FENTREPRENEURSHIP ENTREPRENEURSHIP

QUIZ NO.2 (MODULE 2) QUIZ NO.2

NAME:____________________________ NAME:____________________________

SECTION:_________________________ SECTION:_________________________

Task 1 Task 1
Direction: Read and analyze the statements below. Direction: Read and analyze the statements below.
Identify whether this refers to potential market, Identify whether this refers to potential market,
available market, target market, or penetrated available market, target market, or penetrated
market. Write your answer on your notebook. market. Write your answer on your notebook.

________________1. They are described as active ________________1. They are described as active
consumers of a product. consumers of a product.
_______________ 2. They are people who are _______________ 2. They are people who are
both willing and capable of buying a particular both willing and capable of buying a particular
product or service in a particular market. product or service in a particular market.
_______________3. It is the part of the total _______________3. It is the part of the total
population that has shown some level of interest in population that has shown some level of interest in
buying a particular product or service. buying a particular product or service.
________________4. It includes specific customers ________________4. It includes specific customers
to whom a company directs its marketing efforts. to whom a company directs its marketing efforts.
________________5. They are customers or clients ________________5. They are customers or clients
who are already using a particular product or who are already using a particular product or
service. service.

Task 2 Task 2
Give at least 5 top leading brands of products in Give at least 5 top leading brands of products in
our country and on each product, give a short our country and on each product, give a short
statement how it improves the lifestyle of the statement how it improves the lifestyle of the
Filipino consumer. Filipino consumer.

1. __________________________ 1. __________________________
STATEMENT: STATEMENT:

2. __________________________ 2. __________________________
STATEMENT: STATEMENT:

3. __________________________ 3. __________________________
STATEMENT: STATEMENT:

4. __________________________ 4. __________________________
STATEMENT: STATEMENT:

5. __________________________ 5. __________________________
STATEMENT: STATEMENT:
Task 3 Task 3
Direction: Read and analyze the statements below. Direction: Read and analyze the statements below.
Determine whether the statement is TRUE OR Determine whether the statement is TRUE OR
FALSE. Write TRUE if the statement is correct and FALSE. Write TRUE if the statement is correct and
write FALSE if otherwise. Write your answer on write FALSE if otherwise. Write your answer on
your notebook. your notebook.
___________1. A market is any place where two or ___________1. A market is any place where two or
more parties can meet to engage in an economic more parties can meet to engage in an economic
transaction and should only involve legal tender. transaction and should only involve legal tender.
___________2. Market includes retail stores and ___________2. Market includes retail stores and
other similar businesses that sell individual items to other similar businesses that sell individual items to
wholesale markets selling goods to other wholesale markets selling goods to other
distributors but may not be virtual. distributors but may not be virtual.
___________3. Market refers to the whole area of ___________3. Market refers to the whole area of
operation of demand and supply. operation of demand and supply.
___________4. A market signifies any arrangement ___________4. A market signifies any arrangement
in which the sale and purchase of goods take place. in which the sale and purchase of goods take place.
___________5. Market establishes the prices for ___________5. Market establishes the prices for
goods and other services. goods and other services.
___________6. Markets are unified. ___________6. Markets are unified.
___________7. Markets can be controlled. ___________7. Markets can be controlled.
___________8. In business, research is not ___________8. In business, research is not
required. required.
___________9. Knowing your customer is very ___________9. Knowing your customer is very
important. important.
___________10. Knowing your market/target ___________10. Knowing your market/target
customer is one of the priorities in having business. customer is one of the priorities in having business.

Task 4 Task 4
DIRECTIONS: In your municipality/locality, give at DIRECTIONS: In your municipality/locality, give at
least five market needs that you think relevant in least five market needs that you think relevant in
supplying the basic needs and help improve the supplying the basic needs and help improve the
lifestyle of your family and the rest of the residents. lifestyle of your family and the rest of the residents.

1. 1.

2. 2.

3. 3.

4. 4.

5. 5.

Prepared by: Prepared by:

JOICE ANNE E. LAMANILAO JOICE ANNE E. LAMANILAO