial Credits Continuous Semester End
(Hours (Hours (Hours Assessment Examinations (SEE)
per per per (CA) (Marks-
week) week) week) 75 in
(Marks - Question Paper)
25)
3 Nil Nil 3 25 75
Learning Objectives:
To Understand the structure of the Indian financial system and to get an acquaintance of the
structure, role and functioning of each of its constituents with special emphasis on Financial
institutions, insurance and financial markets.
Course Outcomes:
After completion of the course, learners would be able to:
CO1: Familiarize Students with the structure of
financial system and it's role and functions
CO2: Apply financial Basics.
CO3: Student will have complete understanding of constituents of financial system namely:
financial markets, financial institutions, financial regulators and financial instruments,
which will help them gain more in-depth understanding of different financial assets
Outline of Syllabus: (per session plan)

Module Description No of Hours

1 An overview of Financial System and its constituents 13

2 Financial Institutions 10
3 Introduction to Insurance 10

4 Introduction to Financial Markets 12

Total 45

Unit Topic No.

of
Hour
s

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Module 1 An overview of Financial System and its constituents: 13

 Financial Markets – Types of Financial markets, functions

 Financial Institutions - Classification and role of each type of institution
 Financial Instruments and services – Types of financial
instruments Financial services - Need for financial services and who
provides the same
 Interaction among the 4 constituents of the financial system

Module 2 Financial Institutions- 10

 Reserve Bank of India: Organisation & Management, Role And
Functions
 Banking sector: Role, Classification, Role of Commercial banks,
Functions, Investment Policy of Commercial Banks, Liquidity
in Banks, Asset Structure of Commercial Banks, Non-Performing
Assets, Interest Rate reforms, Capital Adequacy Norms.
 Development Banks: Characteristics of Development Banks,
Need And Emergence of Development Financial Institutions In
India, Function of Development Banks.
 Other Financial Institutions:
IFCI, ICICI, NBFCs, Investment institutions in India (LIC, GIC)
 Specialized Financial Institutions: EXIM, NABARD, SIDBI,
NHB, SIDC, SME Rating agency of India Ltd, IIFCL, IWRFC
(Their role, functions and area of concerns)
Micro Finance- Definition R Characteristics, Micro Finance
Institutions.

Module 3 Introduction to Insurance: 10

 Concept, Basic Characteristics of Insurance, Insurance

CompanyOperations
 Principles of Insurance, Reinsurance, Purpose And Need Of
Insurance Types of Insurance – Life and General Insurance, Different
Kinds of Life Insurance Products, Types of General Insurance, Basic
Idea About Fire And
Marine Insurance and Bancassurance

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Module 4 Introduction to Financial Markets 12

 Indian Money Market – Meaning, Features, Functions, Importance,
Defects, Participants, Components (Organized and Unorganized) (in
detail) and Reforms
 Market of Virtual Digital Assets- Concepts, Types, Virtual Digital
Assets Vs Digital Currency
 Indian Capital Market - Meaning,
o Features,
o Functions,
o Importance,
o Participants,
o Instruments,
o Reforms in Primary and Secondary Market,
o Stock Indices, NSE, BSE
o Depository Receipts - ADR and GDR

Text Books:
Indian authors:M.Bhole, Financial Insitutions and Markets,Tata McGraw Hill

Reference Book:
 V. A. Avadhani, Marketing of Financial Services, Himalaya Publishers, Mumbai
 Vasant Desai, Indian Financial Systems, Himalaya Publishers

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: II

Course: BUSINESS STATISTICS Course Code: NMUBMS210

Teaching Scheme Evaluation Scheme

Tutori Semester End
Lecture Practical al Continuous
Credit Examinations (SEE)
(Hours (Hours (Hour Assessment (CA)
(Marks- 75
per per s (Marks - 25)
in Question Paper)
week) week) per
week)
3 - - 3 25 75
Learning Objectives:
1. To provide knowledge regarding important statistical tools and formulas
2. To understand importance of statistics in real life situations
Course Outcomes:
After completion of the course, learners would be able to:
CO1:Describe the nature, functions and significance of statistics
CO2:Judge whether Statistics is Science or Art or both.
CO3:Compute various measures of central tendency.
CO4:Represent data using various graphs/diagrams.
CO5:Compute various measures of dispersion and correlation.
CO6:Apply various forecasting techniques
CO7:Interpret the value of index numbers
CO8:Solve elementary problems based on probability.

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Introduction to Statistics and Presentation of Data 15

2 Measures of Dispersion and Correlation 10

3 Forecasting Techniques and Index Numbers 10

4 Probability 10

Total 45
PRACTICALS -

To develop scientific temper and interest by exposure through industrial visits

andstudy/educational tours is recommended in each semester.

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Unit Topic No. of Hours

Module 1 Introduction to Statistics and Presentation of Data 15

• Introduction to Statistics: Types of Data – Primary and
Secondary, Data Collection Methods, Advantages and
limitations of Statistics.
• Statistics- A Science or Art or Both (Delhi University)

• Presentation of Data: Simple Bar Diagram, Percentage Bar

diagram, Histogram, Frequency Curve, Ogives, Graphical
location of mode using histogram, graphical location of median
using ogives.

• Measures of Central Tendency: Arithmetic Mean, Median,

Mode

• Comparative analysis of mean, median and mode

• Concept of Outlier, Simpson’s Paradox, Examples where

median is superior to mean.

Module 2 Measures of Dispersion and Correlation 10

• Qualities of a good measure of dispersion

• Absolute Measures → Range, Standard Deviation, Quartile
Deviation
• Relative Measures → Coefficients of Range, Quartile
Deviation, Variation
• Karl Pearson’s Coefficient of Correlation (Properties and
Calculations; Concept of Probable Error and testing whether r
is significant or not.
• Spearman’s Rank Correlation Coefficient

Module 3 Forecasting Techniques and Index Numbers 10

• Regression Analysis - Linear Regression Equations –

Statement, Properties, Uses, Calculations
• Time Series- Components, Seasonal Variation and Cyclical
Variation, Difference between Seasonal Variation & Cyclical
Variation (Delhi Univ), Least Squares Method, Moving
Average Method (3 yearly)
• Introduction, Meaning, Uses of Index Numbers, Problems in
calculating index numbers

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• Laspeyre’s, Paasche’s, Dorbish-Bowley, Fisher Index Number

and other key index numbers.
• Consumer Price Index/ Cost of Living Index Number and
concept of Real Income.

Module 4 Probability 10

• Basic Concepts in Probability – Experiment, Sample space,

Sample point, Different types of events
• Definition of Probability
• Addition and Multiplicative Laws
• Brief revision of permutations/combination rules
• Concept of Acts, States of Nature, Payoff, Simple problems
based on EMV / EOL and Concept of Maximin, Maximax and
Laplace criteria with simple problems

Text Books:
1. Business Mathematics and Statistics by NG Das & JK Das (Mc Graw Hill)
2. Business Statistics by Dr MN Welling, Mrs Saraph and Mrs Diwanji (Manan Prakashan)

Reference Books:
1. Business Statistics by Dr S.K. Khandelwal (International Book House)
2. Business Statistics by J.K. Sharma (Pearson Education)

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Program: BACHELOR OF MANAGEMENT STUDIES (B.M.S.) Semester: II

Course: IT IN BUSINESS Course Code:

MANAGEMENT NMUBMS212

Teaching Scheme Evaluation Scheme

Lecture Practical Tutorial Continuous Term End
(Hours (Hours (Hours Credit Assessment and Examinations
per per per Evaluation (CAE) (TEE)(Marks-75
week) week) week) (Marks - 25) in Question
Paper)
04 - - 04 25 75
Learning Objectives:
 To know fundamentals of Computer systems and new trends in computing for business.
 To get acquainted with the new and cutting trends of Computers.
 To know fundamentals ERP and Database.
 To know different concepts of Networking and cyber security.
Course Outcomes:
After completion of the course:
CO1:Learners would know the fundamentals of computers.
CO2:Learners would be able to solve business problems using computers.
CO3:Learners would know the fundamentals and working of computers in management.
CO4:Learners would be aware of the database, network and its security
Outline of Syllabus: (per session plan)
Module Description No of hours
1 Introduction to Information Technology and Advanced Trends 15
inComputers.
2 Excel Skills for Business 15
3 ERP and Database 15
4 Securing the IT World and Ethics 15
Total 60

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No. of
Module
Information Technology in Business Management Hours/Cred
its 60/4
1 Introduction to Information Technology and Advanced Trends in 15
Computers.
Introduction to Computers: Software - System Software: Operating system,
interpreter, compiler - Application software: General Purpose Packaged
Software and tailor made software.
Operating System:
Objectives, types and functions of Operating Systems, working with
Windows Operating System, Introduction to Unix and Linux operating
system.
Technology in ecommerce: An overview of the internet, basic network
architecture and the layered model, internet architecture, intranets and
extranets, world wide web, web system architecture, ISP, URL’s and HTTP,
cookies. Building and hosting your website: choosing an ISP, registering a
domain name, web promotion, internet marketing techniques, e-cycle of
internet marketing, personalization, mobile agents, tracking customers,
customer service, CRM and e-value.
Introduction to Cloud Computing and its applications in business.,
Introduction to Artificial Intelligence and its applications in business.
2 Excel Skills for Business 15
Basic Excel Excel basic
Cell basics, worksheet, workbook, DATA TYPE (Arithmetic, Text, Date,
Logical), Functions: Arithmetic – Sum(), Average(), Count(), Min(), Max(),
Round(), Int(), Text – Left(), Right(), Mid() Date – Date(), Month(),
Year(), Day(), WeekDay(),today( ) Logical – If(), Sumif(), sumifs( ),
countifs() Countif(), And(), Or() ,LOOK UP FUNCTION : Vlook up, Hlook
up ,lookup ,Data Sorting & Filtering.
Advanced Excel
3D Referencing, working with Multiple worksheets, linking workbook,
Name range, Consolidate by position, Consolidate by category, Advanced
Charting Techniques, Sparkline, Trendline, Concatenate Function
,Subtotal ,WHAT IF ANALYSIS: goal seek , scenario analysis, data tables
,solver tool ,DATA VALIDATION : Number Date and Time validation ,
Text and List Validation Custom Validation Dynamic Drop down list
creation, PIVOT TABLE : Creating Simple Pivot Table ,Basic and
Advanced Value Field Setting, Classic Pivot Table
3 ERP and Database 15
Introduction to ERP: Concept & definition, features, major
characteristics, levels of ERP, Benefits of ERP, Enterprise potentials of
ERP, Modules of ERP, Phases of ERP implementation, Limitations of
ERP. E-CRM Concept & definition, features, Types of E-CRM, Functional
Components of E-CRM, Introduction to SAP.
Introduction to DBMS- database,dbms-definition, overview of dmbs

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advantages of dbms, data models , er data model– domains, attributes, tuples

and relations, relational model notation, characteristics of relations, relational
constraints - primary key, referential integrity, unique constraint, null
constraint
Mysql: what is sql, how to create database in mysql, create table, mysql
insert into query,
mysql select statement, mysql where clause — and, or, in, not in, how to add
row in table, mysql delete query ,query example, string functions, math
functions, date functions.
4 Securing the IT World and ethics 15
Security in cyberspace, Security objectives, Security threats in the E-
commerce environment – malicious codes (virus, Trojan, worm), Cyber-
crimes: hacking, spoofing, sniffing, phishing, and cyber vandalism. Basic
cryptography for enabling security in ecommerce: encryption: public and
private key encryption, internet security using VPN, firewalls, SSL. IT Act
2000: Objectives, Definitions, Electronic governance, Regulation of
certifying authorities, Digital signatures and certificates. Cyber offences vs.
Cyber Crimes. Ethical issues, legal issues, taxation issues and international
issues in e-commerce.
Introduction to Free and Open Source Software, Intellectual property,
Privacy, Ethical issues.

RECOMMENDED READING:
Text Books:
1. Computer fundamental: by V .Rajaraman; PHI.
2. Microsoft Excel 2016 Bible, John Walkenbach .
Reference Books:
1. Fundamental of Information Technology ,Srivastava Cheton.
2. Microsoft Office 2016 Step by Step, by Joan Lambert, Curtis Frye
3. Network Security William Stallings, Prentice Hal.
4. Computer networks Forouzon, Tata Mcrawhill.
5. https://www.guru99.com/mysql-tutorial.html.

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

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Program: Bachelor of Management Studies (B.M.S.) Semester: II

Course: INDUSTRIAL LAW Course Code: NMUBMS202

Teaching Scheme Evaluation Scheme

Tutori Semester End
Lecture Practical al Continuous
Credit Examinations (SEE)
(Hours (Hours (Hour Assessment (CA)
(Marks- 75
per per s (Marks - 25)
in Question Paper)
week) week) per
week)
3 - - 3 25 75
Learning Objectives:
1. The subject should be taught keeping in mind that the BMS students will be joining the industry,
therefore the emphasis should be on the practical aspect.
2. Various uses of Industrial Law by the Organisation in real life.

Course Outcomes:
After completion of the course, learners would be able to:
CO1: Understand significant laws applicable to industries.
CO2: Compare the knowledge of such acts will help them to relate to real life situations.
CO3: Devised various policies related to industries & its labor force.

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 The Factory Act 1948 and The Payment of Wages Act 1936 10

2 The employees’ State Insurance Act 1948 11

3 Employees’ Provident Funds and Miscellaneous Provisions Act 1952 and The 13
Payment of Gratuity Act 1972

4 Industrial Disputes Act, 1948 11

Total 45
PRACTICALS -

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Unit Topic No. of Hours

Module 1 The Factory Act 1948 and The Payment of Wages Act 1936 10
• objectives, definitions – adult, adolescent ,child ,young person ,
manufacturing process, worker, factory ,inspector, occupier, various
provisions- health, safety, welfare, employment of young persons,
amendment bill 2016.
• Objectives, Definition – industry and other establishment,
wages, rules and regulations for payment of wages, deductions of
wages, penalties and other offences, case studies.
• Child & Adolescent labour (Prohibition & Regulation) Act,
1986

Module 2 The employees’ State Insurance Act 1948 11

• objectives, applicability, Meaning & definitions- employee,
family, principal employer, ESI corporation, standing committee,
medical benefit council, contribution, benefits, penalties and
damages, case studies
• Sexual harassment of women at workplace (prevention,
prohibition & Redressal) Act, 2013

Module 3 Employees’ Provident Funds and Miscellaneous Provisions Act 13

1952 and The Payment of Gratuity Act 1972
• Objectives, Definition – contributions, exempted employee,
establishment, administrative bodies- central/state board, executive
committee, provident fund scheme, pension scheme, contribution,
calculation, employees’ deposit-linked insurance scheme, penalties,
case studies
• Objectives, Definition Appropriate government, continuous
service, superannuation, retirement, rules and regulations for
payment, calculation of gratuity, foefeiture of gratuity, penalty,
nomination, case studies

Module 4 Industrial Disputes Act, 1948 11

• Object of the act, Definition of Industry, what is
Industrial Dispute, what is an Individual Dispute, Authorities
under the Act – Works Committee, conciliation officers,
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boards of conciliation, courts of inquiry, Strikes, lockouts, lay-

off, retrenchment Award, case studies.

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semester.

Text Book:
1. Industrial Law’ – By Mr. N.D. Kapoor (Sultan Chand)
2. Labour & Industrial Law by P. K. Padhi (PHI)

Reference Books:

1. Employee’s Provident Fund’- By Chopra D. S (Labor Law Agency)

2. Commercial and Industrial Law’ – By S. K. Dasgupta (Sterling Publishers)
3. Industrial and Labour Laws’ – By Dr. Sanjeev Kumar (Bharat H.P Ltd)
4. Industrial Law’ – By Bell D (Pitman London)

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

SVKM’s Narsee Monjee College (Autonomous) FYBMS Syllabus – Department of Management

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Program: Bachelor of Management Studies (B.M.S.) Semester: II

Course: FOUNDATION COURSE Course Code: NMUBMS211

Teaching Scheme Evaluation Scheme

Tutori
Semester End
Lecture Practical al Continuous
Examinations (SEE)
(Hours per (Hours per (Hour Credit Assessment (CA)
(Marks- 75
week) week) s per (Marks - 25)
in Question Paper)
week)
2 - - 2 25 75
Learning Objectives:
1. To understand the multi-culture diversity and about the social issue.
2. To understand the Indian constitution

Course Outcomes:
After completion of the course, learners would be able to:

CO1: Get an overview of Indian society and its multicultural diversity

CO2: Understand the causes and effects of economic and societal disparity.
CO3: Compare others with the Indian constitution and political system
CO4: Construct video on various issues of societal disparity as a project work

Outline of Syllabus: (per session plan)

Module Description No of Hours

1 Overview of Indian Society & Concept of Human Rights) 06

2 Concept of Disparity 08
3 The Indian Constitution and Significant Aspects of Political Processes 10
4 Growing Social Problems in India 06

Total 30
PRACTICALS -

To develop scientific temper and interest by exposure through industrial visits and
study/educational tours is recommended in each semester.

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 SVKM’s SHRI NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS
(AUTONOMOUS)

Unit Topic No. of Hours

Module 1 Overview of Indian Society & Concept of Human Rights 06

Indian Society
Understand the multi‐ cultural diversity of Indian society through
its demographic composition: population distribution according to
religion, caste, and gender; language
Understand regional variations according to rural, urban and
tribal characteristics; Understanding the concept of diversity
as difference.
Human Rights
Concept of Human Rights; origin
and evolution of the concept; The
Universal Declaration of Human
Rights;
Human Rights constituents with special reference to Fundamental
Rights stated in the Constitution;

Module 2 Concept of Disparity: 08

Understand the concept of disparity as arising out of stratification
and inequality;
gender inequality with special reference to violence against
women, female foeticide (declining sex ratio), and portrayal of
women in media;

inequalities faced by people with disabilities and understand

the issues of peoplewith physical and mental disabilities.

inequalities manifested due to the caste system and inter‐ group

conflicts arising thereof; Understand inter‐ group conflicts arising
out of communalism;
causes and effects of conflicts arising out of regionalism and
linguistic differences.

Module 3 The Indian Constitution and Significant Aspects of Political 10

Processes
Philosophy of the Constitution as set out in the Preamble; The
structure of the Constitution‐ the Preamble, Main Body and
Schedules;
Fundamental Duties of the Indian Citizen; tolerance, peace and

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communal harmony as crucial values in strengthening the

social
fabric of Indian society; Basic features of the Constitution.
The party system in Indian politics;

Local self‐government in urban and rural areas; the 73rd and

74th Amendments and their implications for inclusive
politics; Role and significance of women in politics.
Module 4 Growing Social Problems in India: 06
a) Substance abuse‐ impact on youth & challenges for the
future
b) HIV/AIDS‐ awareness, prevention, treatment and services
c) Problems of the elderly‐ causes, implications and response
d) Issue of child labour‐ magnitude, causes, effects and
response
e) Child abuse‐ effects and ways to prevent
f) Trafficking of women‐ causes, effects and response
g) Sustainable Development Goals (Reading & Discussions)
Text Book:
1. Asthana, D. K. and Asthana, M. (2012). A Textbook of Environmental Studies, S.
Chand &Company Ltd., New Delhi.
2. Banerjee, A. (2013). Contemporary Urbanisation in India: Issues and Challenges.
Concept Publishing Co. Pvt. Ltd. New Delhi.

Reference Book:
1. Das, B.K., and Banerjee A. (2014). Biodiversity Conservation in India: Management
Practices, Livelihood Concerns and Future Options. Concept Publishing Co. Pvt. Ltd.
New Delhi.
2. Goel, S. (Ed) (2016).Management of Resources for Sustainable Development. Orient
Blackswan.
3. Gurung, C. (2013). Eco-Conservation and Sustainable Living. Narosa Publishing House.
4. Hung, Y. Lawrence, L.K., and Shammas N.K., (Eds.) (2012). Handbook of
Environment and Waste Management: Air and Water Pollution Control. World
Scientific Co. Pvt. Ltd.
5. Krishnamoorthy, Bala (2017). Environmental Management Text and Cases. PHI
LearningPvt. Ltd.
6. Kumar, A. (2016). Environment and Agriculture. APH publishing corporation

Signature Signature
Ms. Heena Bhuva Dr. Parag Ajgoankar
(Programme Chairperson & Incharge) (Principal)

SVKM’s Narsee Monjee College (Autonomous) FYBMS Syllabus – Department of Management

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